"虽然临近春节价格可能会有所回弹，但是跟去年比还是便宜太多了，销量也跟着上涨。"一家水果店老板范女士介绍道。受价格利好带动，苏州车厘子整 体销量同比上涨约60%，成为走亲访友的热门礼品。 正在挑选车厘子的市民尹先生给记者算了一笔账："我前几天买的3J五斤装车厘子是149元，折合下来一斤不到30元，性价比确实高。不管是送礼还是自己 吃，都非常划算，所以我一次性买了三箱。" 记者发现，与往年零散购买不同，今年5斤原箱装车厘子成为绝对主流。水果店老板吴先生表示，散称零售价约35元/斤，由于性价比不高，销量极少；而 整箱购买不仅每斤单价更便宜，包装精美也适合送礼。"有些店面还提供组装服务，可以把不同品种的水果搭配成果篮，很受欢迎。" 春节临近，有着"水果贵族"之称的车厘子价格大幅"跳水"，凭借超高性价比一跃成为年货市场的"爆款"。记者走访发现，与去年同期相比，今年车厘子价 格显著下降，降幅接近一半，销量随之上涨，整箱采购成为市民的主流选择。 记者在苏州姑苏区农贸市场看到，前来选购车厘子的市民络绎不绝。目前市场上主流的3J级5斤装车厘子售价集中在100-150元，而去年同期的价格约为 200多元，降幅接近一半。 正在选 ...

高端替代品遇冷 为填补产品空缺，胖东来紧急上架澳洲与新西兰车厘子，但190元/斤的定价较智利产品几乎翻倍。礼盒装澳洲车厘子售价达380元/2斤，消费者明显持观 望态度。超市员工坦言："价格敏感型客户流失严重，日销量不足原先三成。"专家指出，进口车厘子价格"跳水"传闻虽多，但今年实际口感与品质同步下 降，部分消费者反映果实发苦，这与冷链运输和仓储管理密切相关。 胖东来"信任退款"再获好评 面对品质争议，胖东来延续其一贯的"无理由信任"服务政策。消费者若发现坏果，即使无法提供实物凭证也可直接办理退款。此外，超市暂未明确是否会 恢复采购智利车厘子，仅表示将依据后续产区质量评估决定。有行业观察者认为，此次事件或推动进口水果商建立更严格的分级标准，而消费者对"车厘 子自由"的期待，正逐渐从单纯低价转向品质与性价比的双重保障。 临近春节，车厘子消费旺季却爆出品控争议。2月12日，河南知名商超胖东来突然宣布全面下架智利车厘子，引发消费者广泛关注。据超市工作人员透 露，此次下架主要因智利车厘子坏果率远超标准，人工筛选成本过高，目前已替换为澳洲和新西兰产区产品，但价格涨幅明显。 坏果率成下架主因 胖东来水果区员工表示，近期智利 ...

新华社音视频部制作 【纠错】 【责任编辑:张朝华】 根据智利水果出口商协会统计，在2024年—2025产季，智利向中国出口了价值近33亿美元的车厘子，2025年—2026年产季有望再创新高。开放的中国大 市场将书写更多"与天下同利"的精彩故事。 记者：张梦洁 你知道吗，智利车厘子90%以上出口中国。这么一颗小小的车厘子，一头连着智利最大的农忙季，一头连着中国最大的消费季。那么问题来了，遥远地 球的两端是如何"对齐颗粒度"的？ 政策和市场的双重加持，共同完成这场抢"鲜"接力。 "车厘子自由"背后是中智经贸合作的新格局。从两国升级自贸协定让车厘子享受零关税，到开通海运"车厘子快线"并持续加密航次，2000年至今，智利 车厘子种植面积扩大约20倍。智利产地、进出口商与中国零售终端逐渐形成一个稳定的协同合作关系，共同把市场越做越大、越做越好。 从20多摄氏度的智利果园到中国百姓的冬季餐桌，航程近2万公里，海运耗时23天左右。车厘子保鲜不是"科技与狠活"，靠的是现代冷链物流和农业保 鲜技术。车厘子运抵中国后，迎接它们的是"提前申报""即到即查""即检即放"等通关便利，以及几乎无缝衔接的冷链物流。手机下单30分钟内，小哥 ...

Group 1 - The price of cherries has significantly decreased, with wholesale prices in Guiyang showing a decline of approximately 25% to 40% compared to the same period last year [2][4] - Current wholesale prices for cherries vary by grade, with J grade at about 38 CNY/kg, 2J grade at 50 CNY/kg, 3J grade at 60 CNY/kg, and 4J grade at 72 CNY/kg [2] - The increase in cherry supply from Chile, with an expected production of 655,000 tons for the 2025/2026 season, is a key factor contributing to the price drop, as over 90% of this production is exported to China [4] Group 2 - Retail prices for cherries have also decreased, with a notable example being the price of 2J grade cherries dropping from 29.9 CNY for 250 grams to 19.9 CNY within a few weeks, reflecting a decline of about 33.4% [3][4] - Street vendors in Guiyang are selling 3J grade cherries for 70 to 80 CNY/kg and 4J grade for 80 to 90 CNY/kg, which, while slightly higher than wholesale prices, remain lower than last year's prices [4] - Improved shipping efficiency, with a reduction in transport time to 23 days, has also contributed to lower costs and prices for cherries this season [4]

