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“以存代算”引爆存储涨价周期 消费电子产品涨势已定?
Zheng Quan Shi Bao· 2025-12-15 18:30
Core Viewpoint - The global memory chip market is experiencing an unprecedented price surge, with DRAM and NAND Flash prices increasing over 300% since September 2023, driven by the rise of AI and the "compute-in-memory" technology [1][2][3] Group 1: Market Dynamics - The current price increase is fundamentally different from previous surges, as it is driven by the shift in the role of memory products in AI applications, rather than just increased demand from mobile devices [2][3] - AI servers require significantly more memory than traditional servers, with DRAM demand being approximately eight times and NAND Flash demand three times higher, leading major manufacturers to prioritize AI-related products over consumer electronics [4] - The supply-demand imbalance has led to panic buying and hoarding behavior among downstream manufacturers, exacerbating the price increase [4] Group 2: Future Projections - The structural imbalance in the memory market is expected to persist, with significant price increases anticipated for consumer electronics like smartphones and laptops by 2026, potentially leading to a 2% reduction in production volumes for both categories [6][7] - Companies are likely to implement a combination of price increases, product adjustments, and cost management strategies to cope with rising costs, rather than fully passing costs onto consumers [7][8] Group 3: Strategic Responses - Companies are expected to reduce specifications or delay upgrades as a necessary measure to balance costs, with mid-range smartphones likely to shift from 12GB to 6GB or 8GB of DRAM [8] - Dynamic inventory management and prioritizing popular models for storage supply are recommended strategies to navigate the current market conditions [8][9] - The ongoing price surge will test the resilience of supply chains and accelerate the need for technological upgrades and domestic alternatives in the industry [9]
手机电脑“被迫涨价”,供应链“生死线”浮现
"明年的成本预估看得人有点'惊悚'。" 近期,小米通讯技术有限公司产品行销总监马志宇的一句感叹,道出了电子消费产业的被迫涨价,在深 圳华强北,存储现货"一天一价"已成常态,焦虑情绪正沿着产业链迅速传导。 这不是一次简单的年底旺季波动,而是一场由AI热潮引发的"存储超级周期"。当上游产能被AI算力虹 吸,下游PC与手机厂商正面临一场严峻的成本大考。 而在竞争更为惨烈的智能手机市场,涨价则呈现出更隐性的姿态。 "直接抬高发售价会挑战消费者的心理底线,厂商更多会采取'暗涨'策略。"一位资深手机渠道商透露。 近期,多款热销机型在保持官方售价不变的情况下,悄然收缩了上市初期的优惠折扣,或通过减少赠品 等方式来对冲BOM(物料清单)成本的上涨。 这种"体感涨价"的背后,是存储现货价格的暴力跳升。行业监测数据显示,自2024年下半年以来, DDR4、DDR5等主流存储芯片的现货价格普遍录得50%甚至翻倍的涨幅;高端NAND Flash的涨势同样 凌厉。华强北一位芯片分销商直言:"现在是几天一个价,不敢压库存,也不敢轻易接长单。" 而这一轮价格暴涨的核心原因,在于AI数据中心、服务器需求的挤占,导致全球DRAM价格明显上 涨 ...
存储猛涨的“冰与火”:AI服务器高增 消费电子承压
Core Viewpoint - The storage industry is experiencing a significant price surge, driven by strong demand from AI applications, leading to a structural shift in the market dynamics [1][5][10]. Price Increases - SK Hynix announced a contract price increase of up to 30% for DRAM and NAND in Q4 [1]. - SanDisk raised NAND flash contract prices by approximately 50%, marking the largest single price increase in this round [1]. - The price of LPDDR4 is expected to rise significantly due to supply shortages, with projections indicating that its market share will drop to 26% by 2026, while LPDDR5 will increase to 73% [1][6]. Market Dynamics - The surge in storage prices is attributed to the booming demand for AI servers, which has led manufacturers to shift production capacity towards high-end products like HBM and DDR5, resulting in a shortage of traditional storage chips [1][5][6]. - The demand for DRAM in AI servers is eight times that of regular servers, and the demand for NAND is three times higher, further straining supply [5]. Impact on Consumer Electronics - The ongoing price increases are expected to affect consumer electronics, with smartphone prices likely to rise as manufacturers adjust to increased component costs [1][5]. - Retail prices for smartphones and laptops are already being adjusted in response to rising storage costs, with expected declines in shipment growth for these devices in 2026 [7][9]. Future Projections - By 2026, the DRAM market is projected to grow by 20% in supply volume, with revenue reaching $300.6 billion, an 85% increase year-over-year [9]. - NAND Flash market supply is expected to grow by 21%, with revenue reaching $110.5 billion, a 58% increase [9]. - Capital expenditures for major manufacturers like Samsung, SK Hynix, and Micron are anticipated to increase significantly, with growth rates of 17%, 25%, and 40% respectively by 2026 [10][11]. Supply Chain Challenges - New production capacities being built by major manufacturers will have limited impact on supply in 2026, leading to continued tightness in the market [11]. - Smaller manufacturers may face increased pressure and need to adopt flexible strategies to secure storage components [11].
