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【安康】民宿经济激发文旅消费新活力
Shan Xi Ri Bao· 2025-07-03 22:40
Core Insights - The article highlights the growth and transformation of the ecotourism industry in Ankang City, emphasizing the rise of unique homestays as a key attraction for tourists [1][3] Industry Development - Ankang City is focusing on the development of ecotourism as a key industry chain, leveraging its rich ecological environment and natural resources [1] - The city has seen a 15% increase in domestic tourist arrivals and a 13.1% increase in total tourist spending in the first quarter of this year [1] - Ankang is home to 2 out of 5 nationally rated top-tier tourism homestays in the province [1] Homestay Innovations - The "homestay+" model is emerging, integrating traditional culture and health-oriented experiences into the tourism offerings [3] - Various homestays are offering personalized experiences based on seasonal activities and local customs, enhancing visitor engagement [2][3] Community Engagement - Local residents are actively participating in the homestay economy, transforming idle properties into popular tourist destinations [5] - Training programs for homestay operators are being implemented to improve service quality and operational standards [6][7] Economic Impact - The development of homestays has led to significant economic benefits for local communities, with one village reporting an increase of 170,000 yuan in collective income from homestays last year [6] - The establishment of a high-star hotel management program focused on homestays indicates a growing demand for skilled professionals in the industry [8]
天柱山5A级景区“旧你最好花园民宿”启幕迎客 赋能文旅产业升级
Zhong Guo Fa Zhan Wang· 2025-07-01 15:46
Core Insights - The "Old You Best Garden Homestay" has officially opened in the scenic area of Tianzhu Mountain, marking a significant development in the cultural tourism sector of Qianshan, Anhui [1] - This project aims to enhance the high-end vacation market in the Yangtze River Delta by combining traditional Huizhou architectural style with modern luxury experiences [1][2] Group 1: Project Overview - The homestay is located in the core of the Tianzhu Mountain Bamboo Sea ecological area, offering a unique blend of tranquility and accessibility to major scenic spots [2] - The project took ten years to complete, showcasing a strong commitment from the local government and project leaders to transform the area into a cultural tourism benchmark [2][3] Group 2: Design and Amenities - The homestay features 15 guest rooms designed with Song Dynasty aesthetic elements, including a custom sleep system comparable to that of the Burj Al Arab in Dubai [3] - The facility includes advanced environmental controls such as Japanese Daikin central air conditioning and underfloor heating, ensuring a comfortable stay year-round [3] Group 3: Experience and Activities - The homestay integrates natural and cultural experiences, featuring a cantilevered infinity pool and various cultural landmarks that enhance visitor engagement with local heritage [4] - Initial offerings include themed activities like "Bamboo Sea Zen Retreat," allowing guests to participate in traditional crafts and yoga sessions amidst the scenic backdrop [4] Group 4: Business and Economic Impact - The project is positioned as a model for government-enterprise cooperation, aiming to stimulate the local tourism economy and promote a "scenic village integration" development model [2][4] - The Tianzhu Mountain scenic area is transitioning from a purely sightseeing model to a "high-end vacation + cultural experience" approach, which is expected to inject new momentum into Anhui's cultural tourism industry [4]
小民宿”赋能乡村“大振兴
Jin Rong Shi Bao· 2025-07-01 04:59
Core Viewpoint - The tourism and hospitality industry in Jiuzhaigou, Sichuan, is experiencing significant growth driven by innovative financial and cultural tourism models, contributing to rural revitalization efforts [1] Group 1: Financial Support and Development - The local government and financial institutions are actively supporting the development of the homestay industry through various loan products, including a 900,000 yuan credit loan that enabled a village leader to open a homestay [2] - In 2023, over 30 million yuan in financial support has been provided to more than 200 homestay businesses, revitalizing old houses and contributing to the local economy [3] - The introduction of no-collateral, no-guarantee credit loan products has facilitated the renovation and operation of homestays, enhancing the financial landscape for small and micro enterprises [3][4] Group 2: Market Demand and Consumer Trends - The demand for high-quality accommodations is increasing due to the popularity of weekend and holiday tourism, prompting a wave of upgrades in the homestay sector [5] - The occupancy rate of homestays remains high, with some establishments reporting a 90% occupancy