数字文创

Search documents
“超级黄金周”收官:“我到成都不是来旅游,而是短暂地生活”
Mei Ri Jing Ji Xin Wen· 2025-10-09 14:52
每经记者|谢陶 每经编辑|唐元 不仅如此,成都还在多个榜单上"强势刷屏",美团数据显示:文旅消费Top10目的地城市,成都位居第二;携程、去哪儿平台数据显示:国内热门长途游目 的地Top10成都排名第二…… 不分年龄段,不分职业,外地游客只要落地成都,就迅速被这座城市的"活人感"俘获。 10月8日,女演员蒋欣晒出在成都的假期日常,称呼成都是"一座每日三省吾身的城市",还直言"我爱成都!"视频中,蒋欣晒出了自己在成都享受各种美食 的视频,种类丰富,菜品都空盘了,而炫完美食之后,蒋欣还去游泳锻炼。 刚刚结束的"超级黄金周",成都凭借其独特的文旅吸引力及消费活力"频频出圈"。据文旅大数据综合测算,10月1-8日,全市共接待游客2862.3万人次、按可 比口径增长5.3%,旅游总花费293.5亿元、增长13.4%,人均旅游消费1025.3元,增长7.7%。 而为了迎接此次"超级黄金周",成都早早谋划,围绕"万千气象成都行"主题,聚焦不同客源地、年龄段游客需求,策划推出一批独具辨识度和吸引力的文旅 消费新场景、新产品,推出300余项主题活动和系列特色消费场景。 图片来源:微博截图 事实上,在这座最受年轻人喜爱的城市,明 ...
VR考古、特色文创……这个假期一起打卡世界遗产西夏陵
Yang Shi Xin Wen Ke Hu Duan· 2025-10-06 12:18
这几天,宁夏银川的西夏陵景区迎来客流高峰。西夏陵位于贺兰山东麓,是留存至今规模最大、等级最高、保存最完整的西夏历史遗存。假期 里,西夏陵景区有哪些看点和亮点? 这条通道能远眺贺兰山,又建得极具西北特色,已经成为一个热门打卡点。它就像一条连接古今的长廊,穿过去就能到遗址区,感受规模最 大、等级最高、保存最完整的西夏遗存的魅力。 这几天,西夏陵已经成为银川乃至宁夏最热门的出行目的地之一,日均接待游客超过1万人次,较去年同期增长了40%以上。 景区还在很多角落专门设置了"吐槽码",鼓励游客朋友对游玩过程中遇到的任何问题进行反馈。游客"码"上问,景区马上改、马上办。 总台记者 柳宇成:宁夏银川的西夏陵景区在今年7月刚刚成为我国第60项世界遗产,这个假期是西夏陵申遗成功后的首个国庆中秋长假。 为了优化游览体验,西夏陵博物馆在展柜上加装了透明屏幕,游客可以点击滑动,全方位观赏文物,还能放大查看细节。 在西夏陵景区的数字文创体验中心,游客们可以体验VR、4D电影等项目,回到考古现场,沉浸式了解历史。此外,博物馆还推出了"剧本 杀"项目,游客在游览过程中要留意细节,才能在与NPC的互动中破解谜题,赢得奖励。 今天是中秋节,西 ...
