研学旅游
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天府科普研学游服务平台上线
Xin Lang Cai Jing· 2026-01-20 19:54
Core Viewpoint - The "Tianfu Science Popularization Study Tour" service platform has been launched to enhance youth scientific literacy and promote the integration of science, education, culture, and tourism in Sichuan Province [5][6]. Group 1: Event Overview - The launch event took place on January 20, organized by multiple provincial departments, aiming to promote a new service platform for science popularization study tours [5][6]. - The event utilized both online and offline methods to reach a wide audience, particularly targeting youth and families [5]. Group 2: Objectives and Strategies - The initiative aims to provide opportunities for students to engage with higher education institutions, research institutes, and technology enterprises, thereby enhancing their scientific knowledge and interest [5][6]. - The program seeks to explore new paths for science popularization by integrating various resources from universities, research institutions, and travel agencies [5][6]. Group 3: Product Offerings - The platform features over a thousand science popularization study products with distinct themes such as artificial intelligence, aerospace, and biomedicine [7]. - Various types of study tours are available, including immersive experiences at universities and hands-on activities at technology companies [7]. Group 4: City Branding and Development - The initiative aims to create city-level science popularization brands, promoting locations like "China (Mianyang) Science and Technology City" and "Dujiangyan Water Conservancy Project" as key study destinations [7][8]. - Local government officials are actively involved in promoting their cities as prime locations for science education and tourism [8]. Group 5: Resource Integration and Collaboration - The program emphasizes collaboration between educational institutions and technology enterprises to enhance the quality of science education [8][9]. - Companies like Yibin XGIMI Technology Co., Ltd. are leveraging their resources to create engaging study programs for students, demonstrating the integration of industry and education [9]. Group 6: Commitment to Quality - Service providers at the event signed a commitment to deliver high-quality, safe, and trustworthy study services [9][10]. - The platform aims to streamline the process from booking to completion of study tours, ensuring a user-friendly experience [10].
利用“在地文化”资源优化研学旅游格局
Hai Nan Ri Bao· 2026-01-03 22:30
Core Viewpoint - The rapid development of China's economy and culture has led to a diversified pursuit of spiritual life, with research-based tourism increasingly favored, expanding its participants from primarily school students to young and elderly individuals [1] Group 1: Industry Development - Research-based tourism is gradually moving towards standardized and high-quality development, supported by policy guidance and professional course design [1] - The integration of education, culture, and tourism is becoming a new driving force for high-quality development in the tourism industry [1] Group 2: Regional Resources - Hainan, located at the southernmost point of China, boasts rich "land, sea, and air" resources for research-based tourism, including unique ethnic cultural resources and marine culture [2] - The Hainan Bailing Valley and various museums provide excellent venues for research-based tourism, showcasing local culture and history [2] Group 3: Development Strategies - To enhance Hainan's research-based tourism, it is essential to tap into local culture, making resources more engaging and participatory for tourists [3] - Utilizing digital technology can create immersive experiences, allowing participants to interact with historical and cultural contexts [3][4] - Creating distinctive research scenarios and integrating educational content into tourism experiences can enrich the learning process [4][5] Group 4: Educational Integration - The core of research-based tourism is education, which should incorporate ideals, patriotism, and scientific spirit throughout the experience [5] - Innovative teaching methods, such as situational teaching and drama performances, can revitalize historical narratives and engage participants more effectively [5] Group 5: Environmental and Structural Support - Establishing a comprehensive standard system covering courses, bases, mentors, and evaluations is crucial for the growth of research-based tourism [5] - The development of a research tourism fund and a professional mentor team can enhance market vitality and ensure a reliable environment for participants [5]
山东持续推进研学旅游与文创产业发展
Zhong Guo Jing Ji Wang· 2025-12-25 08:17
