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“赶首发”成为消费新潮流 成都近年落户海内外首店超4000家(大数据观察)
Ren Min Ri Bao· 2025-07-31 21:54
体验新、亮点多 首发活动快速"涨粉" 超清巨幕上,巨大的抹香鲸缓缓游过,鱼群跟随起舞。在成都东郊记忆园区浪美术馆,一场极地生灵数 字影像大展正在举办,这也是自然纪录片品牌"BBC地球"在成都的首展。 "屏幕上,动物穿梭的身影十分灵动,甚至能近距离观察植物的生长。"前来看展的市民王先生感叹,看 数字美术展的体验很新奇、很震撼。 新体验,正是首发经济吸引力的重要来源。"在5000平方米的全沉浸式数字展厅中,我们通过超清数字 影像、沉浸式声场、VR交互体验及环境香氛等多维感官技术,对纪录片的内容进行全新表达。"浪美术 馆负责人陈昱介绍。 红砖厂房,管道延伸,东郊记忆由原国营红光电子管厂改建而来。这里保留了工业遗址的建筑风貌,同 时充满时尚、艺术、潮流元素。目前东郊记忆引入首店超80家,形成音乐展演、数字文创、国潮时尚等 多元业态,成为成都首发经济的名片之一。 大型工业无人机、全植入式脑机接口微系统、高空焊接机器人……四川省成都市锦江区春熙路广 场,"首发春熙"锦江经开区高成长企业科技产品首发活动上,集中展示40余项前沿科技成果,吸引市 民、游客驻足,"零距离"感受科技魅力。 中办国办印发的《提振消费专项行动方案》提 ...
确定“视听产品”范畴 新《著作权法》严管侵权行为
Bei Jing Shang Bao· 2025-07-28 03:02
Core Viewpoint - The new Copyright Law, effective from June 1, aims to enhance copyright protection across various sectors, including film, music, and publishing, addressing issues like unauthorized use of works in short videos and live streaming [1][2][3]. Group 1: Definition and Scope - The new Copyright Law clarifies the definition of "works" as original intellectual achievements in literature, art, and science, thus broadening the scope of protection [2][3]. - The law introduces the term "audiovisual works" to replace "similar to film works," expanding legal coverage to include new forms of media like short videos and live broadcasts [3][4]. Group 2: Enforcement and Penalties - The law increases penalties for copyright infringement, allowing for compensation based on actual losses or illegal gains, with potential fines ranging from 500 yuan to 5 million yuan [5][6]. - It empowers authorities to investigate and take action against copyright violations, including the ability to seize related materials and conduct on-site inspections [5][6]. Group 3: Industry Impact and Awareness - The implementation of the new law is expected to address ongoing issues in the live streaming industry, where unauthorized performances and broadcasts have been prevalent [4][6]. - Industry experts emphasize the need for a collective effort to raise awareness about copyright protection, as many rights holders lack knowledge on how to defend their rights effectively [7][8].
