拓深度，以深厚文化提升"附加值"。到广州行花街、在天津听相声、去重庆吃火锅……感受中华文化和 市井生活，正成为境外游客"中国游"的新趋势。进一步挖掘中华优秀传统文化资源，推动非遗、演艺等 与旅游产业深度融合，有助于推动旅游形态由单一观光向深度体验转变，进而拓展境外游客在华消费的 广度与深度。 广州设立"即买即退"集中退付点、天津推出"津城中医之旅"、重庆引入多个国际品牌首店……多地推出 创新举措，助推入境消费火起来。 "十五五"规划建议提出，培育国际消费中心城市，拓展入境消费。2025年，我国办理离境退税的境外旅 客数量同比增长305%，退税商品销售额同比增长95.9%，"带着空箱去中国"等话题在海外社交平台引发 热议。如何让入境消费从"一时火"到"一直火"？制度供给、产品创新、文化赋能……牵动方方面面。 优环境，以细致服务消除"陌生感"。近年来，一系列制度型开放举措让境外游客入境更便捷、购物更便 利。但也应看到，中小商户外卡受理覆盖率不足，签证、通关、消费等跨部门流程衔接不够顺畅，"找 零难"等问题依然存在。只有进一步打通堵点、补齐短板，营造"不见外"的消费环境，才能让更多境外 游客愿消费、敢消费、多消费。 ...

Core Viewpoint - The opening of the duty-free store at Beijing Capital International Airport's Terminal 3 marks a significant milestone in enhancing the airport's commercial offerings and aligns with national strategies to boost consumption and establish Beijing as an international consumption center [6]. Group 1: Opening Ceremony - The duty-free store at Terminal 3 officially opened on February 13, 2026, with key figures from the Capital Airport Group and China Tourism Group in attendance [1]. - The ceremony included a speech by Wang Yangguang, Chairman and General Manager of China Duty Free Group (CDFG) [1]. Group 2: Store Features and Promotions - The upgraded duty-free store aims to provide a richer product matrix, stable high-end supply, and competitive pricing through innovative store design and digital member services [2]. - During the opening period coinciding with the Spring Festival travel rush, CDFG launched a promotional campaign offering discounts on various products, including fragrance items at up to 60% off and food and beverages at up to 15% off for registered members [2]. Group 3: Strategic Importance - The new duty-free stores at Terminals 2 and 3 cover approximately 14,200 square meters of core commercial space, representing a new phase in the airport's duty-free business [6]. - This initiative is part of a broader effort to respond to national consumption strategies and enhance Beijing's role as a hub for international commerce and exchanges [6].

Core Viewpoint - The approval of the "Detailed Control Plan for Sanlitun Street (2021-2035)" aims to enhance consumption upgrades, international communication functions, and improve living environment quality in the Sanlitun area, contributing to high-quality regional development [2][29]. Planning Scope - The planning area covers Sanlitun Street, with a total land area of approximately 317.8 hectares, including two blocks (CY00-0304 and CY00-0305) focused on urban renewal [4]. Development Goals - The plan aims to create a "shared and beautiful" environment, showcasing a street image of global cultural exchange and establishing an international first-class model for urban renewal [9]. Spatial Structure - The spatial structure includes a vibrant corridor along Worker’s Stadium North Road and a dual-core commercial center, linking the CBD and Sanlitun International Consumption Experience Area [10]. Planning Features - The plan emphasizes the creation of an international business district and a commercial landmark, enhancing the commercial and business functions of the area [13]. - It aims to establish an international communication window, leveraging the embassy district to create a model for international living [14]. Community Integration - The plan focuses on integrating commercial and residential spaces, enhancing public service facilities, and addressing the needs of both local residents and international communities [17]. Public Space Activation - The initiative includes increasing small green spaces and creating a garden-style commercial area, enriching the urban landscape and enhancing the quality of international communication spaces [21][24]. Comprehensive Regional Update - The plan serves as a practical implementation of Beijing's overall urban planning, guiding the development, construction, and management of the area to support the construction of an international consumption center [29].

