本届省运会竞体比赛设34个大项50个分项942个小项。作为东道主，茂名将承办本届省运会竞体比赛35 个分项的比赛项目，占比70%。茂名共设置34个场馆，负责承办35个分项的比赛，其中新建17个、维修 改造13个、临时建设4个，皆按计划推进。除满足赛事要求外，茂名还将充分考虑服务赛后运营和全民 健身活动，注重场馆的持续利用。 作为2026年省运会的主场馆，茂名奥体中心"一场两馆"（体育场、体育馆、游泳跳水馆）进入最后冲刺 阶段，预计今年9月底整体完工。其独特的"荔枝纹理"外观和"海贝浮岸"造型，凸显"山海茂名"特色， 将成为茂名的城市新名片。 8月7日，茂名市政府新闻办举行广东省第十七届运动会暨第十届残疾人运动会倒计时一周年新闻发布 会。两项赛事将于2026年8月在茂名举办，当地正以"简约、安全、精彩"理念推进筹备，力争实现"办好 一次会，兴旺一座城"目标。 ...

Core Insights - Chengdu is leveraging international sports events to create new consumption growth points, particularly highlighted during the World University Games and National Fitness Day [1] Group 1: Event Impact on Local Economy - The concept of "one day of watching, multiple days of staying, one person participating, multiple people consuming" reflects the real experience of attendees at sports events [1] - Chengdu has opened 49 newly built or renovated venues for the World University Games, attracting significant public participation and strengthening the foundation for event-driven economic growth [3] Group 2: Community Engagement and Sports Culture - Phoenix Mountain Sports Park, previously a venue for basketball during the World University Games, has transformed into an educational base for youth to experience the culture and excitement of the games [4] - The city is actively promoting sports events in various locations, including scenic spots and commercial areas, shifting from a leisurely image to a more dynamic and vibrant one [6]

"为一场比赛，奔赴一座城""一日比赛，多日停留，一人比赛，多人消费"，这样的场景正在越来越多的城市上演，这也是很多人的真实感受。对于地方 来说，接地气的各类体育赛事，正带动交通、旅游、餐饮、住宿等产业的联动发展。所以体育赛事拉动消费，把赛事流量变成经济增量，也成为不少地方的 发力方向。这样的赛事经济，给我们个人、给地方都带来了什么？如何让一场赛事成长为带动区域发展的"经济引擎"？热闹背后，又有哪些冷思考呢？ 清晨七点，数千名越野跑参赛者迎着晨光出发。这是今年三亚经济圈热带雨林挑战赛的收官之战。 这场赛事从六月中旬开始，每周末选取三亚周边市、县的一个标志性景区，举行一场越野跑。赛事用蜿蜒的赛道将周边景观串联在一起，选手们既能在 海南独有的雨林秘境中挑战自我，又能在黎村苗寨感受当地民俗文化。 有趣的体验让不少人从赛事第一站追到了第五站，还有的举家出动。赛事带火的，不只是赛道上的比拼，还有吃住行游娱购的全链条消费。 是什么让一场赛事串起一个消费链条？或许能在赛道上找到答案——这里的参赛者，早已跳出了对赛事成绩的单一追求。有人穿着黎族织锦跑过雨林， 在赛道上秀出自己的民族文化；有人扛着音响边跑边唱，感受着音乐和运动的 ...

7月30日召开的中共中央政治局会议强调："深入实施提振消费专项行动，在扩大商品消费的同时，培育 服务消费新的增长点。" 民以食为天，餐饮消费是服务消费的重要方面。暑期，面对需求个性化、多元化的趋势，多地着力提升 餐饮服务品质，探索"美食+文旅体"，加强业态融合、场景创新，为暑期消费增添动能。 数据来源：国家统计局、美团团购 河南洛阳 美食+街区 品出文化味 暑期，河南洛阳市十字街夜市熙熙攘攘。青石板路、传统门楣古风古韵，一串串大红灯笼高高挂起，小 吃摊的吆喝声此起彼伏。 "面筋卷饼、炒凉粉、浆面条……各种小吃都想尝尝。"来自广东中山市的游客宋歌身着汉服，准备拍一 张与美食同框的纪念照。 十字街位于洛阳市老城区西大街、东大街、南大街和兴华街的交会处，热闹繁华，是洛阳市的重要商业 区之一，吸引大量游客前来逛街购物。在这里，历史韵味与美食香味交织在一起，200多种特色小吃带 动日均客流量达1万多人次，节假日则超过3万人次。 "这里文化气息很浓，吃起美食来都觉得更有滋味。吃了一路，我最喜欢洛阳水席。"宋歌说。非遗美食 洛阳水席，相传始于唐朝，是一种拥有24道菜肴的特色宴席，热菜均有汤汁，吃完一道再上一道，如流 水一般 ...

