（央视财经《正点财经》）随着冬日的到来，我国北方多地冰雪设施开始运营，新一季冰雪季全面开 启。 在新疆富蕴县可可托海，作为全国最早开板的室外滑雪场，自十月中旬开业以来，客流量渐入高峰。在 黑龙江、吉林等我国传统冰雪运动目的地，各大型滑雪场也先后开始了本年度的运营。而在南方多地， 依托旱雪场、室内滑雪场等设施，冰雪运动的开展已从"一季"拓展到了"四季"。在深圳，拥有世界最大 室内滑雪场的前海冰雪世界不久前开始运营，日均接待滑雪游客超过了5000人次。 总台央视记者 杨威：前海冰雪世界地块原本为滩涂，如今经过两年建设，这里已经成为世界上最大的 室内滑雪场，沿着463米的滑道疾驰而下，即便是在南方，即便是在四季，也可以尽享冰雪运动的快 乐。 随着不同类型冰雪场地设施的供给不断丰富，我国参与冰雪运动的人群稳步扩大，带动我国冰雪产业快 速增长。数据显示，2024年我国冰雪运动产业总规模达到9700亿元，同比增长约9%，预计2025年将突 破1万亿元。 转载请注明央视财经 编辑：王昕宇 ...

记者从12日召开的吉林省2025至2026年雪季系列新闻发布会上获悉，第12届全国大众冰雪季主会场活动 将于12月26日在长春市肆季南河岸线公园举办。 吉林省体育局副局长贾宁介绍，此次活动现场将集中展示速度滑冰、冰球、冰壶、单板滑雪、自由式滑 雪、越野滑雪、冰上龙舟、雪地足球等70项赛事和体验活动。活动期间，还将在长春市肆季南河岸线公 园举办吉林省群众冰雪运动会，开展冰上帆船、冰上自行车、抽冰猴等体验项目。 （文章来源：新华网） 肆季南河岸线公园是集生态、休闲、文化于一体的综合性城市公共空间，已成为长春新晋文旅打卡地。 据悉，新雪季长春以"政府引导、市场主导、多元投入"的发展理念，计划在该公园打造33万平方米的城 市体育冰雪运动乐园，构建集冰雪运动、冰雪体验、冰雪文化、冰雪消费于一体的沉浸式冰雪活动场 景。 据介绍，新雪季吉林还将承办2025-2026赛季国际雪联自由式滑雪空中技巧世界杯中国站、2025-2026赛 季全国自由式滑雪雪上技巧锦标赛等多项冰雪赛事，以高水平、高质量的赛事活动为引领，拉动赛事经 济与文旅消费。 "我们将联动冰雪装备、住宿餐饮、旅游服务等上下游产业，形成协同发展格局，推动'赛事流量' ...

央视网消息：随着冬日的到来，中国北方多地冰雪设施开始运营，新一季冰雪季全面开启。 ...

Core Viewpoint - The largest indoor ski center in the world is located in Shenzhen, Guangdong, providing a unique experience of winter sports in a subtropical climate [1] Group 1: Indoor Skiing and Sports Development - The indoor ski center features a temperature of -6°C, allowing visitors to enjoy winter sports while the outdoor temperature is 26°C [1] - The facility is equipped with internationally certified ski slopes, capable of hosting large-scale international events [1] - Guangdong is fostering a strong ice hockey culture, with both youth competitions and professional leagues gaining significant attention [1] Group 2: Economic Impact and Growth - Guangdong is reshaping the southern ice and snow economy with the concept of a "year-round ice and snow ecological circle" [1] - The province's women's ice hockey team won a championship at the 14th Winter Games, highlighting the region's competitive edge in winter sports [1] - Other winter sports such as curling and figure skating are also experiencing robust growth in Guangdong [1]