Core Viewpoint - Shanghai is experiencing a vibrant consumer atmosphere during the Spring Festival, reflecting its status as an international consumption center, with projected inbound tourists exceeding 6 million and retail sales reaching 1.85 trillion yuan in 2024 [1] Group 1: Consumer Trends and Strategies - The Shanghai government aims to enhance consumption significantly by 2026, focusing on inbound tourism, tax refunds, and cross-border payment facilitation to unlock consumer potential [3] - The integration of cultural, tourism, commerce, and sports events is proposed to create a new consumption ecosystem, addressing the fragmentation in current offerings [3][4] - Recommendations include establishing a leadership group for the integration of cultural and commercial events, promoting immersive experiences rather than just transactional interactions [4] Group 2: Digital Empowerment and Experience Enhancement - Digital tools are essential for enhancing consumer experiences, with suggestions to upgrade the "Shanghai Small Tour" app to include AI guides and multilingual services [5] - The focus is on creating spaces that offer emotional value and cultural immersion, encouraging visitors to engage with Shanghai's unique lifestyle [5] Group 3: Tax Refunds and International Consumer Engagement - The convenience of tax refunds is critical for retaining international consumers, with plans to increase refund points from over 600 to 1,000 by 2025 and to over 3,000 by 2027 [7] - Suggestions include clustering tax refund points near popular tourist areas and introducing mobile refund services to enhance accessibility [7] Group 4: Quality and Service Improvement - The emphasis is on moving away from price competition to focus on quality and service, with a call for a certification system for quality products and services in Shanghai [9] - The need for better integration of digital payment systems for international visitors is highlighted, suggesting partnerships with payment platforms to simplify transactions for newcomers [9][10] Group 5: Revitalizing Traditional Brands - The potential of Shanghai's "old brands" is recognized, with a focus on enhancing their appeal through improved packaging, service, and cultural storytelling [12] - Recommendations include creating immersive experiences that combine culture and technology, such as AI interactions and cultural workshops, to attract younger consumers and tourists [12][13] - Establishing a system for city-themed souvenirs and promoting traditional products as cultural ambassadors for Shanghai is proposed [13]

规划纲要强调，必须牢牢牵住疏解非首都功能这个"牛鼻子"，强化"一核两翼"牵引支撑作用，加快构建 现代化首都都市圈。 在这一战略指引下，城市副中心的建设成为关键落子。作为北京新"两翼"的重要组成部分，城市副中心 正严格按照"一带、一轴、多组团"的空间结构加速迈进。 今年适逢城市副中心规划建设十周年，其发展也已从规划"奠基期"迈入功能提升、全面发展的"新阶 段"。面向"十五五"，北京城市副中心将加快建设城市活力片区，推进传统商圈更新改造，形成区域消 费新增长极。推动文商旅体农融合发展，打造世界级旅游目的地，建成更有颜值、更具内涵、更富品位 的现代化宜居宜业新城区。 蓝图绘就启新程，实干笃行谱新篇。 近日，在北京市第十六届人民代表大会第四次会议第一场新闻发布会上，北京市发展改革委党组书记、 主任杨秀玲对《北京市国民经济和社会发展第十五个五年规划纲要》中的市民关注的热点进行解读，并 对规划纲要的主要考虑和重点内容系统进行了系统阐述。 宏伟的顶层设计如何落地生根？透过城市副中心、中关村生命科学园和回天地区等关键点位的观察，可 以清晰地看到，规划所谋划的路径正从宏观战略转化为具体实景；而首钢园、京西智谷、亮马河国际风 情 ...

弘坊项目不仅是商业体，更是郑东新区完善城市功能、提升区域价值的大手笔。弘坊项目设计团队介绍，项 目定义为"没有围墙的艺术馆"，在园区内设置公共艺术作品，让这里成为具有艺术感染力的城市公共空间。 弘坊项目预计2027年建成，由资产持有方（正弘集团）设立的专业化商业运营公司招商，除了瞄准各大品牌 首店、旗舰店外，还将引进国外优秀作品展演，成为话剧、艺术展览、时装秀、现场演出、音乐会等文艺活 动的舞台，将艺术融入日常生活，带动提升消费。 郑州市郑东新区弘坊项目建设现场。 记者 陈浩 王冰珂 摄 1月27日，与华润郑东万象城一路之隔，郑州市郑东新区又一"顶流"商业街区——弘坊项目工地上，1400多名 工人正在紧张忙碌，17台塔吊同时作业，混凝土车、切割机等轰鸣作响。 "我们于2024年3月开始土方开挖施工。"弘坊项目工程经理马康洁介绍，该项目用地面积约196亩，建设面积 约42万平方米，总投资约58亿元，是省、市重点项目，定位为高端街区商业，致力于打造文、商、旅、购、 娱等多位一体的新时代都市综合体。 弘坊项目主要为商业街区、花园露台酒店、城市广场、博物馆及美术馆、文化公园及市集等多个板块。项目 分为东西两个地块，西 ...

Core Viewpoint - The article highlights the significant growth in China's consumer market, with a focus on retail sales, service consumption, and policies aimed at boosting domestic demand and international consumption [1][2][3]. Group 1: Retail Sales and Consumer Trends - The total retail sales of consumer goods in China exceeded 50 trillion yuan for the first time, reaching 50.1 trillion yuan, with a growth rate of 3.7%, contributing 52% to economic growth, an increase of 5 percentage points [1]. - The sales of products related to the "trade-in" program amounted to 2.61 trillion yuan, benefiting 366 million people, with significant growth in retail sales of home appliances (11%), communication equipment (20.9%), and furniture (14.6%) [2]. - The retail sales of services grew by 5.5%, with double-digit growth in sectors such as cultural and recreational services, tourism consulting, and transportation [3]. Group 2: Policy Initiatives and Market Development - The government is optimizing the "trade-in" policy to promote consumption of durable goods like automobiles and home appliances, and is implementing pilot reforms in automotive circulation to unleash consumption potential [5]. - There is a focus on cultivating new growth points in service consumption, enhancing supply levels in cultural entertainment, tourism, and healthcare, while also promoting new service consumption areas such as transportation and home services [6]. - The initiative to accelerate the development of international consumption center cities aims to create a more attractive consumption environment and new consumption scenarios for both domestic and international consumers [7]. Group 3: Foreign Investment and Trade - The government plans to expand market access and optimize foreign investment support policies, particularly in the service sector, to encourage foreign investment in areas like telecommunications, healthcare, and education [8][9]. - There is an emphasis on developing service trade and expanding inbound consumption through the establishment of a national service trade innovation development demonstration zone and promoting the export of professional services [10]. - The government is also supporting free trade zones to foster innovation in emerging industries and enhance the overall quality of service sector development [11]. Group 4: Digital Trade and Standards - The construction of a national digital trade demonstration zone is underway, along with the formulation of relevant standards to promote compatibility between domestic and international standards [12].