8月7日晚，第十六届北京奥运城市体育文化节暨第六届"8·8"北京体育消费节开幕式在北京奥运博物馆 双奥庭院举行。据介绍，本届北京奥运城市体育文化节推出20余项群众体育赛事和文化交流活 动，"8·8"北京体育消费节为市民提供一站式体育消费服务。 国际奥委会新任主席发来贺信 奥林匹克中心区将举办4场活动 活动期间，奥林匹克中心区将举办4场活动，推动文商旅体融合发展，促进国际消费中心城市建设。 由北京市体育局、北京市商务局、北京市文化和旅游局、天津市体育局、河北省体育局、北京市朝阳区 人民政府主办的"AI尚体育 悦动一夏"第六届"8·8"北京体育消费节线下嘉年华于8月7日至10日在奥林匹 克中心区庆典广场举行，共举办17项体育赛事和活动，涉及专业竞技、文化表演、互动体验等。本次线 下嘉年华吸引超过80家商户参与，涵盖体育科技、户外用品、体育旅游、运动康复、文创产品、金融服 务等领域。现场设置"双奥"文化展，全面展示北京"双奥之城"的辉煌历程与独特魅力。 开幕式以"跃动北京城 悦享健康行"为主题，发布了北京市下半年将举办的一系列重要体育赛事，包括 中国网球公开赛、世界乒乓球职业大联盟中国大满贯、世界田联洲际巡回赛（北 ...

原标题：WTA1000蒙特利尔站：张帅/汤森德获女双亚军 女单半决赛的两场比赛中，加拿大选手姆博科以2:1战胜哈萨克斯坦名将莱巴金娜，日本选手大坂 直美以2:0战胜丹麦选手陶森。 WTA（女子网球选手协会）1000蒙特利尔站6日进行双打决赛，中国选手张帅和美国选手汤森德以 4:6、6:1和11:13不敌美国组合高芙/凯斯勒，获得亚军。 本场比赛两对组合势均力敌，两盘过后打成平局，决胜盘一直打到13:11才决出胜负。虽然失利， 但36岁的张帅打出了老将风采，尤其是第二盘，网前截击打出不少好球。 女单决赛将于7日进行。 本土作战的姆博科在1:6先丢一盘的情况下，以7:5、7:6（4）连胜两盘逆转。决胜盘双方战况胶 着，一路紧咬比分到"抢七局"，看得现场观众兴奋不已。 ...

Group 1: Core Insights - The central government emphasizes the implementation of actions to boost consumption, particularly in the service sector, with a focus on enhancing dining services and exploring new growth points in service consumption [1] Group 2: Regional Highlights - In Luoyang, the vibrant night market at Cross Street attracts over 10,000 daily visitors, with peak holiday traffic exceeding 30,000, showcasing over 200 local delicacies [2] - The unique Luoyang Water Banquet, a traditional meal with 24 dishes, highlights the cultural and culinary heritage of the region [2] - The night market has undergone upgrades to improve safety and aesthetics, transitioning to electric cooking facilities and enhancing the overall dining environment [3] Group 3: Agricultural and Culinary Integration - In Mianyang, the rural tourism base integrates agricultural experiences with dining, attracting 200,000 visitors last year and generating approximately 8 million yuan in revenue [4] - The base offers hands-on activities like vegetable picking and chicken catching, enhancing the dining experience with fresh, locally sourced ingredients [4][5] - Mianyang's restaurant revenue reached 15.62 billion yuan in the first half of the year, reflecting a 6.2% year-on-year growth [5] Group 4: Sports and Culinary Synergy - In Qingdao, the integration of sports events with dining experiences has led to increased consumer engagement, with the recent sports festival attracting 8,000 participants [6] - The collaboration between the sports festival and the international beer festival has stimulated local dining and accommodation sectors, enhancing overall consumer spending [6] - The region has hosted 62 sports events this year, drawing 240,000 participants and generating approximately 200 million yuan in related consumption [7]

Core Insights - Sports consumption is a key area for cultivating new growth points in consumption, with retail sales of sports and entertainment goods increasing by 22.2% year-on-year in the first half of this year [1] - The government aims to release the consumption potential in culture, tourism, and sports through special actions to boost consumption [1] Policy Measures and Development Potential - Sports consumption can be categorized into tangible, participatory, and spectator consumption, with a shift towards service expenditure in participatory and spectator categories [2] - Since 2014, a series of policies have been implemented to unleash sports consumption potential, including top-level design in national sports strategy and various action plans to stimulate market vitality [3] - The "14th Five-Year Plan" targets a total scale of over 2.8 trillion yuan in sports consumption, with a noticeable shift from tangible to participatory and spectator consumption [4] Market Trends and Opportunities - The sports consumption market is expected to grow significantly, driven by rising disposable income and increased awareness of sports and leisure [5] - The integration of sports with culture, tourism, health, and education is deepening, creating new market segments [5] - Digital transformation is accelerating, with smart wearable devices and online fitness platforms enhancing consumer experiences [5][6] Role of Sports Events - Sports events are becoming a crucial engine for expanding domestic demand, directly driving the demand for related sports products and services [7][8] - Events like the Chengdu International Table Tennis Championships have demonstrated significant economic impact, generating substantial ticket sales and boosting local hospitality and dining sectors [8] Venue Development and Consumer Experience - High-quality sports venue construction is essential for promoting sports consumption, with examples showing significant increases in local spending during major events [11][12] - The number of sports venues has increased significantly, with a total of 484.2 million venues and a total area of 4.23 billion square meters by the end of 2024 [13] Challenges and Recommendations - Despite progress, there are challenges such as uneven regional development and a lack of diverse event offerings [10][20] - Recommendations include tailoring events to local needs, enhancing collaboration across sectors, and improving venue operations to better meet consumer demands [10][15]

