家装
Search documents
华南整装巨头落幕:靓家居何以走到经营终点?
经济观察报· 2025-07-25 04:15
对于靓家居结束经营的原因,专注于家装领域的大材研究创始 人邓超明表示,一方面,在新冠疫情期间,部分家装企业的获 客进度受到影响,导致现金流开始变差,另一方面,从企业自 身的原因来看,长期坚持购物中心直营店的重资产模式,运营 成本也会比较高。 作者:老盈盈 封图:本报资料库 "大家都觉得非常突然,一下子都变成了前员工了。"多位靓家居的员工对经济观察报记者表示。 近日,家装行业中被誉为"整装校长"的靓家居创始人曾育周坠楼身亡的消息引起了行业和社会的广泛关注。此后,靓家居宣布停止经营,并发布了让业 主、供应商、服务商和施工单位前往公司联络点登记债权的消息。 这家总部位于广州、较早推行按平方米定价的"整装全包"模式,一度开设了160家购物中心自营整装馆、在华南整装行业颇有影响力的家装企业,如今 走到结束经营的地步,接受经济观察报记者采访的家装行业人士都深感遗憾。 对于靓家居结束经营的原因,专注于家装领域的大材研究创始人邓超明对经济观察报记者表示,一方面,在新冠疫情期间,部分家装企业的获客进度受 到影响,导致现金流开始变差,另一方面,从企业自身的原因来看,长期坚持购物中心直营店的重资产模式,运营成本也会比较高。 突然结 ...
华南整装巨头落幕:靓家居何以走到经营终点?
Jing Ji Guan Cha Wang· 2025-07-25 03:28
经济观察报 记者 老盈盈 "大家都觉得非常突然,一下子都变成了前员工了。"多位靓家居的员工对经济观察报记者表示。 近日,家装行业中被誉为"整装校长"的靓家居创始人曾育周坠楼身亡的消息引起了行业和社会的广泛关注。此后,靓家居宣布停止经营,并发布了让业主、 供应商、服务商和施工单位前往公司联络点登记债权的消息。 这家总部位于广州、较早推行按平方米定价的"整装全包"模式,一度开设了160家购物中心自营整装馆、在华南整装行业颇有影响力的家装企业,如今走到 结束经营的地步,接受经济观察报记者采访的家装行业人士都深感遗憾。 对于靓家居结束经营的原因,专注于家装领域的大材研究创始人邓超明对经济观察报记者表示,一方面,在新冠疫情期间,部分家装企业的获客进度受到影 响,导致现金流开始变差,另一方面,从企业自身的原因来看,长期坚持购物中心直营店的重资产模式,运营成本也会比较高。 (靓家居广州总部办公地已无人办公 老盈盈/摄) 记者看到,在靓家居广州总部办公地门口,一位大楼的物业工作人员正在进行相关指引,引导业主、供应商、服务商和施工单位等"找上门"的人士到负一层 进行债权登记。在大楼负一层的地下室内,记者看到,几位靓家居的员工正 ...
曾“1周1家新店”疯狂扩张,24年老品牌靓家居突然暴雷,债权登记联络人:我已被辞退,工资还没给我
Hua Xia Shi Bao· 2025-07-24 13:30
Core Viewpoint - The sudden bankruptcy of the home decoration brand Liang Jia Ju, along with the tragic death of its founder, has severely impacted customers, suppliers, and the industry, leading to significant financial losses for many involved [1][2][3]. Company Situation - Liang Jia Ju announced its cessation of operations on July 18, 2025, citing long-term losses and insolvency due to the real estate industry's downturn [1][2]. - The company had previously boasted rapid expansion, opening nearly 100 stores by 2021, but has now faced a swift collapse [1][6]. - Employees and customers reported unpaid wages and unfulfilled contracts, with some customers having paid significant amounts for incomplete renovations [2][3]. Impact on Stakeholders - Many customers are left with unfinished homes, with reported losses exceeding 300 million yuan among over 100 homeowners in a single city [3]. - Suppliers are also facing severe financial repercussions, with reports of over 1 million yuan in unpaid invoices [3][5]. - The bankruptcy has raised concerns about the future of after-sales service for completed projects, as customers are unsure if support will continue [3]. Industry Context - The collapse of Liang Jia Ju is part of a broader trend in the home decoration industry, where several companies have faced similar fates due to aggressive expansion and poor financial management [6][7]. - The industry is experiencing a contraction in demand and increased competition, exacerbated by insufficient regulatory oversight [7]. - Other companies, such as Zhu Fan Er, have also encountered financial crises, indicating systemic issues within the home decoration sector [7].
