"萨瓦迪卡，来泰国啦！"近日，海尔集团高管在微信视频号中，透露了泰国春武里海尔空调智能工厂投 产的情况。这里一年前动工，今年9月23日智慧互联工厂已投产。 同日，海信HHA智能制造工业园开工仪式在泰国安美德春武里工业园举行，将建成海信最大的海外工 业园，项目分三期，一期投资47亿泰铢，超10亿元人民币。 不只海尔、海信，美的集团今年也进一步深化在泰国的供应链布局。而格力电器旗下的盾安环境在泰国 的基地主要做制冷配件的生产和销售，目前在手订单充足。 中国机电产品进出口商会家电分会秘书长周南向第一财经记者分析说，从泰国出口空调至美国相比从中 国直接出口目前仍有不小的税差，但关税变化的不确定性依然存在。中国与东盟已形成产业链协作，中 国家电龙头加码投资泰国等东南亚地区，旨在复杂多变的贸易环境下，通过加大全球布局来应对各种不 确定性。 打通通往全球市场的"快车道" 泰国白色家电产业链还需完善 加码泰国等东南亚地区的投资布局，稳定对外国市场的出口订单，是重要的考虑之一。空调业资深人 士、三友环境董事长肖友元向第一财经记者分析说，如果要规避外国的关税壁垒，需要满足泰国原产地 的条件，而且从泰国去外国的成本增加不能超过15 ...

Core Viewpoint - Chinese home appliance leaders are increasing investments in Thailand and Southeast Asia to navigate the complex and changing trade environment by deepening their global presence [1][3][5] Group 1: Investment and Expansion - Haier Group has launched its smart air conditioning factory in Thailand, which began construction a year ago and commenced operations on September 23 this year [3] - Hisense has initiated the construction of its largest overseas industrial park in Thailand, with an initial investment of 4.7 billion Thai Baht (over 1 billion RMB) [3][6] - Midea Group is also enhancing its supply chain layout in Thailand this year, while Gree Electric's subsidiary is focused on producing and selling refrigeration components in Thailand [3][5] Group 2: Strategic Considerations - Thailand is the second-largest air conditioning manufacturing base globally, benefiting from good Sino-Thai relations and multiple free trade agreements, which facilitate exports to the EU and the US [5][8] - The establishment of local production bases in Thailand allows Chinese companies to respond quickly to Southeast Asian market demands and mitigate tariff barriers [5][8] Group 3: Production Capacity and Technology - Haier's Thai factory covers approximately 324,000 square meters with a planned annual production capacity of 6 million units, serving both Southeast Asian and global markets [5][6] - Hisense's HHA smart manufacturing park aims for an annual production capacity of 12 million units by 2030, with an estimated annual output value of 100 billion Thai Baht (approximately 21.97 billion RMB) [6] - The trend towards "green" and "smart" manufacturing is evident, with companies adopting eco-friendly refrigerants and advanced technologies to enhance efficiency and reduce carbon emissions [6][8] Group 4: Local Supply Chain Development - There is a need to improve the local supply chain in Thailand to meet the origin requirements for exports and to keep production costs competitive [8][9] - Midea has been actively engaging with local suppliers to enhance the procurement of components, aiming to generate over 1.5 billion Thai Baht in parts sales [9] - Gree Electric is transitioning from an agency model to independent operations in Thailand, focusing on establishing a comprehensive overseas manufacturing and sales network [9][10]

Core Insights - The recent reclassification of urban clusters into "world-class" and "growth poles" signifies a strategic shift in China's economic landscape, impacting investment opportunities over the next decade [1] Group 1: World-Class City Clusters - The Beijing-Tianjin-Hebei, Yangtze River Delta, and Guangdong-Hong Kong-Macau Greater Bay Area have been designated as "world-class," indicating a focus on channeling resources into these regions [3] - The Yangtze River Delta's G60 Science and Technology Corridor is fostering collaboration in chip development, with clear division of labor among cities [3] - The Guangdong-Hong Kong-Macau area accounts for 28% of national invention patents in 2023, with major tech firms like Huawei and Tencent headquartered there, enhancing its innovation ecosystem [3] Group 2: Emerging Economic Zones - The Chengdu-Chongqing area has transitioned to a "dual-city economic circle," allowing for clearer specialization, with Chongqing focusing on smart connected vehicles and Chengdu on electronic information [4] - The GDP of the Chengdu-Chongqing area is projected to reach 8.7 trillion yuan in 2024, growing at a rate of 5.8%, outpacing the Beijing-Tianjin-Hebei region [4] - The Central Yangtze River region is also gaining traction, with industries in Wuhan, Changsha, and Nanchang complementing each other, while housing prices remain relatively low [4] Group 3: Opportunities in Smaller Cities - The government aims to bolster the role of midwestern and northeastern city clusters, with cities like Zhengzhou and Xi'an attracting significant population inflows [6] - Investment opportunities in smaller cities are emerging from infrastructure improvements, such as the renovation of aging residential areas and the development of public services [6] - Shrinking cities are also being targeted for green initiatives, such as wind energy and eco-tourism, aligning with long-term sustainability goals [6] Group 4: Shifting Investment Logic - The focus of investment is shifting from real estate speculation to enhancing urban capabilities, emphasizing the quality of cities over mere size [7] - Key investment areas include collaborative industrial projects within city clusters, public service enhancements in smaller cities, and the digital economy's impact on urban development [7] - Current market fluctuations should be viewed as opportunities for long-term investment, particularly in regions undergoing structural adjustments [7]