Workflow
文商体旅融合
icon
Search documents
WTT中国大满贯赛事收入超1.5亿元
Bei Jing Qing Nian Bao· 2025-10-08 18:15
今年是WTT中国大满贯在石景山区首钢园举办的第二年。相比首届,今年赛事的带动效应更加强劲。 数据显示,WTT中国大满贯2025赛事直接收入近1.54亿元,累计售出门票超8.8万张,实现门票收入近 8800万元,同比增长54.3%,创WTT赛事销售纪录。 WTT首席执行官史蒂夫·丹顿在接受采访时表示,本届赛事不仅在竞技水平上再创新高,也在观赛体 验、技术创新等方面取得显著进步。未来,WTT将持续加大投入,进一步提高赛事奖金,完善全球赛 事布局。 位于首钢滑雪大跳台南广场的WTT大满贯公园,集观赛、互动、展示、餐饮于一体,成为了赛事直播 的"第二现场"。自9月25日开赛至10月5日,园区累计消费额突破4100万元,较去年同期增长近50%。国 庆假期前五天,日均客流量12.4万人次,较去年日均7万人次大幅增长。配套主题公园"大满贯公园"累 计入园人数突破10万人次,较去年同期增幅达137%,大满贯公园消费额突破1000万元,园区整体活力 与消费能级显著提升。高标准的赛事与训练场地、园内周到的服务保障、火热的大赛氛围,赢得了嘉宾 和参赛选手的诸多好评。 "中国是乒乓球最大的市场,拥有最庞大的球迷群体、最顶级的运动员。 ...
超级黄金周就是不一般
Jing Ji Ri Bao· 2025-10-07 22:07
游客用脚投票,市场自然闻风而动。面对需求的深刻变迁,供给侧早已"卷"向新维度。过去旅游多"靠 老天爷赏饭、靠老祖宗遗产",如今各地纷纷转向"靠老百姓吃饭",主动"掌勺"、精准"上菜"。 一晃,长达8天的国庆中秋"超级黄金周"就快过完了。 自1999年首创以来,国庆黄金周已经陪中国走过了超四分之一个世纪。还记得第一个国庆黄金周的名场 面吗?那可真是"人人人人我人人人人"啊。那时,旅游几乎等同于景点打卡。而今天,旅游的边界正在 加速消融。 越来越多的人不再执着于5A景区,反而愿意为片刻心境买单。一次为"苏超"感动的奔赴、一顿被博主 种草的夜宵、一扇看得见风景的小窗,都足以成为出发的理由。甚至有许多人为赶清晨6点的东北早 市,专门把酒店订在菜市场旁边,带动"早市附近酒店"搜索量同比猛涨。这一切都指向一个重大转变: 旅游正从奔赴山海看风景,转向拥抱生活享体验;玩得好不好、值不值的判断标准,也从"去过哪里"移 向"感受了怎样的生活"。 站在第27个国庆黄金周回望,这个标志性的长假制度已成为观察中国经济韧性与活力的窗口。跃动的消 费数字只是表象,其下涌动的消费结构变革、产业形态焕新与社会治理提升,乃至入境游客千里迢迢而 ...
首店首展引来众多年轻人 江汉路假期首日迎客42万
Chang Jiang Ri Bao· 2025-10-03 00:50
"十一"期间,江汉路步行街人头攒动,气氛热烈,一批首店、首展在江汉路多点开花。 街区综合服务中心数据显示,假期首日,街区客流量达42万人次,同比上升3%;实现销售 4292.6万元,同比增长4%。 店铺还未开门,早上6时门前已排起长队。位于汉口STAY购物中心、10月1日开业的名 创优品"湖北壹号店",是其在湖北开设的首家省级旗舰店。开业后,进店的顾客络绎不绝, 收银台前的队伍始终不见缩短。"开业场面比预想的还要火爆。"现场一位工作人员介 绍,"很多热门IP产品一上架就被抢购一空。"面积约2000平方米、上下两层的店铺里,设置 了萌宠、香薰、盲盒等多个主题专区,汇聚了多个全球知名IP产品。 汉口STAY购物中心负责人透露:"这个店型不同于普通名创优品,它是省级店铺,专注 于IP潮玩。我们看中的正是它对年轻群体的吸引力。" 汉口STAY购物中心二楼,首次在汉举办的《火影忍者》主题展也成为年轻人聚集的热 点。"我是专门从光谷过来的。"一位举着手机拍照的大学生说,"没想到在江汉路能看到这 么正式的火影展。"据策展方介绍,这个为期一个月的快闪展预计销售额可达150万元。 目前,汉口STAY购物中心招商率已达约93%。 ...
