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15家首店、卡皮巴拉首展!赣州大型商业综合体升级远洋未来广场
Xin Lang Zheng Quan· 2025-09-25 07:44
Core Insights - The Ganzhou Ocean Future Plaza has officially upgraded its image and services, aiming to enhance regional consumption and support urban economic development [1][12] Group 1: Upgrade and Features - The plaza features a new facade, optimized parking, and improved internal environment, focusing on four thematic areas: micro-vacation center, children's fun park, trendy gathering place, and taste experience area [3][10] - The commercial space spans approximately 120,000 square meters across seven floors, with a focus on children's entertainment, quality brands, and food gathering [5][12] Group 2: Brand and Store Introduction - By 2025, the plaza has introduced 14 regional first stores and one city-level first store, enhancing its brand appeal [5] - New stores from brands like Haidilao's "Jugaogao" self-service hot pot, Bosideng, and Kidswant are set to open during the National Day holiday, providing diverse shopping options [5][10] Group 3: Smart Operations and Membership - The plaza has undergone a comprehensive digital system upgrade, optimizing the membership rights system to create a more intelligent and convenient shopping environment [7][8] - Existing membership benefits will be extended and enhanced, improving service standards for a better customer experience [7][8] Group 4: Economic Activation - The plaza's upgrade aims to invigorate local consumption through initiatives like "first store economy," "festival economy," and "night economy" [10] - Upcoming events during the National Day holiday, including the first exhibition of Capybara and themed activities, are expected to attract significant foot traffic [10][12] Group 5: Company Background - Ocean Commercial, a professional brand under Ocean Group, has managed over 5.6 million square meters of commercial space across more than 27 cities, implementing advanced commercial operation concepts in regional markets [12][13] - The upgrade of Ganzhou Ocean Future Plaza represents a significant practice of introducing first-tier city commercial operation strategies and quality resources into regional markets [12]
节庆经济惠农人
Jing Ji Ri Bao· 2025-09-23 22:12
长江中下游金灿灿的稻谷,黄土高坡红彤彤的苹果,天山脚下白皑皑的棉花,东北大地黄澄澄的玉 米……金秋时节,祖国大地从南到北渐次铺展五彩斑斓的丰收画卷,我们如期迎来了第八个中国农民丰 收节。 创新供需对接,有效激发潜能。要广泛开展多领域、多层次的活动,实现惠农助农与消费升级双赢。一 是把丰收元素嵌入城市日常消费,推动优质农产品进商圈、进街区、进景区,促进城乡消费联动。二是 用好技术手段,助农产品出山。依托电商平台、直播带货等新业态,帮助优质、小众的农产品对接全国 市场。三是拿出"真金白银",降低消费门槛。近年来,多地联合金融机构、电商平台推出农产品消费 券、丰收券,有效撬动了消费。 扩大丰收节内涵,实现产业融合。近年来,丰收节节庆活动的内涵不断丰富,各地通过节庆搭台、经济 唱戏等方式实现区域农产品出村。今年的金秋消费季活动发起部门新增加文化和旅游部,让消费从单纯 的"买",拓展到"赏、玩、学、创"。下一步,还应以创新举措推动农业"接二连三",与工业制造、文体 旅教等相融,激活消费新动能。 促进节庆联动,形成消费热点。每年的丰收节固定设在秋分节气,与国庆节、中秋节等假期前后连接, 容易形成消费热点。要充分利用节庆效 ...
深圳出台“媒体+”行动方案,多举并措赋能“百千万工程”
Nan Fang Nong Cun Bao· 2025-09-11 15:06
印发《深圳市贯 彻落实"媒体 +"赋能"百千万 工程"农产品市 场体系建设工作 措施》(以下简 称:"措施"), 深圳出台"媒体 +"行动方案,多 举并措赋能"百 千万工程"_南方 +_南方plus 提出一系列具体 举措,推动媒体 与农业深度融 合,助力农产品 出村进城、出口 出海。 该措施围绕消费 市场优势、企业 服务、新媒体推 广、科技人才支 撑和农文旅融合 五大方面,系统 部署了若干重点 任务,明确牵头 单位与配合单 位,形成可量化 的工作机制。 深汕特别合作区。 9月10日,为深 入贯彻落实广东 省委关于"媒体 +"赋能"百千万 工程"农产品市 场体系建设的部 署,深圳市正式 发挥消费优势, 建立产销对接长 效机制。措施指 出,深圳将依托 其强大的消费市 场能力,组织采 购商深入产区开 展对接,支持企 业参与"商品北 上、北品南 下"等重大展 会。同时,聚焦 节庆消费热点, 推动优质农产品 进深销售,建设 消费帮扶重点城 市,打造"节庆 经济"新亮点。 突出企业服务, 强化农业科技品 牌建设。通过开 展"为深圳企业 找市场"系列活 动、持续宣 传"农业农村现 代化中的深圳力 量",深圳将系 统梳理本土 ...
