作为我国最年轻的全国性股份制商业银行，渤海银行股份有限公司(以下简称"渤海银行")成立20周年之 际，在全国多地开展形式多样的活动，将非物质文化遗产保护工作与金融知识普及相结合，不仅是积极 贯彻落实习近平总书记关于非物质文化遗产保护工作重要指示精神的具体实践，也是对"非遗正青春"这 一活动主题的最好诠释。 非遗传承 融入金融知与行 近日，中国钱币博物馆迎来了一群小小游客。在渤海银行"普及金融知识钱博行"亲子钱币文化体验活动 中，家长与孩子们在馆内工作人员的精彩讲解下，沿着中国货币通史陈列的时间线索，通过实物、图 片、影像了解了历代货币2900多件，见证了"钱的前世"；在介绍"钱的今生"时，渤海银行北京分行工作 人员则结合第五套人民币防伪特点，向在场人员普及了通常采用的"一看、二摸、三听、四测"人民币真 伪辨别方法。 6月14日是我国第20个的"文化和自然遗产日"，文化和旅游部以"融入现代生活——非遗正青春"为主题 组织开展非遗宣传展示活动，聚焦青年传承人培养、非遗融入现代生活、科技赋能非遗保护等内容，展 现非遗传承实践活力，弘扬非遗时代价值，营造全社会共同参与非遗保护传承的浓厚氛围。 馆内，古老的货币金融历史 ...

Core Viewpoint - Postal Savings Bank of China (PSBC) Yunnan Branch is enhancing financial literacy and risk awareness among local ethnic communities through innovative and culturally relevant promotional activities [1][3][4]. Group 1: Financial Literacy Initiatives - PSBC is tailoring its financial education efforts to local cultural and linguistic characteristics, using ethnic festivals and traditional art forms to engage communities [1]. - The bank is conducting activities like "Financial Knowledge into Tea Mountains" to improve financial literacy among villagers, focusing on practical skills such as counterfeit currency identification [3]. - In various ethnic communities, PSBC is utilizing one-on-one explanations in local languages to address consumer rights and fraud prevention, ensuring that financial knowledge resonates with the audience [4]. Group 2: Community Engagement and Events - PSBC participated in the "Sweet Dragon Bamboo Shoot Harvest Festival" to promote financial safety and consumer rights, particularly targeting the elderly demographic [5]. - The bank is leveraging local events to disseminate financial knowledge, aiming to create a ripple effect of education within communities [3][5]. - The bank's initiatives are designed to foster a supportive financial environment in border areas, contributing to the overall financial ecosystem [3]. Group 3: Digital and Innovative Approaches - PSBC is creating online content, such as educational videos and phone alerts, to raise awareness about illegal financial activities and promote safe financial practices [6]. - The bank is simplifying loan processes to support local industries, such as wild mushrooms, thereby contributing to rural revitalization efforts [6]. - Future plans include developing more engaging educational materials, such as animated videos and scenario-based learning, to further enhance public financial literacy [7].

Core Viewpoint - The event organized by Zhonghe Life Insurance Shandong Branch aims to enhance financial literacy among rural residents, contributing to rural revitalization and financial safety [1][3]. Group 1: Event Details - Zhonghe Life Insurance Shandong Branch conducted a financial knowledge promotion event in Shangwang Village, Zibo City, targeting local villagers [1]. - The event featured interactive sessions where villagers actively participated by asking questions related to financial knowledge [3]. - Financial knowledge handbooks were distributed to villagers for further learning and reference [3]. Group 2: Content Focus - The event addressed common financial concerns such as identifying financial fraud and choosing legitimate financial institutions, using real-life case studies to illustrate the risks [1][3]. - Specific fraud cases discussed included impersonation scams and false investment schemes, highlighting the hidden dangers of financial fraud [1]. Group 3: Future Plans - Zhonghe Life Insurance Shandong Branch plans to continue expanding its outreach by conducting various financial literacy activities in rural areas, communities, and schools [5]. - The company aims to enhance public financial literacy and contribute to a safe and healthy financial consumption environment [5].

