另一边，身着宋韵服饰的"茶仙子"们派发起了径山特色的素酱酥月饼，不少游客驻足品尝。 央视网消息：10月6日是中秋佳节，这个国庆中秋假期，各地通过丰富的非遗活动庆祝中秋，让团圆佳节更显文化韵味。 在浙江余杭径山村，由当地村民扮演的"茶仙子"正在给游客表演传统的宋代点茶技艺。用茶筅在茶盏中快速击拂，茶汤表面逐 渐泛起细腻的白色沫饽。再以茶匙为笔，以茶粉为墨，在茶汤上细细勾勒。很快，一幅中秋韵味的画面跃然眼前，引得游客连连赞 叹。 在四川芦山有着中秋逛"八月彩楼会"的习俗。拥有1800多年历史的"八月彩楼会"融合了巡游展演、鼓乐竞技等民俗形式。实景 剧表演把姜维守蜀等英雄故事和如今芦山乡村振兴的新貌串联。古今画面在月光下交织，让观众既触摸到历史的温度，也感受时代 的变迁。 在广东中山，龙舟竞渡、非遗巡游接连登场，为节日增添喜庆气氛。白天在岐江河上，6艘龙舟在阵阵铿锵有力的鼓点中展开龙 舟巡游活动。夜幕降临，万众瞩目的非遗巡游拉开帷幕，国家级非遗"六坊云龙""西区醉龙"率先起舞，金龙腾跃、醉龙狂放，与激 昂鼓点碰撞出传统民俗张力。 ...

Core Viewpoint - The Mid-Autumn Festival, rich in cultural significance, symbolizes reunion and gratitude for the harvest, with various traditional customs evolving over time, particularly in Shanghai, where many practices have been preserved and innovated under the framework of intangible cultural heritage protection [1][2][26]. Summary by Categories Traditional Customs - In Shanghai, the Mid-Autumn Festival, known as "August Half," features various customs such as moon worship, lantern viewing, mooncake consumption, and the drinking of osmanthus wine, reflecting the community's gratitude and wishes for a bountiful year [2][26]. - Historical records from the Qing Dynasty document the customs of mooncake gifting and moon viewing, indicating the longstanding cultural practices associated with the festival [2]. Intangible Cultural Heritage - There are currently 18 intangible cultural heritage projects related to the Mid-Autumn Festival in Shanghai, including traditional rituals, lantern festivals, and mooncake-making techniques [2][26]. - The preservation and innovation of these customs have been supported by policies aimed at protecting intangible cultural heritage, allowing them to thrive in contemporary society [26]. Types of Intangible Cultural Heritage Projects - The "Mid-Autumn Series" intangible cultural heritage projects can be categorized into ritual ceremonies, lantern festivals, and mooncake craftsmanship [3]. Ritual Ceremonies - Notable projects include the Sanlin Old Street Folk Ceremony and the Zhelin Shangzhen Temple Mid-Autumn Fair, which emphasize the core essence of moon worship [4][9]. - The Sanlin Old Street Folk Ceremony, recognized as a municipal intangible cultural heritage project, reflects the agricultural traditions of the Jiangnan region and includes various folk activities following the moon worship ceremony [5][6]. Lantern Festivals - The Zhujing Lantern Festival, a significant cultural event in Shanghai, has evolved into a comprehensive celebration featuring lantern displays, folk performances, and trade markets, attracting numerous visitors [13][14]. Mooncake Craftsmanship - Mooncakes, a traditional delicacy of the festival, have various regional styles represented in Shanghai's intangible cultural heritage, including the craftsmanship of Guang-style mooncakes from the renowned brand, Xinghualou [17][18]. - Other notable mooncake-making techniques include the production of fresh meat mooncakes and the Tiling mooncake-making skills, showcasing the rich culinary heritage associated with the festival [19][22]. Conclusion - The intangible cultural heritage related to the Mid-Autumn Festival in Shanghai continues to thrive, reflecting the enduring charm and vitality of traditional culture, while adapting to modern societal needs and lifestyles [26].

