百千万工程
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深圳、汕头、韶关、肇庆、揭阳发力“媒体+” | “百千万”周周见
Nan Fang Nong Cun Bao· 2025-09-12 13:05
Core Viewpoint - Various cities in Guangdong province, including Shenzhen, Shantou, Shaoguan, Zhaoqing, and Jieyang, are implementing "Media+" action plans to enhance the "Hundred-Thousand" project, aiming to integrate media resources with local agricultural products and cultural heritage to boost rural revitalization and economic development [5][36][37]. Group 1: Media Empowerment Initiatives - Shenzhen has introduced 19 measures to ensure monthly projects and quarterly activities, focusing on enhancing agricultural product markets [5][39]. - Shantou has outlined 35 specific projects that integrate local cultural IPs with agricultural products, promoting a "non-heritage + media + agricultural products" model [6][51]. - Shaoguan is developing a comprehensive "Media+" plan centered around local agricultural products like edible fungi and scenic spots such as Danxia Mountain [7][56]. Group 2: Cultural and Economic Integration - Zhaoqing is focusing on the integration of media with local culture and branding, promoting agricultural products through cultural narratives and modern trends [8][63]. - Jieyang aims to leverage its unique cultural heritage to enhance agricultural branding and market value, targeting the development of billion-level and fifty-million-level industrial chains [10][74]. Group 3: Youth Empowerment and Training - The Guangdong Youth Practice Education Center has been established to support the "Hundred-Thousand" project, aiming to cultivate a new generation of rural entrepreneurs and leaders [21][30]. - Over 10,000 youth have participated in online training, with 2,000 engaged in practical training sessions, and 142 projects have been selected for funding [31][33]. Group 4: Film and Media Industry Development - Huizhou has launched the "Ten Measures for Huizhou Film and Television," focusing on service guarantees, funding support, and talent cultivation to establish a new highland for the film industry in the Bay Area [77][80]. - The city has created a unified database for filming resources, streamlining the process for film crews [82][85]. Group 5: Environmental and Community Initiatives - Maoming is advancing a "Village Cleanliness Action" to improve rural living conditions, with a structured four-phase approach to enhance community participation [119][124]. - Jieyang's efforts include a focus on enhancing the aesthetic and environmental quality of rural areas, aligning with the broader goals of the "Hundred-Thousand" project [130][135].
深圳推出“媒体+”赋能“百千万工程”19条措施
2 1 Shi Ji Jing Ji Bao Dao· 2025-09-12 12:03
Core Points - Shenzhen's government has launched a set of measures to enhance the agricultural product market system through a "media+" initiative, aiming to achieve five key goals: promoting consumption, foreign trade, cultural tourism, increasing farmers' income, and transforming media [1][2] Group 1: Market Development - The measures include organizing procurement events where buyers will visit production areas to establish direct connections with producers, with at least two such events planned annually [1] - Support will be provided for agricultural enterprises from partner regions to establish sales channels in Shenzhen, including direct sales, chain operations, and agency distribution [1] Group 2: Media and Brand Promotion - The initiative encourages media to engage in thematic reporting and create online display areas to enhance the visibility of Shenzhen's agricultural technology brands, such as agricultural drones and AI [1][2] - The promotion of local agricultural brands like "Nanshan Lychee" and "Shajing Oyster" is emphasized to increase their market influence [1] Group 3: New Media and Technology Integration - Shenzhen plans to host live-streaming events to promote agricultural products, including regular competitions and special live-streaming sessions [2] - The measures aim to leverage AI in agriculture by identifying market opportunities and applications for Shenzhen's smart equipment and services [2] Group 4: Cultural and Tourism Integration - The initiative supports the development of cultural products based on local heritage and encourages collaboration between media and travel agencies to create immersive tourism experiences [2] - The use of contemporary cultural elements like animation and short dramas to tell stories about agriculture and its stakeholders is promoted [2] Group 5: Collaborative Mechanism - A "media+" collaborative mechanism will be established to enhance leadership and resource allocation, aiming to expand domestic and international markets for agricultural products [2]
