文体旅融合发展
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山海有情 天辽地宁 辽宁:加快文体旅融合发展,添彩东北振兴新画卷
Ren Min Ri Bao· 2025-06-12 21:57
Group 1: Core Objectives and Policies - Liaoning Province aims to create a high-quality cultural, sports, and tourism integration development demonstration area, with a focus on enhancing the synergy between culture, sports, and tourism industries [1][2] - A comprehensive policy framework has been established, including the "Liaoning Province Cultural Tourism Industry High-Quality Development Action Plan (2023-2025)" which targets doubling investment and tourism revenue by 2025 [2][3] - By early 2025, over 80 related policies have been issued, with 10 cities developing specific implementation plans to promote collaborative efforts [2][3] Group 2: Brand Development and Cultural Promotion - The new tourism slogan "Mountains and Seas Have Feelings, Heaven is Peaceful and Earth is Tranquil" has been adopted, creating diverse tourism routes across various cities [4][5] - Seasonal festivals and events are organized to enhance cultural engagement, with activities planned throughout the year to promote tourism [5][6][7] - The integration of cultural IPs and local heritage into tourism offerings has been emphasized, with various themed experiences developed to attract visitors [4][5] Group 3: Innovation and Technology Integration - The province is promoting a "Cultural Tourism + Technology" model, with digital upgrades for 30 key museums and the introduction of immersive experiences using AR technology [8][9] - Sports events, such as CBA games, are leveraged as promotional platforms for cultural tourism, enhancing local economic activity [8][9] - The "Follow the Exhibition to Travel" initiative has seen a significant increase in bookings for museum study tours, indicating a growing trend in cultural tourism [9] Group 4: Regional Cooperation and Development - Liaoning has established strategic partnerships with regions like Beijing-Tianjin-Hebei to enhance tourism collaboration, including the introduction of high-speed rail connections [10] - The "G331 Border Tourism Alliance" and "G228 Coastal Highway Tourism Alliance" are initiatives aimed at creating tourism corridors that connect different regions [10] - International cultural exchanges are being promoted, with Liaoning actively participating in the "Belt and Road" initiative to enhance its global tourism presence [10] Group 5: Community Benefits and Public Engagement - The integration of cultural and tourism resources is expected to boost local employment and entrepreneurship, with initiatives like the "Liaoning Handicraft" brand gaining traction [11] - Public cultural facilities are being optimized to enhance visitor experiences, with a 100% free access rate to public cultural venues [11] - The province's tourism branding is being strengthened through the promotion of its rich cultural heritage and natural beauty, aiming to attract both domestic and international tourists [11][12] Group 6: Achievements and Future Prospects - In 2024, Chaoyang City reported a 111.57% increase in domestic tourist arrivals and a 51.74% rise in tourism revenue, showcasing the effectiveness of integration efforts [17][18] - Major cultural and tourism projects are being completed, with significant increases in visitor numbers to key attractions [18][19] - The upcoming 2025 Liaoning Province High-Quality Cultural Tourism Integration Development Conference in Chaoyang is expected to further enhance the city's role as a cultural tourism hub [20]
同程旅行:乒超联赛拉动文旅消费,雄安周边多景区预订热度翻倍
Ge Long Hui· 2025-06-12 02:49
Core Insights - The integration of sports events and tourism is driving economic activity and reshaping regional cultural identity in China, particularly through the 2025 Chinese Table Tennis Club Super League and the Jiangsu Provincial Urban Football League [1][4] Group 1: Event Impact on Local Economy - The 2025 Table Tennis League in Xiong'an is expected to attract over 50,000 visitors, significantly boosting local tourism and hospitality sectors [3] - Hotel bookings in Xiong'an County surged by over 88% during the event, while vehicle bookings increased by over 30% [3] - Ticket sales and related product sales for table tennis are also expected to rise due to the influx of visitors [3] Group 2: Infrastructure and Experience Enhancement - Xiong'an has implemented temporary public transport routes and parking facilities to enhance visitor experience during the event [2] - A "Ping Pong Market Carnival" featuring over 40 stalls was set up to provide food and cultural experiences, transforming the event venue into a vibrant social space [2] Group 3: Broader Economic Trends - The synergy between sports events and tourism is creating a new consumption ecosystem, with local governments and enterprises collaborating to maximize economic benefits [4][6] - The Jiangsu Provincial Urban Football League has seen significant increases in hotel bookings across host cities, with some cities experiencing growth rates as high as 135% [5] - Initiatives such as fan packages and promotional activities are being developed to convert event attendance into sustained consumer spending [5][6]
山海之美文体之韵为振兴增光添彩
Liao Ning Ri Bao· 2025-06-12 01:02
从沈阳方城的穿越古今到渤海湾游轮的乘风远航,从未来科技城的人机对话到东关街的沉浸演 出……说起今日辽宁的文化、体育和旅游,高频词无疑是"出圈出彩""热辣火爆"。 实施全面振兴新突破三年行动以来,我省深入学习贯彻习近平文化思想,贯彻落实习近平总书记重 要讲话和指示精神,锚定"打造高品质文体旅融合发展示范地"目标任务,协同推动文体旅事业和产业发 展,文体旅领域迸发出前所未有的活力和张力,交出一份浓墨重彩的融合发展答卷。 2024年,辽宁多项文旅经济指标创历史新高,全省接待游客65219.7万人次、旅游收入6325.2亿元, 同比分别增长28.1%、25.9%,提前一年完成"旅游总收入倍增、游客接待人次增长2倍"的三年行动目 标。 山海之美、文体之韵,为辽宁振兴发展增光添彩。 下好融合"先手棋" 观大局,谋大势。实现文体旅高质量发展,需要探索出一条立足辽宁比较优势、形成特色优势产 业、培育多元化地方品牌的差异化发展路径。 以对标先进"坐不住"、突围突破"等不起"、争先进位"慢不得"的紧迫感,我省利用和发挥文体旅资 源禀赋优势,高位谋划、高位推动文体旅高质量发展。 工作机制率先搭建、目标路径明确清晰、政策支撑体系完善 ...
