Core Points - The article highlights the efforts of Minsheng Bank's Jinan Licheng Branch to enhance financial risk awareness among community residents through innovative outreach and education initiatives [1][2] - The bank has established a "Financial Knowledge Promotion Team" that collaborates with community workers to conduct door-to-door visits, providing tailored financial risk education to vulnerable groups, particularly elderly residents [1] - The initiative includes the distribution of informative materials such as the "Elderly Anti-Fraud Guide" and "Safe Card Usage Tips," focusing on common scams targeting seniors [1] - A dedicated consumer protection area has been set up at the bank branch, serving as a "knowledge charging station" for residents to access a variety of financial education resources [1][2] - The ongoing commitment of Minsheng Bank to consumer rights protection is emphasized, with plans for sustained community engagement to ensure financial safety and stability [2]

Core Viewpoint - The article highlights the initiatives taken by SPDB Nanning Branch during the 2025 Financial Education Promotion Week, focusing on enhancing financial literacy among the public through engaging and accessible activities [1][2]. Group 1: Financial Education Initiatives - SPDB Nanning Branch launched a series of community-oriented financial education activities under the theme "Protecting Financial Rights and Supporting a Better Life" [1]. - The bank utilized its branches and financial consumer rights protection stations to deliver financial education directly to the community, targeting key groups such as the elderly, youth, and migrant workers [1][2]. - Activities included "Financial Knowledge Small Classes" that featured case studies, quizzes, and simulations to educate participants on topics like fraud prevention and rational investment [1][2]. Group 2: Community Engagement and Events - The bank organized a "Learning Financial Knowledge, Lighting Up Beautiful Guangxi" quiz activity that combined financial literacy with local tourism resources, allowing participants to explore scenic spots while learning [2][5]. - A public service video titled "Guangxi Xiaobao's Financial Landscape Class" was produced to simplify complex financial concepts through relatable storytelling and was promoted across financial institutions in the region [2]. - During the 2025 World Milk Tea Festival, the bank engaged consumers with interactive financial knowledge games, creating a fun learning environment [5][6]. Group 3: Outreach and Impact - SPDB Nanning Branch conducted over 30 offline activities and distributed more than 15,000 promotional materials during the Financial Education Promotion Week [8]. - The bank aims to continue enhancing its financial education service model, integrating financial knowledge into daily life to protect public assets and foster a trustworthy financial environment [8].

Core Viewpoint - The article highlights the proactive measures taken by Zheshang Bank to enhance financial education and consumer protection, particularly focusing on fraud prevention during the "2025 Financial Education Promotion Week" from September 15 to 21 [1][15]. Group 1: Online Initiatives - Zheshang Bank launched the "Zheshang Bank Consumer Protection and Anti-Fraud Laboratory" live stream, targeting high-fraud scenarios in campuses, counties, and communities, using engaging formats like experiments and situational performances to explain scams [2][4]. - The live stream attracted 151,000 viewers and received over 559,000 likes, indicating a strong engagement and active sharing of anti-fraud knowledge among the audience [2][4]. - The bank also produced a series of entertaining short videos to simplify complex financial concepts, reaching 69,600 viewers [4]. Group 2: Offline Activities - Zheshang Bank organized various offline activities to cater to different demographic needs, including a financial knowledge flash event at Hangzhou Xiaoshan International Airport, providing travelers with bite-sized financial information [5][7]. - Specific initiatives were designed for elderly individuals, such as DIY workshops to help them recognize common scams related to retirement investments and health products [7]. - Interactive exhibition areas were set up in Shenzhen to educate customers on identifying fraudulent messages and using the National Anti-Fraud Center APP [9]. Group 3: Community Engagement - The bank's "Hundred-Thousand-Ten Thousand" initiative has mobilized financial advisors and volunteers to conduct financial literacy activities in rural areas, collaborating with local governments and institutions [11][12]. - Events like the "Anti-Fraud Garden Party" in Zhoushan and interactive games in rural communities were organized to teach residents about fraud prevention in an engaging manner [12]. - The overall approach transformed financial education from passive listening to active learning, making it more accessible and effective for the public [15].