第三十九届泰山国际登山节开幕
Da Zhong Ri Bao· 2025-09-08 01:00
Core Viewpoint - The 39th Taishan International Mountaineering Festival is being held from September 7 to September 10, 2023, focusing on the theme "Chinese Taishan, National Peace" and organized by various governmental and cultural institutions [1] Group 1: Event Overview - The festival includes four main segments: cultural tourism, sports events, economic and trade cooperation, and other related activities [1] - Key events during the festival include the 2025 Taian Investment and Trade Cooperation Conference, the 39th Taishan International Mountaineering Competition, the 30th National Fitness Hiking Event, and the "Enjoy Qilu, Fun in Shandong" autumn promotion [1] Group 2: Historical Context and Development - Since its inception in 1987, the Taishan International Mountaineering Festival has evolved from a sports event into an international event that integrates sports fitness, cultural exchange, tourism promotion, and economic cooperation [1] - The city of Taian has adopted a development philosophy of "stringing pearls into a chain, mountain-city linkage, all-region integration, and transformation and upgrading" [1] Group 3: Tourism Impact - Taishan has seen a continuous increase in tourist reception, surpassing 8 million visitors annually for the past two years [1] - From January to August 2023, the number of visitors to the mountain reached 6.272 million [1]
这些国家如何激发夏日消费动能(国际视点)
Ren Min Ri Bao· 2025-08-10 21:55
France - The festival economy in France is thriving, with over 7,200 events held annually, including 4,000 during the summer [1][3] - The "Fête de la Musique" on June 21 features free performances by both professional musicians and street artists, significantly boosting local business revenues [1] - The festival merchandise market in France is projected to reach approximately €10 billion in 2024 and nearly €15 billion by 2033, with a compound annual growth rate exceeding 4% [3] South Korea - In Seoul, the "2025 Seoul Summer Beach" event includes a water park and various entertainment options, expected to attract over 1.1 million visitors this summer [4][5] - Various local festivals, such as the "Silver Fish Festival" and "Squid Festival," are organized to stimulate regional economies [4] - The Ministry of Culture, Sports and Tourism plans to promote local summer activities through "Cultural Tourism Flash Market" events, enhancing tourism and local economic activity [5][6] Malaysia - Melaka's vibrant summer tourism scene features diverse activities, including street performances and local delicacies, attracting international visitors [6][7] - Malaysia is set to host over 150 international business events from 2024 to 2026, with an estimated economic impact of RM 2.3 billion [6] - The tourism sector in Malaysia is experiencing a resurgence, with a 20.4% increase in inbound tourists from January to May 2025, including a 38.8% rise in visitors from China [8]
“啤酒+”消费持续火热!胶州市铺集镇举办第二届“胶河之夏”啤酒节
Sou Hu Cai Jing· 2025-08-07 03:38
Core Viewpoint - The second "Jiaohe Summer" Beer Festival in Pujitown aims to enhance local consumption and promote local enterprises through a variety of activities centered around beer, food, and entertainment [3][4]. Group 1: Event Overview - The festival features nearly a hundred consumer activities, including food, intangible cultural heritage, entertainment, and local specialties, effectively stimulating rural market vitality [3]. - The theme of the festival is "Cheers Pujitown, Family with 'Xi' Persimmon," showcasing local products and cultural heritage [3][4]. Group 2: Economic Impact - Pujitown is focusing on the smart home industry as a key development direction, attracting over 140 related enterprises, with an expected annual output value of nearly 4 billion yuan [4]. - The town aims to integrate "festival economy + public service" to explore new consumption scenarios and expand the rural consumption market [4].