茂南召开“百千万工程”乡村振兴“走、听、看、想、比”现场会
Nan Fang Nong Cun Bao· 2025-09-12 11:04
Core Viewpoint - The meeting held in Maonan District aims to promote rural revitalization through the "Hundred Thousand Project" by enhancing the living environment and agricultural development [2][3][12]. Group 1: Meeting Objectives and Structure - The meeting is designed to create a competitive atmosphere by encouraging advanced practices and promoting long-term, systematic improvements in rural living conditions [3][12]. - The event consists of two main parts: a field visit to observe local environmental improvements and a discussion session for sharing experiences and work reports [7][8]. Group 2: Key Focus Areas - Emphasis is placed on recognizing rural living environment improvement as a critical component of both a livelihood project and a development initiative, essential for creating a model of urban-rural integration [11][12]. - The year is highlighted as a pivotal moment for the "Hundred Thousand Project," coinciding with the conclusion of the national five-year action plan for rural living environment enhancement [22][23]. Group 3: Action Plans and Responsibilities - Local authorities are urged to adopt a problem-oriented approach, focusing on key issues such as rural sanitation, waste management, and overall village appearance [26][27]. - A clear accountability framework is proposed, including the establishment of a "three-list" system to ensure timely problem resolution and effective collaboration among departments [28][29]. Group 4: Resource Utilization and Economic Development - The meeting advocates for the development of rural industries by fostering partnerships between new agricultural entities and farmers, as well as leveraging local resources to enhance economic growth [35][36]. - Initiatives like "Thousand Enterprises Helping Thousand Towns" are encouraged to support the growth of distinctive local industries and promote high-quality rural economic development [36][37].
韶关出台“媒体+”赋能方案 激活“百千万工程”农产品市场活力
Nan Fang Ri Bao Wang Luo Ban· 2025-09-12 07:45
9月11日,《韶关市"媒体+"赋能"百千万工程"农产品市场体系建设实施方案》印发,通过八大行动构建 全媒体传播矩阵,推动农文旅资源深度融合,为县域经济高质量发展注入传媒动能。 方案围绕促消费、促外贸、促文旅、促农民增收、促媒体转型五大目标,形成系统性赋能体系。方案将 打造"韶州蘑力节"、"韶州好风光"文旅品牌、"韶州好风物"宣传矩阵,建立电商联盟,开展短视频大赛 和直播助农大赛,实施"善美韶关网络推荐官"计划,通过培训孵化本土网红达人,建立激励机制提升传 播实效。此外,方案还将邀请明星艺人参与直播带货和文旅探访。 ...
龙门青瓦,让岭南乡村长出新模样
Nan Fang Nong Cun Bao· 2025-09-12 06:34
Core Viewpoint - The revival of traditional blue tiles in Longmen County is transforming the rural landscape of Lingnan, blending modern aesthetics with historical craftsmanship, and meeting the growing demand for local building materials [10][12][113]. Group 1: Industry Development - Longmen Ancient Building Materials Factory has initiated the production of small blue tiles to meet the increasing local demand, which previously required sourcing from other provinces like Hunan and Jiangxi [16][17][18]. - The factory's production capacity has reached an average of 100,000 tiles per day since the launch of the roller kiln in April [19][20]. - The use of local resources, such as mining waste from nearby cement plants, covers about 30% of the raw material needs for tile production, showcasing a resource advantage [22][23]. Group 2: Technological Innovation - The factory combines traditional methods with modern technology, such as using ball milling to refine clay, which enhances the quality of the tiles [26][30]. - A new natural gas roller kiln has replaced older coal gas kilns, reducing the firing time from 15 days to just 5-6 hours, making the process more efficient and environmentally friendly [32][34]. Group 3: Market Impact - Since the start of production, the factory has produced approximately 3.97 million pieces of blue tiles and sold around 1.13 million pieces, indicating a strong market presence [64]. - The tiles are being used in various projects across seven townships within the county and have expanded to six other regions, enhancing the local architectural landscape [72][73]. Group 4: Cultural Significance - The revival of blue tiles is not just about construction; it represents a cultural heritage and a desire to maintain the traditional aesthetics of rural Lingnan [76][112]. - The integration of blue tiles into modern rural architecture is seen as a way to preserve the historical essence while catering to contemporary needs [78][113].