Core Insights - Sports consumption is a key area for cultivating new growth points in consumption, with retail sales of sports and entertainment goods increasing by 22.2% year-on-year in the first half of this year [1] - The government aims to release the consumption potential in culture, tourism, and sports through special actions to boost consumption [1] Policy Measures and Development Potential - Sports consumption can be categorized into tangible, participatory, and spectator consumption, with a shift towards service expenditure in participatory and spectator categories [2] - Since 2014, a series of policies have been implemented to unleash sports consumption potential, including top-level design in national sports strategy and various action plans to stimulate market vitality [3] - The "14th Five-Year Plan" targets a total scale of over 2.8 trillion yuan in sports consumption, indicating a continuous growth trend [4] Market Trends and Consumer Behavior - The structure of sports consumption is optimizing, with a decline in tangible consumption from 53.7% in 2014 to a lower percentage, while participatory and spectator consumption are on the rise [4] - High-income regions show a growing demand for high-end sports products and services, with outdoor and ice sports gaining popularity among young consumers [4] - The per capita sports consumption in first-tier cities is projected to be around $500 by 2024, compared to over $1,000 in the U.S., indicating significant room for growth [4] Integration and Digital Transformation - The integration of sports with culture, tourism, health, and education is deepening, creating new market segments [5] - Digital transformation is accelerating, with smart wearable devices and online fitness platforms enhancing consumer experiences [5][6] Role of Sports Events - Sports events are becoming a crucial engine for expanding domestic demand, directly driving the demand for related sports products and services [7][8] - Events like the Chengdu International Table Tennis Championships have demonstrated significant economic impact, generating substantial revenue and boosting local hospitality and dining sectors [8] Venue Development and Consumer Experience - The construction of sports venues is essential for improving conditions for sports participation and consumption, with examples showing significant increases in local spending during events [11][12] - The number of sports venues has grown significantly, with over 484.2 million venues nationwide, indicating a robust infrastructure to support sports consumption [13] Challenges and Recommendations - Despite progress, challenges remain, such as the need for diversified post-event operations and improved service quality in venues [14] - Recommendations include enhancing venue operations through professional management, embracing smart technologies, and integrating venues with urban development to create multi-functional spaces [15][16] Trends in Fitness and Training - The trend is shifting towards personalized and intelligent services in fitness and sports training, with a growing demand for niche sports and tailored experiences [17][18] - Community-level sports activities are gaining traction, with initiatives aimed at increasing participation and enhancing public health awareness [19][20]

四川省乐山市嘉州绿心公园，市民参加跑步健身活 动。 李华时摄（影像中国） 江苏省苏州工业园区，市民在金鸡湖畔观看"苏超"比 赛直播。 张 锋摄（影像中国） 海南省三亚市，爱好者体验尾波冲浪。 武 威摄（人民视觉） 浙江省金华市，市民舞动彩带龙。 黄文龙摄（影像中国） 贵州省台江县台盘村，2025年全国和美乡村篮球大赛 （村BA）揭幕战现场。 新华社记者 陶 亮摄 河南省洛阳市宜阳县，市民在毽球比赛中。 田义伟摄（影像中国） 山东省东营市耿井湿地公园，爱好者们在骑行。 刘智峰摄（人民视觉） 怎么看9个百分点的攀升 唐天奕 8月8日，第十七个全民健身日如期而至。 全民健身日设立前，我国经常参加体育锻炼的人数比例为28.2%；如今，这一数字攀升至37.2%。 十余载光阴，9个百分点的攀升，见证着健身人群的日渐壮大，也折射出我国全民健身事业茁壮成长的 繁荣景象。 9个百分点的攀升，得益于群众赛事活动日益丰富。 安徽省合肥市庐阳区海棠街道，市民在健身中心打 乒乓球。 赵 明摄（影像中国） 河北省秦皇岛市，市民在室内冰场练习滑冰。 曹建雄摄（影像中国） 60396人！一场"苏超"比赛，刷新了中国足球业余赛事的上座纪录。 ...