存储猛涨的“冰与火”:AI服务器高增,消费电子承压
21世纪经济报道记者吴佳楠深圳报道 今年四季度以来,存储行业迎来史诗级涨价浪潮。 10月23日,SK海力士官宣四季度DRAM、NAND合同价最高上调30%。 11月9日,闪迪大幅上调NAND闪存合约价约50%,是本轮NAND涨幅最大的单次调价。 上游存储芯片的持续上涨,进一步影响下游消费电子产品。"还没有买手机的朋友要尽快买,明年价格 大概率上涨。"集邦咨询资深研究副总经理吴雅婷告诉21世纪经济报道记者,预计本轮存储芯片价格持 续上涨的周期比上一轮八个季度的周期更长,整体智能手机价格也会往上调。 本轮存储芯片涨价,归因是人工智能浪潮带来的AI服务器旺盛需求,推动原厂将更多产能转向AI系统 所需的高端产品,包括HBM、DDR5,导致普通型存储芯片LPDDR4产品供应不足。 吴雅婷表示,随着原厂的逐步停产,到2026年,LPDDR4在总的LPDDR供应中占比降至26%,LPDDR5 的供应占比将快速提升至73%。由于手机需求叠加AI需求,LPDDR5的供给也会持续紧张,预计明年都 会面临供应紧缺和涨价问题,进一步促进智能终端的成本压力上升。 消费电子涨价 在深圳华强北电子市场,现货供应紧张,"一天一个价"自10月 ...
AI存力需求高景气度有望延续
Zheng Quan Ri Bao· 2025-11-30 16:07
Core Insights - The global storage product market has experienced unprecedented price increases since September, driven by the rising demand for storage in AI applications [1] - Storage products have transitioned from being a cost component in AI deployment to a strategic necessity in AI infrastructure, particularly for inference tasks [1] - Forecasts suggest that the average price of DRAM will increase by 58% year-on-year by 2026, indicating a prolonged cycle of high demand and pricing in the storage industry [1] Industry Trends - The storage industry is entering a "super cycle," with expectations of tight supply and demand conditions continuing through 2026 [1] - There is a surge in demand for innovative solutions to address AI inference storage challenges, with some clients already negotiating supply agreements extending to 2027 [1] - Companies are actively adapting to market trends, focusing on product innovation and expanding their market presence to maintain profitability [2] Company Developments - Companies like 澜起科技股份有限公司 are leading in the DDR5 memory interconnect chip sector, with significant sales growth in their third-generation RCD chips [2] - 深圳佰维存储科技股份有限公司 is experiencing rapid growth in enterprise-level products and has secured key supplier qualifications with major server manufacturers and internet companies [2]
存储价格暴涨!明年电子产品或更贵
Shen Zhen Shang Bao· 2025-11-28 21:59
Core Insights - The current surge in storage chip prices is expected to lead to increased costs for consumer electronics, with predictions that prices will rise further in 2024 [1][2] - The storage chip market is experiencing unprecedented price increases, with DDR4 and DDR5 prices rising significantly, indicating a strong upward cycle [1][2] Group 1: Market Trends - The price of DDR4 1Gx8 chips has increased by 158% since early September, while DDR5 2Gx8 chips have surged by 307% in the same period [1] - The current market conditions have led to extreme price volatility, with prices changing multiple times within a single day [1] Group 2: Industry Impact - The rising costs of storage chips are putting pressure on electronic product manufacturers, including those producing smartphones and laptops [2] - The strong correlation between storage and AI technologies is driving demand, as storage is becoming essential for cost reduction and efficiency improvements in AI applications [2]
民生证券:受益AI需求拉动 25Q4存储价格有望持续看涨
智通财经网· 2025-11-04 07:04
Core Viewpoint - The report from Minsheng Securities indicates that due to limited allocation of advanced process capacity to high-end server DRAM and HBM, the overall DRAM prices are expected to continue rising in Q4. Trendforce forecasts a 8-13% quarter-on-quarter increase in general DRAM prices by Q4 2025. Additionally, the shortage of HDD supply and extended lead times are driving CSPs to rapidly shift storage demand towards QLC eSSD, leading to significant market fluctuations and an anticipated 5-10% increase in NAND Flash contract prices across all product categories by Q4 2025 [1]. Demand Side - The transition from HDD to SSD/DRAM is accelerated by the AI era, where data volume is rapidly expanding from MB to EB/ZB levels. Applications like Sora 2 are further driving this growth. AI is transforming "cold data" into frequently accessed "warm/hot data," which enhances storage needs. The core of inference is shifting towards "storage-based computing," optimizing