每经记者｜谢陶 可杨 每经编辑｜唐元 记者观察到，成都加速推进"立园满园"，不断完善动漫产业链，以天府长岛数字文创园、天府国际动漫城、天府红等为代表的动漫产业及消费载体加速升级 迭代。 作为一家聚焦动漫赛道的文创企业，成都花吃科技就"扎根"在成都的完美文创公园，在本地动漫产业链表现活跃。"今年以来，我们就明显感受到成都对于 数字文创，尤其是动漫产业链，给予了相当大的关注与支持，"张作颖说。 "成都在打造动漫产业的过程中，高度重视知识产权保护。无论是宏观政策，还是园区层面，我们在进行知识产权的申报、保护及转化的过程中，都得到了 全方位的协助，各方面的链路也非常畅通，"张作颖分享道。 成都花吃科技运营总监张作颖 图片来源：每经记者 韩阳 摄 本次活动由中共成都市委宣传部指导，成都市文化产业发展促进中心主办，成都天府文创金融科技有限公司承办，中关村数字文化产业联盟、天府（四川） 联合股权交易中心、成都市文化金融服务中心、成都市天府文创股权投资基金管理公司支持，旨在为京蓉两地数字文创企业搭建起一个高浓度、强交互的资 源场域。 "今天我们来探访完美世界的总部，是一次宝贵的学习机会。我们希望在IP孵化运营、衍生品开发、商 ...

Core Viewpoint - The article highlights the contrast between traditional Japanese culture and modern technology at the Osaka Expo, showcasing how iconic anime characters are becoming central to the event, reflecting a new trend in IP commercialization and immersive experiences [1]. Group 1 - The Osaka Expo features popular Japanese anime characters like Astro Boy, Gundam, and Hello Kitty, which are transforming into best-selling merchandise and immersive experiences for visitors [1]. - The event serves as a demonstration of Japan's vibrant two-dimensional culture and offers insights into the evolving landscape of the two-dimensional market in China [1]. - The collaboration between the Expo Museum and First Financial aims to explore the diverse paths, innovative practices, and future visions of urban development from the Shanghai Expo in 2010 to the Osaka Expo in 2025 [1]. Group 2 - The program intends to decode the deep connections between Shanghai and the world from a global perspective, while also envisioning the ideal future city through Eastern wisdom [1]. - The initiative encourages ongoing engagement with the Expo's cultural journey, emphasizing the importance of Eastern civilization on the global stage [1].

Core Insights - The overall sentiment in the anime and IP market is mixed, with some IPs like "Demon Slayer" driving significant revenue growth, while others like "Ultraman" and "Attack on Titan" are experiencing declines in income [1][25][36]. Group 1: Market Performance - The second quarter of 2025 saw a decline in revenue for several major IPs, with "Demon Slayer" contributing to a 50% increase in sales for Sony's animation and gaming sectors [1][36]. - Guangzhou's Anime Star City reported a 32% drop in revenue for Q2, despite maintaining a high occupancy rate of 99.8% [2]. - Wangfujing Joy Shopping Center, after strategic repositioning, saw a 48% increase in sales for the first half of 2025, although it still reported a loss of approximately 114 million yuan [4][6]. Group 2: IP-Specific Developments - Bandai's "Gundam" IP achieved a record sales figure of 103.2 billion yen in the first half of 2025, driven by the release of a new TV series and related merchandise [10][13]. - "Ultraman" faced a 1.47% decline in sales, with domestic sales plummeting by 66.96%, although overseas sales grew by 45.29% [25][27]. - Toho Animation reported a 6.79% increase in sales, primarily due to the strong performance of "One Piece" and "Dragon Ball" in overseas markets [36][42]. Group 3: Strategic Initiatives - Wangfujing Joy Shopping Center is transforming into a "New National Trend Shopping Center" to cater to the diverse needs of the Z generation [6]. - Sony is enhancing its IP development capabilities through strategic partnerships, including a significant investment in Kadokawa and collaboration with Bandai Namco [60][62]. - Sanrio's multi-character marketing strategy has proven successful, with a 47.4% increase in sales, particularly in the Chinese market, where sales surged by 91% [75][86].