自媒体如何赋能城市文商旅体融合?听听大V的“成都论道”
Mei Ri Jing Ji Xin Wen· 2025-07-25 14:35
Group 1 - The emergence of phenomenon-level products like "Nezha 2" and the ongoing popularity of "Suhou" are driving the deep integration of culture, commerce, tourism, and sports, becoming a significant engine for high-quality urban economic development [1] - The launch event of the "Self-Media V Release" platform in Chengdu focused on how self-media can empower the deep integration of urban culture, commerce, and tourism, aiming to convert urban traffic into economic growth [1][4] - A roundtable discussion featured representatives from various self-media platforms exploring how self-media can assist in urban governance and development through cultural and tourism integration [1][4] Group 2 - The core issue in urban digital culture and tourism is not the availability of resources but how to activate new scenarios and drive consumption, as stated by the head of Zhengjieju [4] - Self-media plays three key roles in urban digital culture and tourism: as a "spark plug" to ignite local interest, a "connector" to facilitate social engagement, and an "amplifier" to enhance visibility [4] - Examples include the promotion of the "eating shrimp capital" in Bengbu and the social media-driven success of the "Black Myth: Wukong" art exhibition in Hangzhou [4] Group 3 - The impact of films and games on tourism has been validated, with significant increases in tourist numbers following the release of popular series like "Game of Thrones" [9] - The suggestion to organize self-media to promote tourism in Shanxi and to develop comprehensive tourism products at historical sites was made [9] - The potential of popular films and IPs like "Nezha 2" to enhance tourism in Chengdu was emphasized [9] Group 4 - Chengdu's cultural and creative industry is being innovatively communicated through platforms like Tianfu Cultural Cloud, which has conducted in-depth interviews with over 30 industry entrepreneurs [11][14] - The use of "jianghu narrative" in short videos to reconstruct industry communication logic was highlighted, making the cultural industry more relatable [11][14] - The importance of building a content co-creation mechanism and supporting a closed-loop system of content, scenarios, and consumption was suggested [14] Group 5 - The unique urban fabric of Chengdu, with its 159 museums and over 4,000 cafes, provides rich material for ecological storytelling [14][15] - The proposal for a "City Species Atlas" and the development of AR experiences to visualize Chengdu's ecological resources was presented [14][15] - The idea of making every citizen and visitor a "Park City ambassador" through active participation in content creation was discussed [15] Group 6 - The global recognition of Chengdu's cultural content, driven by creators like Liu Yu, has surpassed traditional tourist destinations [18][23] - The trend of shortening video lengths to capture user attention was emphasized, with a focus on delivering content quickly [18] - The potential for Chengdu's cultural soft power to grow as China's economic strength increases was noted, with an emphasis on attracting more tourists through optimized visa policies [23]
成都数字文创再获“国家级”认可,星阅辰石入编《中华人民共和国年鉴》
Mei Ri Jing Ji Xin Wen· 2025-07-21 08:07
Core Insights - Chengdu's digital cultural industry continues to achieve significant milestones, exemplified by the inclusion of the company Xingyue Chenshi in the "People's Republic of China Yearbook 2024," which reflects national recognition of its contributions to the sector [1][3] Company Overview - Xingyue Chenshi is recognized as a leading enterprise in Chengdu's digital cultural sector, focusing on the integration of technology and culture, and aims to promote Chinese culture globally through digital content [3] - The company has developed a diversified digital cultural ecosystem encompassing IP development, operation, and horizontal derivatives across various fields, including literature, animation, gaming, and film [3][5] Industry Development - Chengdu's cultural industry is experiencing robust growth, with the added value of the cultural sector expected to exceed 280 billion yuan in 2024, and a year-on-year growth of 10.3% in the first quarter of 2025 [5] - The city has implemented a series of supportive policies and financial investments to cultivate the digital cultural industry, aiming to create more phenomenon-level cultural products [5] Future Plans - The company plans to continue developing and promoting existing cultural products, including animations and games, while also preparing for the production of the "Xuanyuan Sword" animated series and game remakes [8] - There are intentions to explore deep collaborations between the company's IP and Sichuan tourism, aiming for cultural and tourism integration [8]
