Core Viewpoint - The article highlights the launch of the 12th National Mass Ice and Snow Season in Inner Mongolia, with a focus on the upcoming 99 ice and snow events in Hulunbuir City, aimed at stimulating the winter economy and promoting winter sports participation [1] Group 1: Event Overview - Hulunbuir City will host a total of 99 ice and snow events this winter, including the 14th China-Russia-Mongolia International Winter Swimming Invitation, the 2nd National Urban Cross-Country Skiing Challenge, and the National Mass Outdoor Speed Skating Challenge [1] - The events are designed to cover the entire snow season, reaching all regions and demographics, thereby creating a matrix of professional competitions and mass participation activities [1] Group 2: Venue and Activities - Participants can enjoy winter activities at various venues such as the Hulunbuir Urban Cross-Country Skiing Park, Inner Mongolia Ice Sports Training Center, and Zhalantun Jinlongshan Ski Resort [1] - Unique experiences like the "Ice Pot Stew Challenge" at the Canglang Bailu Ice and Snow Sports Base will also be available, showcasing creative and engaging winter sports activities [1]

内容概要：滑雪板是一种专门用于滑雪的设备，其发展与滑雪运动息息相关。近年来，随着冰雪运动的普及和人们健康意识的提高，滑雪作为一种时尚、健 康的运动方式受到越来越多人的喜爱，特别是年轻一代消费者，这为滑雪板市场提供了广阔的市场空间。同时，政府及相关部门出台了一系列支持政策，加 大对滑雪装备产业的支持力度，通过资金补贴、税收优惠等措施，降低企业生产成本，提升市场竞争力。在政策和需求的推动下，我国滑雪板行业市场规模 呈现上升趋势。数据显示，2024年中国滑雪板行业市场规模达到13.1亿元，同比上涨63.8%。 相关上市企业：三夫户外（维权）（002780）、中复神鹰（688295）、吉林化纤（000420）、光威复材（300699）、中简科技（300777）、阿里巴巴-W （09988）、京东集团-SW（09618）等。 相关企业：北京娅豪冰雪产业发展有限公司、北京冰雪时代机械设备有限公司、牡丹江雪城机械制造有限责任公司、铭星冰雪(北京)科技有限公司、山东森 林雪滑雪设备有限公司、山东瀚雪交通设施有限公司、厦门唯绅运动器材有限公司、黑龙江奥格斯特旅游设备有限公司、哈尔滨乾卯雪龙体育用品有限公 司、广东威耐体育用品有 ...

眼下正是雾凇的最佳观赏期，小雾凇岛上游客摩肩接踵，尽情享受这浪漫的冬日奇景。不少游客表示，亲眼看 到的景象比想象中还美，"像仙境一样"。一位来自北京的游客对景区的管理印象深刻，他表示，从卫生间设置到交 2025年12月26日，小雾凇岛的雾凇景观。 通的管制都让游客感到舒适。 从自然奇观到文旅名片，吉林雾凇正以其独特魅力激活冰雪经济新引擎。游客们的交口称赞，既源于雾凇景观 的震撼之美，也得益于景区贴心完善的管理服务。这股持续升温的旅游热，正不断延伸冰雪产业链条，为冰雪经济 的高质量发展注入源源不断的活力。 央视网消息（隋佳彤）：被誉为"中国四大自然景观"之一的吉林雾凇，是凛冬时节松花江畔梦幻的视觉盛宴。 与普通的冰雪不同，雾凇是由水汽凝华而成的霜晶，其纯洁的颜色、毛茸茸的形态吸引了各地游客专程前来观赏。 若想赴一场吉林雾凇的冬日之约，不妨选在每年12月下旬至次年2月到访。"夜看雾，晨看挂，待到近午赏落 花"，雾凇形成的不同时间段，都有独特的景观可供观赏，其中最经典的"玉树琼花"多出现在清晨6点至上午10点之 间。 坐落于乌拉街满族镇韩屯村的小雾凇岛，是观看雾凇的最佳地点之一。这是一座松花江上的江中小岛，地势低 ...

