Core Insights - The international passenger transport volume in July reached a historical high of 7.09 million, marking a year-on-year increase of 15.7% [1] - Family travel has become a popular trend among foreign tourists visiting China, particularly in Shenzhen, where inbound travelers have increased significantly [5][7] Group 1: International Passenger Transport - In July, China's airlines transported 7.09 million passengers on international routes, achieving a record high with a year-on-year growth of 15.7% [1] - Shenzhen Airport has seen a 13.2% increase in inbound and outbound personnel since the start of the summer travel season [1] Group 2: Family Travel Trends - The number of foreign tourists traveling to China with family and friends has surged, with a 31.8% increase in foreign travelers at Shenzhen Airport [5] - Nearly 60% of inbound foreign travelers are from countries with visa-free entry policies, showing a year-on-year growth of 139.7% [5] Group 3: Destination Popularity - Yiwu has experienced a remarkable increase in foreign visitors, with a growth rate of 2.6 times, making it the top destination for foreign travelers [9][11] - The average temperature of 22°C in Guiyang has attracted many tourists from Southeast Asia and South Korea, leading to a 209% increase in inbound and outbound personnel [15][17] Group 4: Economic Impact - The increase in foreign tourists has positively impacted local economies, with the number of international flights from Guiyang increasing from 7 to 10, and weekly flights rising from 20 to 30 [17] - Yiwu's international trade market has seen a significant rise in foreign buyers, with daily foreign customer visits doubling compared to the previous year [11]

中央气象台数据显示，7月以来，华北、华东、川渝及华南等地高温日数普遍较常年同期偏多5-10天， 重庆、杭州、福州等地多次突破40℃，局地地表温度甚至高达70℃。用一句方言形容，"热麻了！" "看到北京40℃高温预警又弹窗了，我立刻下单买了去贵阳的机票，整个过程不到3分钟。" 师女士对21世纪经济报道记者回忆起一周前的决定，语气里还带着一丝逃离"火炉"的庆幸。 一周前，师女士正挤在北京闷热的地铁里，突然刷到了一条点赞超175万的贵州高过河漂流视频——橡 皮艇俯冲险滩，水花四溅，配文"体感温度仅十多度，透心凉！"正中所想。 今年夏天，全国各地"高烧"不退。 尽管云南、贵州一向是夏季旅游胜地，但为何今年格外火爆？ 贵州：体验式项目成游玩新打卡点 入夏以来，华北平原在6月就提前遭遇40℃+的"烤验"，华东、华南持续被高温"红区"笼罩，川渝地区的 体感温度频繁刷新酷热纪录。 贵州以其夏季得天独厚的"清凉优势"成为避暑首选。贵州省气候中心数 据显示，2025年6至8月贵州全省平均气温仅为23.6℃，显著低于周边火炉省份。六盘水、毕节等地区夏 季平均维持在19℃上下，是名副其实的"天然空调房"。 携程数据显示，截至8月中旬 ...

Group 1: Tourism Trends - The summer tourism season has seen a significant increase in visitors, with Linzhou Taihang Grand Canyon experiencing a 15% year-on-year growth in tourist numbers since the beginning of the summer [7] - New attractions and activities have been introduced in Linzhou Taihang Grand Canyon, including upgraded canyon rafting with interactive elements and dedicated skateboarding paths [3] - The Zhuansha Ancient Town in Tongren, Guizhou, has become a popular summer retreat due to its cool climate and unique attractions [8] Group 2: Attractions and Activities - Linzhou Taihang Grand Canyon has added features such as "water cannons" and "shouting performances" to enhance visitor interaction during rafting [3] - The Peach Blossom Valley offers a unique fishing experience where 200 pounds of live fish are released daily for visitors to catch [5] - The core attraction of Zhuansha Ancient Town, the "Yanying Cave," maintains a constant temperature of 16°C, providing a cool escape for visitors [10] Group 3: Visitor Experience Enhancements - Zhuansha Ancient Town has extended its operating hours, increased staff, and improved safety measures to enhance visitor satisfaction [14] - The Dongjin ferry line, known as "Shanghai's first ferry," has seen peak daily passenger numbers exceeding 25,000 since July, prompting the ferry company to implement measures to ensure safety and improve the passenger experience [16][17] - The ferry service has increased frequency and added guides to manage the flow of tourists and enhance their experience while enjoying scenic views [17]

