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从观影到入戏,国庆假期“影视+旅游”热潮持续
Da Zhong Ri Bao· 2025-10-07 00:42
Core Insights - The article highlights the growing trend of integrating film and tourism in Shandong during the National Day holiday, with various innovative projects attracting tourists and revitalizing the local film tourism industry [2][3][6]. Group 1: Film and Tourism Integration - Shandong has seen a surge in "film + tourism" projects, with popular shows like "生万物" and "我们的河山" driving visitor interest and engagement [2][3]. - The "红嫂家乡" tourism area organized a film culture festival, featuring themed activities that attracted thousands of visitors daily [3][7]. - Interactive experiences, such as dressing up as characters from popular shows and participating in themed events, have enhanced visitor engagement [3][4]. Group 2: Visitor Experience and Engagement - The 乐陵影视城 has created immersive experiences that allow visitors to "travel through time," featuring performances and interactive games that reflect different historical periods [4][6]. - The park offers over 100 performances daily, ensuring that visitors have continuous entertainment options throughout their visit [5][6]. - The integration of cultural experiences, immersive performances, and themed dining options has made the film city a popular destination for tourists [6][7]. Group 3: Innovative Programming - The "红嫂家乡" tourism area has developed red-themed performances that combine entertainment with educational elements, attracting large audiences [7]. - New immersive theatrical productions, such as "重走支前路," provide visitors with a deeper understanding of historical events while engaging them in the narrative [7]. - The combination of film, red tourism, and rural tourism has created a unique model that has garnered positive feedback from visitors and boosted local consumption [7].
跟着电影去旅游 国庆档新片为各景区景点留住客流
Yang Guang Wang· 2025-10-05 01:13
Group 1 - The box office for the 2025 National Day holiday has reached 1.174 billion yuan, indicating a strong consumer interest in films during the holiday period [1] - The trend of "traveling with movies" has emerged as a new driver for holiday consumption, with locations featured in films attracting significant tourist traffic [1] - In Quanzhou, popular filming locations have seen a nearly 30% increase in visitors compared to the same period last year, with 129,700 tourists recorded in the first two days of the holiday [1] Group 2 - The film "The Volunteers: Blood and Peace" has led to a 50% increase in daily visitor traffic at the Hongfeng Film and Television Base compared to the same period last year [2] - The base has developed one-day and two-day tour packages that connect multiple filming locations, enhancing the overall tourist experience [2] - Discounts are offered at partner hotels, restaurants, and homestays for visitors who present movie tickets or base entry tickets, promoting local tourism [2]
“东方好莱坞”横店影视城沉浸游火热
Zhong Guo Xin Wen Wang· 2025-10-02 03:56
Core Insights - The article highlights the growing popularity of immersive experiences at Hengdian World Studios, often referred to as the "Oriental Hollywood," which is the largest film and television production base globally [1][3]. Group 1: Immersive Experience - Hengdian World Studios has introduced various immersive experience projects to attract tourists, allowing them to engage in interactive activities with NPCs (non-player characters) [1][3]. - During the recent National Day and Mid-Autumn Festival holiday, the studios featured over 40 resident NPCs who provided emotional engagement and performance for visitors [3][4]. - Tourists are encouraged to participate actively, with many choosing to become NPCs themselves, experiencing the filming process firsthand [3]. Group 2: Technological Integration - The studios are leveraging technology to create digital, networked, and intelligent immersive experiences, such as a large indoor flying cinema that offers a unique flying experience [4]. - The "Hengdian Star Scout Program" and "I Experience Filming in Hengdian" projects allow visitors to participate in short film shoots for free, enhancing their engagement with the film-making process [4].
乐陵:“光影”赋能文旅融合 激活县域经济高质量发展新动能
Qi Lu Wan Bao Wang· 2025-09-29 05:21
Core Viewpoint - The city of Le Ling is rapidly developing into a leading destination for film and television production in Northern China, leveraging its cultural assets and tourism potential to drive economic growth [1][5]. Group 1: Film and Television Development - The TV series "Guose Fanghua" won the "Best Art Award" at the Bai Yu Lan Awards, with 90% of its scenes filmed in Le Ling Film City [1]. - The upcoming film "Tang Tan 1900" is expected to attract significant tourist traffic, with nearly 700,000 visitors and over 90 million yuan in tourism revenue during the Spring Festival [1]. - Le Ling Film City has been established to capitalize on the overflow of the Beijing film industry, with policies aimed at promoting high-quality development in the film and cultural industry [2][5]. Group 2: Infrastructure and Services - Le Ling's proximity to Beijing (just over two hours by car) significantly reduces filming costs and enhances the operational environment for film crews [2]. - The city has introduced 66 new brand stores, added over 8,400 hotel and guesthouse beds, and improved public transport to support tourism [2]. - A comprehensive service chain has been developed, including free public transport and 17 popular tourist spots to enhance visitor experience [2]. Group 3: Visitor Engagement and Experience - The film city has created immersive experiences, allowing visitors to participate in storylines and interact with NPCs, thus enhancing engagement [3]. - Over 30 interactive experiences have been introduced, including opportunities for visitors to act in films and create content for social media platforms [3]. - By July 2025, more than 30,000 extras have been recruited, contributing to local consumption and economic activity [3]. Group 4: Regional Economic Impact - The success of the film city has positively impacted surrounding areas, with local businesses experiencing growth due to increased visitor traffic [4]. - New businesses, such as a homestay and a diversified leisure farm, have emerged in response to the influx of tourists [4]. - The city has been recognized as a "national county-level commercial leader," reflecting its vibrant night economy and brand attraction [4]. Group 5: Future Development Strategy - Le Ling aims to create a comprehensive "film + culture + industry" ecosystem, enhancing its reputation and economic vitality [5]. - The city plans to further develop themed immersive experiences, such as the "70s and 80s Memory Theme Immersive Street," to attract more visitors [4][5]. - The integration of film and tourism is expected to bring in younger demographics, boosting the city's profile and consumption levels [5].
