公园式商业

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2025年国庆档 60+新MALL引爆开业潮!
3 6 Ke· 2025-09-28 05:32
Core Insights - The 2025 National Day holiday period will see a peak in commercial openings across China, with over 60 projects launching nationwide, particularly in cities like Hangzhou and Beijing [1][3]. Group 1: Project Highlights - The upcoming openings feature diverse commercial formats, including high-end cultural and artistic spaces, TOD (Transit-Oriented Development) commercial projects, park-style commercial centers, micro-vacation outlet complexes, cultural tourism commercial spaces, and non-standard commercial formats [3][4]. - Notable projects include: - Shenzhen Bay MixC Phase II, a high-end commercial and artistic space [7]. - Hangzhou Aoyuan MixC, the first MixC project in Zhejiang, featuring a 120,000 square meter shopping center [15]. - Guangzhou K11 Select, a cultural-themed space integrating local heritage [11][14]. Group 2: Key Locations and Sizes - Major projects and their sizes include: - Hangzhou Aoyuan MixC: 120,000 m² [15]. - Shenzhen Bay MixC Phase II: 167,000 m² [10]. - Guangzhou K11 Select: 81,000 m² [11]. - Wuhan Shanshan Outlet Plaza: 130,000 m² [37]. - The projects are strategically located in key urban areas, enhancing accessibility and consumer engagement [1][3]. Group 3: Innovative Concepts - The projects emphasize innovative concepts such as integrating art into commercial spaces, creating immersive experiences, and promoting pet-friendly environments [10][14][37]. - For instance, the Guangzhou K11 Select incorporates a pet-friendly shopping experience, while the Hangzhou Aoyuan MixC focuses on experiential retail and social interaction [15][11]. Group 4: Cultural and Historical Integration - Several projects aim to blend cultural heritage with modern commercial experiences, such as the Zhengzhou Baidu New Image, which integrates historical elements from the Shang Dynasty [47]. - The Hangzhou Jinmao Qinwang Water Street focuses on creating immersive cultural experiences through themed environments [42][44]. Group 5: Non-Standard Commercial Formats - The Beijing Weibo IN Cross-Dimensional Gravity Field represents a new trend in non-standard commercial formats, focusing on e-sports and ACG (Anime, Comic, and Games) culture [48][49]. - This project aims to redefine youth consumption patterns and create a vibrant community space for young consumers [49].
龙湖、凯德、杉杉奥莱....下半年13家新商场引爆武汉!
3 6 Ke· 2025-08-06 02:40
Core Insights - The commercial market in Wuhan is expected to see significant growth in the second half of the year, with 13 new commercial projects totaling over 1 million square meters set to enter the market, promoting a shift towards "quality breakthroughs" and "non-standard transformations" in the commercial sector [1][3][4] Project Overview - The new projects include various types such as park commercial, community commercial, specialty streets, regional consumption centers, and outlets, indicating a diverse commercial landscape [1][3] - The majority of new projects are new constructions, with only three focused on renovation, highlighting a trend towards new developments [3] - The projects are strategically located near transportation hubs, with several utilizing the TOD (Transit-Oriented Development) model, enhancing accessibility [3][4] Key Projects - **Longfor Wuhan Binjiang Tianjie**: Located in Wuchang District, with a commercial area of 171,000 square meters, set to open on September 26, 2025. It features a 13,000 square meter outdoor park and is well-connected to multiple subway lines [5] - **Longfor Wuhan Xinrong Tianjie**: Situated in Jiang'an District, covering 150,000 square meters, with over 90% of its leasing already completed. It includes a unique dining space and is expected to enhance the local commercial quality [6] - **Wuhan Good One**: Managed by CapitaLand, this project focuses on community integration and features a 15,000 square meter park, aiming to create a neighborhood center [9][11] - **Wuhan Innovation Tianjie Commercial Park (KIC PARK)**: A knowledge community commercial park with a total area of 51,000 square meters, expected to open on September 30, 2025, with a strong focus on sustainability and community engagement [11] - **Wuhan Greenland New Tian 360**: A rebranded shopping center with a total area of 120,000 square meters, set to open in October 2025, featuring a unique design and a variety of retail and entertainment options [14] - **Wuhan Fushun Outlets**: Covering 130,000 square meters, this outlet mall is set to open on September 25, 2025, and aims to combine leisure and shopping experiences [16] Market Trends - The commercial landscape in Wuhan is becoming increasingly competitive, with major operators, including state-owned, private, and foreign enterprises, accelerating their market presence [4] - Light-asset projects are gaining traction among leading operators, indicating a shift in strategy towards more flexible and adaptive business models [4]