靓家居创始人坠亡,留下数亿债务窟窿,怎么办?
凤凰网财经· 2025-07-24 13:13
以下文章来源于无冕财经 ,作者无冕财经团队 无冕财经 . 奉守"专业主义,内容为王",为优质的商业阅读而生。多次获评"年度财经自媒体",入选胡润百富"广 州最值得投资的企业"榜单50强,广州市新阶联自媒体分会副会长单位,入驻全网20多个平台,覆盖 1000万+商务人群,中国财经新媒体的中坚力量之一。 7月21日,华南知名家装企业"靓家居",在微信公众号发布停业公告,提醒债权人到对应的联络点登记 债权。 ▲靓家居在微信公众号发布破产清算公告。 三天前的7月18日上午,靓家居的社交媒体账号仍在直播带货,但到了下午,不少消费者就接到公司停 业的短信。 家装企业倒闭已非新鲜事,上个月初,网红装修企业"住范儿"资金链断裂。但略有不同的是,靓家居的 倒闭连不少员工都感觉"突然"。 来源|无冕财 经 房 企暴雷的余 震 , 正频频冲击家装行业。 坊间流传的消息是,7月17日凌晨, 靓家居创始人曾育周在公司总部坠亡 。外界据此认为,这是靓家居 迅速决定停业的导火索。 破产清算已经开始,有业内人士推测,靓家居留下数亿的债务窟窿,但公司本身的资产价值不高。 有网友在社交媒体留言,自己在靓家居交了17万的装修款,但房子还未动工,不 ...
中午在直播,下午就停业!知名家装品牌爆雷,分公司注销后还在签约、开票
凤凰网财经· 2025-07-23 13:58
Core Viewpoint - The sudden closure of the well-known home decoration brand, Liang Jia Ju, has raised significant concerns among consumers, particularly regarding the legitimacy of contracts signed with a now-defunct subsidiary [2][3]. Group 1: Company Closure and Consumer Impact - Liang Jia Ju announced its cessation of operations on July 18, 2023, which was unexpected for many consumers who had recently signed contracts and paid substantial deposits [3][5]. - Consumers discovered that contracts were signed with a subsidiary, "Zhuhai City Chuang Liang Jia Ju Decoration Materials Co., Ltd. Moore Branch," which had been officially deregistered on May 30, 2023, prior to the signing of these contracts [7][10]. - The contracts and receipts provided to consumers were issued by the defunct subsidiary, while payments were directed to the parent company, Zhuhai Liang Jia Ju [8][10]. Group 2: Contractual and Legal Issues - Contracts signed by consumers indicated that the contracting party was the deregistered Moore Branch, raising questions about the validity of these agreements [6][9]. - Legal experts noted that continuing to sign contracts and collect payments under the name of a deregistered entity constitutes a fraudulent act, potentially leading to contract invalidation and criminal charges against involved parties [15]. - The parent company, Zhuhai Liang Jia Ju, is expected to bear responsibility for the contracts due to its control over branding and operations, despite the subsidiary's deregistration [15]. Group 3: Consumer Reactions and Company Response - Consumers expressed frustration and confusion, having trusted the brand's reputation as a chain company, only to find themselves without recourse after the sudden closure [11][12]. - A representative from the company claimed ignorance regarding the actions of the sales personnel who continued to operate under the name of the deregistered subsidiary, indicating a lack of internal communication [13].