浙江横店:沉浸式文旅体验引客来
Zhong Guo Xin Wen Wang· 2025-09-28 03:05
Core Viewpoint - The article highlights the immersive cultural tourism experience in Hengdian, Zhejiang, which attracts visitors through innovative interactions and engaging activities [1]. Group 1: Immersive Experience - Hengdian has introduced NPCs (non-player characters) to enhance visitor engagement, creating a unique and interactive environment [3][5][11]. - The "no waste scenic area" initiative is promoted through NPCs, encouraging visitors to participate in sustainable tourism practices [3][5]. Group 2: Visitor Engagement - Tourists are actively participating in various activities, including taking photos and interacting with NPCs, which enhances their overall experience [9][15]. - The presence of NPCs performing and engaging with visitors has drawn significant attention, contributing to a lively atmosphere [11][19]. Group 3: Cultural Products - Visitors are shown selecting cultural and creative products, indicating a growing interest in local craftsmanship and souvenirs [13].
乘影视主题列车去横店“飙演技”
Core Insights - The launch of the G9291 film-themed tourist train from Nanjing to Hengdian marks the acceleration of the "high-speed rail + film + tourism" integration model in the Yangtze River Delta region [3] - The immersive experience includes interactive elements with NPCs and themed train carriages representing popular films, enhancing the travel experience into a live-action role-playing adventure [3] - The initiative coincides with the one-year anniversary of the Hangzhou-Wenzhou high-speed rail, creating a "2-hour traffic circle" that promotes a shift from fast travel to leisurely exploration [4] Group 1 - The G9291 train carried 576 tourists, showcasing the growing popularity of film-themed travel experiences [3] - The train features eight carriages transformed into scenes from popular dramas, allowing passengers to engage in interactive storytelling [3] - Upon arrival, tourists can choose customized film-themed itineraries based on different demographics, such as youth, seniors, and families [3] Group 2 - Tourists stay at the upgraded "Hengdian Into the Scene" hotel, which integrates accommodation with film production experiences [4] - The two-day itinerary immerses visitors in a cinematic atmosphere, covering all aspects of their stay from dining to entertainment [4] - Hengdian plans to expand its film-themed train network, leveraging its film resources to enhance the integration of film, culture, and tourism [4]
乐陵聚力打造“影视+文旅”顶级IP 推动文旅融合高质量发展
Qi Lu Wan Bao Wang· 2025-09-23 13:57
Group 1: Cultural and Tourism Development - Le Ling has a rich cultural heritage and numerous tourism resources, including 11 national A-level tourist attractions and 52 cultural heritage sites [1] - The city has adopted a "cultural tourism revitalization" strategy, leveraging opportunities from the Beijing film industry to develop Le Ling Film City, creating a new path for cultural tourism integration [2][3] - The integration of film and tourism has led to significant visitor increases, with the film city attracting over 70 million visitors during peak seasons and generating substantial revenue [4][6] Group 2: Film Industry Growth - Le Ling Film City has established partnerships with over 100 domestic film companies and has hosted notable productions, enhancing its reputation in the film industry [3][4] - The city has seen a rapid increase in the number of registered film-related enterprises, with 178 new companies established in the past two years [6] - The film industry has created over 8,400 new hotel and accommodation beds, significantly boosting local tourism and hospitality sectors [6] Group 3: Infrastructure and Service Enhancement - Le Ling is developing comprehensive tourism infrastructure, including cultural exhibition centers and transportation services, to improve visitor experience [7] - The city has introduced various tourism routes and experiences, focusing on red tourism, ecological sightseeing, and immersive film experiences [7] - The establishment of smart tourism services and new attractions has enhanced the overall tourism experience, attracting a younger demographic [7] Group 4: Cultural Prosperity and Community Engagement - The city has invested in public cultural services, achieving recognition for its libraries and cultural stations, which enhances community engagement [8] - Various cultural events and activities have been organized, promoting local arts and community participation [8] - The establishment of cultural research and creative bases has further enriched Le Ling's cultural landscape, fostering local talent and creativity [8]
在荆楚大地 探寻活力支点
Jin Rong Shi Bao· 2025-09-17 02:13