WTT中国大满贯2025昨日开幕
伴随赛事开幕,位于首钢滑雪大跳台南广场的大满贯公园也同步开园。现场,观众坐在大草坪上观看赛 事直播,周边纪念品商店前排起长队,球迷热情高涨,纷纷参与互动体验,沉浸式感受WTT赛事的良 好氛围。 大满贯公园内设置了户外观赛区、互动游戏区、品牌展示区和餐饮区四个区域。其中,户外观赛区设置 赛事直播第二现场,直播精彩赛事。 在互动游戏区,现场布置了星光大道、大满贯定向迷宫、电子竞技体验等娱乐项目,品牌展示区有17家 赞助商参展。 大满贯公园将开放至10月5日,期间与首届中国国际糖果季互动,球迷持大满贯赛事或大满贯公园门票 可直接进入糖果季活动区域,实现"一票通"。昨天下午,大满贯公园还举办了首场"球员见面会",100 名球迷朋友近距离与参赛运动员接触互动。 自9月25日开赛以来,本届赛事已经举办了3天资格赛比赛,于9月27日决出男女单打正赛各8个参赛席 位。昨天,WTT中国大满贯2025赛事进入正赛阶段。王楚钦、孙颖莎等世界顶尖乒乓球选手悉数登 场,向赛事冠军及2000点世界排名积分发起冲击。 "这里是石景山的'体育客厅',更是世界的'乒乓舞台'。"开幕式现场,石景山区区长万隆向到场的全球 乒坛精英、各界嘉宾及球迷 ...
WTT中国大满贯上午开幕
Bei Jing Wan Bao· 2025-09-28 06:09
自9月25日开赛以来,本届赛事已经举办了3天资格赛比赛,于昨天决出了男女单打正赛各8个参赛席 位。今天,WTT中国大满贯2025赛事进入正赛阶段。王楚钦、孙颖莎等世界顶尖乒乓球选手将悉数登 场,向赛事冠军及2000点世界排名积分发起冲击。 "这里是石景山的'体育客厅',更是世界的'乒乓舞台'。"开幕式现场,石景山区区长万隆向到场的全球 乒坛精英、各界嘉宾及球迷朋友致以热烈欢迎和诚挚感谢。本届赛事,石景山区在观众服务、体育展 示、配套活动等方面全面升级,扩容八极场观众席位、推出单日通票升级持票权益、开通WTT球迷巴 士等,为观众营造一流的观赛体验。 中国乒协主席王励勤表示,乒乓球作为中国的国球,具备深厚的群众基础和消费潜力。WTT中国大满 贯赛事既是专业选手争夺2000积分的顶级竞技舞台,也是促进体育赛事"进景区、进商圈",深化文商体 旅融合的重要平台。赛事再次落户北京石景山区,将进一步激活首都经济新动能,擦亮北京"双奥之 城"的金名片。 球迷在乒乓球选手的巨 幅照片前打卡拍照。 本报记者 刘平 摄 本报讯(记者孙云柯)今天上午,WTT中国大满贯2025在石景山区首钢园冰球馆开幕。赛事将持续至 10月5日,王楚 ...