Core Insights - The article highlights a financial knowledge promotion activity organized by Minsheng Bank's Jinan Dongcheng Branch aimed at enhancing community residents' awareness of financial risk prevention and safeguarding their assets [1][3]. Group 1: Event Overview - The event was themed "Protecting the Wallet, Safeguarding the Happy Home" and involved real case analyses, face-to-face explanations, and on-site Q&A sessions to equip residents with practical skills for identifying financial risks [1]. - The activity attracted many community residents, including those returning from morning exercises and grocery shopping, through the setup of promotional displays and easy-to-understand materials [2]. Group 2: Educational Content - The bank's consumer protection specialists and financial managers used typical fraud cases from their daily operations to explain common scams in simple language, helping residents understand the tactics used by fraudsters [2]. - Specific scams discussed included "high-yield investment" messages targeting the elderly and "fake online loans" aimed at younger individuals, with warnings against believing in easy money-making schemes [2]. Group 3: Future Initiatives - Minsheng Bank's Jinan Dongcheng Branch is committed to its mission of serving the public and fulfilling its social responsibility by continuing to promote financial knowledge through regular and targeted educational activities in communities, enterprises, and schools [3].

下一步，广发银行寿光支行将继续坚守"金融为民"的初心，持续开展形式多样的金融知识普及活动，把 金融知识送到社区、乡村、集市等更多百姓身边，为构建和谐、安全的金融环境，助力百姓过上美好生 活贡献金融力量。 本次活动得到了过往百姓的高度认可，大家纷纷表示，这种"接地气"的宣传方式让晦涩的金融知识变得 通俗易懂，自己在活动中受益匪浅。 n 1 cha aily and and the mand of the manage of the manage of the manage of the manage of the manage of the series of the series the seri 441 前列 I e U 为深入践行金融工作的政治性与人民性，切实提升百姓金融消费者的自我保护意识和风险防范能力，广 发银行寿光支行精心组织人员，走进洛西村傍晚人流密集的夜市集市，开展以"保障金融权益 助力美好 生活"为主题的金融知识宣传活动。 洛西村夜市集市人流量大，中老年群体居多，且金融知识相对薄弱，这一群体往往成为金融骗局的主要 目标。针对这一特点，该行在集市入口摆放了通俗易懂的宣传展板，用当地方言和朴实的语 ...

Group 1 - The core theme of the financial education campaign is "Protecting Financial Rights and Supporting a Better Life," initiated by the National Financial Supervision Administration in collaboration with the People's Bank of China and the China Securities Regulatory Commission [1] - SPDB (Shanghai Pudong Development Bank) is actively participating in this nationwide financial knowledge dissemination initiative, conducting various engaging activities to educate consumers about financial literacy [1][4] - The campaign includes innovative and immersive methods to make financial knowledge more accessible and relatable to the public, enhancing the efficiency and reach of the education efforts [4][11] Group 2 - SPDB has introduced interactive activities such as the "Fraud Vision Chart" to help elderly customers identify key phrases in scam messages, thereby increasing their awareness of financial fraud [4][6] - The "Rational Balance" activity in Wuhan allows participants to visualize the importance of budgeting and rational spending, akin to how Vitamin B promotes metabolic balance [4][7] - Financial education sessions are being held in universities and rural areas, focusing on the significance of personal credit and the dangers of illegal intermediaries, similar to how Vitamin C strengthens immunity [7][9] Group 3 - The campaign employs various channels, including live streaming, community events, and public transport advertisements, to continuously remind consumers about financial risks and enhance their financial literacy [9][11] - The overall goal is to transform professional financial knowledge into easily digestible information, fostering a culture of rational financial awareness among consumers [11]

Group 1 - The core idea of the article is the innovative approach taken by Industrial Bank Jinan Branch to promote financial literacy among the elderly during the "Financial Knowledge Journey" campaign, combining entertainment with education [1][2] - The event featured interactive sessions such as "financial knowledge challenges" and "scenario interactions," engaging over 300 elderly participants and enhancing the effectiveness of financial education [1] - The activities included practical financial scenarios relevant to the elderly, such as dealing with phone scams and understanding investment products, which sparked lively discussions among participants [1] Group 2 - The event is a significant example of the bank's exploration of "scenario-based education," aiming to make financial knowledge accessible and relatable to the elderly [2] - The bank plans to continue integrating online and offline methods, along with collaboration with government and media, to further promote financial literacy and contribute to a harmonious financial ecosystem [2]