throughput and energy efficiency through a layered storage system involving HBM/DRAM+CXL+SSD [1]. Supply Side - The introduction of CBA and HBF technologies aims to overcome the limitations imposed by the "memory wall" on computing power. CBA technology significantly increases storage density per unit area and optimizes internal interconnect paths, being applied in next-generation DRAM and NAND technologies. Domestic leaders like Hefei Changxin and Yangtze Memory Technologies are also accelerating their advancements. HBF technology, inspired by HBM packaging design, offers 8-16 times the storage capacity and non-volatile storage advantages, alleviating heat management and energy cost pressures in AI data centers [2]. Equipment - The storage industry is expected to face a tight supply-demand situation, benefiting from increased capital expenditure (Capex) driven by AI demand and ongoing storage price increases. According to SEMI, the global NAND equipment market is projected to reach $13.7 billion and $15 billion in 2025 and 2026, respectively, representing year-on-year growth of 42.5% and 9.7%. Innovations in storage architectures like 4F2 DRAM and 3D NAND are creating new opportunities for etching, deposition, and bonding equipment [3]. Investment Targets - Suggested companies to focus on include: 1) Demand side: Demingli (001309.SZ), Jiangbolong (301308.SZ), Shannon Semiconductor (300475.SZ), and Zhaoyi Innovation (603986.SH) 2) Logic die foundry driven by CBA: Jinghe Integration (688249.SH) and Huahong (688347.SH) 3) Storage manufacturers benefiting from increased Capex: Tuojing Technology (688072.SH), Northern Huachuang (002371.SZ), Zhongwei Company (688012.SH), Huahai Qingke (688120.SH), Jingzhida (688627.SH), Huafeng Measurement and Control (688200.SH), and Changchuan Technology (300604.SH) [4].
存储行业深度报告:新周期,新机遇
Minsheng Securities· 2025-11-04 01:26
Investment Rating - The storage industry is expected to enter a "prosperity cycle" with a recommendation to focus on specific companies such as Demingli, Jiangbolong, and Zhaoyi Innovation [4][72][74]. Core Insights - The demand for storage is driven by AI, with a significant shift from HDD to SSD/DRAM due to the increasing data volume and the need for faster access [2][18][72]. - The supply side is innovating with CBA and HBF technologies to overcome the limitations of traditional memory, enhancing storage density and performance [3][40][52]. - The semiconductor equipment market is projected to benefit from increased capital expenditure by storage manufacturers, with NAND equipment market size expected to reach $13.7 billion in 2025 [4][61][72]. Summary by Sections Storage Cycle - The storage industry exhibits clear cyclical characteristics, with the current cycle driven by AI demand and supply optimization from major manufacturers [9][12]. Demand Side - The transition from cold data to warm data is accelerating the replacement of HDDs with SSDs, as AI applications require more frequent data access [2.2][28]. - The data generated by AI applications is expected to grow exponentially, with projections indicating a shift from megabytes to exabytes and zettabytes [2.1][21]. Supply Side - CBA technology is crucial for achieving high density and performance in storage solutions, with applications in next-generation DRAM and NAND technologies [3.1][40]. - HBF technology offers significant advantages in capacity and energy efficiency, positioning it as a key solution for AI applications [3.2][52]. Semiconductor Equipment - The semiconductor equipment market is anticipated to grow significantly, with NAND equipment sales projected to increase by 42.5% in 2025 [4.1][61]. - Innovations in etching and deposition equipment are essential for advancing storage density and performance [4.2][68]. Investment Recommendations - The report suggests focusing on companies that are well-positioned to benefit from the storage industry's growth, including Demingli, Jiangbolong, and Zhaoyi Innovation [4][72][74].