Core Viewpoint - The upcoming snow season in Xinjiang's Aletai region, particularly at the Keketohai Ski Resort, is experiencing a surge in popularity due to the approaching 15th National Games, which has ignited public enthusiasm for winter sports [1][4]. Group 1: Ski Resort Operations - The Keketohai Ski Resort officially opened on October 12, attracting nearly 3,000 visitors daily since the start of the new snow season [4]. - The resort benefits from high-quality snow conditions, including a recent layer of powder snow that enhances the skiing experience [6]. Group 2: Training and Events - Various professional skiing teams from different provinces are utilizing the resort for training, taking advantage of its high altitude (over 2,000 meters) and an average snow season lasting 240 days [8]. - The region is recognized as an ideal training ground for winter sports, with skiing opportunities available from early October to the following May [8]. Group 3: Incentives and Promotions - Xinjiang has implemented attractive policies to encourage skiing participation, such as free entry for local residents and a promotional campaign offering 10,000 ice and snow consumption vouchers for use at 11 ski resorts [8][9]. - Schools in the region are incorporating ice and snow sports into their physical education curriculum, with plans for students to enjoy free skiing days in 2025 [9]. Group 4: Tourism Growth - Xinjiang has developed a comprehensive winter tourism product system that combines skiing, ice and snow sightseeing, and cultural experiences [11]. - The ski resorts in Xinjiang are projected to receive over 3.5 million visitors in the 2024 snow season, reflecting a year-on-year growth of over 10% [11].

Core Viewpoint - The article highlights the rapid development of the ice and snow sports industry in China, particularly in the context of the upcoming Milan-Cortina Winter Olympics, showcasing the early opening of ski resorts and the increasing participation in winter sports [6][22]. Group 1: Ski Resort Developments - The Wanlong Ski Resort opened its season on October 21, marking the earliest opening in its 23-year history, attributed to favorable weather and upgraded snow-making capabilities [8]. - Chongli has established itself as the largest high-end ski resort area in China, with nine international-standard ski resorts and 219 ski trails, enhancing the overall visitor experience through various upgrades [10][12]. - The upcoming "Yunding Peak Season" will host four top-tier international events, featuring elite athletes like Gu Ailing and Su Yiming, further promoting the region as a winter sports destination [10][12]. Group 2: Regional Economic Impact - The ice and snow economy is becoming a key driver for regional vitality, transforming Chongli's tourism from traditional sightseeing to high-end winter vacations, creating numerous job opportunities in ski instruction, resort operations, and hospitality [14]. - In Northeast China, various ski resorts are also gearing up for the winter season, with Liaoning Province planning to host 125 ice and snow events, expected to attract nearly 500,000 participants [16][18]. Group 3: National Ice and Snow Economy - The total scale of China's ice and snow economy reached 980 billion yuan in 2024, reflecting an 8% year-on-year growth, significantly outpacing some traditional industries [22]. - The "ice and snow sports+" concept is emerging as a new engine driving the ice and snow economy, supported by national policies and product supply, aiming for a target of 1.5 trillion yuan by 2030 [22]. Group 4: Upcoming Winter Olympics - As the Milan Winter Olympics approaches, Chinese athletes are intensively training to achieve their best overseas performance, with a focus on surpassing the previous record of 5 gold, 2 silver, and 4 bronze medals from the Vancouver Olympics [24][28]. - Major brands are actively promoting their involvement in the Olympics, with initiatives like the collaboration between the Chinese Olympic Committee and Li Ning to unveil the official gear for the Chinese delegation [30].

Core Viewpoint - The establishment of the Jilin Province Ice and Snow Economy Fund, with a total scale of 500 million yuan, aims to promote high-quality development in the ice and snow economy, focusing on areas such as ice and snow tourism, sports, and technology [1][2]. Group 1: Fund Establishment and Objectives - The fund was established in response to the Jilin Provincial Government's strategic directive for high-quality development in the ice and snow economy, with a rapid setup process of only 10 months from policy deployment to signing [1]. - The fund will explore new cross-industry integration models such as "ice and snow + performance," "ice and snow + cableway," and "ice and snow + events" [1]. - The Jilin Provincial Investment Management Group aims to transform the fund into a financial lever for industrial upgrading and to ensure it generates productivity, competitiveness, and brand strength in the region [3]. Group 2: Collaboration and Strategic Goals - The collaboration between Jilin Provincial Investment Management Group and Shaanxi Tourism Group aligns with the latter's goal of creating a trillion-level cultural tourism industry cluster, establishing a solid foundation for deeper cooperation between the two provinces [2]. - The partnership signifies a transition from "resource complementarity" to "capital integration," marking a new era of cooperation focused on financial empowerment, urban integration, and shared benefits [2]. - The fund is expected to address challenges in the cultural tourism sector, such as high investment costs, long cycles, and slow returns, providing valuable insights for the high-quality development of the national cultural tourism industry [2].