推进业态产品模式创新 云南楚雄以品牌赋能文旅发展
Jing Ji Ri Bao· 2025-08-06 22:01
Core Insights - The 2025 Chuxiong Yi Torch Festival is set to enhance cultural tourism experiences, featuring 10 key activities and over 60 boutique events, transforming from a traditional ethnic celebration into a cultural tourism integration IP [1] - Chuxiong aims to become a tourism hub, with significant investments and initiatives to deepen the integration of culture and tourism, promoting a unique lifestyle experience in Yunnan [1] Investment and Economic Growth - In the first half of the year, Chuxiong achieved a tourism investment of 4.932 billion yuan, representing a year-on-year increase of 23.8% [1] - The region welcomed 26.968 million domestic tourists, a growth of 2.33%, generating tourism revenue of 24.657 billion yuan, which is a 9.48% increase year-on-year [1] Cultural and Economic Development - The Chuxiong Yi embroidery industry has seen substantial growth, with the number of operating entities increasing from 538 to 2,233 and the output value rising from 800 million yuan to 1.13 billion yuan from 2022 to 2024 [1] - The local government emphasizes the importance of culture in driving tourism and economic development, aiming to enhance brand recognition and service quality in the tourism sector [2]
青岛:“啤酒+”释放节庆消费新活力
Xin Hua Wang· 2025-07-28 01:48
Group 1: Innovative Consumption Experiences - The 35th Qingdao International Beer Festival showcases new consumption scenarios that integrate finance, technology, and experiences, enhancing the festival economy [1] - The "Beer Exchange" allows visitors to experience beer consumption like stock trading, where prices fluctuate based on demand and supply, with adjustments made every five minutes [2][3] - The "Tipsy Bus" combines beer culture with sightseeing, offering a unique experience where passengers can enjoy craft beer while traveling to scenic spots and entertainment venues [4][5] Group 2: Technological Advancements in Alcohol Consumption - The "Drinking Gene Testing Kit" allows individuals to assess their alcohol metabolism capabilities through genetic testing, providing insights into their drinking habits [7][8] - This testing kit utilizes micro-sequencing technology to analyze specific gene loci related to alcohol metabolism, ensuring high accuracy and user-friendly operation [8]
“一城双景”活力迸发 第35届青岛国际啤酒节崂山会场激发消费新动能
Sou Hu Cai Jing· 2025-07-27 07:31
Core Insights - The Qingdao International Beer Festival's 35th edition features the Qing-Gang-Ao Food and Cultural Carnival, showcasing Hong Kong and Macau's culinary and cultural heritage [1][3] - The event includes 39 participating enterprises and 55 booths, offering over 200 unique products, enhancing local consumer demand and market channels for Hong Kong and Macau products [1][3] - The festival promotes a new interactive model for economic and cultural exchanges between Qingdao and Hong Kong-Macau, moving from traditional cooperation to more grassroots interactions [3][7] Event Highlights - The carnival provides a dual experience of taste and visual appeal, stimulating local consumption and promoting regional consumption upgrades [3] - A notable feature is the 5-meter high intelligent beer column displaying "beer stock prices," integrating financial elements into the traditional beverage experience [4] - The event includes a complete experiential ecosystem with seven beer gardens and over 30 activities, enhancing the festival's local flavor and consumer engagement [5] Festival Structure - The festival runs from July 18 to August 16, lasting 30 days, with a unique layout offering differentiated experiences of "Chinese elegance" and "European fashion" [7] - The event features creative activities, cultural performances, and diverse dining options, aiming to maximize the economic potential of the festival [7]
2025年茂名荔枝嘉年华启幕 邀请全球客人来广东品荔枝游乡村
Core Insights - The Guangdong provincial government and Maoming city launched the 2025 Maoming Lychee Carnival to promote lychee sales and attract global visitors to experience local agriculture [1][2] - The lychee industry is a traditional advantage for Guangdong, recognized for its diverse varieties and high quality, playing a significant role in the agricultural economy [1] - Maoming, as a key production area, has achieved significant sales with nearly 80,000 orders and over 700 million kilograms of lychee, generating more than 150 million yuan in revenue [1] Industry Developments - A collaborative agreement was signed by six parties, including the Guangdong Meteorological Bureau and the Agricultural Rural Department, to support the lychee industry through financial, meteorological, and technological means [2] - The Guangdong Provincial Department of Commerce announced promotional measures to enhance lychee sales, aiming to elevate Guangdong from a major production province to a strong brand province [2] - The "Lychee Country Tour" was introduced to integrate agricultural, cultural, and tourism experiences, connecting key locations like the Gongyuan Ancient Lychee Forest [2] E-commerce Initiatives - Maoming has partnered with leading e-commerce platforms to strengthen the "Ten Thousand E-commerce Selling Lychee" initiative, with over 4,000 e-commerce and 10,000 micro-businesses operating in the city [2] - The average purchase price through e-commerce channels is over 10% higher than traditional channels, indicating a shift in consumer purchasing behavior [2] - To boost e-commerce sales, the Maoming government allocated 1 million yuan and introduced over 3 million yuan in e-commerce consumption vouchers, benefiting both e-commerce companies and consumers [2]