Core Insights - The 2025 Sixth Shandong Province Research Study Tourism Innovation Design Competition and related events were held in Jinan, focusing on enhancing the "Good Guest Shandong" brand and promoting cultural tourism development in a sustainable manner [1][2] - The competitions emphasized themes such as Yellow River culture, intangible cultural heritage, and rural revitalization, showcasing a significant number of entries and participation from various institutions [2] Group 1 - The Shandong Provincial Department of Culture and Tourism aims to deepen the "Good Guest Shandong" research brand and build the "Qilu Cultural +" platform to support policy frameworks for cultural tourism [1] - The event featured a total of over 6,360 entries from 156 provincial schools and 32 external research institutions, highlighting the engagement and interest in the competitions [2] - The competitions resulted in over 30,000 entries across six editions, with more than 1,500 outstanding works, demonstrating the growing quality and scale of the events [2] Group 2 - Notable case studies from the competitions, such as "Red Yimeng Passing the Torch" and "Traveling the 'Central Shandong-Tibet Line'," achieved both social and economic benefits, with some projects generating annual revenues exceeding 100 million [2] - The "Skills Prosper Shandong" 2025 Provincial Research Study Tourism Instructor Skills Competition also saw significant participation, with 329 contestants from 58 provincial schools and 51 industry enterprises [2] - The competitions are positioned as a "testing ground" for innovation in cultural tourism and a "barometer" for industry development, focusing on brand strengthening and talent cultivation [1]
贵州推动研学旅游资源对接粤港澳大湾区市场
Zhong Guo Xin Wen Wang· 2025-12-12 08:29
Core Viewpoint - Guizhou is actively promoting its educational tourism resources to connect with the Guangdong-Hong Kong-Macao Greater Bay Area market, showcasing the unique charm and broad prospects of "Colorful Guizhou" [1] Group 1: Event Overview - The "Create Momentum" educational tourism night was held in Guangzhou as part of the 2025 Educational Innovation Development Conference and the "Guangdong Educational Study · Warm Winter Knowledge Action Season" [1] - A delegation from Guizhou presented specialized educational tourism resources and products, emphasizing the potential for collaboration with the Greater Bay Area [1] Group 2: Participation and Promotion - Over 40 representatives from enterprises in Guizhou participated in the event, organized by the Guizhou Provincial Educational Travel Association [2] - The Deputy Director of the Culture, Radio, Television, and Tourism Bureau of Qiannan Prefecture highlighted the rich natural ecology, diverse ethnic culture, deep red heritage, and unique educational resources of Qiannan and Guizhou [2] Group 3: Featured Themes and Activities - Representatives from various counties and enterprises promoted unique themes such as "Village Horse" cultural tourism, "China Sky Eye" scientific research, and World Heritage natural exploration [2] - The "Village Horse" is an upgraded version of a traditional horse racing event, combining traditional racing with modern sports, launched in October 2023 [2] Group 4: Exhibition Highlights - The "Guizhou Educational Tourism" special exhibition area was a highlight, showcasing core educational resources through images, physical objects, and models [2] - Interactive experiences included tea tasting of Guizhou's clean and ecological tea, as well as hands-on activities with intangible cultural heritage skills like embroidery and wax dyeing [2]
报告称中国科创科普研学旅游需求旺盛
Zhong Guo Xin Wen Wang· 2025-11-26 23:25
Core Insights - The demand for science and technology innovation tourism in China is strong, with a significant transformation of technological resources into tourism products [1][2] - The development of science and technology innovation tourism is rapidly advancing, driven by three main forces: technological innovation, public education needs, and the expansion of the research and study market [1][2] Group 1: Market Demand and Trends - There is a growing demand for science and technology research products among youth and families, with an increasing depth of courses and expansion of core scenarios [1][2] - Science and technology tourism has shifted from being an optional choice to a necessary component of travel, indicating a transition from traditional resources to modern technological civilization [2] Group 2: Regional Development and Achievements - Hefei has 296 science and technology tourism bases and has launched ten themed premium routes, with over 1,200 course systems available [2] - In the first three quarters of this year, Hefei received 5.6135 million tourists for science and technology tourism, generating a tourism consumption of 2.826 billion RMB [2]
秋假秋游让秋冬之交旅游市场“热起来”
Xin Hua Wang· 2025-11-24 14:27
Core Insights - The domestic travel market in China is experiencing an unexpected surge in autumn and winter tourism due to the implementation of autumn and snow holidays in various regions, which has extended the travel season beyond the traditional peak periods [1][4][6] Group 1: Travel Trends - The Shanghai Lego Park has seen a significant increase in visitor numbers, with ticket sales sold out for several days, and hotel occupancy rates remaining high due to a 200% increase in visitors from Zhejiang province during the autumn holiday [1][4] - Shanghai Haichang Ocean Park received over 60,000 visitors from Jiangsu and Zhejiang provinces during the autumn holiday, with hotel revenue increasing by over 40% year-on-year [4][6] - The upcoming release of "Zootopia 2" has led to new activities at Shanghai Disneyland, attracting more families to visit the park [4][6] Group 2: Impact of Holidays - The introduction of autumn holidays has positively impacted various tourism sectors, including educational and cultural tourism, leading to increased bookings for travel packages and related services [6][7] - The implementation of autumn and spring holidays has been well-received by families, with a notable increase in travel bookings, such as a 39% rise in tourism product reservations in Sichuan following the announcement of the autumn holiday [6][7] - Experts suggest that local governments should leverage their unique resources and seasonal characteristics to create differentiated tourism products, enhancing the overall travel experience and maximizing consumer spending potential [6][7]
