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“融安金桔王”出炉!融安县第十六届金桔文化旅游嘉年华启幕
Nan Fang Nong Cun Bao· 2025-12-06 15:06
Core Viewpoint - The 16th Citrus Cultural Tourism Carnival in Longan County officially commenced on December 5, showcasing the integration of agriculture, culture, tourism, and commerce in promoting the local citrus industry [8][2][3]. Group 1: Event Overview - The carnival started on November 8 and will run until December 31, featuring a series of unique activities designed to create a "Citrus Feast" for residents and visitors [5][4]. - The main event, "I Am the Longan Citrus King" competition, involved rigorous selection processes with 35 samples each of crispy honey citrus and smooth skin citrus, and 20 samples of oily skin citrus competing for the title [10][11]. Group 2: Competition Highlights - The competition provided a platform for technical exchange and showcased the skills of local growers, enhancing their motivation to improve cultivation techniques [24][26]. - The winners included Qian Shenghua from Liangcun Village for crispy honey citrus, Wu Jingjie from Fushi Village for smooth skin citrus, and Wei Qingxue from Guyun Village for oily skin citrus [19][20]. Group 3: Industry Impact - Longan County, known as the "Hometown of Citrus in China," has a citrus planting history of nearly 300 years, contributing to a rural revitalization model that has been recognized nationally [27][28]. - The county's citrus industry is projected to reach a planting area of 231,000 acres by 2025, with an expected total output of 287,000 tons and a direct output value of 5.6 billion yuan [37][38]. Group 4: Economic Contributions - The citrus industry directly supports over 100,000 jobs, including more than 40,000 individuals from impoverished backgrounds, providing significant income stability for local communities [38]. - The brand value of Longan citrus has steadily increased to 6.52 billion yuan, marking a 600 million yuan rise from the previous year, and it has entered the top 100 geographical indication brand value rankings [39][40]. Group 5: Market Expansion - Longan citrus has gained recognition in major domestic markets and is exported to countries such as the United States, Canada, Singapore, and the United Arab Emirates, reflecting its high quality [42][41]. - The county has invested 73.96 million yuan to optimize the entire citrus industry chain, leading to the development of over 20 deep-processing products with sales exceeding 200 million yuan [34][36]. Group 6: Carnival Activities - The carnival includes various activities such as the opening ceremony, the citrus king competition, a running event, and a cultural food festival, promoting cultural and commercial engagement [48][50]. - The running event, scheduled for December 7, has attracted 2,500 participants, highlighting the growing interest in the carnival and its activities [56][54].
“坡”有好物 遇“建”未来 沙坡头区携“坡好+”品牌赴闽寻商机
Sou Hu Cai Jing· 2025-11-26 06:13
Core Insights - The "Encountering a Good Time: Beginning and Ending" investment promotion conference for the agricultural, cultural, and tourism industry in Shapotou District, Zhongwei City, was held on November 25, attracting nearly 200 representatives from cultural tourism, agriculture, and trade enterprises from Fujian and Ningxia [1][3]. Group 1: Event Highlights - The "Pohao" themed exhibition area became the focal point, showcasing intangible cultural heritage and creative products such as sand paintings, Yellow River porcelain, and beach sheep blankets, reflecting the rich cultural heritage of Shapotou [2]. - The "Pohao Food" section featured local delicacies like hand-grabbed lamb and mugwort noodles, conveying the strong flavors of Northwest China [2]. - The "Pohao Products" area displayed high-quality agricultural products, including Shapotou dry apples, honeysuckle, and red wine, highlighting regional characteristics [2]. - An immersive experience zone recreated desert camping, showcasing innovative practices in the integration of agriculture, culture, tourism, and commerce in Shapotou [2]. Group 2: Strategic Collaborations - Multiple cooperation agreements were signed during the event between the Shapotou District People's Government and several Fujian enterprises, covering areas such as co-construction of cultural tourism projects, agricultural product sales connections, and joint brand promotion [7]. - The collaboration model of "Fujian Enterprises + Shapotou Resources" and "Fujian Headquarters + Shapotou Base" was further expanded, injecting new momentum into industrial synergy and consumer interaction between the two regions [7]. - The event emphasized the long-standing friendship and cooperation between Fujian and Ningxia, with a focus on enhancing the business environment and welcoming deeper participation from Fujian businesses in local cultural tourism development and agricultural upgrades [5].