Core Viewpoint - Industrial Bank's Urumqi branch is implementing a comprehensive financial knowledge promotion initiative in Xinjiang, focusing on "precision, scenario-based, and localization" to enhance financial security for diverse communities [1] Group 1: Financial Knowledge Promotion Activities - The bank has developed bilingual promotional materials covering five key areas, including financial safety for the elderly and consumer protection for college students [1] - A multi-dimensional offline promotion matrix has been established, utilizing in-branch displays, videos, and posters to continuously engage the public [1] Group 2: Targeted Community Engagement - In rural areas, the bank conducts financial education through a "classroom + field + home" model, distributing over 2,000 financial knowledge manuals and guiding villagers on using the national anti-fraud app [2] - At Xinjiang Agricultural University, the bank has reached over 1,500 students and faculty through interactive sessions on consumer rights and fraud prevention [3] - Community activities in residential areas have engaged over 600 residents through performances and interactive experiences, focusing on common fraud scenarios [4] Group 3: Business and Tourism Integration - The bank has set up financial consultation stations in tourist areas, attracting over 2,000 visitors to participate in knowledge quizzes and receive local souvenirs [5] - Customized training sessions for employees in partner companies have covered over 3,200 staff, focusing on common corporate fraud tactics [6] Group 4: Broader Outreach and Media Engagement - During the "2025 China-Eurasia Commodity Trade Expo," the bank conducted 162 educational sessions, reaching 235,500 people and distributing over 20,000 materials [7] - A media collaboration strategy has been established, resulting in over 10 reports and 30,000 views of educational videos on social media [7] Group 5: Future Initiatives - The bank plans to deepen its financial education efforts, innovate teaching methods, and enhance service offerings to contribute to a secure and harmonious financial environment [8]

Core Viewpoint - Shanghai Bank is actively promoting financial literacy and consumer protection through a series of community-focused initiatives, aiming to enhance financial knowledge and risk awareness among various demographic groups, particularly the elderly and youth [4][10]. Group 1: Financial Literacy Initiatives - Shanghai Bank has launched the "2025 Financial Knowledge Popularization Campaign," focusing on improving financial literacy and risk prevention capabilities among consumers [4]. - The campaign targets key demographics, including the elderly, youth, and new citizens, with a variety of educational activities conducted in communities, schools, and enterprises [4][9]. - The bank has developed an online financial education brand, producing educational videos and articles to raise awareness about financial risks [5]. Group 2: Community Engagement - The bank's Shenzhen branch has organized community events, such as financial lectures and interactive games, to educate the elderly about investment traps and fraud [6][7]. - A special "Financial Safety Package" was distributed to graduating students, incorporating engaging activities to teach them about financial risks and rights [8]. - The bank has collaborated with local media and community organizations to enhance the reach and impact of its financial education efforts [10]. Group 3: Innovative Educational Approaches - The bank employs innovative methods such as interactive games, scenario plays, and short videos to make financial knowledge more accessible and engaging [10]. - A notable community course titled "Financial Literacy for the Public" was well-received, attracting nearly 389,000 online viewers [5]. - The bank's initiatives have successfully reached over 800 individuals through regular educational activities in various community settings [9].

Core Viewpoint - Agricultural Bank of China Jinan Branch conducted a financial knowledge outreach event themed "Protecting Customer Rights, Enjoying a Safe Life," integrating unique elements to create an engaging educational environment [1] Group 1: Event Overview - The event took place at Hongyang Square and aimed to promote financial knowledge through various interactive and educational activities [1] - The event featured a multi-dimensional educational scene that combined knowledge dissemination with fun experiences and interactive participation [1] Group 2: Focus Areas - The outreach focused on key areas such as account security, payment safety, rational consumption, fraud prevention, and credit management [2] - The event included an educational area with case displays, promotional materials, and financial knowledge videos, as well as an interactive area with activities like "Financial Knowledge Challenge" and "Identify Authenticity Draw" [2] Group 3: Target Audiences - For the elderly, the focus was on educating about investment scams, precautions for investment, methods to identify illegal fundraising, and risks of pension fraud [3] - For teenagers, the emphasis was on the risks associated with social media scams, "campus loans," and online gaming platform fraud [3] - For new citizens, the focus included rational consumption, responsible borrowing, personal information protection, and rational rights protection [3] Group 4: Educational Impact - The Jinan Branch of Agricultural Bank utilized multiple channels to promote rational consumption and risk prevention, helping consumers develop a rational consumption mindset [3] - The initiative aimed to enhance awareness of financial risks and personal information protection, while also promoting credit knowledge to encourage consumers to value their credit records [3]