冰雪经济
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推动自然禀赋向产业要素转化(专家点评)
Ren Min Ri Bao· 2026-01-17 22:23
Core Viewpoint - The scale of China's ice and snow industry is projected to grow from 270 billion yuan in 2015 to 980 billion yuan by 2024, with an expected reach of 1.5 trillion yuan by 2030, indicating a significant transformation from traditional consumption to a multi-faceted industry integration [1] Group 1 - The ice and snow economy is evolving from a resource advantage to an innovation advantage during the 14th Five-Year Plan period, emphasizing the need for localized and innovative approaches [1] - There is a focus on converting natural resources such as extreme cold, ice, and permafrost into unique functional elements for industry development, enhancing the potential of regional resource endowments [1] - The integration of the ice and snow industry with new-generation information technology, new energy vehicles, and new energy storage is crucial for overcoming collaborative bottlenecks in the industry chain, service chain, and value chain [1]
“脑洞”大开让冰雪生金
Xin Lang Cai Jing· 2026-01-17 21:49
Group 1 - The first Beijing-Tianjin-Hebei Chaobai River Ice Fishing Competition successfully combined traditional fishing culture with winter sports, attracting over 400 fishing enthusiasts from the three regions [1] - The event showcased the "sports+" synergy effect, highlighting the value beyond competition, as it also promoted local agricultural products and unique snacks [1] - The shift from a purely sightseeing model to a more engaging lifestyle experience reflects new consumer trends, with authorities pushing for deeper integration of ice and snow with culture, sports, and technology [1] Group 2 - The transformation of ice and snow from a "cold resource" to a "hot economy" is a prevailing trend, leveraging Beijing's "Double Olympic legacy" and the collaborative advantages of the Beijing-Tianjin-Hebei region [2] - Recent years have seen the three regions connect ice and snow resources through large-scale events and enhanced transportation networks, stimulating consumer enthusiasm for ice and snow activities [2] - To build a globally competitive ice and snow industry ecosystem, further collaboration is needed, including improving tourism infrastructure and creating differentiated, composite ice and snow cultural tourism products [2]
来“尔滨”,感受北国冰雪之美
Xin Lang Cai Jing· 2026-01-17 19:45
Core Viewpoint - The Harbin International Ice and Snow Festival has evolved into a cultural, sports, economic, and tourism extravaganza, showcasing China's rapid development and fostering international dialogue through ice and snow art [2][3]. Group 1: Festival Overview - The 42nd Harbin International Ice and Snow Festival commenced on January 5, featuring 1.2 million square meters of ice sculptures made from 400,000 cubic meters of ice and snow [1]. - The festival's history dates back to 1963, starting as an ice lantern event in Zhaolin Park, which has since transformed into a major cultural event attracting significant tourist numbers [2]. - The festival was officially named the Harbin International Ice and Snow Festival in 2001 and is recognized as one of the world's four major ice and snow festivals [2]. Group 2: Economic Impact - The festival includes over 200 cultural, sports, and economic activities, with the first International Ice and Snow Economic Expo and a world mayor dialogue taking place during this year's event [3]. - By 2025, Harbin is expected to receive over 90 million tourists during the ice season, with total tourist spending projected to reach 137.22 billion yuan [3]. - The ice world can accommodate up to 100,000 visitors in a single day, highlighting its capacity to attract large crowds [3].