成都街头邂逅“哪吒”“花花” 数字文创升级黄金周文旅新场景
Zhong Guo Xin Wen Wang· 2025-10-05 05:00
中新网成都10月5日电 2015年,当毕业于四川大学的杨宇在成都开始《哪吒之魔童降世》的创作时,或 许不会想到,由他创作的"哪吒"将与27个成都本土热门数字文创IP一同,成为十年后这座城市黄金周的 文旅新场景。 金秋十月,在桂香弥漫的蓉城街头,正上演一场跨越次元的奇妙邂逅——身披混天绫的"哪吒"从电影 中"走出",憨态可掬的大熊猫"花花"与电竞游戏王者荣耀的英雄们并肩而立,引得无数游客驻足打卡、 互动合影。 这场充满创意的相遇,并非偶然的文化碰撞,而是成都国际数字文创季的生动缩影。今年黄金周,成都 以数字文创为笔,绘就融合科技、文创和旅游产业深度融合的新图景,向世界展示中国数字文创的创造 力与生命力,也向全球释放出"最受年轻人喜爱的城市"的激情与魅力。 锚定年轻群体多元需求 在成都国际数字文创季,成都锚定年轻群体多元需求推出多个活动。这座城市不仅是全球文创IP的聚会 场,是年轻创作者的逐梦地,更是世界青年感受中国数字文创魅力的第一站。 道尔顿·格兰特身前的展区,正是国庆假期的热门"打卡地"。在"未来科技·潮玩试验场",王者荣耀、哪 吒与泡泡玛特联名商品、黑神话悟空联名产品、刺客信条周边款等顶流IP文创集中登场 ...
成都数字文创产业加速发展
Zheng Quan Ri Bao Wang· 2025-09-29 12:18
Group 1 - Chengdu's digital cultural and creative industry has been actively engaging in various initiatives since September, including the 2025 Tianfu Cultural and Creative Summit and a cultural exchange event with Japan, aimed at fostering international collaboration and industry partnerships [1][2] - The Chengdu Digital Cultural and Creative Industry Association held its first member meeting, focusing on high-frequency exchanges, resource integration, and promoting local IP development to enhance the industry's quality growth [1] - Chengdu has established itself as one of China's four major gaming and animation bases, with a complete ecosystem comprising core enterprises, supporting chains, and derivative services, driven by supportive policies [2] Group 2 - The digital cultural and creative industry in Chengdu is experiencing rapid growth, particularly in animation and gaming, with notable works like "Nezha" and "The King's Avatar" gaining significant popularity [2][3] - The industry is expected to diversify, integrating with literature, film, and toys, while also increasing international presence and leveraging new technologies like 5G and AI for innovation [3] - Key factors for further development include talent cultivation, policy support, market operations, and international cooperation, which will enhance the industry's growth and global influence [3]
成都怎么这么会玩!28大IP点燃成都国际数字文创季
Di Yi Cai Jing· 2025-09-29 05:40
Core Viewpoint - The 2025 Chengdu International Digital Cultural and Creative Season has officially launched, showcasing Chengdu as a leading hub for digital cultural and creative industries in China, with a focus on integrating technology, culture, and tourism [1][14]. Group 1: Event Overview - The event runs from September 28 to October 26, featuring 28 popular local digital cultural IPs and a variety of activities aimed at enhancing consumer engagement and industry collaboration [1][12]. - Major activities include digital art exhibitions, virtual character parades, esports industry summits, XR concerts, and trendy markets, providing immersive cultural experiences for citizens and tourists [2][12]. Group 2: IP and Consumer Engagement - The event highlights the participation of top IPs such as "Honor of Kings," "Nezha," and "Hua Ju," attracting large crowds and creating a vibrant atmosphere in the city [6][9]. - The "Super IP Gathering" on Chengdu's trendy street has successfully engaged young consumers, blending gaming exploration with urban experiences [5][12]. Group 3: Future Prospects and Innovations - The launch of the "2025-2026 Chengdu Digital Cultural IP Star Map" AI video outlines Chengdu's achievements and future plans in IP incubation, digital art, and immersive cultural tourism [2][10]. - The upcoming Chengdu International Digital Cultural and Creative Ecological Partners Conference on October 23 will feature over 300 domestic and international guests, focusing on the release of the "2025 China Digital Cultural City Index" and the establishment of an international digital cultural industry alliance [12][13]. Group 4: Cultural Integration and Talent Development - The event emphasizes the integration of culture, technology, and commerce, with initiatives aimed at nurturing young creators and entrepreneurs in the digital cultural sector [12][13]. - The Chengdu International Digital Cultural Innovation Application Competition aims to cultivate 1,000 AIGC creative talents and teams, highlighting the city's commitment to innovation and future industry development [12][13].