Core Viewpoint - The "Tai Hang Fire Dragon Dance" is a significant cultural event in Hong Kong, symbolizing community spirit and resilience, and has been recognized as a national intangible cultural heritage since 2011 [3][5]. Group 1: Cultural Significance - The "Tai Hang Fire Dragon Dance" originated in 1880 as a means to ward off a plague, showcasing the community's efforts to protect itself through cultural practices [3]. - The event involves the creation of a 60-meter long and 100-kilogram heavy dragon, made with over 10,000 specially designed incense sticks, representing a key visual of the Mid-Autumn Festival in Hong Kong [1][3]. Group 2: Community Involvement - The preparation of the fire dragon requires about two months of work, relying heavily on volunteers who contribute their time and effort after regular work hours [5]. - The "Little Fire Dragon" youth group was established in 2019 to train younger generations in the art of the fire dragon dance, fostering teamwork and cultural appreciation among participants [5][7]. Group 3: Educational and Promotional Efforts - The Tai Hang Fire Dragon Cultural Museum collaborates with local organizations to promote the fire dragon dance beyond its traditional setting, aiming to transform it into a year-round cultural experience [7]. - The upcoming performances from October 5 to 7 will include participation from non-Chinese youth, enhancing cultural exchange and understanding [5][7].

Group 1 - The speech by General Secretary Xi Jinping has inspired military personnel, emphasizing the historical journey of the Chinese nation from crisis to revival, which motivates them to enhance combat capabilities and fulfill their missions [2] - Agricultural workers in Heilongjiang are experiencing a bountiful harvest, with continuous increases in rice, corn, and soybean production, reflecting the dedication and efforts of generations of agricultural workers [2][3] - The agricultural sector is focusing on smart farming techniques and the promotion of good varieties and technologies to ensure stable and efficient grain production [3] Group 2 - The commitment to preserving and promoting cultural heritage is highlighted by individuals like Lu Yongmei, who expresses confidence in continuing traditional crafts with the support of the state [2] - The spirit of patriotism and dedication is being passed down through generations, as seen in the new generation of militia on Kaishan Island, who vow to uphold the legacy of their predecessors [3]

Core Viewpoint - The "Bigger than Face" mooncake from Cangnan County, Wenzhou, has gained popularity both domestically and internationally, especially among overseas Chinese, after being officially recognized as "Ouyue Mooncake" [1][4]. Group 1: Product Characteristics - The "Bigger than Face" mooncake, originating from Qiaodun Town, is characterized by its large size, thin and crispy skin, and rich filling [1][3]. - The mooncake has a historical background dating back to the Tang Dynasty, where its early form was used as military rations [1]. - There are currently 135 mooncake enterprises and workshops in Qiaodun Town [1]. Group 2: Industry Standards and Branding - The recent establishment of the "Ouyue Mooncake" group standard aims to set industry norms and enhance brand recognition for Wenzhou mooncake enterprises [3][4]. - The term "Ouyue" refers to the ancient name of Wenzhou, allowing the mooncake to transcend regional limitations and embody the Ouyue culture [3]. Group 3: Innovation and Market Trends - Companies are innovating flavors to meet consumer demand for healthier options, replacing traditional high-sugar ingredients with fruits and reducing sweetness [4]. - New product offerings include health-oriented mooncakes, such as those made with medicinal ingredients, and variations like nut fillings and savory options [4]. - The "Ouyue Mooncake" has expanded its market reach to various regions in China and countries like Russia, the USA, and Canada, indicating significant growth potential [4].

魏海明、袁红英等宁夏手工毯工匠，以贺兰山岩画、中卫大麦地岩画鹿纹样等代表宁夏文化的元素为图 案，编织成墙面挂毯、床毯、沙发坐垫等家居生活用品。中青报·中青网记者 焦敏龙/摄 9月11日至13日，宁夏回族自治区中卫市沙坡头景区星空剧场内，宁夏手工毯织造技艺自治区级代表性 传承人魏海明，向前来参加2025年东北亚地区地方政府联合会旅游专门委员会会议的，来自中国、俄罗 斯、哈萨克斯坦、蒙古、日本、韩国6个国家的100多名参会人员，推介展示宁夏手工毯产品。 这些手工毯，产自中卫市沙坡头区东园镇双渠村一座由废弃村小改造的厂房。女编织工们以宁夏滩羊毛 为原材料，双手手指随着"八字扣"编织法，在经线和纬线之间翻飞，手工毯的图案慢慢成形。 这里被文化和旅游部在2023年认定为国家级非物质文化遗产生产性保护示范基地，宁夏手工毯织造技艺 在2021年被列入国家级非物质文化遗产代表性项目名录，织工团队也在2024年被文化和旅游部授予全国 非物质文化遗产保护工作先进集体。 从明代皇室贡品到如今的非遗瑰宝，这项承载着600多年历史文化的技艺，正在宁夏手工毯匠人魏海 明、袁红英及其团队的坚守与创新中，焕发新活力。 在魏海明的带领下，宁夏 ...