Core Viewpoint - The article highlights the increasing popularity of summer tourism in China, focusing on unique cooling experiences and innovative travel products that enhance summer consumption vitality. Group 1: Summer Tourism Trends - High temperatures across the country have led to a rise in "cooling tourism" options for visitors [1] - Various regions are introducing distinctive tourism products to attract tourists during the summer [1] Group 2: Innovative Cooling Experiences - In Huainan, Anhui, the construction of artificial ice and snow caves offers indoor ice activities, allowing visitors to enjoy winter-like experiences in summer [3] - The "Ice Curtain Cave" in Huainan features a 1.5-kilometer play route with activities like ice drifting and ice bowling, appealing to both adults and children [5] - The Baigong Mountain National Geopark provides nighttime forest tours enhanced by light shows, attracting visitors with over 15,000 free children's experience tickets [7] Group 3: Cultural and Artistic Integration - In Inner Mongolia, the Ulan Butong Grassland transforms into an open-air art gallery featuring eight large artworks by renowned artists, blending culture, art, and ecology [10][12] - The Earth Art Season in Chifeng City will last until October 10, including bonfire parties and folk performances [13] Group 4: Unique Regional Attractions - Zunyi, Guizhou, offers a cool climate with an average temperature of around 23°C, making it a popular summer destination [14] - The Wujiang Zhai scenic area features traditional architecture and non-material cultural heritage experiences, such as handmade paper and tie-dye projects [16][18][20] Group 5: Engaging Summer Activities - Chongqing's summer performances and activities attract numerous tourists, with local cultural shows and interactive events [21][23] - The folk culture theater in Taipingba showcases local performances, while a camping music festival offers a romantic summer experience [25]

Core Insights - Guizhou has emerged as a popular summer retreat due to its unique climate and outdoor experiences, attracting both domestic and international tourists [1][2] Geography and Climate - Guizhou's terrain is primarily mountainous, with an average elevation of around 1,100 meters and a maximum elevation of 2,900.6 meters, contributing to its mild climate and lack of extreme summer heat [2] - The province enjoys an average temperature of 24.2 degrees Celsius since June, with a forecasted average of 24.8 degrees Celsius in August 2025, maintaining a "cool advantage" compared to many other regions in China [3] Tourism Trends - The demand for "cool tourism" has surged, with daily passenger volume at Guiyang North Station reaching 120,000 during peak summer, a 50% increase compared to previous periods [4] - Guiyang Longdongbao International Airport recorded a daily passenger throughput of 82,589 on July 31, 2025, setting a new historical peak, with a total of 2.363 million passengers in July [4] Popular Destinations - The city of Bijie has become a hot summer destination, with the Zhi Jin Cave, a world geological park and national 5A scenic area, receiving over 20,000 visitors daily since August [6] - Guizhou's cities, including Guiyang, Liupanshui, and Anshun, are listed among the top ten summer retreat destinations in the country, with a 197% increase in tourism in the Qiandongnan Miao and Dong Autonomous Prefecture [6] Outdoor Activities - Guizhou is known for its diverse natural landscapes, offering various outdoor activities such as canyon rafting and cliff swinging, appealing to younger tourists seeking adventure [7] - The search volume for "Guizhou rafting" has increased by over 500% this summer, with the "post-00s" generation becoming the primary demographic for this activity [9]

