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如何提升个人技能顺利转岗市场运营
Sou Hu Cai Jing· 2025-10-11 06:56
✅策略规划能力:能够制定完整的市场推广计划和品牌传播方案 一、理解市场运营的核心能力要求 ✅数据分析能力:能够收集、整理、解读市场数据,并据此优化运营策略 在当今快速变化的职业环境中,转岗市场运营成为许多职场人士的新选择。无论你来自技术、销售、行政还是其他领域,掌握正确的技能组合并获得权威认 证,都能让这次职业转型事半功倍。以下将帮助你分析CDA数据分析师认证等有效途径,顺利实现向市场运营岗位的转型。 二、CDA认证:转岗市场运营的加速器 CDA(Certified Data Analyst)数据分析师认证,看似专属于数据分析领域,实则是转岗市场运营的强大助力。原因如下: ✅用户洞察能力:深入理解用户需求、行为模式和心理动机 ✅内容创作能力:具备优秀的内容策划和文案撰写能力 ✅渠道管理能力:熟悉各大流量平台的运营规则和优化方法 1. 建立数据驱动的运营思维 精准评估各渠道的投入产出比 2. 掌握市场运营的必备工具 使用Excel进行快速数据分析和可视化报告制作 通过SQL提取用户行为数据,进行深度洞察 利用Python进行市场趋势预测和用户画像构建 3. 提升跨部门协作效率 具备数据分析能力的市场运营人员,能 ...
消费、文旅、物流……AI正构建协同共生商业生态
Yang Zi Wan Bao Wang· 2025-09-29 12:52
Group 1 - The core theme of the recent forum held by Gaode Yuntu at the 2025 Yunqi Conference was "AI Business Intelligence Connecting a Better Future," focusing on the application of AI technology in commercial decision-making, scenario operations, and consumer insights [1] - The importance of becoming the best solution for specific scenarios in brand competition was emphasized, highlighting AI's ability to capture fragmented consumer paths and connect supply and demand [1] - The application of 3D and 4D Gaussian digital reconstruction technology in creating digital replicas of the real world for VR or metaverse content production was discussed as a significant opportunity and direction for the future [1] Group 2 - The tourism industry is experiencing a new wave of development, with a focus on data-driven insights for refined management and personalized services to meet tourist demands [2] - A deep collaboration between Peak Wisdom and Gaode Map was mentioned, integrating Gaode's spatiotemporal big data advantages with Peak Wisdom's tourism industry analysis framework to promote digital innovation in the tourism sector [2] - AI is seen as a crucial infrastructure for businesses to respond to market changes and achieve precise operations, with Gaode Yuntu actively promoting the practical value of AI in real commercial scenarios through technological openness and ecosystem cooperation [2]
大象控股集团于深圳设立AI附属公司“大金象” 发力数字营销与数据分析
Zhi Tong Cai Jing· 2025-08-28 16:06
Core Viewpoint - The establishment of Shenzhen Dajinxiang Artificial Intelligence Technology Co., Ltd. marks a strategic expansion for the company into data analysis and digital marketing services, enhancing its revenue streams and diversifying its business portfolio [1][2] Group 1: Company Structure and New Subsidiary - The company has established a wholly-owned subsidiary, Shenzhen Dajinxiang Artificial Intelligence Technology Co., Ltd., in Guangdong Province, China, with a registered capital of RMB 1 million [1] - Dajinxiang will focus on providing advertising, search engine marketing, data analysis, and operational management services under the existing financial and information technology services division [1] Group 2: Target Market and Services - The target clients for Dajinxiang include financial service companies, e-commerce platforms, trading platforms, and other companies with digital marketing needs [1] - The core technologies employed by Dajinxiang will include data analysis, user profiling, targeted push notifications, and advertising optimization, differentiating it from the company's existing financial transaction solutions [1] Group 3: Business Model and Service Approach - Both the existing service model and Dajinxiang's new model emphasize customized solutions based on client needs, with ongoing technical support and operational data optimization [1] - The service delivery will adopt a project-based and ongoing service approach, with similar contract cycles and delivery methods [1]
美国科技股连遭抛售 AI主题“清算”时刻已至?华尔街这么看
Sou Hu Cai Jing· 2025-08-21 09:28