文旅重大项目加快落地建设
Liao Ning Ri Bao· 2025-06-09 01:02
Core Points - The article highlights the efforts of Anshan City in promoting its cultural and tourism brands through events in Chengdu, aiming to showcase the charm of "Modern Steel City" [1] - Since the 2024 Liaoning Province High-Quality Cultural and Tourism Integration Development Conference, the province has been actively engaging in investment attraction and project cooperation [1][2] - In December last year, Liaoning Province announced 92 cultural and tourism integration projects at a promotional event in Beijing, resulting in 10 signed projects worth 6.65 billion yuan [1] - In April this year, a promotional event in Shanghai featured 110 cultural and tourism integration projects, with 10 projects signed and an intended signing amount of 7.86 billion yuan [1] Investment and Project Development - Liaoning Province is focusing on establishing a project database for key cultural and tourism enterprises and projects, with 640 new, ongoing, and continued projects planned for 2024, totaling an investment of 28.56 billion yuan [2] - The province is enhancing support for key cultural and tourism projects by addressing challenges in land, energy, and environmental factors [2] - A financial support plan has been introduced to guide financial institutions in providing tailored products and services for the cultural tourism industry [2] Future Initiatives - Liaoning Province plans to leverage the 2025 High-Quality Cultural and Tourism Integration Development Conference to host a series of promotional and investment attraction activities [2] - The upcoming events will involve central enterprises and leading private companies in the cultural tourism sector for project cooperation discussions [2]
足球该有的模样
Jing Ji Ri Bao· 2025-06-06 21:45
Core Viewpoint - The Jiangsu Urban Football League, referred to as "Su Super," has gained immense popularity, rivaling the attendance of the Chinese Super League, showcasing a unique blend of local culture and community engagement [1][3]. Group 1: Event Popularity and Community Engagement - The league has an average attendance of over 10,000 spectators per match, indicating strong community interest and engagement [1]. - The league has sparked various local cultural references and rivalries, enhancing the entertainment value and local pride among participating cities [1][2]. - The affordable ticket price of 10 yuan, which includes local specialties, has made the matches accessible to the general public, promoting grassroots football [2]. Group 2: Cultural Significance and Local Identity - Each of the 13 teams has a logo that reflects its city's unique characteristics, such as Nantong's wolf totem and Yancheng's elk, emphasizing local identity [2]. - The league has fostered a sense of belonging and camaraderie among cities, with friendly rivalries contributing to a vibrant community atmosphere [3]. - The competition has highlighted the diverse cultural heritage of Jiangsu, with matches representing local culinary traditions and historical narratives [1][3]. Group 3: Economic Impact and Tourism - The league has been leveraged by host cities to boost tourism, offering free entry to attractions and discounts to increase visitor numbers [3]. - The integration of sports and tourism through the league has created a significant economic impact, transforming match attendance into long-term tourism benefits [3]. Group 4: Collaborative Spirit and Future Potential - The league exemplifies a competitive yet cooperative spirit among Jiangsu's cities, fostering mutual understanding and collaboration [3]. - The ongoing success of the league indicates the potential for further development and cooperation among cities in Jiangsu, contributing to the region's overall growth and prosperity [3].