even in the off-season, indicating strong market demand [4] - The development of unique and attractive consumer experiences, such as themed spaces within homestays, is becoming a trend to attract more visitors [4] Group 3: Industry Growth and Future Prospects - The homestay industry in Jiuzhaigou is evolving into a significant economic driver, with over 170 homestay operators in one village alone, showcasing the potential for rural economic development [5][6] - Financial institutions have issued a total of 205 million yuan in loans to support the homestay market, reflecting a robust commitment to the sector's growth [6] - The ongoing transformation of traditional villages into vibrant tourist destinations is a key aspect of the rural revitalization strategy, painting a promising picture for the future of the industry [6]
浙江因地制宜发展民宿经济,促进乡村旅游发展—— 特色民宿焕活美丽乡村(探访)
Ren Min Ri Bao· 2025-06-30 21:55
Core Insights - The central government has proposed the development of courtyard economy, forest economy, and homestay economy to promote rural tourism and revitalization [1] - Personalized homestays have become a popular choice for young travelers, with Zhejiang province having over 20,000 licensed homestays and generating more than 10 billion yuan in revenue last year [1] Group 1: Homestay Industry Development - The homestay economy in Zhejiang is being tailored to local conditions, injecting new momentum into rural tourism [1] - In Deqing County, there are over 4,000 homestay managers, with a national vocational standard for homestay managers established last year [3] - Deqing's 846 homestays are expected to receive over 8.9 million visitors and generate more than 3 billion yuan in revenue in 2024 [3] Group 2: Service Enhancement and Training - Homestay managers like Yan Chuanbo focus on providing personalized services, including itinerary planning and local recommendations [2] - A training center in Deqing has trained over 17,000 individuals since its establishment in 2021, enhancing the skills of homestay managers [2] Group 3: Diverse Business Models - In Tonglu County, the integration of various business models, such as yoga studios and art galleries, has created a vibrant atmosphere in villages like Shishe [4][5] - Shishe village has 32 homestays and has attracted over 40 creative professionals, contributing to a diverse economic landscape [5] Group 4: Economic Impact - The homestay industry in Tonglu County is projected to generate 553 million yuan in revenue in 2024, significantly contributing to local income [6] - The collective income of Shishe, Luchu, and Maoping villages is expected to reach 5.45 million yuan, with over 300 homestays and 2.49 million annual visitors [5][6]
四川北川:工业“活水”精准反哺农业 绘就乡村振兴“好样子”
Huan Qiu Wang· 2025-06-30 10:52
Core Viewpoint - The article highlights the integration of industrial strength into agricultural development in Sichuan's Beichuan Qiang Autonomous County, showcasing a model of rural revitalization that combines industrial resources with agricultural practices to achieve modernization and efficiency in farming [1][10]. Group 1: Industrial Support for Agriculture - Tongquan Town utilizes industrial resources to support agricultural development by establishing cooperative platforms and promoting the "Hundred Enterprises Linking Hundred Groups" initiative, which encourages industrial companies to invest in agriculture [3][4]. - The introduction of enterprise-style management has led to the return of over 10 skilled individuals to their hometowns, fostering the establishment of family farms and enhancing agricultural production efficiency [4][6]. Group 2: Agricultural and Industrial Integration - The integration of industrial elements into agricultural operations is exemplified by the Sichuan Kangyang Health Biotechnology Co., which has invested over 3 million yuan in establishing a digital seedling breeding center, significantly increasing the production of medicinal herbs [6][7]. - The implementation of an "order agriculture" model, where companies guarantee to purchase agricultural products at prices above market rates, has created a stable income for farmers and ensured a reliable supply chain [7][10]. Group 3: Community and Resource Collaboration - Yong'an Town has initiated a business association to foster collaboration between industrial enterprises and local farmers, leading to increased employment opportunities and direct sales contracts for agricultural products [9][10]. - The town's initiatives have resulted in a 15,000 yuan increase in sales for local farmers and a significant rise in the number of local workers employed by industrial companies [9][10]. Group 4: Economic Impact and Growth - The rural tourism sector in the pilot area is projected to grow by over 25% in both visitor numbers and revenue in 2024, with rural residents' disposable income reaching 26,400 yuan, surpassing the provincial average by 510 yuan [9][10].