探索新联动模式示范区开展调研
Qi Lu Wan Bao· 2025-11-21 07:03
Core Insights - The article discusses a field research conducted by the deputy secretary of the Party Working Committee of the Qufu Cultural Construction Demonstration Zone, focusing on the high-quality development of the homestay industry and its integration with study tourism [1] Group 1: Homestay Industry Development - The research team held discussions with local officials and homestay operators to address challenges in the current development of the homestay industry and study tourism [1] - Insights were gathered on the operational models, customer demographics, service standards, and cultural integration of the homestays in Luyuan New Village [1] - Recommendations were made to refine service standards, create differentiated homestay products, and enrich the cultural tourism offerings in the village [1] Group 2: Study Tourism Product Development - The research team focused on the development and operation of study tourism products at the Yengdu Academy [1] - Suggestions were made to design immersive experience projects tailored to the cognitive characteristics of young people [1] - The team proposed exploring a "study + homestay" linkage model to extend visitor stay duration and enhance overall industry benefits [1]
搭建新平台,推动研学旅游发展
Qi Lu Wan Bao· 2025-11-20 16:10
Core Viewpoint - The meeting focused on the high-quality development of the research-based tourism industry in Jining, emphasizing the establishment of a research tourism industry alliance and addressing current challenges in the sector [3]. Group 1: Meeting Overview - The seminar was held on November 14 in the Qufu Cultural Construction Demonstration Zone, attended by leaders from local travel agencies and research bases [3]. - The meeting was chaired by Li Xuebin, Deputy Secretary of the Party Working Committee of the Qufu Cultural Construction Demonstration Zone [3]. Group 2: Key Discussions - Participants discussed the formation of a research alliance, curriculum development, resource integration, and route planning for research tourism [3]. - The current status of the research tourism industry, challenges faced, and suggestions for establishing the Jining Research Tourism Industry Alliance were shared [3]. Group 3: Future Directions - The meeting explored the core positioning, operational mechanisms, and platform construction for the Jining Research Tourism Industry Alliance, providing decision-making references for its establishment [3].
沉睡30万年遗址焕新生 华龙洞成研学旅游新亮点
Zhong Guo Xin Wen Wang· 2025-11-04 01:08
Core Insights - The Huolong Cave site, an ancient human site dating back approximately 300,000 years, is becoming a new highlight for educational tourism in Dongzhi County, Anhui Province, attracting numerous school visits this year [1][3]. Group 1: Archaeological Significance - Since its discovery in 2006, the Huolong Cave site has yielded 20 individual ancient human fossils, over 19,000 animal fossils, and more than 400 stone artifacts [1][3]. - The Huolong Cave people represent the earliest transitional ancient humans in East Asia, dating from 331,000 to 275,000 years ago [1]. Group 2: Educational Tourism Development - The site has become a significant destination for educational travel, receiving 58,000 visitors this year [5]. - The local government aims to create a diverse educational product system, offering themed study tours such as "Exploring the Origins of East Asian Homo Sapiens" and "Stargazing and Exploring the Universe" [6]. Group 3: Technological Integration - The management of Huolong Cave has implemented technologies like 3D modeling and artificial intelligence to enhance visitor experiences, transitioning from static displays to dynamic interactions [3]. Group 4: Future Plans - Future efforts will focus on developing an internationally oriented curriculum to transform Huolong Cave from a research site into a popular destination for scientific education [5].
《中国研学旅游报告(2025)》发布
Ren Min Ri Bao Hai Wai Ban· 2025-10-24 05:55
Core Insights - The report highlights the evolution of research-based tourism from a simple combination of "tourism + education" to a multifaceted cultural and educational industry that encompasses cultural dissemination, practical education, and digital experiences [1] - The number of research bases is steadily increasing, with each base developing differentiated paths based on local resources [1] - Digital technology is identified as a key driver for enhancing research experiences and operational efficiency, with the gradual adoption of digital management platforms facilitating customized courses, safety monitoring, and comprehensive feedback evaluation [1] Recommendations - The report suggests enhancing local research brands to achieve differentiated competition by deeply exploring the educational value of regional resources [1] - It recommends developing "localized + educational" courses that integrate research with local dining, accommodation, and cultural industries, creating a "research +" consumption loop that improves the integrity of research experiences while boosting regional economic development [1] - There is an emphasis on strengthening digital technology empowerment to create immersive research scenarios, enabling personalized course recommendations and intelligent analysis of research outcomes, thus transitioning research from "traditional experiences" to "intelligent services" [1]