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天猫国际携手NYO3抗衰新品亮相美博会发布抗衰新趋势共建行业标准
Sou Hu Wang· 2025-05-14 09:16
Core Insights - The 29th CBE China Beauty Expo highlighted the growing opportunities in the anti-aging market, with Tmall International showcasing its global resource integration capabilities alongside the Norwegian high-end dietary nutrition brand NYO3 [1][3] Industry Trends - The anti-aging market in China is expected to exceed 150 billion yuan by 2026, with oral anti-aging products becoming the primary focus. Antioxidant ingredients are gaining importance, and the demographic of consumers is shifting younger, with those aged 25-30 becoming the main consumer group [3][6] Company Strategy - Tmall International maintains strict brand entry standards, ensuring the authenticity and compliance of cross-border health products. NYO3 has successfully passed these rigorous checks and is recognized as the leading anti-aging brand in Northern Europe [5][6] Product Launch and Performance - NYO3's new product, Ageless, combines various premium ingredients and has achieved a 98% absorption rate. It quickly became the top-selling oral beauty product on Tmall International within its first month of launch [8][10] Consumer Engagement - NYO3 plans to launch a "90-day skin rejuvenation program" during the 618 shopping festival, offering a full refund if customers are not satisfied with the results. This initiative reflects the brand's commitment to understanding and meeting consumer needs [10][11] Global Expansion - NYO3 aims to leverage Tmall's resources for global growth, particularly in the Asia-Pacific region, while adhering to Norwegian production standards. The collaboration is expected to enhance brand reputation and sales, contributing to sustainable growth in the global health industry [13]
贝泰妮(300957) - 2025年5月9日投资者关系活动记录表
2025-05-11 15:50
Group 1: Business Strategy and Performance - The company plans to enhance the performance of brands ZA and Pomei by strictly executing operational budgets, controlling marketing ROI, and reducing ineffective expenditures to lower sales expense ratios [2] - In 2025, the company will focus on brand building, member operations, and overall collaborative growth, emphasizing its core strengths and enhancing organizational transformation [5] - The company aims to maintain its leadership in the sensitive skin care market by deepening the brand genes of "skin medicine," "plant technology," and "evidence-based medicine" [5] Group 2: Market Expansion and Product Development - The company will continue to explore overseas markets to improve profitability and support its main brand through collaborative efforts with its R&D team [6] - A new product, Silver Core Cream, has been launched targeting anti-aging needs for sensitive skin, featuring a proprietary ingredient aimed at combating aging factors [4] - The company plans to enhance online traffic conversion efficiency through a dual focus strategy on product and channel optimization [4] Group 3: Financial Management and Investor Relations - The company acknowledges the impact of various factors on stock price and emphasizes the importance of communication with investors through various market activities [3] - Management fees increased by 56% year-on-year, exceeding the industry average of 4-6%, prompting the company to implement measures to control expenses [7] - The company has established a market value management system to improve operational performance and provide better returns to investors [7] Group 4: Consumer Feedback and Product Quality - The company is committed to improving customer service and addressing feedback regarding product quality and after-sales support [8] - Concerns were raised about the quality of promotional gifts, leading the company to consider enhancing the quality of these items [3] - The company is focused on maintaining a balance between cost considerations and customer expectations for product quality [3]
每年花200万美元抗衰,硅谷富豪想活到25世纪
Hu Xiu· 2025-03-31 07:18
"美国换血富豪""姨化吸血鬼""抗衰小白鼠",布莱恩·约翰逊以这些标签为人所知。对于探索永生,他有着自己的执着。作为普通人,我们至少可以从他的 探索中汲取一些朴素的启示:好好吃饭、好好睡觉、坚持锻炼、适当社交——毕竟,在人类寻得永生真相之前,这依然是最有效的长寿秘诀。 本文来自微信公众号:新周刊 (ID:new-weekly),作者:陈茁,编辑:桃子酱,题图来自:AI生成 一个年近五十的中年男子,随着时间流逝,身体却越来越年轻,容貌和生理机能逐渐回春,衰老的速度不断放缓,直到突破人类寿命的上限。 这不是好莱坞电影《本杰明·巴顿奇事》里返老还童的故事,而是美国富豪布莱恩·约翰逊正在努力实现的未来。 20:30,不少人还在通勤路上或者在工位加班时,布莱恩已经躺在位于加州威尼斯海滩边的别墅的卧室里。睡眠,是他生活中的头等大事,也是他一天的 起点。 次日5:00左右,他会从睡眠中自然醒来。起床后的第一件事,是用10000流明的仿日光灯照射眼睛3~4分钟,帮助身体快速清醒。紧接着,他会测试耳温、 脂肪、肌肉、水分比例、体重、动脉僵硬度,再涂上生发精油,戴上装有312个激光二极管的生发帽。 5分钟的冥想练习后,布莱恩会喝 ...