两个月股价近乎翻倍 存储芯片涨价潮之下 普冉股份第二大股东拟询价转让558万股
Mei Ri Jing Ji Xin Wen· 2025-11-03 14:10
Core Viewpoint - The storage chip market is experiencing a price surge, prompting shareholders of storage companies to consider selling their shares after significant stock price increases [2][4]. Company Summary - On November 3, 2023, Puran Co., Ltd. (688766.SH) announced that its second-largest shareholder, Shanghai Zhixiang Enterprise Management Consulting Partnership, plans to transfer 5.5832 million shares, representing 3.77% of the company's total share capital [2][3]. - As of November 3, 2023, Shanghai Zhixiang holds 18.37% of Puran's total shares, but the company's actual controllers and key executives will not participate in this share transfer [3]. - Puran's stock price has nearly doubled in two months, rising from 74.18 yuan per share on September 3 to 146.14 yuan per share on November 3, marking a 97% increase [4]. Industry Summary - The price increase in the storage industry is attributed to a tightening supply of NAND and DRAM chips, driven by rising demand from AI applications [4][8]. - TrendForce forecasts that the demand for high-bandwidth memory (HBM) will grow by over 130% annually by 2025, with continued growth of over 70% expected in 2026 [4]. - The emergence of "compute-in-memory" technology is transforming SSDs from mere storage devices into critical components for AI inference, addressing challenges in computational power and storage limitations [5]. - The market is currently characterized by a significant price increase for NAND and DDR components, with limited supply leading to high prices and low transaction volumes [8]. Financial Performance Summary - For the first three quarters of 2025, Puran reported revenue of 1.433 billion yuan, a year-on-year increase of 4.89%, but a profit of 47 million yuan, down 79.98% year-on-year [7]. - In the third quarter, revenue was 527 million yuan, up 11.94% year-on-year, but profit fell 87.95% to 11 million yuan due to a decrease in gross margin and increased asset impairment losses [7]. - The company has maintained high inventory levels, which has negatively impacted inventory turnover rates and contributed to the decline in profits despite the overall industry price surge [7].
两个月股价近乎翻倍 存储芯片涨价潮之下,普冉股份第二大股东拟询价转让558万股
Mei Ri Jing Ji Xin Wen· 2025-11-03 14:00
Core Viewpoint - The storage chip market is experiencing price increases, prompting a major shareholder of Purun Co., Ltd. to plan a share reduction after a significant rise in stock price [1][2] Group 1: Shareholder Actions - Shanghai Zhixiang, the second-largest shareholder of Purun Co., plans to transfer 5.5832 million shares, accounting for 3.77% of the total share capital [1][2] - The transfer is motivated by the shareholder's personal funding needs and will not occur through the secondary market [2] Group 2: Stock Performance - Purun's stock price surged from 74.18 yuan per share on September 3 to 146.14 yuan per share on November 3, marking a 97% increase over two months [2] - The company's market capitalization reached 21.636 billion yuan following this price increase [1] Group 3: Industry Context - The price surge in the storage industry is attributed to tightening supply in NAND and DRAM markets, driven by increased demand from AI applications [3][5] - TrendForce forecasts that HBM demand will grow by over 130% annually by 2025, with continued growth expected in subsequent years [3] Group 4: Company Financials - For the first three quarters of 2025, Purun reported revenue of 1.433 billion yuan, a year-on-year increase of 4.89%, but a profit drop of 79.98% [4] - In Q3, the company achieved revenue of 527 million yuan, up 11.94% year-on-year, but profits fell by 87.95% due to a decrease in gross margin and increased asset impairment losses [4][5]