深圳出台“媒体+”行动方案,多举并措赋能“百千万工程”
Nan Fang Nong Cun Bao· 2025-09-11 15:06
Core Points - Shenzhen has officially issued the "Media + Empowerment of the 'Hundred Million' Project" to enhance the agricultural product market system [2][3] - The initiative aims to integrate media with agriculture, facilitating the movement of agricultural products from rural areas to urban markets and international exports [4][28] Group 1: Key Measures - The measures focus on five main areas: consumer market advantages, enterprise services, new media promotion, technological talent support, and the integration of agriculture with culture and tourism [5][9] - A systematic deployment of key tasks has been outlined, with clear responsibilities assigned to leading and supporting units to create a quantifiable work mechanism [6][30] Group 2: Consumer Market Advantages - Shenzhen will leverage its strong consumer market capabilities to organize procurement activities, connecting buyers with production areas [9][10] - The city will focus on seasonal consumption peaks to promote high-quality agricultural products and establish key cities for consumption assistance [11][28] Group 3: Enterprise Services - The initiative emphasizes enhancing agricultural technology brand building and organizing activities to help Shenzhen enterprises find markets [12][13] - It aims to systematically identify local agricultural technology and promote a comprehensive chain from branding to market access [14][15] Group 4: New Media Marketing - The measures include promoting agricultural product quality grading and hosting live-streaming sales events to expand the reach of agricultural products [16][18] - Collaboration with platforms like Douyin, Kuaishou, and Taobao will be encouraged to enhance agricultural product dissemination and sales channels [17][18] Group 5: Technological and Talent Support - Shenzhen plans to expand the application of AI in agriculture and establish practical training for new media operations to strengthen talent cultivation in rural areas [19][20] - The initiative includes building an agricultural media matrix to improve overall broadcasting efficiency and digital management capabilities [21][34] Group 6: Cultural and Tourism Integration - The project aims to explore rural cultural resources and develop tourism routes to enhance the attractiveness and consumption vitality of rural areas [23][25] - It will promote the integration of agriculture with culture and tourism, thereby expanding new consumption formats in rural areas [24][25] Group 7: Collaborative Mechanism - The measures stress the establishment of a "Media +" collaborative mechanism to ensure continuous project implementation and measurable outcomes [27][28] - The goal is to effectively expand the domestic and international markets for agricultural products, contributing to the modernization of agriculture and rural areas [29][28]
2025世界粤商大会将于9月28日在广州启幕
2 1 Shi Ji Jing Ji Bao Dao· 2025-09-11 12:01
Group 1 - The 2025 World Cantonese Business Conference will be held in Guangzhou from September 28 to 30, aiming to unite global Cantonese business forces and promote high-quality development in the Greater Bay Area [1][2] - The conference will feature a main opening ceremony, five thematic sessions, and various supporting activities, including a welcome dinner and a showcase of Cantonese specialty products [1][2] - The event will recognize outstanding contributors to the construction of socialism with Chinese characteristics and will include speeches from renowned business representatives and experts [2][3] Group 2 - The conference aims to facilitate investment and collaboration among Cantonese businesses, with 172 investment projects collected, totaling approximately 138.73 billion yuan, including 36 projects exceeding 1 billion yuan [3] - The thematic sessions will cover topics such as modern industrial system construction, international cooperation, and financial support for high-quality development [2][3] - The conference serves as an important platform for showcasing Guangdong's economic achievements and promoting its business environment since its inception in 2008 [2]