看得见的流量、不一般的活力,邂逅独特风景!多彩“中国游”打开方式花样上新
Yang Shi Wang· 2025-08-24 09:25
Group 1 - China's market advantage and consumption potential are significant, with high-quality goods and services driving domestic demand as a key engine for the domestic circulation [1] - The recent World University Games in Chengdu has injected strong momentum into the consumption market, showcasing visible traffic and vitality in the region [1][20] - Chengdu's hospitality and culinary scene, particularly hot pot, attracts international visitors, highlighting the city's appeal across borders [9][20] Group 2 - A series of promotional policies, including discounts and free meals, have been implemented to attract tourists during the World University Games, enhancing the city's appeal [12][18] - The event has connected various commercial districts and tourist attractions in Chengdu, with 104 A-level tourist sites in Sichuan offering packages to visitors [15][18] - Data shows that from July 1 to August 15, the number of foreign visitors to Chengdu reached 69,000, a 72.5% increase year-on-year, with a nearly 60% growth in dining consumption during the event [20]
成都世运会丨世运燃情待启 成都准备好了
Xin Hua Wang· 2025-08-04 00:36
新华社成都8月3日电(记者李倩薇、王君宝、董小红)盛夏时节,蓉城火热,燃情待启。 8月3日,在成都世运会运动员村开村活动上拍摄的授旗仪式。新华社记者 王曦 摄 "举办方考虑得很周到,相信有如此好的后勤保障,运动员们一定能在比赛中发挥出最佳水平。"IWGA副首席执行官纪尧姆·费利对记者说,期待 运动员们在接下来的十多天时间里,充分交流分享,在体育竞技中传递友谊。 体育馆、湿地公园、湖滨赛场……成都世运会27个竞赛场馆(场地)已全部完工,正以最佳状态迎接比赛。其中18个为既有场馆局部功能调整、9 个依托湖泊公园临时搭建,最大限度降低建设成本。竞赛器材配置也遵循"赞助优先、能借不租、能租不买"的原则,以减少采购成本。 8月3日,在成都世运会运动员村A区中医药体验馆拍摄的自制香囊体验区。新华社记者 王曦 摄 "我之前参观了成都世运会的垒球竞赛场馆,真的很棒!"来自巴西的垒球爱好者费多尔说,"特别期待世运会开幕后,去现场一睹垒球比赛风 采。" 8月3日,伴随着开场节目《荣耀之路》激昂的音乐声,第12届世界运动会运动员村开村。来自世界各地的运动员们汇聚于此,迎接这场即将到来 的以非奥项目为主的国际综合性运动会。 即将于8 ...
顶级赛事扎堆,体育热浪席卷全城——
Nan Jing Ri Bao· 2025-07-29 02:15
Group 1 - Nanjing is becoming a hub for top-tier sports events, with a packed schedule including the 2025 World Athletics Indoor Championships and the 2025 Nanjing Marathon, showcasing the city's ambition to establish itself as a world sports city [1][2][3] - The 2025 Nanjing Marathon has been upgraded to a "World Athletics Gold Label" event, indicating its growing significance in the international sports calendar [2] - The 2025 Table Tennis Super League Finals will also take place in Nanjing, attracting national attention and highlighting the city's strong table tennis culture [3] Group 2 - Nanjing's sports venues are undergoing significant upgrades, with the Nanjing Olympic Sports Center Stadium achieving a record attendance of 60,396 for a local soccer match, reflecting the city's growing sports enthusiasm [4][5] - The city is enhancing its sports infrastructure, with plans to transform the Youth Olympic Sports Park into Nanjing's first professional soccer stadium, further supporting local and international events [5][6] - A "pyramid structure" of sports venues is being established, catering to international events at the top level while also serving community needs, thus integrating sports into daily life [6] Group 3 - The integration of sports into daily life is evident, with increased participation in various sports activities and a significant rise in bookings for sports facilities during the summer [7][8] - Nanjing's tourism revenue has seen a 10.1% year-on-year increase, driven by sports events and related activities, indicating a successful blend of sports, culture, and tourism [7][8] - Upcoming events like the 2025 Archery World Cup Finals and the Chinese Street Dance League will further enhance Nanjing's reputation as a sports destination, promoting cultural and commercial integration [8][9]
非标商业缘何挺起新地标
Jing Ji Ri Bao· 2025-07-25 22:16