Core Viewpoint - The significant drop in cherry prices, nearly 40%, is attributed to a combination of global supply chain improvements, agricultural capacity increases, and changes in domestic consumption patterns, leading to the "democratization" of high-end fruits like cherries [1][6]. Price Trends and Consumer Behavior - In Nanjing, cherries are now priced below 40 yuan per jin for 2J and 3J specifications, with promotional prices as low as 20 yuan per jin, prompting consumers to express their excitement over "cherry freedom" [1][2]. - The price gradient in the cherry market reflects a mature consumer market, with various specifications catering to different consumer needs, from budget-conscious buyers to those seeking premium quality [3]. Supply Chain Dynamics - The increase in cherry supply is linked to the arrival of new varieties and improved logistics, with the average price of cherries previously reaching as high as 240 yuan per jin due to limited air freight availability [4][5]. - The logistics revolution has significantly reduced shipping costs, with sea freight now costing only one-third of air freight, allowing consumers to enjoy high-quality cherries at lower prices [6][7]. Infrastructure and Technological Advancements - China's cold chain infrastructure has seen substantial upgrades, with major ports like Guangzhou Nansha and Ningbo Meishan enhancing their cold storage capacities, ensuring rapid distribution of fresh produce [7]. - The efficiency of sea freight has improved, with transit times reduced to approximately 23 days, and advanced temperature control systems ensuring minimal quality loss during transport [6][7]. Market Outlook - The decline in cherry prices is indicative of broader trends in the high-end fruit market, with other fruits like durians and avocados also experiencing similar price drops due to increased supply [7]. - The ongoing evolution of agricultural trade between China and South America suggests that more high-quality fruits will become accessible to Chinese consumers at attractive prices, marking the beginning of a new era in fruit consumption [7].

Core Viewpoint - The article highlights the increasing accessibility of cherries in China, symbolizing improved consumer purchasing power and the benefits of China's open trade policies [1][2]. Group 1: Market Dynamics - Cherries, once considered a luxury fruit, have seen a significant increase in supply and a decrease in prices, leading to a shift in consumer purchasing behavior from buying by weight to buying by box [1]. - The term "cherry freedom" has emerged as a reflection of enhanced living standards, facilitated by China's economic development and strategic trade agreements [1][2]. Group 2: Trade and Logistics - China's free trade agreements with major cherry-producing countries like Chile have drastically reduced tariffs, making cherries more affordable for consumers [1]. - Efficient logistics, including "smart customs" and advanced cold chain technology, have enabled rapid delivery of cherries to Chinese markets, exemplified by a 20-minute customs clearance and subsequent market availability within 5 hours [1]. Group 3: Economic Impact - The demand for cherries in China has led to significant economic benefits for Chile, creating numerous jobs and encouraging local farmers to adopt new technologies and improve management practices [2]. - The story of cherries illustrates the broader narrative of China's commitment to high-level openness and its potential to drive sustainable global economic growth [3].

Core Insights - The price of cherries has significantly decreased this winter, making them more accessible to ordinary consumers, shifting from a luxury item to a common fruit [1][40] - The drastic price drop has led to a surge in sales, with consumers actively stockpiling cherries, likening the trend to hoarding cabbage [3][11] Price Trends - The price of cherries has halved compared to last year, with 1J cherries priced at 20 yuan per pound and 2J cherries at 25 yuan, down from 45 yuan [6][4] - Online promotions have intensified, with bulk purchases offering significant savings, such as 2.5 kg of 2J cherries for 124 yuan [9][11] - Sales volume has doubled in markets like Jinan, despite lower profit margins per pound, indicating strong demand [11][4] Supply Chain Dynamics - The increase in cherry supply is attributed to an early harvest season and a surge in shipping frequency, with January imports being 1.5 times that of December [15][17] - Transportation costs have decreased significantly, with shipping times reduced from 28 days to 23 days, and costs being one-fifth of air freight [19][21] - The loss rate during transport has improved from 25% to 8%, further contributing to lower retail prices [21][19] Market Changes - The consumer base for cherries has shifted to include more ordinary families, with over 50% of purchases now made by households rather than businesses [13][40] - The holiday premium previously associated with cherries has diminished, reflecting a change in consumer purchasing behavior [13][40] Long-term Factors - The zero-tariff policy established in 2017 between China and Chile has facilitated easier access to cherries, with 93% of Chilean exports now directed to the Chinese market [21][23] - The area dedicated to cherry cultivation in Chile has increased dramatically from 3,241 hectares in 2000 to 74,148 hectares in 2024, indicating a significant expansion in production capacity [23][21] Consumer Behavior - The current market conditions suggest that January may be the best time to purchase cherries at lower prices, with expectations of a slight price increase as the Chinese New Year approaches [25][40] - The changing perception of cherries from a status symbol to a more rational consumer choice reflects a broader trend in consumer behavior towards practicality and value [39][40]

