STRATEGY UPDATE Capital Markets Update December 4th, 2025 AB ELECTROLUX CAPITAL MARKETS UPDATE 2025 AB ELECTROLUX CAPITAL MARKETS UPDATE 2025 Evacuation & safety information Emergency exits - Main entrance and left side of auditorium – Follow staff instructions Assembly point - Behind the office building Safety equipment - AED and first aid kit available at reception AB ELECTROLUX CAPITAL MARKETS UPDATE 2025 2 Agenda 15:00 – 15:30 Q&A 15:40 – 16:10 Brand zone tour Electrolux, AEG and Frigidare 16:15 – 17:00 ...

Core Viewpoint - The Middleby Corporation (MIDD) has entered into an agreement for affiliates of 26North Partners to acquire a 51% controlling interest in its Residential Kitchen business, valuing the segment at $885 million [1] Company Summary - Middleby will retain a 49% non-controlling interest in the newly formed standalone entity [1]

Core Viewpoint - Affiliates of 26North have agreed to purchase a controlling interest in Middleby's Residential Kitchen business, indicating a strategic move to enhance their portfolio in the residential kitchen sector [1] Company Summary - 26North is expanding its investment in the kitchen appliance market through the acquisition of a controlling stake in Middleby's Residential Kitchen business, which suggests confidence in the growth potential of this segment [1] - Middleby, known for its diverse range of kitchen equipment, is likely to benefit from this acquisition as it may lead to increased operational efficiencies and market reach under new ownership [1]

Core Insights - Electrolux Group is hosting a Capital Markets Update to present its updated strategic direction and reconfirm financial targets [1][2] Updated Strategy - The updated strategy aims to drive growth by strengthening core brands, focusing on key markets, and expanding in main channels and product categories [2] - The company will enhance cost competitiveness and cash generation through capital efficiency and production optimization [2] - Organizational changes will be implemented starting January 1, 2026, including the introduction of a commercially focused Region Asia-Pacific to increase consumer centricity [2] Financial Targets - The aftermarket organic sales ambition has been adjusted to a 10% compound annual growth rate (CAGR) over a business cycle, with aftermarket sales expected to account for 15% of total Group sales [5] - The Group targets at least 4% annual organic sales growth over a business cycle [8] - The operating margin target remains at least 6% over a business cycle [8] - A capital turnover goal of at least four times over the business cycle is maintained [8] - The company aims for a return on net assets exceeding 20% over a business cycle [8] Sustainability Commitment - Sustainability remains a cornerstone of the Group's strategy, reaffirming targets to reduce Scope 1 and 2 emissions by 85% and Scope 3 emissions by 42% by 2030 compared to 2021 [6] - As of September 2025, the Group achieved a 42% reduction in Scope 1 and 2 emissions compared to the baseline 2021, meeting criteria set by the Science Based Targets initiative [6]

Core Insights - Resideo Technologies has launched the Honeywell Home X8S smart thermostat, which integrates video streaming from compatible doorbells, enhancing home comfort and security [1][2] - The thermostat features a large touchscreen interface, customizable idle screens, and advanced air quality monitoring capabilities, positioning it as a premium product in the smart home market [1][2] Product Features - The Honeywell Home X8S smart thermostat allows homeowners to view live video streams from First Alert and Ring doorbells and communicate with visitors directly [1][2] - It includes a five-inch intuitive touchscreen for temperature programming and customizable displays, such as weather forecasts and indoor air quality information [1][2] - The device monitors indoor air quality by tracking humidity and volatile organic compounds, providing alerts for HVAC system performance to prevent costly failures [1][2] Energy Efficiency and Savings - The thermostat's Smart Room Sensors and Adaptive Recovery technology help optimize energy use, with users reportedly saving an average of $204 annually when utilizing recommended scheduling features [1][2] - The product is designed to be energy-efficient, appealing to consumers looking for modern solutions that also reduce energy costs [1][2] Compatibility and Installation - The Honeywell Home X8S is compatible with various HVAC systems and supports dual-band WiFi, making it easy to integrate into existing smart home setups [1][2] - It is Matter certified and works with voice control systems like Amazon Alexa, Google Assistant, and Apple Home, enhancing its usability [1][2] - The thermostat is priced at $219.99 and is available through various retail channels, with professional installation options recommended for many consumers [1][2]

