来自广西的周乐妍是电视剧《星汉灿烂》的粉丝，得知影视城是取景地后专程前来拍照打卡。"原本只 想拍组汉服照，没想到一进门就像被拉进了古装戏里一样，真实当了一回剧中人，这份体验太特别 了。" 贵州匀影文旅投资集团有限公司董事、副总经理黄佳炜介绍，正月初一至初七，影视城推出"梦回秦汉· 我在都匀当明星"新春嘉年华活动，以"影视+旅游+非遗"融合模式打造梦回秦汉不夜城沉浸式体验，精 心编排30余场实景演绎，让游客从文化观赏者转变为深度参与的"特约演员"，沉浸式感受传统文化魅 力。据统计，仅2月17日，影视城接待游客7300人次，实现旅游综合收入108.86万元。 一路深入，游客们发现自己不再只是旁观者，而是这场新春大戏的主角。街口音乐骤响，秦汉装束的人 们跳起欢快的"抖舞"；衡山王府前，"将府欢歌贺新春"正在上演，"宫女"翩若惊鸿，"将士"刀戟铿锵。 演职人员与游客热情互动，齐声送出马年新春祝福，暖意直达心底；百戏坊下，游客们踮脚争抢"千 金"抛下的绣球，笑声回荡在街巷。 午后，司马门宫殿广场上的"皇家演武耀秦城"将气氛推向高潮。"春节特意带孩子来感受传统文化，现 场氛围特别让人有参与感。"市民王先生笑着说。 夜幕降 ...

夜幕降临，东门码头的霓虹与江水交相辉映，将人瞬间拉入《四喜》的浪漫剧情；漫步严子陵钓 台，身着汉服的游人穿梭于碑林之间，仿佛下一秒就能邂逅《时光正好》的温情瞬间。自1月15日起至3 月底，"春游桐庐·马上有喜"系列活动围绕"入梦、入镜、入趣、入画、入席"五大主题，邀您在桐庐山 水中当一回"主角"，过个独一无二的"影视中国年"。 当然，春节的底色终究是温情，"入画"的传统年味藏在这座城市的街巷里：桐君山的祈福围炉、博 物馆的非遗拓印，以及商圈内的舞龙舞狮快闪，让传统年味与现代生活无缝融合。玩累了，再"入席"品 味舌尖上的穿越，秦海璐点赞的江鲜、唐嫣推荐的炒龙须、蒋欣热爱的酒酿馒头，还有《我们的客栈》 同款畲乡长桌宴，用美食解锁味蕾的享受。 想要"入梦"盛唐，不妨走进桐庐中心广场，这里联动爆款剧IP《国色芳华》，从元旦到正月十七， 沉浸式的主题灯海与烟火气的新春市集交织，让您在流光溢彩中体验穿越之旅。除了视觉盛宴，"入 趣"的互动体验让影视之旅更添心跳。在瑶琳仙境，看"万马奔腾"舞蹈秀震撼上演；在OMG心跳乐园溶 洞内，与《西游记》主题演艺沉浸互动；生仙里滑雪场的"雪狐NPC"奇幻互动与夜滑烟花秀，则为您增 添一 ...

2026横店上元灯会以21组影视级灯组和"戏精、霸总、武侠、妖界、仙侠、音乐"六大片场为主观赏区和 体验区，融合多个经典、爆款影视IP，打造绮丽梦幻的"人、妖、仙"三界奇境，遍布整个园区，设计、 制作成本近千万元。 总台央视记者 刘彦霖：除了观赏，"入戏"是这次灯会的另一大体验。通过设置民俗问答、传统技艺体 验等互动环节，游客可以从旁观者直接变成参与者；同时，换上古装戏服参与微电影拍摄，生成专 属"影视片段"；也可以走进影视剧原拍摄地，生成一张专属海报。 据了解，自1月18日横店上元灯会开启至今，累计接待游客近10万人次。此次灯会将持续至正月十五， 预计在元宵节期间还将迎来新的客流高峰。 本文转自【央视财经】； 临近春节，各地灯会都已经开启，作为影视拍摄基地，浙江横店的灯会有哪些亮点和新玩法？ 科技灯组与舞台演艺深度融合，让横店的实景演出、沉浸式剧目更具视觉冲击力。演艺团队根据灯光效 果精准编排动作、场景与剧情，实现了灯随戏动、戏因灯亮的最佳效果，进一步提升了观众的观赏体 验。 高品质的灯光演艺产品，持续吸引各地游客前来观赏体验，也直接带动了周边住宿、餐饮、旅拍等配套 产业的人气回升。相关负责人介绍，以往大多 ...