Group 1 - The recent decline in U.S. tech stocks indicates the fragility of AI-driven trading, with the Nasdaq Composite Index dropping approximately 2% over the past week [1] - Nvidia's stock fell by 3.5%, resulting in a market cap loss of over $155 billion, while Palantir Technologies has seen a six-day consecutive decline, losing $73 billion in market value [1] - Tech stocks had previously surged over 50% from their April lows, significantly outperforming the S&P 500's 29% increase during the same period, leading to high valuations [1] Group 2 - Investors are cautious about the excessive rise in AI-driven tech stocks, with Nvidia's stock up about 30% and Palantir's stock doubling this year [2] - The tech sector's price-to-earnings ratio has reached around 30 times expected earnings for the next 12 months, the highest level in a year [2] - A study from MIT indicates that 95% of organizations have not seen returns on AI investments, contributing to investor caution [2] Group 3 - Market sentiment is cautious ahead of Federal Reserve Chair Jerome Powell's speech at the Jackson Hole annual symposium, with an 84% probability of a rate cut in the upcoming meeting [3] - Investors are adjusting their positions in anticipation of Powell's remarks, which could influence market volatility, especially for high-valuation tech stocks [3][4] - Seasonal trends suggest that August and September are traditionally weak months for the S&P 500, prompting investors to reduce risk exposure [4]
香港“民青局青年初创实习计划2025”致力培育香港创科人才
Xin Hua Cai Jing· 2025-08-18 13:32
Group 1 - The "Youth Startup Internship Program 2025" organized by Cyberport and the Hong Kong SAR Government's Home Affairs and Youth Affairs Bureau has successfully concluded, providing 100 internship positions and attracting over 4,300 applications [1] - Cyberport's CEO, Mr. Zheng Songyan, emphasized the organization's commitment to nurturing the next generation of technology talent to help Hong Kong achieve its vision of becoming an international innovation and technology hub [1] - Since its launch in 2021, the program has received over 20,300 applications and provided 400 internship positions, becoming a significant initiative for cultivating technology talent in Hong Kong [1] Group 2 - This year's program received applications from 168 Cyberport companies, with more than half participating for the first time [1] - The selected 100 internship positions cover a wide range of fields, including data analysis, fintech, biotechnology, AI applications, business development, marketing, and design [1] - During the internship period, 18 interns will visit leading companies in the Greater Bay Area, such as Baidu, Meituan, and EHang, to gain insights into the thriving development of tech enterprises in the region and interact with young entrepreneurs [1]
2021年上市以来涨了2500%,“245倍PE”的Palantir贵吗?
美股IPO· 2025-08-11 03:36
Core Viewpoint - Palantir has become the most expensive company in the S&P 500 index, with analysts estimating that it needs to generate $60 billion in annual revenue to reach a reasonable valuation, significantly exceeding Wall Street's expectations of $4-5.7 billion [1][8]. Group 1: Valuation Concerns - Analysts express concerns over Palantir's valuation bubble, with more than twice as many analysts rating the stock as a sell or hold compared to those giving a buy rating [6][10]. - The company's stock price has surged nearly 2500% since its IPO in 2021, leading to a projected price-to-earnings ratio of 245, making it the most expensive in the S&P 500 [5][7]. - Analysts estimate that Palantir must achieve $60 billion in revenue over the next 12 months to align its valuation with peers, a figure that is much higher than Wall Street's projections for fiscal years 2025 and 2026 [4][8]. Group 2: Growth Potential - Bullish investors are betting on Palantir's long-term growth potential, similar to the trajectories of other major tech companies [11]. - Some analysts acknowledge the valuation concerns but continue to hold the stock due to its growth potential, with expectations of maintaining a 50% annual growth rate and profit margin over the next five years [8][13]. - The company is seen as a must-hold stock by some portfolio managers, who are wary of falling behind in relative performance [13][14].
2021年上市以来涨了2500%,“245倍PE”的Palantir贵吗?