文旅“一业兴”带动“百业旺”
Liao Ning Ri Bao· 2025-06-02 01:29
Group 1 - The immersive drama "Old Tavern," adapted from Gao Mantang's TV series, premiered in Dalian, transforming the audience from "bystanders" to "participants" through innovative formats like scene restoration and role-playing [1] - The integration of "drama + street + technology" in Dongguan Street aims to create a new cultural tourism scene that is participatory, immersive, and inheritable, with performances held twice a week [1] - Since the 2024 Liaoning Province High-Quality Cultural and Sports Tourism Integration Development Conference, the province has focused on promoting the integration of cultural tourism with various industries, striving to create new cultural tourism scenes [1] Group 2 - Liaoning Province is leveraging its rich hot spring resources to develop new products and business models, including hot spring wellness, travel, and family-friendly experiences, enhancing the attractiveness of hot spring brands [2] - The province has 11 five-star hot spring tourism enterprises, accounting for approximately 25% of the national total [2] - Efforts to accelerate cultural and sports tourism integration include creating new travel experiences linked to events, performances, and exhibitions, enhancing the overall tourism experience [2] Group 3 - Museums in Liaoning are becoming a new attraction for tourists, with exhibitions like "Mountains and Rivers Together" and Dunhuang cultural exhibitions drawing significant visitor numbers [3] - The Liaoning Provincial Museum set a record for the highest single-day visitor count, reaching 32,261 on May 2 [3]
贵州推动“文体旅”融合发展的“县域尝试”
Xin Hua Wang· 2025-05-31 23:33
Group 1: Tourism Development - The Dragon Boat Festival activities in Zhenyuan County, Guizhou, are aimed at enhancing tourism experiences, with plans to attract over 10 million visitors by 2025 [1] - Zhenyuan has a rich historical background with over 120 cultural heritage sites, contributing to its reputation as the "Oriental Venice" [1] - The county is organizing a series of dragon boat races and cultural activities to promote the integration of sports, culture, and tourism [1] Group 2: Football Promotion - The "Village Super" football event in Rongjiang County is designed to enhance local and campus football, driving holiday consumption and economic growth [2] - The "Village Super" series has attracted over 7.6 million visitors in 2023, with a target of over 9.4 million in 2024 and 10 million by 2025 [2] - A strategic plan has been established to develop a three-tiered football event matrix, aiming for 600 events and 40,000 participants annually by 2030 [3] Group 3: Strategic Planning - Rongjiang County is prioritizing football as a key development strategy, integrating it with cultural and tourism initiatives [4] - The county's leadership emphasizes the importance of strategic planning to transform visions into reality [4]
朝阳全方位提升软硬件迎接盛会——为高品质文体旅融合发展注入新动能
Xin Hua Wang· 2025-05-29 07:41
Core Insights - Chaoyang City is leveraging its natural resources and cultural heritage to enhance its tourism appeal, aiming to establish a new cultural tourism pattern with "Dunhuang in the West and Chaoyang in the East" [1][2] - The renovation of the Liaoning Chaoyang Bird Fossil National Geopark has significantly increased its fossil collection from 435 to over 8,000, enhancing visitor experience through advanced facilities [1] - A total of 63 cultural and tourism projects have been initiated in Chaoyang in 2023, contributing to the city's growing reputation as a tourist destination [2] Group 1 - Chaoyang is hosting the 2025 Liaoning Province High-Quality Cultural and Tourism Integration Development Conference, showcasing its unique tourism resources [1] - The Liaoning Chaoyang Bird Fossil National Geopark has undergone comprehensive upgrades, including infrastructure improvements and an increase in fossil displays [1] - The city is actively promoting its cultural heritage through various initiatives and events, enhancing its visibility and attractiveness to tourists [2][3] Group 2 - The city has implemented significant upgrades to transportation, roads, hotels, and other facilities in preparation for the upcoming conference [3] - Chaoyang is focusing on cultural tourism integration by developing various cultural IPs and hosting events to boost its international cultural influence [2] - The first Red Mountain Culture International Communication Conference will be held during the event, featuring the latest archaeological findings from the Niuhouliang site [2]
“艺境共生·博物华章”博物馆沉浸交响音乐会在沈阳举行
Xin Hua Wang· 2025-05-12 02:10
Group 1 - The event "Art and Life in Harmony: Immersive Symphony Concert" was held at Shenyang Museum on May 9, 2023, focusing on the future of museums in a rapidly changing society [1][3] - The concert featured performances by the Shenyang Symphony Orchestra, including classic pieces such as the violin concerto "Butterfly Lovers" and the first movement of "Serenade" [3] - The concert is part of the "Museum+" strategy, aiming to transform museums into interactive cultural spaces that engage visitors through music and storytelling [5] Group 2 - This concert marks the beginning of a series of activities commemorating the 49th International Museum Day, with the main event scheduled for May 18, 2023, at the Shenyang Palace Museum [5] - Upcoming activities include a photography exhibition, a public knowledge challenge on cultural heritage protection, and a themed lecture on the future of museums [5]
省总工会十项措施惠职工助消费
Liao Ning Ri Bao· 2025-05-06 01:12
Group 1 - The provincial labor union in Liaoning has decided to enhance its financial support for workers by introducing ten measures aimed at boosting consumption and promoting cultural and tourism integration starting from May 1 [1] - Grassroots unions will issue annual consumption vouchers for purchasing daily necessities and cultural tourism products, alongside establishing annual employee leisure and vacation plans [1] - Unions can organize two major cultural and sports events annually for all employees, with prize limits set at 1,000 yuan for individual events and 500 yuan per person for team events [1] Group 2 - Unions will actively support vocational and skills training for employees, ensuring that over 60% of the education funds are allocated for frontline worker training [2] - The standard for various union welfare activities has been increased, allowing for an average annual expenditure of up to 2,000 yuan per member for holiday gifts [2] - Specific welfare amounts have been set for different occasions, such as 800 yuan for weddings and 1,500 yuan for childbirth, with additional provisions for retirement and bereavement [2]