成都,在玩一种很新的“时尚”
Mei Ri Jing Ji Xin Wen· 2025-09-28 12:50
每经记者|谢陶 每经编辑|唐元 9月28日晚,随着双子塔灯光秀点亮蓉城夜空,2025成都国际数字文创季在成都交子音乐广场启动,一场汇聚全球目光的数字文创盛宴正式拉开序幕。 这场引人瞩目的仪式,呈现了一场融合了数字技术与天府文化的视觉盛典。在美国知名动画导演、迪士尼艺术家道尔顿•格兰特眼里,"今晚是属于成都数字 文创的又一'高光时刻'。" 作为"00后最喜爱的城市",一直以来,成都持续引领"玩的时尚",成为了一座不可忽视的创造力与产业力兼具的高地。 图片来源:每经记者 张建 摄 创造力 与年轻人"同频":超级IP持续涌现 本次2025成都国际数字文创季启动仪式上,一场集结了王者荣耀等28个本土热门IP的"数字文创·蓉耀之夜"亦同步启动。有网友评论道,"成都这次可谓是诚 意满满,压箱底的IP全都悉数贡献。" 无论是《刺客信条》《疯狂兔子》《物华弥新》《二十四节气》等大热游戏IP,还是《遮天》《汉化日记》《镇魂街》《十万个冷笑话》等经典影视动画 IP,它们体现的不仅是成都的数字文创产业活力,更折射出这座城市与年轻人保持深度"同频"的节奏。 如同一个巨大的"人才磁场"般,成都不断吸引着天南海北的年轻人来此"逐梦"。例 ...
报名开启:“数字向善·文创共生”第二届百模论剑·全国“人工智能+”行业应用创新大赛“城市记忆”AIGC数字创意赛道正式启动
Mei Ri Jing Ji Xin Wen· 2025-09-24 08:31
每经编辑|王瀚黎 2025年9月22日,第二届百模论剑·全国"人工智能+"行业应用创新大赛"城市记忆"AIGC数字创意赛道(以下简称"大赛")正式开启报名。作为国家级"人工智 能+"战略落地的行业实践平台,本次大赛由工业和信息化部相关部门指导,中国电子信息行业联合会数字经济专委会、成都文化产权交易所、成都大学中 国—东盟艺术学院影视与动画学院联合主办,携手四川瑞集科技有限公司、四川万物数创科技有限公司、四川牧云之野科技有限公司等合作伙伴,以AIGC 技术激活城市文化记忆为核心,不仅推动数字文创产业高质量发展,更搭建起高校数字素养教育与行业实践对接的关键桥梁,为区域经济发展注入新活力。 亮点二:全民参与活化城市记忆,传递四川文化温度 红星智媒是成都传媒集团打造的数字文化综合服务平台,致力于构建"文化+科技+产业"融合生态,重塑城市文化记忆,助力文化资源活化利用,挖掘城市 文化IP价值。在本次大赛中,红星智媒精选媒资库中展现成都市井烟火气以及蓬勃生命力的经典地标媒资,通过AIGC技术进行艺术再创作,传播成都故 事。大赛同时开启AIGC城市记忆作品征集展示,为创作者提供一个交流与展示的平台,展现AIGC技术激发创意 ...