“雪地村超”带动冰雪经济
Xin Lang Cai Jing· 2026-01-17 19:45
Core Insights - The "Year Pig Grand Prize" was awarded to the champion team, marking the conclusion of the 3rd Snow Football Village Super League in Shenyang, which lasted 21 days and showcased the successful transformation of local ice and snow sports into a provincial-scale brand event [1] Group 1: Event Overview - The event featured 104 amateur football teams competing in over 90 matches across three venues, attracting participants from various provinces, including southern regions like Fujian and Anhui, as well as northeastern provinces like Heilongjiang and Jilin [1] - The competition included categories such as the five-a-side rural revitalization group and the eight-a-side friendship group, with notable teams like the Yaojia Village Feihu Football Team and the Vitality Shenhe Football Team winning championships in their respective categories [1] Group 2: Economic Impact - The event has become a successful case of integrating agriculture, culture, tourism, and sports, effectively converting "cold resources" into "hot economy" and generating a unique "ticket root economy" effect [1] - Prizes included local specialties such as year pigs and new year gift boxes, which directly promoted the sales of local agricultural products, creating a consumption drive [2] - The strategic location of the event at key tourist destinations facilitated a seamless "watching and tourism" consumption loop, turning event attendance into economic growth [2] Group 3: Future Prospects - The launch of the 2026 Liaoning Province Snow Football City Competition signifies a new chapter in ice and snow sports, aiming to establish a provincial model that encourages local cities to develop their unique characteristics [3] - The initiative is designed to create a network of ice and snow football events across the province, enhancing the atmosphere for the upcoming 2028 National Winter Games [3][4]
“全龄狂欢”尽享冰雪之趣
Xin Lang Cai Jing· 2026-01-17 17:41
本届运动会以"中国梦·劳动美"为主题,结合青海·青唐城第二届"冰雪烩"活动,以"全民参与、乐享冰雪"理 念,为冬日青海注入了蓬勃活力,奏响了文体旅融合发展的新篇章,让青海冬季文旅品牌的独特吸引力持续 释放。 在项目设置上,赛事尽显"全龄覆盖、全域参与"的亮点,15个竞赛与体验项目科学划分四大类别,涵盖个人 专业竞技、团体趣味协作、亲子互动体验及个人休闲娱乐,再细分公开组、青少年组、少年组、儿童组等6个 组别,从专业选手的强强对决到孩童的冰雪初体验,从团队协作的默契比拼到亲子相伴的温情时光,全方位 满足不同年龄段、不同水平参与者的多样化需求。 选手们在冰上拔河项目中奋力比拼。 本报讯(西海新闻记者 马小玮 摄影报道) 1月17日上午,由青海省体育局指导,青海省冬季项目和户外运动管理中心、西宁市总工会、西宁市体育局、 西宁市城北区人民政府主办的青海省第四届冰雪运动会"中国梦·劳动美"职工冰雪运动会群众分站赛暨西宁市 第六届冰雪运动会(城北站)在城北区北川昆仑滑雪场启幕。 赛场上,个人专业项目的选手们身姿矫健、你追我赶,用速度与技巧诠释冰雪运动的竞技之美。冰上拔河、 雪圈接力等团体趣味项目中,呐喊声与欢笑声交织回荡 ...
“奔跑吧·少年”黑龙江青少年冰雪运动会开幕 1600余名小将逐梦“冰超”
Xin Lang Cai Jing· 2026-01-17 13:36
中新网绥化1月17日电(记者 王妮娜)17日,2025—2026年"奔跑吧·少年"黑龙江省青少年(学生)冰雪运动 会开幕式在绥化市举行,1600余名热爱冰雪运动的青少年欢聚一堂,共赴一场充满激情与梦想的冰雪盛 宴。 活动开幕 当日开幕式以一场精彩的体育文艺展演拉开序幕。展演紧扣"冰雪筑梦、青春同行"主题,由青少年学生 们担纲主演。演出分为《冰雪共舞》、《同爱同在》、《绳舞飞扬》、《雪舞东北》、《盛世龙腾》、 《我相信》和《相约绥化》七个篇章,融合了冰雪运动元素与青春活力,节目精彩纷呈,现场掌声与喝 彩不断。 本届冰雪运动会为期四天,设有速度滑冰、冰球、短道速滑、花样滑冰、越野滑雪、高山滑雪、冰壶等 7个竞技项目;为增添趣味性与参与感,还设置了冰上龙舟、冰爬犁、冰尜3个冰雪游戏项目,赛会总设 项达到10项。 式现场。刘华鹏 摄 开幕式 上,青少年在表演节目。刘华鹏 摄 本次运动会的举办是绥化市充分发挥黑龙江省得天独厚的冰雪资源禀赋和深厚的冰雪文化传统,集中展 示冰雪运动发展成果,以冰雪运动高质量发展激发冰雪经济活力的具体实践。 本届运动会在办赛规格、参与人数、项目设置等方面,均创下黑龙江省举办冬季青少年(学生) ...