从哪吒破圈到场景赋能 成都高新区加快构建文旅融合新生态
Mei Ri Jing Ji Xin Wen· 2025-07-11 05:52
Group 1: Core Insights - The article highlights the integration of culture and tourism in Chengdu, particularly in the Chengdu High-tech Zone, which is focusing on creating new cultural tourism experiences through technology and innovation [1][4][5] - Chengdu has been recognized as a global tourism destination, attracting more foreign visitors due to the implementation of a 240-hour visa-free transit policy [1][2] - The digital cultural and creative industry in Chengdu is thriving, with significant contributions to the tourism sector, exemplified by the success of the animated film "Nezha" and its impact on local tourism [2][3][4] Group 2: Industry Developments - The digital cultural and creative industry in Chengdu High-tech Zone has surpassed 100 billion yuan, with over 6,000 related enterprises, indicating robust growth and innovation in this sector [4][5] - Chengdu High-tech Zone is leveraging advanced technologies such as AR/VR to enhance cultural experiences, transforming traditional tourism into interactive and immersive experiences [6][7] - The integration of technology in cultural tourism is reshaping visitor experiences, making them more engaging and accessible, thus fostering a new consumption ecosystem [8][10] Group 3: Economic Impact - From January to May 2023, Chengdu High-tech Zone recorded 4.6 million domestic tourist visits and generated 4.979 billion yuan in tourism revenue, reflecting a year-on-year growth of 3.80% and 5.20% respectively [10] - The development of new tourism scenes, such as the Iron Statue Temple Water Street and various sports events, is expected to further boost local tourism consumption and economic activity [9][10]
羊城创意产业园首届非遗嘉年华开幕,打造园区消费新体验
Sou Hu Cai Jing· 2025-07-03 18:51
Core Viewpoint - The 2025 Yangcheng Creative Industry Park's first intangible cultural heritage carnival aims to enhance local cultural engagement and stimulate consumer activity in the park through various performances and activities from July 3 to July 7 [1][14]. Group 1: Event Highlights - The carnival features six major highlights: performances showcasing intangible cultural heritage, a food fair, an Instagram-worthy light installation area, unique local souvenirs, a booth for supporting local agricultural products, and modern amusement facilities [9]. - Daily performances will take place from 18:50 to 21:30, featuring a variety of shows [7]. Group 2: Cultural Performances - The opening ceremony included a Sichuan opera face-changing performance, where the performer, a professional magician, demonstrated the skill of changing five masks in ten seconds [5]. - The complexity of the face-changing technique lies in the speed required for mask changes, which is crucial for a successful performance [5]. Group 3: Local Products and Promotions - The market area showcases specialty agricultural products from regions such as Guangxi, Yunnan, Guizhou, Fujian, and Tibet, with promotional pricing on items like pork jerky [11]. - A promotional offer allows visitors to purchase three packs of pork jerky for 100 yuan, down from the regular price of 39 yuan per pack [11]. Group 4: Industry Background - The Yangcheng Creative Industry Park, formerly the Guangzhou Chemical Fiber Factory, has evolved into a hub for over 200 digital cultural enterprises, attracting investments from major tech companies like Tencent and Baidu [13]. - The park boasts an annual output value of 40 billion yuan, with over 13,000 intellectual property rights accumulated and nine listed companies incubated [13].
数字消费融入生活 北京以数字技术重构消费|聚焦全球数字经济大会
Sou Hu Cai Jing· 2025-07-02 10:45
Group 1 - The Beijing Digital Economy Experience Week showcases the integration of digital technology and cultural experiences, emphasizing a new consumption trend driven by AI and digital products [1][8][16] - The event features a variety of digital products and services, including smart wearables, digital cultural creations, and online education platforms, catering to diverse consumer needs [1][8][16] - The experience week aims to create a shared digital economy feast, highlighting the deep integration of digital technology with consumer scenarios [1][8][16] Group 2 - The digital experience space includes interactive areas for all age groups, utilizing AI and digital technology to enhance engagement and accessibility [4][5][9] - The introduction of a "3D