旅游业

Search documents
重庆策划开展“跟着渝厦高铁去旅行”系列活动
Zhong Guo Xin Wen Wang· 2025-06-27 07:59
Group 1 - The opening of the Chongqing East to Qianjiang section of the Yuxia High-Speed Railway and the Chongqing East Station integrated transportation hub aims to enhance tourism experiences and meet summer travel demands through a series of promotional activities [1] - The new high-speed rail segment allows the Wuling Mountain area in southeastern Chongqing to be integrated into a "one-hour tourism circle" with the central urban area, promoting regional tourism development [1] - By 2025, Chongqing plans to create the "Colorful Wuling" brand and focus on upgrading cultural tourism in the Wuling Mountain area, including the establishment of a cultural ecological protection zone for the Tujia and Miao ethnic groups [1] Group 2 - Chongqing will introduce over 30 new tourist attractions, including the Jinshan Lake rafting and the Southeastern Chongqing Intangible Cultural Heritage Museum, along with innovative night tour projects [2] - The city is launching a "1+5" high-speed rail tourism product line, offering a combination of fast travel and immersive experiences through various themed routes [2] - A "High-Speed Rail Special Discount Tour" will be available, allowing passengers to enjoy free or discounted entry to over 30 scenic spots along the route with their train tickets [2]
“三个全国率先”助力海南国际旅游消费中心建设
Zhong Guo Xin Wen Wang· 2025-06-27 03:27
Core Viewpoint - Hainan Province is pioneering the "reassured consumption" model with an "online commitment + dynamic star rating" service to enhance consumer protection and optimize the consumption environment, supporting the construction of an international tourism consumption center [1][2]. Group 1: Policy Implementation - Hainan is the first in the country to implement the "reassured consumption" online commitment system, allowing eligible businesses to make an online commitment to "integrity management and assured consumption," which, after a 45-day public commitment period without anomalies, automatically qualifies them as "reassured consumption units" [1][2]. - The dynamic star rating system categorizes "reassured consumption units" into three levels: three-star, four-star, and five-star, with differentiated dynamic supervision based on their ratings [1][2]. Group 2: Regulatory Framework - Businesses with good credit and service quality can be promoted in star ratings and experience reduced random inspection frequency, adhering to the principle of "no disturbance without issues" [2]. - Businesses that fail to fulfill commitment terms or engage in illegal activities will receive warnings and may face downgrading or removal of their star rating [2]. Group 3: Technological Integration - Hainan has established a "reassured consumption" smart regulatory system that enables data interoperability with platforms like "Haiyi Ban," "Haizheng Tong," and the 12345 service, allowing online completion of applications, verifications, and regulatory processes [2]. - The smart regulatory system includes online evaluation and complaint functions, facilitating communication between businesses, consumers, and regulatory authorities [2]. Group 4: Market Impact - The "reassured consumption in Hainan" initiative has expanded to over 20 industries, creating more than 40 assured consumption business circles, with a total of 128,000 "reassured consumption units" across the province [2]. - The market regulatory authority aims to enhance the quality and reach of the "reassured consumption in Hainan" initiative, increasing public awareness and participation to build a regional public brand for "Hainan consumption" [3].