Core Viewpoint - The article highlights the rise of outdoor ice rinks in shopping districts in Shanghai, providing local residents with opportunities to engage in winter sports despite the dropping temperatures. This trend represents a shift towards a "cold resource" becoming a "hot economy" through the integration of various business activities. Group 1 - The outdoor ice rinks are gaining popularity in Shanghai's shopping areas as temperatures decrease [1] - The "ice and snow economy" is characterized by the integration of diverse business formats, including performances, markets, dining, and branding [1] - This innovative approach transforms traditional winter sports venues into vibrant economic hubs [1]

Core Insights - The report titled "China Ice and Snow Economy Development Report (2025)" indicates a strong start for the ice and snow economy in the first month of the 2025-2026 season, with significant growth in visitor numbers and revenue [2][3] Group 1: Economic Performance - In the first month of the new snow season, China's ski resorts welcomed a total of 0.35 billion visitors, marking a 10% year-on-year increase, with inbound visitors reaching 190,000, up 66% [3] - The total consumption in the ice and snow economy reached 36.35 billion yuan, reflecting a 6% increase compared to the previous year [3] - The ice and snow industry in China has seen exponential growth from 364.7 billion yuan in 2016 to 980 billion yuan in 2024, with an average annual growth rate of 21.09%, and is expected to exceed 1 trillion yuan in 2025 [5] Group 2: Industry Development - As of March 2025, the number of enterprises related to the ice and snow industry in China has reached 18,492 [6] - The sales revenue of the equipment manufacturing sector grew from 15.3 billion yuan in 2019 to 22 billion yuan in 2023, with a compound annual growth rate of 9.5% [6] - Indoor ski resorts have surged from 5 in the 2013-2014 season to 59 in the 2023-2024 season, primarily located in southern cities, effectively overcoming regional limitations [8] Group 3: Event and Competition Growth - The report highlights the rapid development of key areas such as the Northern Economic Leading Zone and the Beijing-Zhangjiakou Sports Culture Tourism Belt, which have become new highlights for regional economic development [10] - In the 2023-2024 snow season, a total of 19 international and 91 domestic events were held, with domestic events increasing by 50% compared to the previous season [10] - The National Sports Administration has been expanding grassroots ice and snow events, organizing popular activities like "National Public Ice and Snow Season" and "World Snow Day" to create a comprehensive event system for all demographics [11] Group 4: Youth Engagement - The National Sports Administration, in collaboration with the Ministry of Education, is promoting ice and snow sports in schools through initiatives like "Ice and Snow into Campus," integrating these activities into curricula [13] - A U-series event system for ice and snow projects has been established, including national youth skiing tours and championships, aimed at enhancing youth participation and skill levels in ice and snow sports [13]

眉毛挂霜、脸颊通红，内蒙古呼伦贝尔额尔古纳市第二中学七年级学生马健却满脸兴奋："全班一起在 雪地比赛，太开心了！" 12月24日至28日，呼伦贝尔市义务教育阶段一至八年级学生迎来首个"雪假"。一场由政策引导、家庭参 与、全城联动的冰雪热潮，正在这片千里冰原上涌动。 "小朋友注意安全，冷了可以随时进小木屋取暖！"在呼伦贝尔海拉尔区的"绒绒雪世界"，工作人员细心 提醒。孩子们一进门就奔向可爱的"呼伦小羊"玩偶，而在长达200米的冰滑梯前，早已排起长队，家长 们一边拖着滑垫，一边陪伴跃跃欲试的孩子。 "天天盼着放'雪假'！"在牙克石凤凰山滑雪场，10岁的张润禾在教练指导下认真练习。家长刘晓玮感 慨："工作日能陪孩子滑雪，很难得。"雪场经理吴森注意到，"雪假"期间青少年及家庭游客明显增多， 也带动了教练、租赁、餐饮等相关消费。 根据《呼伦贝尔市2025年"雪假"专项工作方案》，全市义务教育阶段一至八年级在此期间不组织课堂教 学、不布置书面作业，鼓励学生投入冰雪活动，强健体魄、开阔视野、提升素养。 牙克石市教育局体卫艺办负责人蒙莹俊表示："我们鼓励孩子们在假期玩冰乐雪。" "'雪假'不仅是一项教育创新，也是推动呼伦贝尔 ...

"十四五"时期，我国体育产业迎来前所未有的发展机遇期。在政策体系持续完善、消费需求不断升级、创新动能加速集聚的多重驱动下，体育产业以年均 10.3%的增速稳步前行。2023年总规模已达3.67万亿元，增加值占GDP比重提升至1.15%，向国民经济支柱性产业目标扎实迈进。从冰雪"冷资源"变身经 济"热动力"，到赛事经济激活全域消费，从装备制造提质升级到数字技术深度赋能，体育产业正以多元融合的态势，书写着满足人民美好生活向往、助力经 济社会发展的精彩答卷。 利好政策 构建产业发展根基 政策支持的系统性跃升，为"十四五"体育产业发展筑牢了制度根基。这五年间，我国逐步构建起宏观引领、专项支撑、部门协同的政策矩阵，从顶层设计到 具体落地形成全链条保障，推动体育产业向国民经济支柱性产业稳步迈进。2021至2023年体育产业总规模、增加值年均增速分别达10.3%和11.6%，实现高 质量快速增长。新修订的《体育法》增设体育产业专章，从法律层面夯实产业发展保障；国务院办公厅密集出台《关于以冰雪运动高质量发展激发冰雪经济 活力的若干意见》《关于释放体育消费潜力进一步推进体育产业高质量发展的意见》等系列政策文件，明确2030年冰 ...