2月4日，腊月十七，年味渐浓。记者在登封市大金店镇袁桥村看到，古戏楼前，锣鼓未响，却聚集着成 群的人。扛摄像机的、举反光板的、穿长衫马褂的演员，正围着一位白发老者说戏。老者一捋胡子，眼 神一亮，周遭瞬间静下来——"Action！"一场微短剧开拍了。 这座静静矗立了数百年的戏楼，如今成了最忙碌的"片场"。 微短剧的火爆，反向赋能乡村旅游，带动餐饮、住宿、农特产销售一整条链。村里的"花筑·德润居"民 宿负责人张雪琴感受真切，她说："接待的游客和研学团队越来越多，很多剧组也长住，客房几乎没了 淡季。旺季时，200多张床位都供不应求。" 站在郑州市打造"竖屏之城"发展的风口，袁桥村的眼光看得更远。"不能只满足于当个优质'背景板'"， 刘万涛和村"两委"有了更实的盘算。他们正谋划推动三方面升级：一是对古村落进行保护性场景提升， 规划打造更具专业性的特色拍摄区；二是启动"本土人才孵化"计划，与高校合作，将专业课堂引到村 里，培养扎根乡村的影视幕后人才；三是深化"微短剧+文旅"融合，规划沉浸式体验项目，让游客从"旁 观"转为"入戏"。 古戏楼前，旧曲新唱。从听戏到拍戏，袁桥村正用一方老戏台，书写文化传承与产业兴旺的乡村全面 ...

Core Viewpoint - The event "Follow the Movie to Travel" aims to integrate film and tourism in Shenzhen, promoting the city's cultural and artistic atmosphere while enhancing tourism through cinematic experiences [1][5]. Group 1: Event Overview - The launch ceremony for the "Follow the Movie to Travel" initiative took place in Shenzhen, featuring a large original musical performance that combines modern art with traditional heritage [2][5]. - The event included a themed market that engaged audiences through various interactive activities, showcasing local culture and art [2]. Group 2: Film and Tourism Integration - Six domestic films were promoted during the event, each highlighting innovative approaches to integrating film with tourism, such as the film "Silent Awakening" which developed a city exploration route in collaboration with Baidu Maps [5][6]. - The film "Panda Plan: Tribal Adventure" announced an immersive tourism plan linking multiple cities, creating a closed loop of "watching movies - traveling - consumption" [5]. Group 3: Industry Collaboration - Various industry representatives announced strategic partnerships and initiatives aimed at enhancing the film-tourism synergy, such as Shanghai Film Park's collaboration with China Travel Shanghai to create immersive historical experiences [8][9]. - China UnionPay and China Construction Bank introduced financial incentives to support cross-scenario consumption in the film and tourism sectors [9]. Group 4: Promotion of Shenzhen's Attractions - Four unique film tourism routes were introduced, showcasing Shenzhen's natural beauty, technological landmarks, historical sites, and modern artistic attractions [10][12]. - The establishment of new service centers for the Shenzhen film industry aims to provide systematic support for film creation and tourism integration [12].

"心愿官"全程互动陪伴、百位小丑零距离互动、放飞孔明灯……1月18日上午10点41分许，2026年首趟"乐游长三角"影视旅游列车从苏州南站鸣笛启程， 开启"入梦""入戏"之旅。C3611次列车载着200余名特邀体验官驶向横店，不仅将旅途变为沉浸式影视片场，更奏响通往横店年度盛事的精彩序曲。 "本宫的哥哥叫什么名字？答对了本宫奖励你两万片酬。"NPC(非玩家控制角色)华妃发问。车厢里紧跟着就是此起彼伏的抢答声，热闹非凡。 列车行进过程中，4节车厢化身移动"片场"，"财运星君""福寿星君""姻缘星君""文曲星君""快乐星君""影视导演"等各色"心愿官"纷纷登场，在车厢内展开 趣味互动。旅客通过完成"接福任务"积累"福气值"，提前点燃新年的欢乐与期待。 从上海虹桥站、南京南站，再到此次苏州南站，"乐游长三角"影视旅游列车自2025年6月29日首发以来已开行三趟，覆盖长三角三大核心城市。通过持续 升级的"沉浸式高铁剧本杀"玩法，愈加精细化的体验叙事精准触达高潜力、高品质客群，成为横店目的地形象的流动展示长廊，助推长三角文旅统一大市 场建设，深度融合"高铁+影视+旅游"，打造沉浸式旅游新场景。 列车抵达，深度"入戏"开 ...

浙江横店上元灯会燃灯迎春 影视IP将赋能春节文旅消费 据介绍，今年横店上元灯会将影视IP、《山海经》元素与传统灯彩相结合，打造"人间、妖灵、修仙、 未来"四大主题空间，并延展出多个沉浸式片场。 "几千只孔明灯一起升空，那种感觉真的从来没有过。"周文锦说，在横店不只看到灯会本身，更是一种 难得的情绪体验。 灯会期间，横店影视城同步推出古风巡游、沉浸式演出等活动。300余名NPC参与互动巡游，每日上演 360余场演出，非遗火秀、古彩戏法、杂技表演轮番登场。游客不仅可以参与剧情互动，还能化身"群 演"，融入演出现场。 据悉，春节假期期间，横店的节日氛围将延伸至全域。万盛步行街将举行新春巡游，集中展示影视与传 统文化元素；横店国际马戏城推出"奇趣小丑嘉年华"；横店圆明新园将举办龙灯文化节，涵盖龙灯展 演、手作体验等内容，让游客在不同空间感受多样年味。 在配套方面，横店的住宿体系也持续升级。1月18日，横店万豪万枫酒店开启试营业，343间客房投入使 用，这是横店迎来的首家外资品牌酒店。目前，横店已形成涵盖影视主题酒店、剧组商务酒店、品牌联 盟酒店、野奢度假酒店在内的多元住宿矩阵，客房总量超过1.2万间。(完) 中新网金 ...