Group 1 - Chinese video games are rising in the Western market, with titles like "Black Myth: Wukong," "Wuchang: Fallen Feathers," and "Wuthering Waves" leading the charge [1] - The pricing strategy of "Wuchang: Fallen Feathers" at 50 euros contrasts sharply with the nearly 90 euros for new games on the Nintendo Switch 2, indicating Chinese game developers' ability to deliver high quality at lower costs [1] Group 2 - The shift towards national consumerism in China is evident, as Western films are struggling at the box office while local productions thrive, exemplified by the success of "Ne Zha," which became one of the highest-grossing animated films [2] - Chinese animation is gradually gaining market share, with works like "Tuxian Yingxiong X" showcasing the growing influence of Chinese culture in the animation sector, despite still lagging behind Japanese anime [2] - There is a need to focus more on China's soft power, particularly in cultural aspects, as the emphasis has traditionally been on its strengths in technology, military, and economy [2]

Group 1 - The core point of the article is that Aofei Entertainment (SZ 002292) announced a board meeting to discuss the employee stock ownership plan for 2025 [1] - The meeting was held on September 4, 2025, and included both in-person and remote voting [1] - Aofei Entertainment's revenue for the first half of 2025 was entirely from the animation industry, accounting for 100% of its income [1] Group 2 - As of the report, Aofei Entertainment has a market capitalization of 13.4 billion yuan [1]

Group 1 - The 2025 Latin America and Caribbean Investment Promotion Conference was successfully held, emphasizing the importance of deepening China-Latin America cooperation [5][6] - The conference highlighted the role of Chinese private enterprises as a driving force for economic growth and strategic cooperation with Latin America [5][6] - The event featured participation from over 100 representatives, including ambassadors and business leaders from various Latin American countries [5][6] Group 2 - The theme of the 2025 China-Latin America and Caribbean Industry Exchange Conference was "Civilization Dialogue, Creative Coexistence," aimed at enhancing cultural exchange and cooperation [11][15] - A support plan for enterprises going abroad was officially launched during the exchange conference, indicating a commitment to assist Chinese companies in international markets [15] - The conference included discussions on cultural tourism innovation and technology integration, showcasing the potential for collaboration in these sectors [15] Group 3 - Zhejiang Zhongnan Group, represented by its chairman, actively participates in promoting Chinese culture globally and strengthening economic and cultural ties with Latin America [17][18] - Zhongnan Group has a long-standing relationship with Latin America, having produced and broadcast numerous animated series in local languages since 2009 [18] - The company has engaged in various collaborative projects and events in Latin America, enhancing its international presence and cultural exchange [18]

Core Insights - The animated film "Wang Wang Mountain Little Monsters" has become a box office dark horse, surpassing 1 billion RMB in cumulative box office as of August 18, setting a record for Chinese animated films and entering the top ten in Chinese animation box office history [1] - The film has also successfully expanded its IP development, collaborating with over 30 well-known brands to launch more than 800 derivative products, significantly enhancing its market reach and consumer engagement [1][4] Film Narrative and Reception - The film presents a relatable story that resonates with audiences, featuring four unnamed little monsters who pretend to be heroes while genuinely seeking enlightenment, creating a unique comedic effect [2] - The narrative innovatively deconstructs the traditional "Journey to the West" story, focusing on the perspectives of lesser-known characters, which enhances audience identification and emotional connection [2][7] - The film's visual aesthetics combine traditional Chinese painting techniques with cinematic elements, creating a captivating visual experience that contributes to its positive reception [3] IP Development Strategy - The film's IP development was strategically planned alongside its creation, leading to collaborations with brands in various sectors, including automotive, food and beverage, and publishing [4] - The successful launch of derivative products, particularly plush toys and lifestyle items, has generated significant sales, with over 7 million RMB in sales on the first day of release [5] - The company is exploring immersive experiences and events to further engage audiences and expand the film's influence beyond traditional cinema [6] Future Prospects and Market Trends - The film's IP development is part of a broader trend in the industry, where successful animated films are increasingly monetized through diverse product offerings and brand collaborations [8] - The company aims to leverage its full industry chain advantages to increase non-ticket revenue and explore new market boundaries in sectors like tourism, dining, and retail [8]