警惕!知名家装品牌靓家居停业前夕,合同里藏着这种“怪操作”:分公司5月已注销,6月还在替总公司签约、开票?
Mei Ri Jing Ji Xin Wen· 2025-07-23 00:03
Core Viewpoint - The well-known home decoration chain brand, Liang Jia Ju, suddenly announced its cessation of operations on July 18, raising significant public concern regarding its business practices and contractual obligations to consumers [1][4]. Group 1: Company Operations - Liang Jia Ju's store in Zhuhai was still conducting business activities, including live broadcasts, on the day it announced its closure [4]. - Consumers had signed renovation contracts with a subsidiary, "Zhuhai City Chuang Liang Jia Ju Decoration Materials Co., Ltd. Moore Branch," which had been officially deregistered on May 30, 2025, prior to the signing of these contracts [2][7]. - The contracts signed by consumers indicated that the contracting party was the already deregistered Moore Company, yet payments were directed to the parent company, Zhuhai Liang Jia Ju [10][11]. Group 2: Consumer Contracts - Multiple consumers reported that they had paid renovation fees ranging from tens of thousands to over 200,000 yuan, but no work had commenced after the payments [2][4]. - Contracts provided by consumers showed that the payment receipts were issued by the deregistered Moore Company, despite the contracts stipulating that receipts should be issued by Zhuhai Liang Jia Ju [10][8]. - Legal experts indicated that contracts signed with a deregistered entity are invalid, and if employees knowingly concealed the deregistration, it could constitute fraud [12].
郑州圣都整装落地“装修资金存管”服务 保障消费者资金安全
Zheng Quan Shi Bao Wang· 2025-07-22 08:59
Core Viewpoint - The launch of the renovation fund custody service by Zhengzhou Shengdu is aimed at rebuilding consumer trust in the home decoration industry and ensuring the safety of consumer funds through a regulated financial system [1][8]. Group 1: Industry Challenges - The home decoration market is facing significant issues, particularly the prevalent "pay first, then construct" model, which can lead to consumer rights violations if companies mismanage funds or fail to meet quality standards [3]. - These challenges not only damage the overall reputation of the home decoration industry but also hinder its sustainable development [3]. Group 2: Company Initiatives - Shengdu has committed to a "customer-first" philosophy since entering Zhengzhou in 2023, and the implementation of the fund custody service is a crucial step in addressing industry pain points and enhancing service standards [5]. - The company emphasizes the importance of "good products," "good technology," "good delivery," and "good service" to promote industry progress and provide a seamless home decoration experience for consumers [6]. Group 3: Fund Custody Service Details - The fund custody service involves freezing customers' renovation payments in their personal bank accounts, ensuring that funds do not enter the company's operational system until the customer is satisfied with the work [8]. - The service operates under the principle of "separation of interest and principal," with interest accrued on frozen funds belonging to the customer, reflecting a commitment to consumer rights [8]. - Since its launch on May 31, 2025, the service has safeguarded over 500 households and more than 40 million in renovation funds, achieving a coverage rate of approximately 98% [9].