Core Insights - The "Good Shandong" weekly report for 2025 highlights the province's vibrant culture, innovation, and community spirit through various stories of individuals and industries [3][4][5][6][8][9]. Group 1: People and Community - The essence of "Good Shandong" is rooted in its people, showcasing ordinary individuals who embody kindness, dedication, and innovation, contributing to the warm spirit of the Qilu culture [4]. - Notable stories include Zhang Maolu, who has dedicated 62 years to preserving Lei Feng's spirit through extensive documentation and public exhibitions, and Cheng Jie, a teacher who has helped 200,000 adults learn to read [4][5]. - The narrative emphasizes the cycle of kindness and community responsibility, illustrated by a rescue incident that connected several altruistic individuals, and the efforts of local farmers and entrepreneurs to uplift their communities [5]. Group 2: Quality and Innovation - "Good Shandong" represents a blend of quality, innovation, and cultural richness, with agricultural advancements such as the "Snow Apple" and new cherry varieties showcasing technological integration in farming [6]. - The report highlights various industries, including the second-hand car market in Liangshan, which has seen export growth due to quality and trust, and the fitness equipment manufacturing in Ningjin, which has become a global leader [7]. - Cultural heritage is preserved and innovated upon, with traditional crafts like kite-making and embroidery being adapted for modern markets, ensuring their relevance and appeal to younger generations [7]. Group 3: Tourism and Experience - The concept of "Good Guest" has evolved to encompass immersive experiences and community engagement, with successful projects like the "National Color" drama boosting local tourism and cultural sales [8]. - Villages are leveraging their unique characteristics to attract tourists, such as the design of the "Moon Bridge" in Yishui, which connects to a scenic area, and the establishment of a "Cultural Street" in Qufu that integrates local heritage with hospitality [9]. - The report underscores the importance of shared development, where local communities benefit from tourism initiatives, enhancing both visitor experience and local economies [9].

Core Insights - The "Good Shandong" weekly has produced 75 in-depth reports and 27 cover stories in 2025, showcasing a vibrant and dynamic Shandong through various narratives and images [7][25] - The essence of "Good Shandong" is rooted in the spirit of the people, highlighting their kindness, dedication, and innovation [8][9] Group 1: People and Community - Numerous ordinary yet remarkable individuals in Shandong have been highlighted, such as Zhang Maolu, who has dedicated 62 years to preserving and promoting the spirit of Lei Feng, and Cheng Jie, a teacher who has helped 200,000 adults learn to read [8] - The concept of "goodness" is illustrated through acts of kindness and community support, such as a rescue operation involving multiple good Samaritans and a local farmer using social media to uplift his village [9] Group 2: Quality and Innovation - "Good products" in Shandong are characterized by a blend of technology and tradition, with examples like the "Snow Apple" and new cherry varieties showcasing agricultural innovation [15] - The region has seen the emergence of "invisible champions" in manufacturing, such as a second-hand car industry that exports to 56 countries and a fitness equipment production base that serves over 170 countries [16] Group 3: Cultural and Tourism Integration - The integration of culture and tourism has enriched the "Good Guest" experience, with initiatives like the "National Color and Fragrance" drama boosting local tourism and creating immersive experiences for visitors [21] - Villages are leveraging their unique cultural heritage to attract tourists, as seen in the transformation of ancient villages into film locations and the establishment of a "homestay alliance" that enhances visitor engagement [22]

Core Viewpoint - The "Follow the Movie to Travel China" initiative is enhancing the integration of film and tourism, showcasing China's cultural richness and diverse tourism resources through innovative formats [5][10]. Group 1: Event Overview - The 2025 China International Tourism Trade Fair opened on the 19th, featuring the "Follow the Movie to Travel China" activity, which includes thematic displays and special promotions [1]. - The initiative is organized by the National Film Administration and the China Central Radio and Television [1]. Group 2: Industry Impact - The integration of film and tourism is becoming a significant driver for economic growth, with the "movie IP + tourism" model emerging as a key engine for cultural consumption and regional brand development [5][8]. - The "Follow the Movie to Travel China" initiative has led to a 33% year-on-year increase in visitor numbers at the Xiangshan Film and Television City since its launch [8]. Group 3: International Engagement - The initiative has attracted many foreign guests from countries such as Russia, France, Kazakhstan, and Slovenia to various film sites in China [13]. - National railway and aviation companies are collaborating to create themed trains, flights, and cruises, enhancing the immersive travel experience for international tourists [14]. Group 4: Economic Contributions - The combination of "movie IP + tourism resources" is not only drawing overseas tourists to China but also significantly boosting related sectors such as dining, accommodation, and transportation [20]. - The initiative is transforming film locations into tourist attractions, thereby increasing local economic activity and cultural engagement [16][20].