Core Insights - The domestic aviation industry is experiencing significant growth during the summer travel season, with Beijing emerging as the top destination due to its tourism and business advantages [1][4]. Passenger Volume and Flight Data - In July, domestic aviation passenger volume exceeded 60.34 million, marking a new high, while international routes saw a 10% year-on-year increase with over 7.76 million passengers [2]. - The total passenger transport volume for July reached 71.2 million, a 16.3% increase from the previous month and a 3% increase year-on-year [2]. - The number of flights operated in July reached 524,000, averaging 16,900 flights per day, with a year-on-year increase of 3.5% [3]. Popular Destinations and Trends - The most popular domestic destinations in July included Beijing, Chengdu, Shanghai, and Guangzhou, with Beijing leading due to its rich cultural heritage and business activities [4]. - The "cooling off" tourism trend was prominent in July, with significant increases in passenger volume to destinations like Xinjiang, which saw over 8% growth, and other regions like Yunnan and Ningxia [2][3]. Service Enhancements by Airlines - Airlines are enhancing their services to attract business travelers, with initiatives like "one-click boarding" and extended check-in times being introduced by major carriers [6][7]. - The introduction of pet-friendly services has expanded, with airlines increasing the number of pets allowed in the cabin and removing restrictions on certain breeds [7]. Pricing and Future Outlook - The average ticket price for domestic economy class in July was 840 yuan, showing a slight year-on-year decrease, while several key routes maintained average prices above 1,000 yuan [5]. - The capital airport anticipates continued growth in passenger throughput, with peak travel expected in late August [5].

Core Insights - The domestic aviation industry is experiencing significant growth during the summer travel season, with Beijing emerging as the top destination due to its tourism and business advantages [1][6][10] Passenger Volume and Flight Data - In July, domestic aviation passenger volume exceeded 60.34 million, marking a new high, while international routes saw a 10% year-on-year increase with over 7.76 million passengers [3][5] - The total passenger transport volume for July reached 71.2 million, a 16.3% increase month-on-month and a 3% increase year-on-year [3][5] - Daily flight operations averaged 16,900 flights, with a total of 524,000 flights in July, reflecting a 3.5% year-on-year increase [5][8] Popular Destinations - The top ten domestic destinations in July included Beijing, Chengdu, Shanghai, Guangzhou, Shenzhen, Kunming, Xi'an, Chongqing, Hangzhou, and Urumqi, with Beijing leading the list [6][8] - The rise in travel to Urumqi and other regions is attributed to the "cooling off" tourism trend due to high temperatures [3][5] Service Enhancements by Airlines - Airlines are enhancing service quality to attract business travelers, with initiatives like "one-click boarding" and expanded pet travel services [10][11] - China Southern Airlines reported a 6.15% increase in passenger numbers at Beijing Daxing hub during the first half of July [8] - The average economy class ticket price for domestic flights in July was 840 yuan, showing a slight year-on-year decrease [8] Future Outlook - The aviation industry is expected to continue its growth trajectory, with peak passenger volumes anticipated in late August [9]

Group 1: Impact of High Temperatures on Labor - High temperatures have led to the implementation of robots in outdoor labor roles, significantly improving working conditions and reducing the need for human labor in extreme heat [1][4] - "Human-machine collaboration" is being utilized in sanitation work, where autonomous cleaning machines operate during peak heat hours to lessen the burden on sanitation workers [2] - Workers are now equipped with smart cooling gear, such as cooling vests and special materials for seating, which help reduce sweat and improve comfort during high temperatures [4][5] Group 2: Consumer Trends in Response to Heat - Sales of cooling appliances like air conditioners and fans have surged, with air conditioner sales on JD.com increasing over 123% year-on-year in July [5][7] - Social media has seen a rise in discussions around "cooling gadgets," with related topics garnering 460 million views, indicating a strong consumer interest in heat relief products [7] - The demand for seasonal cooling products has led to significant increases in sales for items like ice-making machines and summer foods, with some categories seeing growth rates of nearly 400% [7][8] Group 3: Enhanced Weather Forecasting and Public Health Measures - The introduction of more precise "meteorological+" warnings reflects a shift towards understanding the health impacts of high temperatures, with new health risk alerts being issued based on temperature-related disease risks [11][12] - Local governments are now providing detailed temperature forecasts and health advisories tailored to specific populations, such as the elderly and outdoor workers, to mitigate health risks associated with extreme heat [11][13] - The focus on personalized public service in response to high temperatures demonstrates a growing awareness of the need for targeted health protection measures [13]