Core Insights - The emergence of non-standard commercial complexes like Zhonghai Dajixiang reflects a shift in consumer preferences towards personalized and diverse shopping experiences, catering to the "Z generation" [1][4][6] - The successful opening of Dajixiang, which attracted over 200,000 visitors and generated sales exceeding 5 million yuan on its first day, showcases the potential of innovative commercial spaces [2][10] - Non-standard commercial entities are redefining the shopping experience by integrating social, cultural, and experiential elements, moving beyond traditional retail models [5][6][11] Group 1: Market Trends - Non-standard commercial complexes are rising in popularity, driven by urban renewal and the integration of culture, commerce, and leisure [1][4] - Dajixiang features over 150 unique brands, with more than half being first stores or customized shops, indicating a trend towards unique retail offerings [2][3] - The design of Dajixiang incorporates Beijing's cultural heritage while providing modern amenities, appealing to a wide demographic [3][6] Group 2: Consumer Behavior - The "Z generation" favors unique and immersive shopping experiences, leading to a demand for spaces that offer emotional and social value [6][11] - Consumers are increasingly seeking environments that provide not just products but also experiences, reflecting a shift from transactional to experiential consumption [5][6] - The integration of diverse activities such as dining, cultural exhibitions, and social interactions enhances the attractiveness of non-standard commercial spaces [4][6] Group 3: Challenges and Future Directions - Despite initial success, non-standard commercial projects face challenges such as market saturation and the need for sustainable operations beyond the novelty effect [10][11] - Future developments in the sector will likely focus on deeper integration of online and offline experiences, leveraging technology to enhance consumer engagement [10][11] - The importance of thorough market research and understanding local consumer behavior is critical for the long-term viability of new commercial projects [10][11]
上半年南京迎客1.16亿人次,旅游总收入1483亿元
Nan Jing Ri Bao· 2025-07-23 02:35
Core Insights - Nanjing has actively promoted the integration of culture, commerce, sports, and tourism, resulting in a significant increase in both domestic and international tourism [1][3][7] Group 1: Tourism Performance - In the first half of the year, Nanjing received 116 million domestic and international tourists, a year-on-year increase of 12.6%, generating a total tourism revenue of 148.3 billion yuan, up 10.1% [1] - The number of overnight international visitors increased by 30%, indicating a strong recovery in the inbound tourism market [6][7] - Nanjing ranked among the top three popular destinations for domestic free travel and fourth for domestic tourism, with "Nanjing 3-day tour" being the best-selling group travel product [3] Group 2: Cultural and Sports Events - Nanjing has launched various cultural and sports events, such as the "Hello Nanjing" cultural tourism festival, featuring diverse themes and activities that combine tourism, food, shopping, and performances [3][4] - The city hosted over 5,700 commercial performances in the first half of the year, attracting 746,000 attendees, a 24.7% increase year-on-year [5] Group 3: Promotional Activities - The "Follow the Performance Tour Nanjing" initiative offers discounts on attractions, dining, and shopping for concert-goers, significantly boosting local consumption [4][5] - The "Fly to Nanjing" promotional campaign provided special discounts for travelers arriving by train or plane, resulting in approximately 20 million yuan in tourism consumption from 13,000 participants [5] Group 4: International Tourism Initiatives - Nanjing's government has implemented measures to enhance inbound tourism, including promotional campaigns and partnerships with key cities to attract more international visitors [7] - The city received 302,000 overnight international visitors in the first half of the year, generating 456 million USD in foreign exchange income, a 21.1% increase [6][7]