金融链式支持以旧换新
Jin Rong Shi Bao· 2025-07-22 02:40
Group 1 - The People's Bank of China in Guangdong has initiated a financial support program for the "old-for-new" consumption model, resulting in significant loan disbursements to businesses within a month [1] - A total of 346 million yuan in loans has been provided, with 46.37 million yuan to 23 merchants and 300 million yuan to 58 consumer goods production and service companies [1] - The program aims to assist companies in transitioning from export to domestic sales, particularly benefiting those facing financial difficulties due to previous trade policies [1] Group 2 - The introduction of the "Huanxin Loan" provides low-cost credit support for businesses involved in the "old-for-new" initiative, enhancing promotional efforts [2] - A home improvement company received 20 million yuan in financing to support its promotional activities, demonstrating the effectiveness of the financial support [2] - The financial services offered include special credit, preferential interest rates, and expedited processing, which are crucial for businesses during peak sales seasons [2] Group 3 - Consumers are benefiting from both government subsidies and preferential loans for home renovations and new purchases, significantly reducing their overall costs [3] - A consumer successfully obtained a 500,000 yuan loan at a 3% interest rate for home renovation, showcasing the appeal of the combined policy and financial support [3] - The financial products offered are designed to facilitate consumer spending in the home improvement sector, aligning with the government's objectives [3]
娃哈哈争产案第二被告曝光;农夫山泉回应红色尖叫二手炒至88元;小米汽车回应摄影图涉嫌抄袭特斯拉丨邦早报
创业邦· 2025-07-21 23:53
Group 1 - The article discusses the high resale prices of the "Red Scream" beverage, which has been marked up to 88 yuan, indicating a more than 9-fold premium over its original price [2] - The beverage is reported to be nearing its expiration date, with a production date before July 31, 2024, and a shelf life of 12 months [2] - The company, Nongfu Spring, has confirmed that the red packaging of "Scream" contains ginseng and has been discontinued, and they are monitoring the situation regarding the inflated prices on second-hand platforms [2] Group 2 - Nvidia CEO Jensen Huang highlighted the long-standing collaboration with Xiaomi and the ongoing projects in AI and autonomous driving software [9] - Huang also acknowledged Huawei's significant innovation and capabilities, stating that the Chinese AI market will progress regardless of Nvidia's presence [9] - He emphasized the competitive yet respectful relationship between Nvidia and Huawei, viewing them as competitors but also as admirable entities [9] Group 3 - JD.com has launched its first self-operated takeaway store named "Qixian Xiaochu," which operates on a "takeaway + self-pickup" model without dine-in options [13] - The company aims to introduce a new business model in the takeaway market that differs significantly from Meituan, focusing on food safety [13] - The sudden announcement of the cessation of operations by the home improvement brand Liangjiaju has raised concerns among consumers and suppliers [13] Group 4 - Tea brand Cha Bai Dao has officially entered the Singapore market, opening two stores in popular shopping malls, with long wait times reported [13] - The brand has also secured franchise rights in South Korea, indicating plans for rapid expansion in Southeast Asia [13] Group 5 - Uber has launched an official mini-program on WeChat, initially available in Hong Kong and Japan, with plans for expansion to other countries [17] - The program allows users to book rides directly through WeChat, enhancing accessibility and convenience [17] Group 6 - The Chinese internet user base has reached 1.123 billion, with an internet penetration rate of 79.7%, reflecting significant growth in digital infrastructure [26] - The report indicates that the development of new information infrastructure is supporting the growth of the digital economy [26]
太突然!知名家装品牌确认停止经营
第一财经· 2025-07-21 12:05
2025.07. 21 本文字数:1116,阅读时长大约2分钟 7月21日,靓家居发布消息称,靓家居相关公司于2025年7月18日宣布停止经营,请各债权人前往 对应公司联络点登记债权。联络点包括佛山、汕头、潮州、普宁、揭阳等23个城市的相关公司。 据红星新闻,有分包靓家居装修工程的项目经理透露,与靓家居合作已有4年,该企业存在工程款发 放速度越来越慢的情况。"付款周期从18天,到一个月,再变成40天,今年开始是6个月。""我本来 想着,结算完就不做了,没想到还没结算就出事。" 图源靓家居公众号 据澎湃新闻,7月18日,网络流传一份《停业通知》称,因靓家居相关公司受房地产行业影响,长期 亏损,现已资不抵债,无力继续经营。现公司决定,自即日起停止经营。请各债权人向相关公司进行 债权核对、确认工作,公司同时积极配合破产清算工作。 相关视频显示,因靓家居停业,众多受害者前往靓家居相关门店维权。7月18日下午,多位维权者证 实,上述《停业通知》是真的,由于事发突然,不少维权者选择报警。靓家居门店一位员工透露,目 前,靓家居门店都已停业。 7月18日,靓家居发布《停业通知》 据界面新闻,今年7月3日,靓家居官方公众号还发 ...