Core Insights - The extreme high temperatures in the central and eastern regions of China have led to a surge in national demand for summer vacation tourism, with a notable increase in searches for "cooling" destinations and related travel services [1][2][3] Group 1: Travel Trends - The trend of summer travel is characterized by a significant movement of tourists from the central and eastern regions to the western and northeastern areas for cooler climates, with long-distance travel orders increasing by over 10% compared to the previous year [2][3] - Popular destinations for summer travel include Qinghai, Tibet, Ningxia, Yunnan, Guizhou, Gansu, Inner Mongolia, Xinjiang, Sichuan, and Guangxi, with average temperatures ranging from 17°C to 26°C, making them ideal for summer retreats [3][4] - Hotel bookings in Yunnan have increased by 42% since July, with dining consumption rising by 62.6%, indicating a strong demand for accommodations and services in cooler regions [3][4] Group 2: Visitor Statistics - Popular scenic spots are experiencing record-high visitor numbers, with some locations reaching saturation, such as the Huangguoshu Scenic Area, which received nearly 50,000 visitors daily [4][5] - The hotel occupancy rates in western and northeastern provinces are exceptionally high, with cities like Shenzhen, Beijing, and Shanghai leading in occupancy rates above 90% [5][6] Group 3: Emerging Travel Preferences - New travel experiences such as "lazy floating" in Zhejiang have gained popularity, catering to younger tourists seeking relaxation and unique experiences [5][6] - Cultural venues like museums and night tours are also becoming popular, with significant increases in bookings for museum visits, particularly among younger generations [6][7] Group 4: International Travel Trends - There is a noticeable increase in outbound travel, particularly to Australia and New Zealand, with flight bookings rising by over 20% compared to the previous month [8][9] - The average price of international travel products has decreased by approximately 5% compared to last year, contributing to the growth in outbound tourism [9]

Group 1 - The core demand for tourists has shifted towards "cooling travel" as temperatures rise, with a 47% year-on-year increase in search volume for "cooling travel" since July [1] - Major tourist companies are launching unique projects and services to cater to this demand, including concerts, water gun festivals, and off-season overseas cooling trips [1][2] - The Northeast region has established a clear "cooling ecosystem," with Yunnan and Guizhou also seeing significant tourist influx, as evidenced by a 70% year-on-year increase in orders for Yunnan scenic spots during the summer vacation [2] Group 2 - Companies like Changbai Mountain Tourism Co., Ltd. are diversifying their cooling products, transforming ski resorts into mountain sports parks and hosting summer music festivals, resulting in a 4.5% increase in visitors in June [2] - Tianmu Lake has developed various attractions targeting "cooling travel" and family tourism, such as outdoor events and themed water activities [3] - Travel agencies are also capitalizing on the "cooling travel" trend, with significant increases in bookings for Australia and New Zealand travel packages, showing growth rates of 200% and 120% respectively [3] Group 3 - The tourism market is undergoing a transformation as standardized travel packages lose appeal, prompting companies to explore ways to extend the "cooling travel" experience [4] - Yunnan Province reported a 10.8% year-on-year increase in tourist arrivals, reaching 371 million visitors in the first half of the year, with total tourism spending growing by 10.5% to 658.43 billion [4] - Tourists are increasingly seeking authentic local experiences rather than just visiting major attractions, indicating a shift towards a desire for unique cultural engagement [4][5] Group 4 - Companies like Guangzhou Lingnan Group are innovating by integrating local cultural symbols into their offerings, enhancing the overall visitor experience [5] - Xi'an Qujiang Cultural Tourism Co., Ltd. is transforming historical sites into cultural IPs, creating immersive experiences that blend history with modern creativity [5] - The tourism market is moving from a superficial experience to a more meaningful engagement, emphasizing the importance of local culture and community in attracting repeat visitors [5]