Core Viewpoint - The establishment of a 500 million yuan fund for the ice and snow economy in Jilin Province aims to enhance the development of ice and snow tourism, sports, and technology, reflecting a strategic initiative for high-quality economic growth in the region [1][2]. Group 1: Fund Establishment and Objectives - The Jilin Provincial Ice and Snow Economy Fund has a total scale of 500 million yuan, focusing on investments in ice and snow tourism, sports, and technology [1]. - The fund was established in response to the Jilin Provincial Government's strategic directive on high-quality development, showcasing a rapid execution within 10 months [1][2]. - The fund aims to explore new business models through cross-industry integration, such as "ice and snow + performance," "ice and snow + cableway," and "ice and snow + events" [1]. Group 2: Strategic Collaboration - The collaboration between Jilin Investment Management Group and Shaanxi Tourism Group is characterized as a strategic partnership that aligns with national strategies and regional development goals [2][3]. - The partnership is expected to leverage Jilin's unique ice and snow resources while addressing challenges such as funding bottlenecks and project operation experience [3]. - Shaanxi Tourism Group's extensive experience in the tourism industry will provide essential "intellectual capital" and "market momentum" to support the development of Jilin's ice and snow economy [3]. Group 3: Future Prospects and Goals - The fund is anticipated to act as an "accelerator" for industrial upgrades and a "nurturing ground" for leading enterprises in the ice and snow sector [3]. - The parties involved aim to expedite the registration, filing, and funding processes of the fund to ensure timely investments in quality ice and snow projects in Jilin [3]. - The collaboration is expected to address the challenges of high investment, long cycles, and slow returns in cultural tourism projects, providing valuable insights for the high-quality development of the national cultural tourism industry [3].

Core Insights - The report indicates that China's ice and snow industry is projected to exceed 1 trillion yuan, reaching 10,053 billion yuan by 2025 [1][3] - The industry has grown from 270 billion yuan in 2015 to an estimated 980 billion yuan in 2024, with a significant increase in consumer participation and spending [3][27] Industry Growth - The ice and snow industry is expected to see a rapid expansion, with a projected consumer spending of over 187.5 billion yuan during the 2024-2025 season, marking a year-on-year growth of over 25% [3][27] - Ski resort spending is anticipated to reach 78.6 billion yuan, with a notable 27.97% increase in spending within a 2-kilometer radius of ski resorts, positively impacting retail, transportation, and dining sectors [3][27] Regional Developments - The opening of the Keketohai Ski Resort in Xinjiang marks the beginning of the new ice and snow season, with favorable weather conditions allowing for operations [4][5] - In Shenzhen, the newly constructed Qianhai Ice and Snow World features the world's largest indoor ski resort, which began operations on September 29, attracting over 20,000 visitors during the National Day holiday [11][12] Technological Innovations - The development of dry snow facilities in Chengdu allows for year-round ice and snow sports, with significant participation from both professional athletes and amateur enthusiasts [14][20] - The Qianhai Ice and Snow World includes five professional ski slopes and meets international competition standards, enhancing the appeal of ice sports in southern regions [13][12] Market Trends - The number of indoor ski resorts in China has increased to 79, with a growth rate of 33.9% compared to the previous year, indicating a shift towards indoor facilities as a new growth point for ice and snow consumption [24][26] - The Beijing Winter Olympics has significantly boosted participation in ice sports, with an estimated 300 million people engaging in these activities, expanding the global landscape of winter sports [22][26]

Group 1 - The first outdoor large ski resort in China for the new snow season has opened in the Keketohai International Ski Resort, Xinjiang, attracting over a thousand skiing enthusiasts [1] - The ski resort features 121 kilometers of ski trails with 80 different runs, catering to various skill levels, and has undergone upgrades for the new season [1] - Local policies in the Altay region offer free access for locals and free entry for non-locals with flight tickets, promoting ice and snow sports [1] Group 2 - The newly constructed Qianhai Ice and Snow World in Shenzhen has opened the world's largest indoor ski resort, despite the warm climate in southern regions [2][3] - On its opening day, the indoor ski resort welcomed over 5,000 visitors, with total visitor numbers exceeding 200,000 during the National Day holiday [3] - The facility spans 100,000 square meters, includes five professional ski trails, and meets international competition standards, enhancing the quality of ice and snow sports experiences for both domestic and international tourists [3] Group 3 - Ice and snow sports in China are expanding geographically, with innovations like dry snow facilities allowing year-round skiing activities [4] - The Jianfeng Dry Snow Resort in Chengdu has gained popularity, attracting over 300 enthusiasts daily since May, and features various jump heights for both amateur and professional training [5] - The dry snow facility has evolved from being exclusive to professional athletes to accommodating a growing number of amateur enthusiasts, reflecting the increasing popularity of ice and snow sports [5]