Core Viewpoint - The article discusses the significant price drop of cherries in China, transforming them from a luxury item to a more accessible fruit, reflecting a shift in consumer attitudes towards high-priced goods [1][4][14]. Price Trends - The price of imported Chilean cherries has decreased from 185 RMB per kilogram on November 5, 2025, to 148 RMB per kilogram by January 5, 2026, indicating a substantial decline [4]. - Some wholesale prices have dropped by over 50% compared to previous highs, leading to consumer confusion and hesitation in purchasing [4][5]. Consumer Behavior - Consumers are now adopting a more rational approach to purchasing cherries, often waiting for prices to drop before buying, which contrasts with previous years when cherries were seen as a status symbol [1][11][14]. - The perception of cherries has shifted from a luxury item to a common fruit, with discussions around their health benefits and safety becoming more casual and relatable [3][6]. Market Dynamics - Despite a decrease in cherry prices, the total export volume from Chile is expected to decline by 12.1% in the 2025-2026 season, indicating a complex relationship between supply and demand [8]. - The increase in cherry production area in Chile, from 3,241 hectares in 2000 to 74,148 hectares in 2024, has contributed to the price decline, alongside advancements in transportation reducing costs [9][10]. Cultural Shift - The article highlights a cultural shift where cherries, once a symbol of wealth and status, are now viewed as an everyday fruit, with consumers prioritizing taste and affordability over luxury [1][14]. - The narrative around cherries has evolved from being a marker of financial success to a more grounded appreciation for their flavor and quality [14].

Core Viewpoint - The price of cherries has significantly dropped, leading to a shift in consumer perception from viewing cherries as a luxury item to a more accessible fruit, emphasizing taste over status [1][4][26]. Price Trends - The reference price for imported Chilean cherries has decreased from 185 yuan per kilogram on November 5, 2025, to 148 yuan per kilogram by January 5, 2026, indicating a substantial price drop [4]. - Some specifications of cherries have seen price reductions exceeding 50% since mid-December 2025 [4]. - The price drop has led consumers to adopt a stock market-like mentality, buying cherries in bulk to average down costs [1][6]. Consumer Behavior - Consumers are now more cautious about purchasing cherries, often weighing the risk of price drops before buying [6]. - The perception of cherries has shifted from a symbol of wealth to a common fruit, with discussions around their health effects becoming more relatable [3][26]. Market Dynamics - Despite a decrease in cherry prices, Chile's total cherry export volume is projected to decline by 12.1% in the 2025-2026 season, down to approximately 550,000 tons [11]. - The early harvesting season due to climate change has led to an oversupply in the market, contributing to the price drop [13]. - The increase in cherry cultivation area in Chile has surged from 3,241 hectares in 2000 to 74,148 hectares in 2024, significantly impacting supply [15]. Transportation and Cost Factors - The cost of transporting cherries has decreased due to advancements in shipping technology and an increase in direct flights from Chile to China, which has contributed to lower retail prices [16][17]. - The number of direct flights for cherry transport has doubled, enhancing supply chain efficiency [16]. Cultural Shift - The once-prestigious status of cherries as a luxury item has diminished, with consumers now prioritizing quality and price over brand prestige [26]. - The trend of gifting cherries during holidays has decreased, with consumers now favoring more affordable options [24].

Core Viewpoint - The price of cherries has significantly dropped, leading to consumer excitement about "cherry freedom," but concerns about quality have emerged as consumers experience discrepancies between advertised and actual product standards [1][2]. Group 1: Quality Issues - The "J" (Jumbo) label, which indicates fruit size, is being misused by some sellers, leading to confusion among consumers regarding the actual size of the cherries they receive [2][4]. - Consumers have reported receiving cherries that do not match the advertised specifications, with instances of "double labeling" where the outer label suggests a higher quality than the actual product [4][6]. - Complaints about inconsistent quality have surged on social media, with consumers noting issues such as poor taste, lack of freshness, and the presence of spoiled fruit [7][9]. Group 2: Supply Chain Challenges - The increase in cherry supply this season is attributed to early harvesting due to climate changes, resulting in lower quality cherries with insufficient sugar content [10]. - The logistics of transporting cherries have been strained, with cold chain storage and distribution facing challenges that affect fruit quality during transit [10]. - Some sellers are mixing old and new stock to clear inventory, complicating the consumer's ability to distinguish between quality levels [10]. Group 3: Consumer Rights and Challenges - Consumers face significant difficulties in asserting their rights when the product received does not match the advertisement, as fresh produce typically does not qualify for a "no reason return" policy [11][12]. - The burden of proof lies heavily on consumers, requiring them to document the condition of the product meticulously to support any claims for refunds [12]. - Legal experts emphasize the importance of retaining evidence, such as promotional materials and unedited unboxing videos, to strengthen the case for refunds or compensation [12].