辽宁阜新以民生温度激活乡村善治密码
Xin Hua Wang· 2025-06-27 02:03
Core Viewpoint - The article highlights the implementation of the "Six You" initiative in Fuxin City, which integrates proactive service and project-based approaches to enhance rural revitalization through systematic and digital methods [1] Group 1: Governance and Community Engagement - The grassroots party organization is emphasized as a core support for effective rural governance, with initiatives like environmental policy education and community participation in waste management [4] - Local leaders are actively engaging with residents to address governance challenges, demonstrating a shift from passive observation to active involvement in community improvement [4] Group 2: Conflict Resolution and Service Delivery - Fuxin City has developed a "three-in-one" governance system to address rural disputes more effectively, moving away from reliance on personal connections to a structured approach [5] - The role of grid workers has evolved to become integral in service delivery, ensuring that community needs are met proactively rather than reactively [5] Group 3: Economic Development and Collective Prosperity - Strengthening collective village economies is identified as essential for rural revitalization, with successful projects leading to increased income for villagers [6] - Various initiatives, such as the establishment of a closed agricultural market and the development of local brands, have significantly boosted collective economic income, demonstrating the effectiveness of the "Six You" approach [8]
对接好从考场到远方的“少年游”
Hai Nan Ri Bao· 2025-06-27 01:53
Core Insights - The upcoming summer vacation is expected to see a surge in travel demand, particularly for graduation trips, educational tours, and family vacations, with Hainan emerging as a popular destination [1][2] Group 1: Travel Trends - Hainan benefits from its natural advantages as a summer vacation spot, offering a cool climate and beautiful beaches, making it an attractive choice for tourists [1] - Data from travel platforms indicate a significant increase in hotel bookings in Sanya and Haikou, highlighting the popularity of Hainan for summer travel [1] Group 2: Emotional Value in Travel - Graduation and family trips are driven by a strong emotional value, with travelers seeking experiences that allow them to unwind and enjoy themselves after academic pressures [2] - The tourism industry must adapt its offerings to meet the emotional needs of travelers, providing both energetic and relaxing experiences [2] Group 3: Cultural and Emotional Engagement - Travel experiences should not only fulfill emotional needs but also provide cultural enrichment, ensuring that visitors leave with lasting memories and a desire to return [3] - Emphasizing local culture and unique experiences can enhance the value of graduation, educational, and family trips, making Hainan a preferred destination for future visits [3]
让过客变游客:看双流如何为四川文旅强省“留人”
Sou Hu Cai Jing· 2025-06-26 15:18
Core Insights - The article emphasizes the importance of transforming transient travelers into long-term visitors in Chengdu's Shuangliu District, which is a significant aviation hub with a projected passenger throughput of 32.43 million in 2024 [1][4]. Group 1: Passenger Flow and Infrastructure - Shuangliu International Airport is positioned as a key aviation hub in Central and Western China, with a passenger throughput of 32.43 million expected in 2024 and a target of 50 million by 2025 due to the reopening of Terminal 1 [4][5]. - The airport's continuous influx of travelers provides a solid foundation for the development of cultural and tourism industries in the region [5]. Group 2: Cultural and Tourism Resources - Shuangliu boasts rich cultural and tourism resources, including three A-level scenic spots, two national 4A-level tourist attractions, and seven historical and cultural museums with a collection of 408 precious cultural relics [5]. - The district has successfully introduced 16 high-quality cultural and tourism projects, enhancing its appeal to visitors [5]. Group 3: Strategies for Visitor Retention - The core challenge for Shuangliu's cultural tourism development is to convert transit travelers into local visitors, with a focus on enhancing visitor experiences [7]. - The district has received international recognition with the UNESCO Asia-Pacific Heritage Award for the preservation of the Pengzhen Guanyin Pavilion Tea House, which has increased local tourism and rental prices by approximately 40% [7][9]. Group 4: Innovative Tourism Initiatives - Shuangliu has launched an "Aviation + Cultural Tourism" service model, offering themed routes that connect the airport to local attractions, facilitating seamless travel experiences for visitors [9]. - The district has introduced "consumption-themed buses" to enhance the shopping experience at popular destinations, aiming to convert airport traffic into local spending [9]. Group 5: Event-Driven Tourism - The district is promoting tourism through events, such as the Dragon Boat Festival, which attracted 217,200 visitors and generated a revenue of 23.18 million, marking a 50% increase year-on-year [13]. - The Shuangliu Sports Center and other venues have seen a year-on-year increase in visitor numbers, contributing to an estimated revenue of 1.6 billion from related industries [14].