政行企校共筑乡村振兴人才新高地 精品民宿与农旅电商产教融合共同体在烟台成立
Qi Lu Wan Bao· 2025-06-28 10:42
2025年6月27日,"数智农旅·匠心民宿"精品民宿产教融合共同体与农旅电商产教融合共同体成立大会在烟台文化旅游职业学院隆 重举行。两个共同体分别由中国职业技术教育学会、全国电子商务职业教育教学指导委员会等机构指导,山东文旅集团、山东 师范大学,迈富时管理有限公司、山东工商学院等联合主办。 天津职业大学原校长、天津巿首席督学、教育部高等教育评估评价专家委员会委员、全国高等职业学校校长联席会议荣誉主席 董刚出席。烟台文化旅游职业学院党委书记吕世强致欢迎辞。山东师范大学副校长王泽光,山东文旅投资集团有限公司董事长 王化龙,山东工商学院校长陶虎,迈富时管理有限公司教育事业部总经理李罡,全国电子商务职业教育教学指导委员会常务副 主任陆春阳,山东省职业技术教育学会会长石忠,烟台市政协副主席刘建峰先后致辞。国家旅游管理高职高专教指委主任郑向 敏,山东省民宿研究学会会长、山东师范大学旅游管理学科负责人孙凤芝,烟台市教育局副局长张丽、文化和旅游局副局长杨 文敏、农业农村局副局长王永刚,来自全国各地行业协会、科研院所、企业和学校代表,烟台文化旅游职业学院党委班子全体 成员,教职工代表共500余人参加会议。成立大会由烟台文化旅游 ...
珠海民宿十年规划出炉,打造“广东海岛田园样板”
Nan Fang Du Shi Bao· 2025-06-24 14:18
"到2035年,珠海将培育10家国家级民宿,备案民宿超300家,营收达2亿元,打造'中国乡村旅游度假胜 地.广东海岛田园样板''广东省乡村民宿高质量发展样本城市'。"6月23日下午,伴随珠海市2025年乡村 酒店(民宿)行业交流活动举行,备受关注的《珠海市乡村酒店(民宿)十年中长期发展规划(2025-2035)》 揭开面纱。 当天的活动上,珠海市、区文旅部门相关负责人以及广东民宿发展研究院、广东省农业融资担保有限责 任公司、珠海市行业协会的相关负责人、旅游民宿代表等齐聚一堂,围绕民宿高质量发展展开政策解 读、经验分享与深度交流。 随着"百千万工程"深入推进,民宿产业已成为广东乡村发展的新赛道、新热点,珠海民宿产业如何抢抓 机遇,乘势而上?规划主要起草人之一、广东科学技术职业学院红色铸魂育人品牌社区学习中心主任李 嘉伟博士对《珠海市乡村酒店(民宿)十年中长期发展规划(2025-2035)》进行了详细宣贯。 除《规划》宣贯外,活动还围绕国家级及省级民宿等级评定标准解析、相关产品政策宣导等内容展开培 训,并邀请行业代表分享"抖音引流""品牌赋能""经营创新"等实战经验。 采写:南都记者杨亮通讯员李嘉伟 李嘉伟介绍, ...
第一书记来了:荒村“焕”新颜
Ren Min Wang· 2025-06-24 00:47
Core Insights - The article highlights the significant transformation of Beihuangjiazhuang village under the leadership of Xu Wenfeng, focusing on rural revitalization and economic development [1][3][5] Group 1: Economic Development - The village's per capita disposable income in 2023 was only 11,000 yuan, indicating a need for economic improvement [1] - The establishment of Yishui Fengming Qiang Village Industrial Development Co., Ltd. introduced high-value-added cigar cultivation, leading to a "cigar + fresh corn" rotation model [1] - The new industries are expected to create approximately 5,000 job opportunities in 2024, with direct income increases for villagers exceeding 800,000 yuan [1] Group 2: Infrastructure Improvement - The village has made significant investments in infrastructure, including road repairs, electricity, and water supply, enhancing the living conditions for residents [3] - Transformations include converting a small dirt slope into "Yanyue Alley" and a foul-smelling ditch into a "Koi Pond," showcasing the village's improved environment [3] Group 3: Community Engagement and Employment - The establishment of a 660-square-meter "Golden Leaf Common Prosperity Space" has created small workshop projects, providing jobs for over 30 elderly residents with an average daily income of 80 yuan [3] - The village has renovated 12 old houses to develop homestays, generating over 100,000 yuan in collective income and creating 10 new jobs [5] Group 4: Attracting Visitors and Retaining Residents - The village's improved amenities and scenic environment have made it more attractive to visitors, leading to the growth of convenience stores and local dining options [5] - The return of young residents and collaboration with agricultural experts are part of the strategy to enhance the village's development and sustainability [5]
为什么要做文旅?为什么不能一直做文旅?