Core Insights - The rise of "Z generation" youth engaging in two-dimensional (2D) culture reflects a significant trend in consumer behavior, emphasizing experiences over material goods [2][10][12] - The two-dimensional cultural tourism boom is driven by popular IPs and the integration of traditional culture with modern entertainment [13][14] Group 1: Consumer Behavior Trends - The two-dimensional culture has seen a substantial increase in user base, with 526 million users in China, a growth of nearly 150% since 2017 [10] - Young consumers, particularly from the "Z generation," prioritize emotional connections and identity recognition, willing to pay for experiences that resonate with their interests [12] - During the BW2025 event in Shanghai, travel bookings surged, with a 35% increase in local tourism product reservations and nearly a 50% rise in flight bookings [3][5] Group 2: Event and Venue Impact - Major events like the BW2025 and the China International Animation Festival attracted significant attendance, with over 1.46 million visitors and participation from 2,500 enterprises globally [5][10] - Traditional shopping malls are transforming into popular destinations by adopting two-dimensional themes, with over 20 cities in China featuring such venues [6][7] Group 3: IP and Cultural Integration - The success of two-dimensional culture is linked to the emergence of high-quality domestic IPs, such as "Nezha: The Devil's Child" and "Genshin Impact," which resonate with a broader audience [13] - Collaborations between scenic spots and two-dimensional IPs, like the "Follow Wukong to Explore Shanxi" initiative, have led to increased tourist traffic and spending [8][10] Group 4: Policy and Development - Government initiatives are promoting the integration of traditional culture into product design and supporting the development of original IPs [14] - Local policies are being implemented to explore the potential of two-dimensional culture in enhancing tourism experiences [14] Group 5: Future Directions - To sustain the momentum of two-dimensional cultural tourism, there is a need to enhance service quality and diversify experiences through technology [15][17] - Addressing market irregularities, such as ticket scalping, is crucial for ensuring a fair and transparent consumer environment [17]

Core Insights - The summer animation market in China has seen significant engagement from various platforms, particularly Bilibili, which has produced notable films derived from popular series [1][4] - The competition among major platforms like iQIYI, Youku, and Tencent Video has intensified, with each adopting distinct strategies to capture audience attention [4][5] Group 1: Platform Strategies - Bilibili continues to prioritize high-quality content, with successful releases like "Return to Tian Nan" achieving over 100 million views in a single week [5] - Youku has focused on new themes and the "New National Style" strategy, with titles like "Cloud Deep Unknowingly Dream" and "Cang Yuan Tu 2" gaining traction [5][8] - iQIYI has adopted an experimental approach, emphasizing female-oriented narratives and diverse genres, while also maintaining a selective content strategy [7] - Tencent Video remains dominant with a strong lineup of established IPs, including "Xian Ni" and "Perfect World," ensuring its leading position in the market [12][13] Group 2: Market Trends - The rise of female-oriented and national style content has been a significant trend this summer, with platforms like Youku and iQIYI capitalizing on this shift [8][15] - Despite the emergence of new themes, established IPs continue to be crucial for success in the animation market, as evidenced by the dominance of top projects in popularity rankings [9][13] - The potential risks associated with long-running series, such as audience fatigue and adaptation controversies, have begun to surface, highlighting the need for balance between established content and innovative new projects [15]

Group 1 - The core point of the article is that Aofei Entertainment (SZ 002292) held its 19th meeting of the sixth board of directors on August 22, 2025, to review the proposal regarding the 2025 semi-annual report and its summary [1] - Aofei Entertainment's revenue composition for the first half of 2025 is entirely from the animation industry, accounting for 100.0% [2] - As of the report, Aofei Entertainment has a market capitalization of 14.9 billion yuan [2]