兴凯湖冬捕节举行 再现千年肃慎渔猎文化
Xin Lang Cai Jing· 2026-01-17 13:34
中新网鸡西1月17日电(王妮娜 张驰 孙海淇)"起网喽……"鱼把头一声"号子",千米大网缓缓收拢,鱼群 从冰湖出水,万米冰面上沸腾了……17日,2026兴凯湖冬捕节现场,肃慎渔猎文明在中俄界湖兴凯湖的 湖面上重现。 捕节出鱼口现场。刘方正 摄 湖冬捕节开幕式现场。张驰 摄 现场,人们争相购买湖鱼;来自全国各地的企业也纷纷签约,举行"渔跃冰湖合作共赢"冷水鱼采购签约 仪式,当日累计签约冷水鱼95万斤,总金额达2600万元。 今年兴凯湖冬捕节以"探寻肃慎文化"为主线,设计五大板块:启动仪式、冰雪体验、千人徒步、商品展 销、冬捕观礼。 2026兴凯湖冬捕节总设计师邹镇孟表示:"此次冬捕节的设计,突出兴凯湖浩瀚如海的天然蓝冰元素和 7000多年的肃慎渔猎文化。" 冬捕节期间,60家湖鱼美食摊位以柴火慢炖;80个摊位汇聚了以"大白鱼"为主的兴凯湖水产品、农副产 品,以及鱼皮画、鱼骨雕刻等非遗工艺品和俄罗斯特色商品。 兴凯湖冬 冬捕是渔猎民族冬天的盛大节日。兴凯湖畔,200多座雪雕列队迎客,"兴凯湖冬捕节欢迎您"雪墙、近5 米高的吉祥物"天天"和"大白"等打卡点,烘托出浓厚的冬捕氛围。 开幕式上,肇庆醒狮远道而来助阵,摇 ...
冰雪为媒 体育赋能 四川省第八届全民健身冰雪季达州分会场启幕
Xin Lang Cai Jing· 2026-01-17 11:31
Group 1 - The event marks the opening of the 2026 Ice and Snow Consumption Season in Dazhou, showcasing various cultural and tourism packages to promote resource sharing among districts [1] - Dazhou's "Ice and Snow +" integration strategy is driving the upgrade of the ice and snow industry, with Xuanhan County leveraging its resources to transform cold resources into a hot economy [3] - The Ba Mountain Grand Canyon Luopan Peak Ski Resort is a leading ice and snow sports base in the region, featuring a snow area of 50,000 square meters and the capacity to accommodate over 3,000 people for skiing [3] Group 2 - Dazhou emphasizes the development of sports as part of its overall economic and social strategy, integrating it with cultural and tourism sectors to enhance local economic growth [5] - The event is a practical implementation of the national strategy for public fitness, aiming to deepen the integration of culture, sports, tourism, and commerce [5] - Future plans include further enhancing facilities and diversifying offerings to better support county development and improve the quality of life for residents through the ice and snow economy [5]
国际冰雪赛事热潮不断,长虹以AI为冰雪经济注入科技动能
Feng Huang Wang· 2026-01-17 09:32
Group 1 - The core viewpoint of the articles highlights the collaboration between Changhong and the International Ski Federation (FIS) in promoting winter sports through technology integration, showcasing a blend of sports and technology at the Women's Ski Jumping World Cup [1][3][6] - Changhong has progressively deepened its partnership with FIS, evolving from a collaboration in 2023 to becoming the official partner and title sponsor for the Ski Jumping World Cup over three seasons, reflecting a commitment to the national initiative of engaging 300 million people in winter sports [3][6] - The presence of Changhong's panda IP mascot at the event and the introduction of AI home appliances, such as the AI TV and Pro shared air conditioner, illustrate the company's strategy to connect sports events with everyday life, enhancing the spectator experience [3][4] Group 2 - Changhong's involvement in international events extends beyond domestic boundaries, as demonstrated by its participation in the Zakopane event in Poland, where it showcased key products like Mini QLED TVs and smart washing machines, enhancing its influence in overseas markets [5] - The partnership with FIS encompasses 74 events across 24 countries, creating a win-win scenario for both sports and technology sectors, while also promoting the visibility of Chinese manufacturing on a global scale [6] - Changhong's approach to integrating technology with sports not only serves to elevate its brand but also contributes to the growth of the ice and snow economy, aligning with the trends of consumption upgrades and international marketing for Chinese brands [6]
工行黑龙江省分行助力龙江冰雪“冷资源”释放“热效应”
Zhong Guo Jin Rong Xin Xi Wang· 2026-01-17 09:19
Core Viewpoint - The signing of a comprehensive strategic cooperation agreement between the Bank of China Heilongjiang Branch and Yabuli Sunshine Resort aims to enhance financial support for the ice and snow tourism industry in Heilongjiang, leveraging its unique natural resources to drive high-quality economic development [2] Group 1: Strategic Cooperation - The agreement was signed on January 15, 2026, with the support of the Heilongjiang Provincial Department of Culture and Tourism [2] - The cooperation focuses on transforming "cold resources" into a "hot economy" through financial empowerment [2] Group 2: Financial Services - The Bank of China Heilongjiang Branch aims to create a multi-level, widely covered, and sustainable financial service system for the ice and snow industry [2] - The cooperation will provide targeted financing support for cultural experience projects in the ice and snow culture sector [2] - Comprehensive financial solutions will be offered for the entire lifecycle needs of smart scenic area construction and operational upgrades in the ice and snow tourism sector [2]