创业邦· 2025-06-22 03:01
Core Viewpoint - The article discusses the unique case of Liuba County in Shaanxi Province, which has experienced a reversal of urbanization trends through the development of its tourism and cultural industries, leading to population inflow and economic growth [4][22]. Summary by Sections Background of Liuba County - Liuba County is characterized by its ecological advantages, with a forest coverage rate of 92.03%, but it faces challenges such as a small population of 34,500 and limited financial resources primarily reliant on state transfers [5][6]. Population Trends - Since 2021, the outflow of population has significantly halted, with a net inflow of talent and workers returning to the county, totaling 2,142 individuals from various backgrounds [8]. Tourism Development Strategy - The county's leadership recognized the need to transition from traditional tourism to modern cultural tourism, leading to the introduction of the boutique homestay brand "Yinju Xiangli" in 2019, which transformed local accommodations and attracted urban visitors [10][11]. Economic Impact - During peak seasons, the county sees daily visitor numbers reaching 50,000, with average spending exceeding 800 yuan per person, significantly boosting local businesses [13][19]. Community Empowerment - The local government initiated the "Four One Hundred" project to support entrepreneurship among residents, resulting in the establishment of 200 homestays and an overall investment of 200 million yuan, generating over 1 billion yuan in annual revenue from the homestay sector [19][21]. Integration of Industries - Liuba County's approach emphasizes the integration of tourism with local agricultural and ecological products, creating a sustainable economic model that benefits the community and preserves local culture [27][30]. Future Outlook - The county's GDP reached 2.679 billion yuan in 2024, with a per capita GDP of 77,700 yuan, positioning it as a leader in the region and showcasing the success of its reverse urbanization strategy [21][22].
非遗入民宿 有趣也有质(文旅新象)
Ren Min Ri Bao Hai Wai Ban· 2025-06-19 21:11
亲子游客在新疆猫窝客栈学习制陶。 王宣元摄 广西阳朔民宿与精品酒店协会会长、陈式太极拳第十二代 传承人陈荣华(左三)教民宿的外国客人太极拳。 受访者供图 "非遗+民宿"是文旅融合新业态,将非物质文化遗产的展示和体验融入民宿,为游客提供体验传统文化 的新空间。近日,由中国旅游协会主办的非遗会客厅·非遗民宿旅游创新发展活动在陕西省留坝县举 行。全国各地的民宿业界代表、非遗代表性传承人共话"非遗+民宿",助力旅游业高质量发展。 更美更有趣 民宿,已不仅是单一的住宿场所。现在越来越多游客为了住心仪的特色民宿,选择赴一地旅游,住下来 深入感受当地文化。 在中国旅游协会秘书长葛磊看来,如今的旅游更加强调疗愈价值。民宿是重要的旅游产品载体。非遗与 民宿的融合关键在于民宿能否营造非遗展示、体验的新场景,通过非遗的注入真正提升民宿的附加值、 竞争力和吸引力。非遗让民宿在空间上变得更美,在功能上变得更有趣,可以链接旅游目的地多样生动 的体验。 美团平台上的一些民宿房东介绍,游客更喜欢深度体验。例如,一些非遗美食的制作过程不复杂,民宿 里增加这类项目,游客参与体验感就很好。一些民宿通过提供陶器制作、手工制毯等非遗手工体验以及 非遗 ...