商务部研究院专家:外国人在华消费成为时下热点 “反向代购”引关注
Sou Hu Cai Jing· 2025-06-26 12:13
Core Insights - The optimization of visa-free and tax refund policies, along with the enhancement of China's manufacturing capabilities and the emergence of experiential consumption trends, has stimulated foreign tourists' consumption in China and encouraged "reverse purchasing" by foreigners [1][5][6] Group 1: Policy and Economic Impact - The expansion of the visa-free tax refund policy has made it easier for foreigners to shop in China, contributing to increased foreign consumer spending [3][5] - The shift in foreign shopping preferences from traditional products like silk and tea to high-value items such as drones and smart wearables reflects the improvement in China's manufacturing quality and variety [3][5] Group 2: Consumer Trends - The trend of "immediate purchase and refund" has gained popularity, particularly with the nationwide implementation of the departure tax refund policy, enhancing convenience for foreign shoppers [5][6] - Products that blend traditional Chinese elements with contemporary cultural designs are increasingly favored by foreign consumers [5] - Smart technology products, including smart glasses and drones, have emerged as new highlights in consumer preferences [5][6] Group 3: Strategic Recommendations - There is a need to develop foreign tourist-friendly shopping districts that cater to the specific consumption characteristics of foreign visitors, including multilingual signage and shopping maps [6] - Companies are encouraged to offer customized and personalized products and services for foreign consumers, including exclusive discount packages [6] - Leveraging artificial intelligence to create a range of extended consumer products around popular IPs can help expand the consumption industry chain [6] Group 4: Global Economic Context - The establishment of a global consumption community by China holds significant strategic importance, especially in the context of rising trade protectionism and geopolitical tensions [6][7] - This initiative can contribute positively to the economic recovery of other countries and the overall global economic landscape [7]
那些爆火出圈的城市,真靠旅游赚到钱了吗?
Hu Xiu· 2025-06-26 11:52
Group 1 - The article highlights the increasing trend of leveraging cultural artifacts and local attractions to drive tourism, exemplified by the discovery of a bronze artifact resembling a popular IP character, Labubu, in the Luoyang Museum [2][5][6] - Luoyang has successfully capitalized on this trend, experiencing a surge in visitor interest, making it a top destination for family travel in China this summer [7][11] - The article notes that Henan province has become a frequent topic on social media, with over 300 mentions related to tourism in 2024, indicating a strong online presence and engagement [9][10] Group 2 - The article discusses the importance of converting online traffic into physical visitors, emphasizing that destinations must adapt their marketing strategies to attract and retain tourists [4][18] - It mentions that successful marketing requires a deep understanding of social media dynamics and the ability to create engaging content that resonates with potential visitors [31][44] - The case of Shanxi province illustrates how effective collaboration with popular media, such as the game "Black Myth: Wukong," can enhance tourism visibility and attract visitors [22][26][28] Group 3 - The article emphasizes the need for destinations to innovate in their marketing approaches, moving beyond traditional methods to engage with audiences through humor and relatable content [41][42] - It highlights the effectiveness of using influencers and content creators to promote local attractions, as their authentic experiences can resonate more with potential tourists [43][40] - The article concludes that understanding platform rules and effectively utilizing trends is crucial for destinations to maintain relevance and attract visitors in a rapidly changing digital landscape [44][36]
沙漠里看海这件事,竟然在西北做到了
3 6 Ke· 2025-06-26 00:02
Core Viewpoint - The article highlights the unique charm and potential of Wuhai, a lesser-known tourist city in Inner Mongolia, emphasizing its natural beauty, cultural richness, and emerging economic opportunities in the food sector [1][2][3]. Geographical and Natural Features - Wuhai is characterized by its unique geographical layout, surrounded by three major deserts and blessed with abundant water resources, earning it the titles of "Desert Oasis" and "New City on Water" [2][3]. - The Wuhai Lake, a significant water body formed from the Yellow River, spans 118 square kilometers, equivalent to 18 West Lakes, and is a central feature of the city's romantic landscape [3][4]. Cultural and Culinary Diversity - As a city with a rich history of immigration, Wuhai showcases a blend of diverse cultures and beliefs, exemplified by landmarks like the "Little Potala Palace," which reflects Tibetan architectural influence [4]. - The local cuisine is heavily influenced by the region's history of nomadic tribes, with lamb dishes being a staple, prepared in a way that emphasizes freshness and robust flavors [5][6]. Economic Development and Agricultural Innovation - Wuhai, known as "Lion City," has a rich coal resource base that has historically supported its economy, but faces challenges due to resource depletion [7]. - Innovative agricultural practices have emerged, such as cultivating "desert ginseng" (Cistanche) and establishing a significant grape production base of nearly 30,000 acres, making it the largest in Inner Mongolia [7][8]. - The favorable climate conditions in Wuhai allow for the production of high-quality grapes and wine, contributing to the development of a unique "delicious economy" [8].