汕头(濠江)跨境电商产业园开园,深圳南山-汕头濠江产业协作迎来新进展
Sou Hu Cai Jing· 2025-09-11 09:06
深圳商报·读创客户端记者 张国锋 汕头(濠江)跨境电商产业园是深圳南山与汕头濠江两地的对口帮扶协作背景下又一成果,是两地贯彻 落实省委"百千万工程"的重要实践,同时也是濠江区贯彻落实汕头"工业立市、产业强市"发展思路,坚 持以贸促工、以工兴贸,工商并举的重要举措,为濠江区发展注入新的动力。 (图片由受访者提供) 近日,深圳南山-汕头濠江"百千万工程"产业协作项目——汕头(濠江)跨境电商产业园举行开园仪 式。 在当日的活动现场,正式发布了象屿跨贸公共服务平台,并进行供应链服务平台、入驻企业签约仪式。 象屿产发集团、汕头澄海玩具协会、汕头纺织服装产业协会、汕头市濠江区城建投集团进行四方战略合 作签约。 两年多来,深圳南山与汕头濠江紧密协作、双向融合,两区合力推动产业协作总体规划落地,高标准建 设"双向飞地",创新推行"南山总部+濠江基地""南山孵化+濠江协同""湾区市场+濠江供给"等合作模 式,促进濠江培育新一代信息技术及数字经济、先进材料制造、低空经济、潮汕预制菜、时尚纺织融合 五大产业,成效持续显现。 早在今年6月,在深圳南山与汕头濠江两地的对口帮扶协作帮扶下,象屿跨贸公共服务平台正式落地濠 江区。截至目前, ...
江门200余家农贸市场焕新
Guang Zhou Ri Bao· 2025-09-11 08:24
Core Insights - Jiangmen City is implementing the "Hundred Million Thousand Project" to transform traditional agricultural markets from "dirty and chaotic" to "clean and beautiful," enhancing their role as community service centers [1][2] Group 1: Market Transformation - Jiangmen has a total of 235 agricultural markets, with 146 having completed quality improvement actions and 61 new markets initiated this year [1] - The focus is on upgrading township markets through a tailored approach, with the "1+N" quality improvement action leading to comprehensive renovations [1] - The He Shan Gonghe Town Central Market serves as a model for the project, addressing issues like cluttered wiring and poor drainage through targeted renovations [1] Group 2: Service Enhancements - In addition to hardware improvements, there is a notable "soft upgrade" in services, offering consumers additional conveniences such as meat cutting, fish slaughtering, and packaging services [2] - This initiative aims to provide a "one-stop convenient shopping" experience for consumers in Jiangmen's agricultural markets [2] Group 3: Regulatory Actions - Multiple departments, including urban management and market regulation, have conducted joint enforcement actions, resulting in the removal of 411 unauthorized businesses and 3,338 street vendors [1] - These efforts have contributed to a cleaner and more orderly environment around agricultural markets [1]
南农晨读 | 共育一粒种
Nan Fang Nong Cun Bao· 2025-09-11 03:32
Group 1 - The core point of the article highlights that Guangdong Province's marine GDP is set to exceed 2 trillion yuan for the first time in 2024, showcasing the growing advantages of modern marine cities like Shenzhen, Shanghai, and Qingdao [3][5][6] - The Ministry of Natural Resources has recognized the significant achievements in high-quality development during the 14th Five-Year Plan period, emphasizing the continuous growth of China's marine industries [4][13][14] - China's total marine aquaculture production has maintained its position as the world's largest for 36 consecutive years, indicating robust growth in the blue economy [9][10][15] Group 2 - The implementation of the "Regulations on Promoting Employment and Entrepreneurship of Hong Kong and Macao Youth in the Guangdong-Hong Kong-Macao Greater Bay Area" has led to the incubation of over 6,500 projects, with a notable increase in registered Hong Kong and Macao residents in employment [18][21][22] - As of July 31, 2025, the number of registered Hong Kong and Macao residents in Guangdong reached 165,300, reflecting a growth of 5.83% compared to the end of 2024 [21][22] Group 3 - The "Media +" initiative in Zhaoqing aims to enhance the agricultural product market system by leveraging media resources to address sales bottlenecks and boost brand value, contributing to rural revitalization [37][39]