2025上饶广丰马家柚推介暨冬之韵促消费活动即将启幕
Sou Hu Cai Jing· 2025-11-13 16:41
Core Viewpoint - The 2025 Shangrao Guangfeng Majia Pomelo Promotion and Winter Consumption Activity will take place from November 15 to 16, aiming to enhance brand promotion, production-sales connection, and consumer experience through an online and offline integrated approach [1][6]. Group 1: Event Details - The event will feature the launch of Alibaba's "2025 Seeking Taste of Mountains and Rivers Billion-Level Production Area Selection Plan," which will create a dedicated online section for Guangfeng Majia Pomelo, facilitating synchronized online and offline sales [1]. - The Shangrao agricultural product regional public brand "Rao Enjoy Food Moment" will be officially released during the event, along with a signing ceremony for authorized enterprises, providing a unified identification for consumers purchasing Shangrao specialties [1]. Group 2: Consumer Engagement - Attendees can participate in various interactive activities, such as stamp collection and social sharing, to earn token coins for a chance to win prizes like signed merchandise and fresh Majia Pomelo [3]. - The event will also include fun experience projects like pomelo DIY carving and pomelo-themed newspaper machines, allowing consumers to enjoy unique experiences while shopping [3]. Group 3: Market Impact - The event will gather over a hundred enterprises showcasing distinctive agricultural and cultural tourism products, offering a one-stop shopping experience for consumers [6]. - By integrating agriculture, culture, and commerce, the event aims to stimulate winter consumption market vitality and enhance the influence of the Guangfeng Majia Pomelo brand [6].
安徽固镇谷阳供销大集开市
Zhong Guo Xin Wen Wang· 2025-10-02 12:46
Core Points - The Gu Yang Supply and Marketing Fair in Anhui officially opened on September 30, integrating cultural heritage with local commerce to boost the economy during the National Day holiday [1][2] - The fair serves as a platform for urban-rural supply and demand connection, showcasing thousands of agricultural products and cultural creations, thus promoting regional collaboration and rural revitalization [2][3] Group 1 - The fair features a lively atmosphere with traditional performances, symbolizing prosperity and community well-being [2][3] - It aims to transform the market experience from a one-time event into a long-term platform that fosters emotional connections and enhances the quality of life for residents [3][5] - The event includes continuous non-heritage performances, revitalizing cultural traditions and making them accessible and engaging for the public [5]
“蔬菜游”五一火爆出圈,最高单日客流量达14万人次
Qi Lu Wan Bao Wang· 2025-05-07 23:00
Core Insights - The Vegetable Expo has emerged as a new tourism hotspot, attracting over 100,000 visitors daily during the holiday period, showcasing its popularity and significance in the cultural tourism sector [1] - The expo features a strong international presence with simultaneous events in Uzbekistan and five major cities across the country, creating a cross-border exchange platform [1] Group 1: Exhibition Highlights - The expo includes 11 indoor exhibition halls, each with unique features, showcasing innovative agricultural technologies such as agricultural robots and advanced cultivation methods like hydroponics and aquaponics [2] - Giant vegetable displays, including a three-meter-wide pumpkin and a tomato tree, challenge traditional perceptions of agriculture [2] - Major domestic and international agricultural companies are exhibiting, presenting a comprehensive view of modern agricultural development and facilitating efficient trade exchanges [2] Group 2: Diverse Activities - The expo hosts various sub-events that enhance its diversity, including a conference on the development of facility vegetable gardens, attracting top experts and industry leaders [3] - Cultural performances and local product exhibitions, such as "Shouguang Good Products," provide visitors with a rich cultural experience and the opportunity to purchase local specialties [3] - The inclusion of international and intangible cultural heritage products caters to diverse consumer needs [3] Group 3: Quality Services - The local government mobilized thousands of volunteers and social organizations to ensure a smooth experience for visitors, addressing inquiries and providing assistance [4] - Transportation services, including over 20 free shuttle buses and multiple free parking areas, alleviated parking challenges, contributing to a well-organized event [4] - The event recorded a peak daily attendance of 140,000 visitors during the holiday, demonstrating effective crowd management and safety measures [4]