Group 1 - The core viewpoint of the article highlights the increasing popularity of China as an international ice and snow tourism destination, driven by the visa-free policy and rising tourism interest [1][3] - There has been a significant surge in inbound ice and snow tourism orders, with many foreign tourists visiting various snow resorts in China, such as Zhangjiakou and Yunnan [3][5] - The introduction of enhanced visa services, such as the "quick extension" service in Shenyang, allows foreign tourists to extend their stay for up to 30 days, facilitating their travel experience [7] Group 2 - The trend of "multi-day immersive" experiences is becoming mainstream, with domestic tourists opting for longer stays at snow resorts, transforming ice sports from a niche hobby to a lifestyle choice [8][12] - The Northeast Railway has launched a "15-day ice and snow tourism ticket," allowing travelers to make multiple trips within 15 days to popular destinations in Liaoning, Jilin, and Heilongjiang, promoting flexible travel arrangements [14] - Small and medium-sized snow resorts are experiencing a booking surge of over 200% since November, with unique ice and snow experiences gaining popularity among families and young tourists [15][18] Group 3 - The ice and snow economy is heating up, with advancements in domestic ice and snow equipment, including energy-efficient snow-making machines and lightweight skis, driving industry upgrades [16][20] - A comprehensive product system for ice and snow equipment has been established in China, covering all aspects from individual use to venue needs, with projections indicating that the ice and snow industry will exceed 1 trillion yuan by 2025 [23]

进入新雪季以来，各地不断探索"冰雪+"多元新场景，持续释放冰雪魅力。12月23日，记者来到吉林延边和龙市老 里克景区。景区已被皑皑白雪覆盖，游客们在鹿园争相与驯鹿、梅花鹿打卡留念。"伸手可及的雪地精灵"成了这 片雪域的旅游新名片。 乘着"冬"风，冰雪经济热力涌动。前不久发布的《中国冰雪产业发展研究报告(2025)》显示，中国冰雪产业规模 从2015年的2700亿元持续增长至2024年的9800亿元，预计2025年将首次突破万亿元大关。冰雪经济这一"冷"赛道 正激发出产业发展的"热"活力。 "冰雪+"新场景，激活消费新潜能 "原生态雪景少了商业化气息，能沉浸式感受到冰雪魅力。"在老里克景区，一位广东的游客直言。来自马来西亚 的一行游客则对雪地摩托、轮胎拉力等游玩项目赞不绝口。"不论是冰雪景观还是特色体验，我们都感到很新奇， 都给我们留下了深刻的印象"。 今年雪季，长白山的冰雪体验更添文化韵味。吉林长白山保护开发区推出升级版"金·1172情景式金代祈福"主题演 艺，将沉浸式演出与冰雪景观深度融合，打造出"历史可触、文化可感"的冬游体验。"既赏了冰雪风光，又学了历 史知识，是一趟实打实的文化深度游。"一名观看过演出 ...

央广网延边12月25日消息（记者郭佳丽）进入新雪季以来，各地不断探索"冰雪+"多元新场景，持续释放冰雪魅 力。12月23日，记者来到吉林延边和龙市老里克景区。景区已被皑皑白雪覆盖，游客们在鹿园争相与驯鹿、梅花 鹿打卡留念。"伸手可及的雪地精灵"成了这片雪域的旅游新名片。 乘着"冬"风，冰雪经济热力涌动。前不久发布的《中国冰雪产业发展研究报告（2025）》显示，中国冰雪产业规 模从2015年的2700亿元持续增长至2024年的9800亿元，预计2025年将首次突破万亿元大关。冰雪经济这一"冷"赛 道正激发出产业发展的"热"活力。 "冰雪+"新场景，激活消费新潜能 "原生态雪景少了商业化气息，能沉浸式感受到冰雪魅力。"在老里克景区，一位广东的游客直言。来自马来西亚 的一行游客则对雪地摩托、轮胎拉力等游玩项目赞不绝口。"不论是冰雪景观还是特色体验，我们都感到很新奇， 都给我们留下了深刻的印象"。 今年雪季，长白山的冰雪体验更添文化韵味。吉林长白山保护开发区推出升级版"金·1172情景式金代祈福"主题演 艺，将沉浸式演出与冰雪景观深度融合，打造出"历史可触、文化可感"的冬游体验。"既赏了冰雪风光，又学了历 史知识，是 ...