Core Insights - Cyber Monday sales have extended beyond the traditional timeframe, allowing consumers to continue taking advantage of discounts on various products [1][3]. Tech Deals - Significant discounts include 30% off Sony WH-1000XM5 headphones, now priced at $278 from $399.99, and 55% off the Dyson V9 Motorbar vacuum, now at $269.99 from $599.99 [2][6][62]. - Other tech deals include 20% off the Bose Portable Smart Speaker, now $319 from $399, and 51% off a soundbar priced at $48 from $98 [11][8]. Streaming Deals - Ongoing streaming service deals include STARZ's annual plan at $11.99, down from $69.99, representing an 83% discount [41]. - Paramount Plus Premium monthly plan is available for $2.99, down from $12.99, a 77% savings [43]. Gaming Deals - The Sony PS5 Pro is discounted to $649 from $749, a 13% reduction, appealing to tech enthusiasts [50]. - Logitech gaming peripherals, such as the G305 Lightspeed mouse, are also on sale, now $29.99 from $43.90, saving 32% [53]. Home Deals - The Dyson V9 Motorbar vacuum is highlighted for its 55% discount, while the eufy Omni C20 robot vacuum is available for $329.99, down from $699.99, a 53% savings [62][60]. - Other home products include the Bissell Little Green Mini at $74.99, down from $94.99, a 21% discount [58]. Mattress & Bedding Deals - The Leesa Sapira Hybrid Mattress is marked down to $1,374 from $1,999, saving 31% [72]. - The Saatva Classic Mattress is available for $1,814, down from $2,139, a 15% discount [74]. Furniture Deals - Joybird's Wilder Sleeper Sectional is discounted to $2,499.99 from $4,199.99, a 40% savings [86]. - Flexispot's E7 Pro Standing Desk is now $369.99, down from $599.99, saving 38% [91]. Kitchen Deals - The Gourmia All-in-One 14-qt. Air Fryer is available for $50, down from $129, a 61% discount [96]. - The Breville Barista Express Espresso Machine is priced at $499.95, down from $749.95, saving 33% [109]. Fitness Deals - The Apple Watch SE 3 is discounted to $199 from $249, a 20% savings [116]. - The Ergatta Lite Rower is available for $1,099, down from $1,699, a 35% discount [127]. Women's Fashion Deals - Columbia's Karis Gale Full Length Parka is now $60, down from $120, saving 50% [129]. - Lululemon's Align Dress is priced at $99, down from $148, a 33% discount [131]. Men's Fashion Deals - The Barbour Domus Jacket is available for $214.99, down from $325, saving 34% [156]. - Bonobos Stretch Lightweight Flannel Shirt is now $69.30, down from $99, a 30% discount [159]. Beauty Deals - SkinCeuticals C E Ferulic Serum is priced at $154.70, down from $182, saving 15% [165]. - Dyson Supersonic Hair Dryer is available for $379.99, down from $519.99, a 27% discount [167].

Core Insights - A. O. Smith Corporation (AOS) is experiencing strong demand for commercial water heaters and boilers in North America, with organic sales in India increasing by 12.9% year over year in Q3 2025 [1]. - The company anticipates a sales growth of approximately 4-6% in its North America boiler business and low-single-digit growth in the commercial water heater business for the year [1]. Business Acquisitions - A. O. Smith is focused on acquiring businesses to expand its customer base, regions, and product lines, exemplified by its acquisition of LVC Holdco LLC (Leonard Valve) for $470 million, expected to close in Q1 2026 [2]. - The acquisition of Pureit from Unilever in November 2024 has enhanced A. O. Smith's offerings in water treatment solutions and strengthened its market position in India [3]. Financial Performance and Shareholder Returns - In the first nine months of 2025, A. O. Smith paid dividends totaling $145.1 million and repurchased shares worth $335.4 million, with a 6% increase in dividends to 36 cents per share announced in October 2025 [4]. - The company reported cash and cash equivalents of $152.7 million at the end of Q3 2025, significantly higher than its current debt of $19 million [4]. Market Challenges - The company faced challenges in its Rest of the World segment, particularly in China, where revenues declined by 1% year over year in Q3 2025, with a projected 10% decrease in sales for 2025 in local currency [7]. - Rising operating expenses, with costs of sales and selling, general, and administrative expenses increasing by 2.2% and 7% year over year, respectively, are putting pressure on A. O. Smith's profitability [8].