章丘三涧溪村是全国乡村振兴的样板村，近年来，三涧溪村先后荣获"全国文明村""全国乡村治理示范村"等多项国家级荣誉称号。活动开始前，分行党员干 部前往三涧溪村党性教育基地开展教育实践活动，感悟党建引领的力量。 党建赋能送温情，暖心服务聚人心。本次活动以"党建+公益+服务"为主线，党员志愿者们悉心陪伴村里老人，倾听心声。在红色经典歌曲的旋律中，银发 长者们畅叙往昔峥嵘岁月。平安银行济南分行党委书记王珺向村里的老党员们发放活动慰问品，传递组织的关怀与温暖。 为深化"我为群众办实事"实践活动，提升老年群体的幸福感和风险防范意识，结合山东省银行业协会2025年普及金融知识万里行的活动要求，2025年6月11 日，平安银行济南分行于济南市章丘区三涧溪村举办"时光'照'进来——定格美好瞬间，守护银发安全"金融知识普及活动，通过趣味摄影与金融科普相结合 的形式，为百余名乡村老人送去温暖守护。 光影流金，定格银发笑容。活动现场设置"光影流金区"，专业摄影师为老人拍摄纪念照，老人们在搞怪配饰与复古背景的缀下展露笑颜。拍摄后，工作人员 精选照片现场打印，装入印有活动主题的特制相框赠予老人。"几十年没拍过这么正式的照片了！"老党员张 ...

中新网福建新闻6月13日电(郭罗接) 为切实履行社会责任，提升公众金融素养，6月11日顺昌支行精心组 织开展了以"保障客户权益，乐享安心生活"为主题的金融知识万里行活动。本次活动创新服务模式，将 金融服务主动延伸至周边社区，为社区居民及商户送去一份特别的"金融关怀"。 现场宣传照片（摄：农行南平顺昌支行支行，范钰婷） 现场宣传照片（摄：农行南平顺昌支行支行，范钰婷） 此次将金融服务延伸至周边社区，是顺昌支行践行"以客户为中心"服务理念、打通金融服务"最后一公 里"的暖心举措。不仅为社区增添了一份金融安全的保障，让社区居民及商户也能学习实用的金融知 识，更有效扩大了金融知识普及的覆盖面和影响力，增强了社区居民，特别是中老年群体的金融风险防 范意识。 现场宣传照片（摄：农行南平顺昌支行支行，范钰婷） 下一步顺昌支行将持续开展形式多样的金融宣教活动，努力营造安全、便捷、和谐的金融消费环境，让 金融服务更贴心、更安心。(完) 活动期间，支行工作人员在社区显著位置设立"金融知识宣传服务站"，并深入周边社区人流密集区域。 他们热情地向过往社区居民发放精心制作的金融知识宣传折页，内容涵盖防范电信网络诈骗、识别非法 集资陷阱 ...

此外，该行还创新教育宣传模式，锚定消费者金融素养短板与宣传薄弱环节，策划拍摄了《不贪高"息"瓜 幸福千万家》《燕子！下次见面不要再上当了》 《防范非法集资之"如此诊治"》等原创短视频，让金融知识宣传更接地气、贴近民生。 本次普及金融知识万里行活动期间，利津农商银行各城乡营业机构以"保障客户权益 乐享安心生活"为主题，积极开展形式各异的进农村、进社区、进商 圈、进企业、进学校"五进"宣传活动，积极践行社会责任，推动金融知识普及向基层纵深推进。 （通讯员 李兴美） 6月10日-15日，利津农商银行组建志愿服务队走进盐窝镇"跟着非遗来旅行"活动周，将金融知识普及宣传融入非物质文化遗产展示展销，把专业的金融知识 精准送到广大游客和消费者身边。 活动期间，该行工作人员现场设置了"金融知识小课堂"，以生动案例为切入点，借助数字化手段，围绕"防范电信诈骗""理性投资理财""防范非法集资"等群 众广泛关注的话题展开宣讲，在轻松的氛围中普及金融消费者八项基本权益、反洗钱、辨别假币等金融消保相关知识。如，针对老年群体，"一对一"讲解关 于养老、保健品等诈骗案例；针对新市民群体，重点讲解理性投资、抵制不法中介等知识，着力提升金融风 ...

Core Viewpoint - The financial literacy initiative by Minsheng Bank's Jinan Lixiu North Community Branch aims to enhance financial knowledge among key demographics, thereby strengthening financial security and contributing to social stability [1]. Group 1: Financial Literacy Campaign - The community branch has launched a "Financial Knowledge Thousand-Mile Journey" campaign, focusing on protecting customer rights and promoting a secure financial environment [1][4]. - Various promotional methods were employed, including setting up a financial knowledge corner in the branch, distributing brochures on topics like anti-counterfeiting and fraud prevention, and displaying educational videos on electronic screens [3]. Group 2: Community Engagement - Staff actively engaged with customers during service interactions, providing financial knowledge explanations and addressing inquiries, effectively combining knowledge promotion with service [3]. - The branch organized financial knowledge seminars in community squares, using simple language and real-life examples to educate residents about common scams and counterfeit currency recognition [3]. Group 3: Impact and Future Plans - The campaign has shown significant results, with many residents and merchants reporting an increase in practical financial knowledge and risk awareness [4]. - Minsheng Bank plans to continue enhancing financial literacy efforts, innovate promotional methods, and expand outreach to further protect key demographics and maintain financial order [4].