Group 1: Cultural and Tourism Development - The integration of historical and modern elements in tourism is exemplified by the Tang City Film and Television Base in Xiangyang, which features immersive night tours and performances, attracting significant visitor interest [2][3] - Since the launch of the night tour project, Xiangyang has converted 70% of its visitors from transit to overnight stays, increasing average tourist spending from 120 yuan to 700-800 yuan, significantly boosting local consumption [3] - Tang City has become a top tourist destination in Hubei, with an annual visitor count stabilizing around 2 million, making it one of the province's top three "internet-famous" attractions [3] Group 2: Agricultural and Employment Growth - The introduction of the Cloud Above Pastoral Dairy Farm in Nanzhang County has modernized local dairy farming, with a projected annual output value of 1.6 billion yuan and a capacity of 1,000 dairy cows by the end of the year [4] - The dairy project has spurred local entrepreneurship, with residents like Zou Weijun establishing agricultural companies to supply feed, resulting in significant profits and job creation [5] - The dairy industry's growth has led to a return of migrant workers to their hometowns, with many finding stable employment opportunities locally, enhancing the economic landscape of Nanzhang County [6] Group 3: Water Resource Management and Economic Development - The Beijing Yiqing Food Company has established a production base in Danjiangkou, leveraging the area's high-quality water resources, which has increased production capacity by 15 times compared to the previous year [7][8] - Danjiangkou's water quality meets national standards, providing clean water to over 114 million people across multiple provinces, and has become a critical resource for urban water supply [8] - The city's water economy is projected to generate over 18 billion yuan in 2024, accounting for 40% of the total city output, showcasing the successful integration of environmental resources into economic development [8][9]
“影视+文旅”,有消费券有新线路 金熊猫奖邀你实惠赏四川
Si Chuan Ri Bao· 2025-09-07 01:49
Core Viewpoint - The "Golden Panda Award" film screening event is promoting a new consumption experience by integrating film, food, tourism, and public welfare in Sichuan's diverse cultural scenes [1] Summary by Relevant Sections Event Details - The event runs from August to December, with film consumption vouchers available online every Friday to Sunday at 10 AM [1] - A special group coupon package worth 66 yuan is available from August 29 to September 29, covering over 100,000 merchants across Sichuan, with a total issuance amount exceeding 6 million yuan [1] - Users can participate in interactive tasks to win movie tickets and other rewards from August 29 to October 8 [1] Thematic Tourism Routes - Fourteen themed tourism routes are launched, connecting film with cultural landmarks and unique scenes in Sichuan [1] - The "Revolutionary Light and Shadow Journey" focuses on historical sites related to Deng Xiaoping in Guang'an and Huaying Mountain, integrating relevant film works [1] - Other routes include "Cultural Immersion Journey" and "Myth into Reality Journey," utilizing scenic spots like Jiuzhaigou and Qingcheng Mountain to transform literary classics and myths into real experiences [1] - Additional routes cover panda ecological observation, photography in the western Sichuan plateau, hiking on the Shu Road, heritage experiences from the Three-Line Construction, tea culture transmission, and sci-fi technology interactions, creating a new cultural tourism landscape [1]
“金熊猫”邀你“跟着影视游四川” 收藏这14条线路去打卡!
Sou Hu Cai Jing· 2025-09-05 18:47
Core Insights - The "Golden Panda Award" film screening event has successfully brought quality films to audiences across Sichuan through various formats such as outdoor and cinema screenings [1] - The initiative includes innovative combinations of film with tourism, food, and community benefits, featuring 14 immersive film tourism routes that allow visitors to experience locations from popular films and TV shows [1] Group 1: Film Tourism Routes - The "Urban Light and Shadow: Journey Through the Ages" route includes locations from films like "Hot Pot Artist" and "Emergency Public Relations" [2] - The "Sichuan Rhythm: Tracing Civilization" route features sites related to ancient Sichuan culture, such as the Sanxingdui site and the Wuhou Shrine [4] - The "Panda Home: Natural Image Journey" focuses on panda conservation areas and related films, promoting ecological education [7] Group 2: Cultural and Historical Themes - The "Revolutionary Light and Shadow Journey" highlights significant historical sites related to Chinese revolutionary history, including the hometown of Deng Xiaoping [11] - The "Ancient Towns and Life in Drama" route offers immersive experiences in traditional culture and local customs through films set in historical towns [14] - The "Long March Film Study Tour" retraces the historical Long March route, integrating educational elements about revolutionary history and ethnic culture [26] Group 3: Unique Experiences - The "Tea Aroma and Film Charm Journey" combines tea culture with film experiences, allowing visitors to engage in traditional tea ceremonies [24] - The "Future is Here: Sci-Fi Sichuan Journey" features modern attractions like the Chengdu Sci-Fi Museum, promoting futuristic themes [33] - The "Film and Travel Integration: Dream Factory Journey" offers interactive film shooting experiences and educational activities related to film production [36] Group 4: Overall Impact - The launch of these 14 film tourism routes represents a significant innovation in Sichuan's cultural tourism industry, shifting from traditional sightseeing to immersive and experiential travel [1]