Core Viewpoint - The demand for high-end home appliances has shifted from merely pursuing quality to a fusion of products and services, emphasizing enjoyment over ownership, leading to a comprehensive service system becoming a new benchmark for high-end experiences [1] Group 1: Service System Upgrade - COLMO has launched a comprehensive upgrade of its service system with the introduction of the "1V1 Exclusive Butler + High-end Dedicated Engineer" dual-core service model, aiming to redefine high-end appliance service standards [1][3] - The service philosophy of COLMO is based on deep user insights, focusing on "heartfelt service, exceeding expectations" to create a one-stop butler service system [3] Group 2: User-Centric Features - The dedicated service team provides 1-on-1 assistance, simplifying the process from delivery to installation, allowing users to communicate their needs through the butler, thus eliminating the hassle of multiple contacts [3][4] - COLMO ensures that over 90% of dedicated engineers are trained and certified to provide comprehensive home appliance services, with strict control over the number of users served daily to guarantee an exceptional service experience [4] Group 3: Assurance and Transparency - COLMO has established a rapid service mechanism with response times of within 1 hour, installation within 24 hours, and repairs within 48 hours, ensuring efficiency [6] - The company guarantees transparency in pricing, with all charges publicly disclosed and a commitment to double compensation for any overcharging, alongside a one-year performance fault replacement service [6] Group 4: Expanding Service Scenarios - COLMO's services are designed to meet high-frequency user needs in home decoration and living, ensuring proactive responses to service requirements [8] - The company offers a proprietary AI design tool, "Meizhai Master," to generate customized plans based on user home layouts and lifestyles, ensuring the realization of ideal smart homes [9] Group 5: Industry Impact - COLMO's butler service is seen as a model for the high-end appliance industry, showcasing features like proactive engagement, comprehensive coverage, and digital empowerment [12][14] - Since its establishment in 2018, COLMO has served over 3 million users globally, demonstrating its commitment to user-centric service and contributing to high-quality industry development [14]

Core Insights - Cyber Monday features significant discounts across various product categories, with many deals extending from Black Friday, creating a final opportunity for consumers to save before the holiday season [1][3] Technology Deals - Popular tech items include Apple AirPods Pro 3 priced at $219.99, down from $249, saving 12% [6] - Sony WH-1000XM5 headphones are available for $248, a 38% discount from $399.99 [9] - Chromebooks, such as the HP 14-inch model, are priced at $169.99, saving 35% from $262.98 [23] Streaming Services - Hulu Bundle with Ads is offered at $4.99, down from $12.99, saving 62% [53] - STARZ Annual Plan is available for $11.99, a significant 83% discount from $69.99 [56] - Paramount Plus Premium Monthly Plan is priced at $2.99, saving 77% from $12.99 [60] Gaming Deals - Sony PS5 Pro is priced at $649, down from $749, saving 13% [67] - PS5 Slim Digital Edition is available for $399, a 20% discount from $499 [72] - DualSense Edge Wireless Controller is priced at $159.99, saving 20% from $199 [75] Home and Kitchen Deals - Dyson V9 Motorbar vacuum is available for $269.99, down from $599.99, saving 55% [90] - Breville Barista Express Espresso Machine is priced at $499.99, a 33% discount from $749.95 [151] - Jackery Explorer 1000 v2 Portable Power Station is offered at $349, saving 19% from $429 [99] Mattress and Bedding Deals - Leesa Sapira Hybrid Mattress (Queen) is priced at $1,374, down from $1,999, saving 31% [106] - Tempur-Pedic Cloud Mattress (Queen) is available for $1,399.30, a 30% discount from $1,999 [110] - Nectar Classic Mattress (Queen) is priced at $649, saving 59% from $1,598 [114] Furniture Deals - Joybird Wilder Sleeper Sectional is available for $2,499.99, down from $4,199.99, saving 40% [129] - Flexispot E7 Pro Standing Desk is priced at $369.99, saving 38% from $599.99 [134] - Braya Hydraulic Storage Bed is offered at $285.99, a 61% discount from $728.97 [124] Fashion Deals - SKIMS Fits Everybody T-Shirt is priced at $33.60, down from $48, saving 30% [183] - Columbia Karis Gale Full Length Parka is available for $60, saving 50% from $120 [186] - Allbirds Women's Wool Runner Go is offered at $20.99, a significant 81% discount from $110 [209] Beauty and Hair Care Deals - Dyson Supersonic Hair Dryer is priced at $379.99, down from $519.99, saving 27% [242] - Olaplex No. 5 Bond Maintenance Conditioner is available for $22.40, saving 30% from $32 [255] - Medicube Collagen Overnight Wrapping Facial Mask Pack is priced at $13.30, down from $18.99, saving 30% [228] Pet Deals - Embark Breed Identification Kit is offered at $84, down from $109, saving 23% [257] - Chom Chom Roller Pet Hair Remover is priced at $14.70, saving 47% from $27.99 [260] - Inaba Churu Chicken Varieties are available for $23.09, a 30% discount from $32.98 [263] Toy and Gift Deals - Makeblock mBot Robot Kit is priced at $55.99, down from $69.99, saving 20% [266] - Razor A Kick Scooter is available for $29.99, saving 33% from $44.99 [269] - Lego Bonsai Tree is offered at $39.98, down from $49.99, saving 20% [275]