“王者荣耀”“哪吒”“花花”……28大IP集结 “数字文创黄金周”等你来
Si Chuan Ri Bao· 2025-09-24 08:08
Core Viewpoint - The collaboration between the popular IPs "Honor of Kings" and "Nezha" is set to enhance the digital cultural creativity landscape in Chengdu, coinciding with the upcoming National Day and Mid-Autumn Festival celebrations [5][7]. Group 1: Event Overview - The 2025 Chengdu International Digital Cultural Creativity Season will take place from September 28 to October 26, featuring a city carnival celebrating the 10th anniversary of "Honor of Kings" [5][6]. - The event will showcase 28 popular local IPs, including "Nezha" and "Zhetian," providing an interactive experience for citizens and tourists [7]. Group 2: Key Activities - A light and shadow art show titled "Digital Creativity · Chengdu Shining Night" will kick off the season on the evening of September 28 [6]. - The main venue, Jiaozi Avenue, will transform into a "Super IP Gathering" street, featuring three core exhibition areas focused on futuristic technology and cultural experiences [6]. Group 3: Special Highlights - The event will include unique attractions such as the first-ever full hero parade of "Honor of Kings," a 10-meter tall birthday cake sculpture, and a targeted run involving thousands of participants [7]. - A grand celebration featuring over 20 celebrities will take place on October 26 at the Wuliangye Cultural Sports Center [7]. Group 4: Tourism and Cultural Integration - The initiative "Follow the Kings to Explore Chengdu" will offer five city tour routes, encouraging visitors to engage with key landmarks while completing tasks to earn exclusive merchandise [8]. - The event aims to merge traditional tourism with interactive urban exploration, promoting a deeper integration of culture, commerce, and tourism [8]. Group 5: Economic and Industry Impact - The digital cultural creativity season is expected to stimulate new consumption scenarios and promote the development of the digital cultural industry in Chengdu [9][10]. - The event will feature six sub-venues and ten distinctive activities, showcasing a blend of traditional and modern cultural elements [9]. - Chengdu's digital cultural industry benefits from a rich cultural heritage, a strong talent pool, and supportive policies, with over 100,000 practitioners currently in the field [10].
“周周有大事,周周有惊喜”,2025成都国际数字文创季亮点纷呈
Mei Ri Jing Ji Xin Wen· 2025-09-23 08:50
Group 1 - The 2025 Chengdu International Digital Cultural Creative Season is set to feature a series of events centered around popular IPs, particularly "Honor of Kings," marking its 10th anniversary in Chengdu [1][2] - The event aims to transform Chengdu into a vibrant hub for gamers, with activities including a parade featuring all heroes, a 10-meter tall birthday cake sculpture, and themed public transport [2][7] - The event will also include a digital music season focusing on the creation and release of 200 songs based on Chengdu's cultural elements, aiming to establish new digital IPs [13][19] Group 2 - Chengdu's digital cultural creative industry benefits from a rich cultural heritage, industry advantages, supportive policies, and a strong talent base, creating a conducive environment for growth [15][19] - The city is recognized for its unique "Baba" comic exhibition culture, which reflects its relaxed and free atmosphere, attracting a diverse audience [7][22] - Companies like Chengdu Xingyue Chenshi Cultural Development Co., Ltd. are leveraging local IPs to integrate various content forms, indicating a trend towards multi-dimensional content fusion in the industry [19][22]
外商直接投资(FDI)10.24亿美元!成都与多家韩国数字文创企业达成合作
Sou Hu Cai Jing· 2025-09-18 12:21
Core Viewpoint - Chengdu's animation industry is attracting significant investment interest from multinational companies, particularly from South Korea, due to its robust ecosystem and technological advancements [1][4][11] Investment and Collaboration - Chengdu has signed multiple cooperation agreements with South Korean companies, focusing on animation, gaming, and IP incubation projects [1][4] - The city aims to foster the development of phenomenon-level works similar to "Nezha" through these collaborations [1][4] - In 2023, Chengdu's foreign direct investment (FDI) reached $1.024 billion, ranking first among central and western cities in China [3][11] Industry Ecosystem - Chengdu's digital cultural and creative industry ecosystem is well-established, making it an attractive destination for foreign enterprises [4][6] - The Tianfu Long Island Digital Cultural and Creative Park has attracted over 20 overseas gaming companies, with projected revenues exceeding $400 million in 2024 [6] Future Prospects - South Korean representatives expressed a strong interest in establishing a Korean cultural theme pavilion in Chengdu to showcase popular cultural products [7][9] - The collaboration aims to leverage Chengdu's advanced AI technology to enhance the animation industry and create new content that resonates with younger audiences [9][11]