Core Viewpoint - The initiative aims to enhance financial literacy among the elderly, addressing their vulnerabilities to financial risks and frauds, while promoting a secure financial environment for this demographic [1][5]. Group 1: Financial Education Initiative - The "2025 Financial Knowledge Popularization Journey" has been launched by the Bank of Xinyue in collaboration with an elderly university, focusing on safeguarding customer rights and ensuring a secure lifestyle for elderly clients [1]. - The initiative is part of a broader effort to fulfill the requirements of financial knowledge dissemination and to protect the financial consumption rights of the elderly [1]. Group 2: Addressing Financial Risks - The elderly face various financial risks such as telecom fraud, false pension projects, and illegal fundraising, exacerbated by their limited financial knowledge and information access [5]. - The Bank of Xinyue is taking social responsibility by prioritizing the elderly as a key service group and actively engaging in financial knowledge dissemination [5]. Group 3: Educational Methods and Engagement - A professional financial knowledge presentation team has been established to conduct specialized lectures on common financial risk scenarios faced by elderly clients [6]. - The presentations include case studies, policy interpretations, and practical advice on identifying fraudulent investment products and protecting personal financial information [6]. - An interactive Q&A session is included to address specific financial queries from elderly participants, ensuring comprehensive understanding [6]. Group 4: Long-term Strategy and Outreach - The initiative is just the beginning, with plans for a sustained "online + offline" promotional model to continue financial education efforts [7]. - Offline activities will include financial knowledge outreach in communities and rural areas, while online efforts will leverage social media platforms to disseminate financial safety knowledge [7]. - The bank aims to institutionalize financial knowledge dissemination for the elderly, continuously innovating educational formats and enriching activity content to strengthen financial security for this demographic [7].

Group 1 - The core viewpoint of the articles emphasizes the commitment of Industrial Bank to enhance financial literacy and consumer protection, particularly targeting vulnerable groups such as the elderly [1][3][5] - The "Financial Knowledge Thousand-Mile Journey" initiative is being actively organized by various branches of Industrial Bank, focusing on educating consumers about financial risks like investment fraud and telecom scams through interactive sessions and practical case studies [3][6][7] - The initiative includes a series of activities such as lectures, community outreach, and partnerships with local educational institutions to ensure that financial knowledge is accessible and applicable to everyday life [3][5][6] Group 2 - Specific activities include setting up temporary rest areas near exam sites to educate parents about financial principles and fraud prevention, fostering a supportive environment for students and their families [3][6] - The bank is also engaging with local communities by conducting workshops that utilize multimedia presentations and interactive Q&A sessions to reinforce understanding of financial safety among elderly residents [5][6] - The overall goal is to create a sustainable financial education model that integrates consumer education into daily banking services, thereby contributing to a safer and more inclusive financial ecosystem [1][7]

Core Viewpoint - Qilu Bank is actively promoting financial knowledge and consumer protection through various initiatives, aiming to safeguard customer rights and enhance financial literacy among specific groups, particularly the elderly and new citizens [1][2][3][4][5][6] Group 1: Financial Knowledge Promotion - Qilu Bank has established a financial knowledge promotion area in its branches, displaying materials such as "Elderly Fraud Prevention Guide" and "Understanding Suitability Management" to educate customers [2] - The bank's staff actively engage with customers, focusing on common scams targeting the elderly and new citizens, using simple language to explain fraud tactics [2][4] - Interactive sessions like "Financial Knowledge Q&A" are organized to reinforce understanding of key principles such as not transferring money easily and not disclosing personal information [2] Group 2: Integration of Education and Service - Financial education is integrated into daily services, with lobby managers conducting "micro-lectures" on topics like account and payment security while customers wait [3] - Counter staff provide fraud reminders during transactions, promoting a security mindset among customers [3][5] Group 3: Social Responsibility and Community Engagement - On June 9, 2025, Qilu Bank organized a community outreach event for sanitation workers, providing them with essential supplies and educating them on financial fraud prevention [4] - The initiative combines financial education with community support, enhancing the financial risk awareness of frontline workers [4] Group 4: Employee Training and Capability Building - The bank promotes a "Weekly Learning" initiative to enhance staff understanding of consumer rights protection and fraud detection [5] - Staff training includes practical simulations to improve skills in identifying fraudulent practices and communicating risks to customers [5] Group 5: Long-term Mechanism and Commitment to Financial Literacy - Qilu Bank emphasizes the importance of continuous financial education as a means to protect customer rights and uphold its commitment to financial service [6] - Future plans include refining the educational approach and expanding outreach to cover more target groups, ensuring that financial safety concepts are integrated into customers' daily lives [6]