digital asset trusted circulation platform" aims to support the secure trading of digital cultural products, marking a significant advancement in digital consumption [4][11] - The event serves as a model for the digital transformation of historical districts, combining technology with cultural heritage to create immersive experiences [5][9] Group 3 - The "Digital Economy International Cooperation and Exchange Experience Zone" at the Global Digital Economy Conference showcases innovative applications of AI, blockchain, and IoT across various industries [6][7][8] - The focus on AI-driven consumer applications reflects Beijing's ambition to become a leader in the digital economy, with a projected core industry scale of nearly 350 billion yuan by 2024 [8][15] - The event highlights the collaboration between government, enterprises, and educational institutions to foster innovation and drive the digital economy forward [16]
星阅辰石收购“轩辕剑”,成都数字文创“IP天团”再添一员
Mei Ri Jing Ji Xin Wen· 2025-06-24 11:13
Core Viewpoint - The acquisition of the classic IP "Xuan Yuan Sword" by Chengdu-based company Xingyue Chenshi Cultural Development Co., Ltd. marks a significant development in the digital cultural and creative industry in Chengdu, aiming to enhance the city's position in this sector and promote the integration of culture and technology [3][12]. Group 1: Company Developments - Xingyue Chenshi announced the acquisition of the global permanent copyright for the "Xuan Yuan Sword" series, which includes 13 mainline games and 5 derivative works, boasting over 200 million fans and more than 11 billion views for its derivative series [9][20]. - The company plans to develop a full industry chain covering film, animation, games, and digital cultural tourism, with a focus on the upcoming project "Xuan Yuan Sword 3: Beyond the Clouds and Mountains" [3][12]. - A strategic partnership was formed with New Media Group to jointly develop the entire series of "Xuan Yuan Sword" IP, expanding into literature, animation, film, games, and derivative consumer products [12][13]. Group 2: Industry Insights - Chengdu's digital cultural and creative industry is experiencing significant growth, with an expected increase in added value to over 280 billion yuan in 2024 and a 10.3% year-on-year growth in the first quarter of 2025 [20]. - The city has implemented a series of policies to foster the digital cultural and creative ecosystem, aiming to create more phenomenon-level IPs that can compete globally, similar to Marvel and Disney [20]. - The integration of historical elements and advanced technology, such as high-precision digital scanning, is being emphasized to enhance the cultural content and visual aesthetics of the new "Xuan Yuan Sword" projects [15][20].
全球数字经济大会即将在京开幕,将设6000平方米互动体验空间
Xin Jing Bao· 2025-06-23 12:52
Group 1 - The 2025 Global Digital Economy Conference will take place on July 2 at the National Convention Center, focusing on urban super scene openness and the release of "Top Ten Benchmark Applications of Beijing's Digital Economy" [1] - The conference aims to showcase the impact of digital technology on urban development, attracting over 300 international guests from more than 50 countries and key international organizations [2][3] - The event will feature the establishment of a global digital economy city alliance and international talent training projects in collaboration with various international organizations [2] Group 2 - The conference will highlight top digital applications in areas such as smart healthcare, digital culture, and smart transportation, demonstrating how digital technology empowers urban development [4] - A digital economy experience week will be held, featuring a 6000 square meter experience center utilizing AIGC and metaverse technologies for immersive interactive experiences [5] - The event will include 46 specialized forums focusing on emerging sectors like artificial intelligence integration, digital security, and digital healthcare, along with a digital economy innovation competition [4]
成都成华区:以科技为笔 智绘未来之城
Zhong Guo Jing Ji Wang· 2025-06-23 12:35
这里是成华,一座在数字浪潮中勇立潮头的创新之城。当千年蜀都的深厚底蕴与现代科技的澎湃动 能在此交汇,一座城市的创新基因被彻底唤醒。成都,中国西部的科技创新策源地的核心区域。成华正 以开放包容的姿态,热情拥抱未来,谱写以科技创新引领发展的崭新篇章。 驱动这股创新浪潮的是成华区精心构建的多层次、全链条政策支持体系。聚焦科技创新与成果转化 的关键环节,政策涵盖企业梯度培育、核心技术研发激励、高端人才引育、高效成果转化平台搭建以及 创新生态持续优化等核心领域。这套精准有力的"组合拳",为创新主体提供了坚实的后盾和广阔的舞 台,让创新的种子在成华这片沃土上破土而出、茁壮成长。 在成华,科技不是冰冷的代码,而是赋能千行百业、点亮美好生活的温暖力量。技术加文化的跨界 融合成为数字文创的硅巷,成为创意与灵感迸发的源泉。从智能高效的智慧交通网络,到以人为本、科 技赋能的未来社区构想;从解放生产力的农业机器人精准作业,到虚实相生、引人入胜的元宇宙文旅体 验…… 超过1000个鲜活的应用场景,如同璀璨繁星,将前沿科技深度融入城市的血脉与肌理,让科技 触手可及。 在2023年度,成华区财政科技投入6617万元,比上年增加1122万元 ...