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上海餐饮国际化程度全国最高 已汇聚近万家国际美食餐厅
Zhong Guo Xin Wen Wang· 2026-01-09 05:16
据悉,2026"上海环球美食汇"活动将以"季季有主题、月月有亮点、周周有热点"为核心节奏,按欧陆风 味季、美洲风味季、亚洲风味季、风味无界季四大风味主题分季推进,系统构建贯穿全年的美食消费盛 事。春节期间还将举办"环球年味"特别活动。 上海市商务委副主任刘敏介绍了上海下一步支持环球美食发展的重点措施,包括:支持打造环球美食街 区、鼓励引进环球美食标杆品牌、鼓励打造"美食+"场景与活动、优化市集食品安全监管。(完) 中新社上海1月9日电 (记者 姜煜)"近年来,上海全力打造国际美食之都,已汇聚全球五大洲、43个国家 和地区近万家国际美食餐厅。"上海市商务委党组书记申卫华9日表示。 当天,上海市政府举行新闻发布会,介绍2026"上海环球美食汇"活动相关情况。申卫华在发布会上介绍 说,从品牌丰富度与餐厅数量看,上海在全国各省市中餐饮国际化程度最高、市场效应最好,不仅丰富 了市民游客的饮食选择,更成为展现上海国际化水平、彰显城市文化魅力的重要窗口。但与国际知名餐 饮消费城市相比,还需要进一步加强宣传推介,全面提升上海环球美食影响力。 ...
上海市商务委携手阿里高德发布“烟火上海计划” 数据洞察呈现“国际美食之都”实力
Guan Cha Zhe Wang· 2025-12-24 10:55
12月24日,高德扫街榜"烟火城市计划"上海站——"烟火上海"发布会在黄浦区举行。上海市商务委员 会、上海市黄浦区人民政府与阿里巴巴旗下高德共同启动"烟火上海计划",以权威榜单推荐、消费大数 据洞察和商家支持计划等举措,助力上海打造具有全球影响力的"国际美食之都"。 活动现场,高德与上海市商务委签署战略合作备忘录,推动高德扫街榜深度融入城市促消费活动,将真 实客流转化为可持续的商业活力;黄浦区同步联合高德首推本地达人"体验推荐官",通过真实探店挖掘 街巷美味,让上海的烟火气不仅可感可及,更成为彰显城市软实力的味觉名片。 "行为+信用"构建线下服务信用体系 扫街榜助力上海打造"国际美食之都" 上海是中国最具国际影响力和本土烟火气交融的城市,这里既有米其林星级餐厅的精致,也有弄堂小馆 的热气腾腾;既有全球风味的汇聚,也有本帮味道的传承。在这样多元丰富的餐饮生态中,如何让真正 用心经营的好店被看见?高德扫街榜提供了数字化新解法。 作为全球首个基于真实到店行为生成的生活服务榜单,扫街榜自9月10日上线以来迅速成为市民探店的 重要入口,不到一个月用户突破4亿,跃升为增长最快的产品之一。其核心是"行为+信用"机制:每天 ...