Core Insights - Khaby Lame, known as the "world's second-largest internet celebrity," visited Guangzhou for a two-day event [1] - He has over 200 million followers globally and gained fame through TikTok with his unique "silent humor" style [1] Group 1 - Khaby Lame's real name is Khaby Lame, and he is recognized for his signature "speechless" expression [1] - He started posting short videos on TikTok five years ago, quickly rising to fame [1] - During his visit, he engaged in immersive experiences of intangible cultural heritage, including trying traditional dance and martial arts [1]

Company Overview - Tian Shun Soy Sauce Garden, established during the Ming and Qing Dynasties, has a history of over 400 years and is recognized as a time-honored brand in Anhui [8][10] - The company has evolved from a small workshop to a significant producer of soy sauce, gaining the title of "official salt garden" in 1689, which indicates its high-quality products [8][10] Traditional Craftsmanship - The company emphasizes traditional brewing techniques, utilizing ancient fermentation methods that have been passed down through generations [15][16] - The production process adheres to seasonal cycles, with specific techniques for each season, ensuring the quality and flavor of the soy sauce [16] Recent Developments - Under the leadership of Chairman Chen Chuan Yin, the company has revitalized its operations, focusing on traditional methods while also incorporating modern practices [15][20] - The company has received multiple awards, including recognition as an excellent tourism product in Huainan City and being named a time-honored brand in Anhui [18][20] Cultural Significance - Tian Shun Soy Sauce Garden serves as a cultural experience center, attracting around 100,000 visitors annually, allowing them to engage with the traditional brewing process [18][20] - The company aims to blend historical significance with modern commercial strategies, enhancing its brand presence in the region [20]

Core Viewpoint - The article highlights the promotion of "Hehuang Embroidery," a traditional craft from the Tibetan ethnic group in Qinghai, at the 2025 Service Trade Fair in Beijing, aiming to increase awareness and appreciation of this cultural heritage on a national and global scale [2][3]. Group 1: Cultural Significance - "Hehuang Embroidery" is a branch of Qinghai embroidery with a history of over a thousand years, recognized as a provincial intangible cultural heritage in 2009 [3]. - The "Ami Flower," meaning "life flower" in the Tibetan language, symbolizes vitality and is inspired by traditional clothing patterns of local women [3][4]. - The design elements of the embroidery include auspicious symbols such as Buddha hands, pomegranates, and bats, reflecting the cultural richness of the Tibetan community [3][4]. Group 2: Craftsmanship and Techniques - The embroidery process involves several steps, including sketching, paper cutting, and stitching, with paper serving as a base for creating neat and three-dimensional designs [5]. - The glue used for adhering the paper is handmade from local oilseed crops, ensuring the durability of the embroidery even after washing [5]. - The embroidery style is characterized by vibrant colors and imaginative designs, contrasting with the more subdued tones of southern embroidery styles [5]. Group 3: Engagement and Education - The event attracted many young people, with over 40 apprentices trained by the representative inheritors, some of whom have become intangible cultural heritage inheritors themselves [6]. - More than 30 training sessions have been conducted, with participation from around 2,000 to 3,000 individuals, indicating a growing interest in traditional crafts among the younger generation [6].

Group 1 - The core point of the article is the announcement by JD's official account that JD's subsidiary, Seven Fresh Kitchen, will launch a new dish called "Huang Gou Pig Head Meat," with founder Liu Qiangdong live-streaming the cooking process [1] - Huang Gou Pig Head Meat is a famous snack from Suqian, Jiangsu Province, known for its unique preparation method and has been recognized as an intangible cultural heritage [3][4] - The dish is categorized under Huaiyang cuisine and Suqian cuisine, characterized by its tender and fragrant taste, primarily made from pig head meat [3] Group 2 - The traditional preparation method involves selecting and cleaning the meat, cutting it into 3 cm cubes, soaking it in water to remove blood, and then cooking it in a large pot for a total of 10 hours with various spices [5][6] - The cooking process includes an initial boiling phase followed by a slow simmering phase, which enhances the flavor and texture of the dish [5]