Core Viewpoint - Dongguan has emerged as a vibrant hub for new popular literature and arts, attracting creators from various backgrounds and contributing to the city's cultural transformation and economic development [1][8]. Group 1: Cultural Development - Dongguan has seen over 7,000 submissions for its "New Popular Literature" initiative, indicating a strong interest in cultural expression [1]. - The city has a GDP exceeding one trillion and a population of over ten million, showcasing its economic significance [1]. - Dongguan is known for producing a significant portion of global consumer goods, including 25% of animation derivatives and 20% of mobile phones [1]. Group 2: Creator Profiles - The city is home to diverse "slash" creators, such as a "barbecue poet" who sells clothes by day and writes poetry by night, reflecting the blend of work and artistic expression [1][2]. - Non-professional creators have gained recognition, with examples like the "Sunshine Children" music group and photographers capturing the essence of Dongguan's manufacturing landscape [2]. Group 3: Literary Evolution - The evolution from labor literature to new popular literature is marked by a focus on both struggles and joys of life, as expressed by local writers [3][5]. - Dongguan's literary scene has roots in the 1990s, with a rise in labor literature that has now transitioned into broader artistic expressions [5][6]. Group 4: Cultural Infrastructure - Dongguan has established a comprehensive cultural infrastructure, including 586 community libraries and 51 shared cultural spaces, enhancing access to cultural resources [6]. - The Dongguan Literature and Art Institute, established in 2005, has played a pivotal role in fostering local talent and creativity [7]. Group 5: Impact on Society - The rise of new popular literature reflects the changing dynamics of society, where the public becomes both the subject and the creator of art [5][8]. - Dongguan's cultural initiatives are seen as a model for urban transformation and modernization in China, promoting a shared cultural identity among its diverse population [8].

Group 1 - The core characteristic of the new popular literature is mass creation and sharing, which has a natural isomorphism with folk literature [1] - The current technological transformation accelerates the diversification of communication media, leading to a surge in folk literature creation involving a wide range of participants and innovative production methods [1] - Traditional artisans are becoming popular folk artists and influencers, while highly educated individuals are emerging as new forces in folk literature [1] Group 2 - The purpose of folk literature creation is increasingly oriented towards cultural consumption needs rather than being closed off, and it is breaking through regional styles while integrating modern design concepts [1] - New organizational forms such as "inheritor + enterprise" and "enterprise + farmers" are aggregating innovative forces from different subjects [1] - The transition from oral transmission to multimedia communication has been supported by creative design companies and new media platforms, facilitating the transformation and innovation of folk literature [1] Group 3 - New popular literature allows the general public to truly become the protagonists of literature and art, representing a creative transformation and innovative development of folk literature [2] - Folk literature provides a continuous source of creative inspiration for new popular literature through its deep cultural traditions [2]

Core Viewpoint - The emergence of high-quality content in the short video and live streaming sectors reflects the democratization of cultural creation, driven by digital technology that lowers creative barriers and fosters enthusiasm for creation [1][2] Group 1: Digital Technology and Content Creation - New technologies such as artificial intelligence and virtual reality provide convenient tools for artistic creation, significantly reducing production costs for users [1] - Users are generating vast amounts of content through original works, remixes, comments, and bullet chats, showcasing a shift towards a more participatory culture [1] Group 2: Cultural Heritage and Engagement - The core of this new cultural expression remains rooted in traditional Chinese culture, as evidenced by the significant engagement with topics like "Intangible Cultural Heritage" during the Spring Festival, which garnered over 2.7 billion views on Douyin [1] - From May 2023 to May 2024, 13.79 million users shared their experiences related to intangible cultural heritage on Douyin, including contributions from both traditional inheritors and younger creators [1] Group 3: Economic Impact and Industry Development - The new cultural expressions are not only revitalizing traditional cultural forms but also creating cultural hotspots and driving the development of the cultural tourism industry [1] - During the Spring Festival, local group purchase orders related to the Chaozhou Yingge dance increased by 795% due to the influence of new cultural expressions, highlighting the economic benefits of this trend [1]

Group 1 - The new popular literature and art is a product of people's creativity, the inevitable development of the times, and the result of technological empowerment, reflecting the innovative vitality of the new era [1] - Respecting new popular literature and art essentially means respecting the cultural creativity and choice of the people, as well as the diversity of culture [1] - There are issues such as fragmentation, homogenization, and vulgarization in the development of new popular literature and art, leading to aesthetic degradation among audiences [1] Group 2 - It is necessary to establish benchmarks for new popular literature and art, rewarding outstanding works and creators who excel in content innovation, technology application, and social impact [1] - Enhancing literary criticism is crucial to improve aesthetics, guide trends, and promote the integration of mainstream values with popular expression [1] - Emphasizing the importance of reading and watching classics, as they contain rich historical and cultural connotations that can cultivate humanistic qualities and aesthetic appreciation [1] Group 3 - The goal is to achieve a balance between quality and traffic, depth and popularity, prioritizing social benefits while also considering economic benefits [2] - There is a need to bear social responsibility and convey cultural values, fostering consensus in a diverse environment [2] - The aim is to construct a new literary and artistic pattern that possesses both spiritual height and warmth of life, along with broad participation [2]