"十四五"收官之年，朝阳区以"压舱石、国际范、烟火气"三大鲜明特色，在经济、科创、民生等领域交 出亮眼答卷。 "十五五"开局之年，作为国际消费中心城市主承载区，朝阳区在科技创新与未来产业培育上将有哪些新 动作？ 1月27日，朝阳区委常委、常务副区长赵海东做客北青报直播间，围绕朝阳区科创与未来产业布局、消 费升级优化路径、民生保障提质举措等核心议题，深入解读发展思路与具体规划。 以3个"关键词"收官"十四五" 回望2025年的发展，赵海东给出了"压舱石、国际范、烟火气"三个关键词。 第一个是"压舱石"。作为首都经济大区，朝阳区GDP总量已接近万亿规模，始终是全市经济发展的"中 坚力量"。2025年，全区GDP预计增长5.2%，地方级、区级一般公共预算收入分别完成1137.1亿元、569 亿元，均保持全市前列且稳定增长；固定资产投资完成1300亿元，连续多年稳居千亿元以上；社会消费 品零售总额2600.3亿元，占全市五分之一份额。"值得一提的是，我们坚持商务科技的双轮驱动，2025 年金融业增加值同比增长14.3%、高于全市5.6个百分点，占比18.8%，增长贡献率达50.6%。"赵海东介 绍。 第二个是"国际范 ...

成都万亿级消费"成绩单"，是市民的你一单我一单，是企业的左一单右一单。消费行为的背后，是信心 在2026年成都市政府工作报告中，城市消费"成绩单"十分亮眼：作为万亿级消费城市，成都2025年社会消费品零售总额增长5.5%，总量居副省级城市第1 位。 成都2023年晋身万亿级消费城市，此次再次升位，这一"成绩单"殊为不易。当前，外部环境的复杂性、严峻性、不确定性上升，国内有效需求仍显不足。相 比之下，成都、武汉、重庆等中西部核心城市消费稳中有升，增速高于东部沿海城市，消费重心呈现"西移"之势。 ↑春熙路太古里商圈夜景璀璨 势，只是一种结果，"事"在"势"之先。所谓事在人为，成都做对了什么？ 简而言之，就是主动作为，开花结果。去年，成都亮出以《提振消费专项行动实施方案》为首的系统性政策组合拳，从供需两端综合发力，加快打造国际消 费中心城市，促进全方位提振消费。 立足传统消费，用好用活"两新"政策，兑现消费品以旧换新补贴超870万件，入选首批全国零售业创新提升试点城市；立足融合消费，打造"蓉城囍事"等品 牌，发展"跟着演展赛剧游成都"票根经济，"融"出文商旅体融合效力，入选国家首批促进体育消费和赛事经济试点城市；立 ...

结合当下消费市场呈现的新趋势，刘静认为北京具备打造特色国际消费中心城市的天然优势。当前消费 市场的核心力量已呈现年轻化特征，18—35岁群体占比达58%，这一代消费者的消费逻辑呈现出鲜明 的"智性沸腾"状态，对传统文化与国货品牌抱有天然好感，消费决策不再盲从社会标签，而是更注重自 我价值认同与情感共鸣。 另外，国潮消费的经济效益已初步显现，85.79%的消费者偏好国货品牌，形成了以国内品牌为主导、 年轻世代为核心、中等收入与高学历群体为主体的消费格局。更值得关注的是，《2025中国品牌全球信 任指数（GTI）》显示，中国品牌首次在重要信任驱动因素上表现良好，在发达市场的净信任度摆脱负 值。 1月27日，政协北京市第十四届委员会第四次会议期间，来自经济界的市政协委员、北京祥龙资产经营 有限责任公司专职外部董事办公室刘静在谈及如何擘画"传统与潮流共生、本土与国际交融"的北京消费 新图景时表示，国际消费中心城市培育建设是国家战略的重大转向，从过去的出口拉动、投资驱动，转 向如今的内需主导、消费引领，这一转型在经济数据中已清晰显现。 国家统计局2026年1月19日公布的2025年中国经济运行数据显示，最终消费支出对经 ...