2025上海进博美食月暨“行·味”十周年巡礼启动
Guo Ji Jin Rong Bao· 2025-11-04 10:21
Core Insights - The "2025 Shanghai Import Expo Food Month and Taste Ten-Year Tour" event was launched to promote Shanghai as an "International Food Capital" and to convert the excitement of the Import Expo into culinary experiences for both global guests and local residents [1][2] - The event features upgraded food guides and consumer benefits, showcasing Shanghai's diverse culinary culture and consumption scenarios [1] Group 1: Event Overview - The event is guided by the Shanghai Municipal Commission of Commerce and aims to enhance Shanghai's reputation as a vibrant consumption city [1] - It includes the release of the "One Meal Seals the God" chef restaurant guide and the "Taste Famous Chef Guide," providing food enthusiasts with references to popular restaurants and signature dishes [1] Group 2: Consumer Benefits - The event includes the issuance of "UnionPay Specialty Street Consumption Coupons," offering discounts for users of UnionPay cards, aimed at stimulating dining consumption [2] - The benefits are available until the end of November and cover designated dining merchants in eight major districts, promoting the idea of "eating well while spending less" [2] Group 3: Digital Integration - All food guides and consumer benefits have been made available on the "Shanghai Traffic Radio" and "Love Taste" official WeChat accounts for easy access by residents and visitors [2] - The initiative encourages participants to explore new culinary experiences in Shanghai throughout November [2]
首都餐饮共建国际美食之都提质消费行动正式启动
Sou Hu Cai Jing· 2025-05-30 00:39
Core Viewpoint - The Beijing catering industry is undergoing a transformation towards high-quality and international standards, with a focus on talent cultivation and cross-industry collaboration to enhance its global competitiveness [1][2]. Group 1: High-Quality Development Initiatives - The "Action for Building an International Food Capital" was officially launched, aiming to create a new ecosystem for high-quality development in the catering industry through brand activities, resource empowerment, and talent cultivation [1]. - Key events such as the Beijing Cuisine Food Festival and the "Belt and Road" International Silk Road Food Festival will be held throughout the year to promote Beijing's diverse culinary culture globally [1]. Group 2: Talent Development and Skills Training - The catering industry faces a talent shortage, which is a critical bottleneck for development. Initiatives will include hosting culinary skill competitions and establishing a talent selection and training system [2]. - Activities like "Honoring Master Craftsmen" will highlight stories of industry contributors with over 50 years of experience, aiming to inspire younger professionals and build a multi-generational talent pipeline [2]. Group 3: Strategic Goals and Action Plans - The Beijing Municipal Bureau of Commerce and other departments have set a goal to introduce over 500 domestic and international food brands by 2025 and develop more than 30 "late-night canteen" dining districts [2]. - Seven major actions have been proposed to enhance the catering industry, including international brand aggregation, traditional craft revitalization, and technology application support [2].
聚焦餐饮消费力 产学研媒政共商北京餐饮提质升级之道
Bei Jing Shang Bao· 2025-05-29 08:25
Core Insights - The 2025 Beijing Catering Industry High-Quality Development Conference was held on May 29, focusing on enhancing the capital's catering industry and promoting Beijing as an international culinary capital [1][2] - The conference aimed to align with the spirit of the 20th National Congress of the Communist Party and the action plan for high-quality development in Beijing's catering sector [1][6] - A comprehensive report on Beijing's catering industry was released, analyzing the current status and future trends to accelerate the industry's transition to high-quality development [1][4] Industry Trends - The catering industry is undergoing a deep transformation driven by a restructured consumer demand, characterized by a "consumption hierarchy" where high-end dining is gaining traction while budget options compete on price [2][4] - Consumers are increasingly rational in their decision-making, with "quality-price ratio" becoming a new benchmark for consumption [2][4] - The report indicates that only 20.6% of consumers prefer well-known brands, while 27.4% favor unique, niche dining options, highlighting a shift towards personalized dining experiences [4][5] Strategic Initiatives - The conference launched the "Capital Catering Co-Building International Culinary Capital Quality Consumption Action," focusing on brand activity upgrades, cross-industry resource integration, and talent cultivation [6][7] - The action plan includes hosting various food festivals and integrating traditional and modern dining experiences to promote Beijing's diverse culinary culture [6][7] - A talent development system will be established to address the industry's talent shortage, emphasizing skill competitions and recognition of long-term contributors to the field [7][8] Consumer Behavior - Consumer preferences are shifting from basic needs to personalized experiences, with a notable demand for high-quality, unique products and immersive dining environments [4][5] - The report shows that 29.6% of consumers are willing to try new restaurants if the price is right, indicating a strong interest in novel dining experiences [5][6] - Different consumer demographics exhibit distinct preferences, with younger consumers favoring healthy options and interactive dining experiences, while families prioritize child-friendly dining environments [5][6]