Core Viewpoint - The article highlights the transformation of retail through electronic price tags, emphasizing the significant growth potential in the digital retail sector, particularly focusing on HanShuo Technology as a leading player in this market [2][5][11]. Group 1: Company Overview - HanShuo Technology, founded in 2012, has become a prominent player in the electronic price tag market, achieving a market share of approximately 62% in China and around 28% globally in 2023 [4][5]. - The company plans to issue up to 4,224,000 shares to raise 1.182 billion yuan, with projected revenue growth from 1.613 billion yuan in 2021 to 4.486 billion yuan by 2024 [2][9]. Group 2: Market Growth and Trends - The global electronic price tag market has grown from 2.8 billion yuan in 2017 to 16.9 billion yuan in 2023, with a compound annual growth rate (CAGR) of 34.9% [5]. - The market is expected to reach 34.9 billion yuan by 2028, with HanShuo Technology positioned to benefit from this growth [5]. Group 3: Product Development and Innovation - HanShuo Technology has launched over 40 electronic price tag products and more than 20 iterations of its software since 2013, indicating a strong commitment to innovation [6][7]. - The company has expanded its offerings to include smart retail hardware and SaaS cloud services, enhancing its role as a solution provider rather than just a product supplier [7][8]. Group 4: Global Expansion Strategy - Since 2015, HanShuo Technology has pursued a global expansion strategy, with over 90% of its revenue coming from international markets, particularly Europe [8]. - The company serves over 400 clients across more than 50 countries, demonstrating its extensive global reach [8]. Group 5: Future Growth Initiatives - The funds raised from the IPO will support projects aimed at enhancing store digitalization and developing AIoT solutions, which are expected to drive future revenue growth [11]. - HanShuo Technology aims to improve consumer experience and operational efficiency through the development of smart terminal products, positioning itself for continued market competitiveness [11].

中国最大的零售数字化解决方案服务商。 本文为IPO早知道原创 作者｜Stone Jin 微信公众号｜ipozaozhidao 据IPO早知道消息，Dmall Inc.（多点数智有限公司，以下简称"多点"）日前通过港交所聆讯并于11 月10日披露通过聆讯后的资料集，瑞银集团、招银国际和招商证券国际担任联席保荐人。 成立于2015年的多点主要为本地零售业的零售商提供零售数字化解决方案，业务覆盖中国大陆、香 港特别行政区、柬埔寨、新加坡、马来西亚、澳门特别行政 区、印尼、菲律宾及汶莱等国家或地 区。 不可否认的是，多点的零售数字化业务始于与物美集团的合作；如今，多点为各种规模及业态的客户 开发了零售数字化解决方案，涵盖了本地的零售业务，从采购及供应链管理、门店及总部管理到营销 及全渠道销售。同时，多点与物美集团的业务经验亦帮助其交付了适用于多种零售业态，从连锁超 市、仓储式超市、百货商店到便利店、专卖零售商及新零售业态(如会员商店及折扣商店)零售商；此 外，多点亦为重庆百货集团、银川新华集团、麦德龙实体等其他大型零售商，以及DFI Retail Group经营的惠康、万宁、Guardian、Giant及7-Elev ...