Hua Er Jie Jian Wen· 2025-08-11 01:07
Core Viewpoint - Palantir's stock price has surged nearly 2500% since its IPO in 2021, making it the most expensive company in the S&P 500 with a projected P/E ratio of 245, driven by rapid AI application growth, government contracts, and strong recent earnings [1][3] Valuation Concerns - Analysts express concern over Palantir's high valuation compared to peers, with estimates suggesting the company needs to generate $60 billion in revenue over the next 12 months to align with industry valuation standards [3][4] - Current revenue expectations for fiscal year 2025 and 2026 are significantly lower, at $4 billion and $5.7 billion respectively, indicating a substantial gap between expectations and reality [4] - Analysts warn that if Palantir fails to meet high expectations, it could lead to a decline in stock price, similar to Tesla's recent performance [4][5] Bullish Sentiment - Some investors remain optimistic about Palantir's long-term growth potential, likening it to the trajectory of other tech giants like Netflix, which once had a much higher P/E ratio [6] - Despite valuation concerns, certain portfolio managers view Palantir as a must-hold stock to avoid underperformance relative to peers [6][7] - Piper Sandler raised its target price for Palantir from $170 to $182, maintaining a buy rating based on expectations of continued growth and high free cash flow margins [6][7]
特朗普今晚8点将对经济、美联储等发表观点;台积电开除多名外泄2纳米机密员工;三大期指齐涨,AMD、英国石油涨超2%【美股盘前】
Mei Ri Jing Ji Xin Wen· 2025-08-05 10:56
Group 1 - Dow futures rose by 0.08%, S&P 500 futures increased by 0.12%, and Nasdaq futures gained 0.15% [1] - Palantir's pre-market shares surged over 5% after the company reported Q2 2025 revenue significantly exceeding expectations and raised its full-year guidance [2] - AMD's pre-market shares rose by 2% as the company is set to release its Q2 2025 earnings on August 5, with a strong focus on its traditional CPU business [2] - BP's pre-market shares increased by over 2% following the announcement of Q2 core replacement cost profit reaching $2.35 billion, surpassing analyst expectations of $1.81 billion [2] - TSMC has terminated multiple employees for leaking confidential information regarding its 2nm chip manufacturing technology [2] - Futu Holdings' pre-market shares rose by over 1.9% after UBS raised its target price from $149 to $170 [2][3] Group 2 - UBS raised the target price for Berkshire Hathaway (BRK.A) from $892,120 to $895,247 and for Berkshire Hathaway (BRK.B) from $595 to $597 [3] - Florida reported multiple cases of bacterial infections related to raw milk consumption, affecting 21 individuals, including 6 children under 10 years old, with 7 hospitalized [3] - Former President Trump is scheduled to discuss economic issues, the Federal Reserve, and tariffs during a live interview on CNBC at 8 PM ET on August 5 [3]
Palantir(PLTR.US)股价再创历史新高 市值跃升至美股前二十强
智通财经网· 2025-07-25 23:09
Group 1 - Palantir has reached a significant milestone by entering the top 20 highest market capitalization companies in the U.S., with a market value of $375 billion, surpassing companies like Home Depot and Procter & Gamble [1] - The company's stock price has doubled since the beginning of the year, driven by the AI wave and its increasing relationship with the U.S. government [1] - In its latest financial report, Palantir's revenue from U.S. government business surged 45% year-over-year to $373 million, contributing to an overall revenue growth of 39% to $884 million [1] Group 2 - Palantir's current price-to-earnings (P/E) ratio is notably high at 273, making it the only company in the top 20 with a triple-digit P/E ratio, compared to Tesla's P/E of 175 [2] - Despite its increased market value, Palantir's total revenue of $3.1 billion over the past year is significantly lower than that of its peers, such as Mastercard, which reported approximately $29 billion in total revenue [2]
美国数据分析公司邓白氏:对1万名高管进行的全球调查发现,供应链、贸易和投资流程中的战略风险日益加剧。
news flash· 2025-07-08 13:18
Core Insights - A global survey conducted by Dun & Bradstreet involving 10,000 executives reveals that strategic risks in supply chains, trade, and investment processes are intensifying [1] Group 1: Strategic Risks - The survey indicates a growing concern among executives regarding the strategic risks associated with supply chain management [1] - Executives are increasingly aware of the complexities and vulnerabilities in trade processes that could impact their operations [1] - Investment processes are also highlighted as facing heightened strategic risks, necessitating a reevaluation of current strategies [1]