数字科技赋能文旅
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把握流量风口,盈新发展聚焦“短剧+”文旅科技新生态
Zheng Quan Shi Bao Wang· 2025-11-14 07:57
Core Insights - The short drama industry is experiencing explosive growth, becoming a new trend in online cultural entertainment and a driving force for the growth of the online audio-visual industry [1] Group 1: Industry Development - The Changsha Tongguan Shudian Short Drama Film City, a demonstration project of "Technology + Culture + Short Drama," opened in October, marking a significant step in the layout of Hunan's short drama industry [2] - The film city aims to enhance short drama quality through a three-in-one model of "cultural innovation, industrial aggregation, and education integration," providing a new cultural tourism experience [2] - The film city is expected to produce over 500 short dramas annually, creating more than 5,000 jobs, and has already attracted numerous production teams [2] Group 2: Content Ecosystem - The company is actively exploring digital transformation in the cultural tourism industry to build a premium content ecosystem for short dramas, integrating cutting-edge technologies like AI and immersive interaction [4] - A strategic partnership with Guangdong Cultural Media aims to produce high-quality short drama projects, leveraging their extensive experience in content production and distribution [4][5] - The establishment of a joint venture, Lingguangdongren Cultural Technology Co., will focus on large-scale production and deep development of the short drama industry chain [5] Group 3: Technological Empowerment - The company is enhancing its core competitiveness in AI and digital cultural tourism through its technology platform, focusing on high-standard digital studio construction and immersive interactive experience platforms [6] - The integration of advanced technologies such as virtual production and VR storytelling aims to improve content production efficiency and user experience, shifting tourism consumption from traditional sightseeing to deep participation [6][7] - The short drama market in China is projected to reach a scale of 50.44 billion yuan with 576 million users in 2024, marking the beginning of a new era in cultural digital economy [7]
第五届数字经济投融资机构四川行在达州举行,18家企业共释放融资需求26.1亿元
Sou Hu Cai Jing· 2025-10-28 14:47
Core Insights - The fifth Digital Economy Investment and Financing Institutions event in Sichuan focused on the theme "Digital Tianfu, Smart Investment Future," aiming to enhance the development of the digital economy in Sichuan [1] Group 1: Event Overview - The event took place in Dazhou from October 27 to 28, featuring representatives from well-known domestic investment and financing institutions and internet companies [1] - A keynote speech was delivered by Shen Changxiang, an academician from the Chinese Academy of Engineering, discussing the vast prospects of the digital economy and the strategic significance of cybersecurity [3] Group 2: Investment Opportunities - A total of 18 internet companies presented their financing needs, collectively seeking 2.61 billion yuan, which included 3 cultural enterprises and 5 platform enterprises [3] - The event also saw the release of a development opportunity list for the digital economy in Sichuan by eight departments, including 82 scene demand projects, 259 supply projects, and 35 quality investment promotion projects across various sectors [4] Group 3: Partnerships and Agreements - Several agreements were signed during the event, with a total signing amount exceeding 1 billion yuan, focusing on equity increases and applications of AI digital technology [4] - A roundtable discussion addressed challenges in the cultural tourism sector, emphasizing the need for digital technology to empower high-quality development in the industry [7]
(八闽千姿)数字科技赋能文旅创新 福建构建多元化文旅场景
Zhong Guo Xin Wen Wang· 2025-04-19 13:44
Core Viewpoint - The integration of digital technology into cultural tourism is transforming the industry in Fujian, with innovative experiences being developed to attract younger audiences [3][7]. Group 1: Event Highlights - The 2025 Fujian Cultural Tourism Economic Development Conference was held in Nanping, featuring the "Listening to Fujian 24 Hours" exhibition, which showcased the region's cultural charm through immersive sound experiences [1]. - The large-scale cultural tourism epic "Moon Reflecting Wuyi" was performed, utilizing advanced multimedia technology to create a 270-degree panoramic visual experience [3][6]. - The stage for "Moon Reflecting Wuyi" is noted as the largest indoor high-tech multimedia immersive water stage in China, with a stage area of approximately 2,500 square meters and a water volume of nearly 10,000 cubic meters [4][6]. Group 2: Technological Integration - Digital technologies such as VR, AR, and AI are increasingly penetrating the tourism sector, leading to a significant transformation in traditional cultural tourism [3]. - The "Infinite Ocean - Immersive AI Digital Art Exhibition" in Fuzhou combines marine art IP with immersive digital experiences, attracting thousands of visitors daily [6]. - The establishment of the Future Cultural Tourism Research Institute aims to enhance research and development in immersive digital tourism experiences, leveraging Fujian's strengths in digital innovation [7]. Group 3: Future Directions - The Future Cultural Tourism Research Institute will focus on new productivity, digital transformation, and immersive experiences to support high-quality development in Fujian's cultural tourism sector [7].