Summary of Key Points from the Conference Call Industry Overview: China Consumer - **China's Consumption Status**: Contrary to the belief that China is under-consuming, the country is one of the fastest-growing major economies. Per capita volume consumption is comparable to global peers, exceeding the US, Japan, and South Korea in certain food categories such as proteins, eggs, seafood, and vegetables [1][10][21]. - **Pricing Dynamics**: The perception of under-consumption is largely due to low pricing, which can be less than 40% of US prices in many categories, especially services [1][10][21]. Macro View - **Household Consumption to GDP Ratio**: China's household consumption accounts for approximately 40% of GDP, which is lower than the US (68%), Japan (54%), and South Korea (48%). However, when adjusted for social transfers in kind, this ratio increases by about 7%, bringing China closer to South Korea and Japan [2][66][71]. - **Potential for Upside**: There is potential for growth in higher-quality and experience-based services, including preventive healthcare, leisure, and entertainment [2][72]. Corporate China: E2SG Opportunities - **E2SG Definition**: E2SG stands for Efficiency, Experience, Service, and Global. Companies can leverage these themes for growth, focusing on cost efficiency, enhancing customer experience, and exploring global markets [3][4]. - **Stock Picks**: The report identifies several companies that fit into the E2SG framework, including Pop Mart, Midea, Geely, H World, Trip.com, Tencent, and Damai, which are expected to be long-term winners despite some facing near-term challenges [4]. Consumption Patterns - **High Volume Consumption**: China exhibits high volume consumption in staples, particularly food, while discretionary categories may see growth potential. For example, China's per capita protein consumption exceeds that of the US [26][27]. - **Service Consumption**: China's consumption of core services like housing, healthcare, and education is comparable to global peers, but there is still room for improvement in higher-quality services [27][30]. Pricing Analysis - **Low Prices**: China's nominal consumption value is suppressed by low prices, which are influenced by structural factors such as being the world's factory, intense competition, and government price regulations [32][35][52]. - **Comparison with Developed Markets**: Consumer goods and services in China are generally cheaper than in the US, Japan, and South Korea, with significant price differences in various categories [33][34]. Urbanization and Future Growth - **Urbanization Impact**: Urbanization is expected to continue, with projections suggesting that the urbanization rate could surpass 70% during the 15th Five-Year Plan. This shift is anticipated to boost household consumption significantly [60][73]. - **Discretionary Spending Potential**: There is significant upside potential in discretionary healthcare and education, as well as leisure and entertainment services, which are currently underdeveloped [72][76]. Conclusion - **Investment Opportunities**: The analysis suggests that while China faces challenges in consumption patterns, there are substantial opportunities for growth in various sectors, particularly in higher-quality and experience-based services. The E2SG framework provides a strategic lens for identifying potential investment opportunities in the Chinese consumer market [3][4][72].