兴化以水为媒打造文旅新地“最忙的时候,一天接待400多人,一顿饭翻台三次”
Xin Hua Ri Bao· 2025-06-25 23:14
Core Insights - The integration of agriculture, culture, and tourism in Xinghua is being accelerated, leveraging its unique water resources to create a vibrant tourism economy [1][3][4] - The city has seen significant growth in tourism, with a total of 7.652 million visitors and a tourism revenue of 5.13 billion yuan in the previous year, marking year-on-year increases of 22.9% and 23.9% respectively [3] Group 1: Tourism Development - The "千垛" scenic area has become a major attraction, hosting approximately 100,000 visitors during the Qingming holiday alone, and has been a top destination in the Yangtze River Delta for 16 consecutive years [3] - The city is developing a four-season tourism brand, featuring activities such as flower viewing in spring, lotus appreciation in summer, chrysanthemum tasting in autumn, and reed viewing in winter [3] Group 2: Economic Impact - Jiangsu Dingneng Technology Co., Ltd. has grown into a leading agricultural enterprise with an annual output value of 240 million yuan, benefiting around 2,000 farmers [2] - The bamboo and wood boat cultural industry park has generated over 700 million yuan in annual output value, exporting products to countries like Japan, Germany, and the Netherlands [2] Group 3: Ecological and Cultural Significance - Xinghua's ecological quality is highlighted by an 84.7% rate of good air quality days and a 100% rate of Class III water quality in national and provincial assessments [4] - The city has been recognized as a national civilized city and a historical cultural city, showcasing its blend of modern civilization and rich cultural heritage [4]
前四月 知识密集型服务出口增长百分之六点一 “中国服务”向中高端攀升(经济新方位)
Ren Min Ri Bao· 2025-06-25 22:12
商务部数据显示,今年1—4月,我国服务贸易保持较快增长,服务出口11285.2亿元,同比增长14.6%。 在全球贸易充满不确定性的背景下,14.6%这一增速来之不易。 当前,"中国游""中国购"持续升温,人工智能、云计算等前沿技术的突破正重塑全球合作模式……中国 已成为全球服务贸易增长的重要力量。 日前,记者采访企业、专家,探寻我国服务贸易的新趋势、新动能。 前4月,旅行服务出口增长79.9% "China Travel"(中国游)持续火热,越来越多的外国游客走进中国、了解中国、爱上中国。 近日,在上海和四川成都,一场特别的行业大会吸引了全球目光——来自74个国家和地区的3000多位旅 游业大咖受国内旅游平台企业邀约,组团来中国"打卡"。 "看熊猫吃竹子我能看一整天!"来自澳大利亚的旅行社经营者戴维已从事旅游业20年,在成都大熊猫繁 育研究基地,近距离观看熊猫吃竹子、爬树的体验让他颇为心动,"我们准备把看熊猫、逛周边加入明 年主推的高端线路。去年以来,'去中国旅游'已成为线下客人咨询最多的内容。明年我们旅行社计划至 少带500名澳大利亚游客来中国。" 迪拜酒店的市场总监、欧洲大型旅行社的产品经理、国际知名网红 ...