Core Viewpoint - Nanjing's cultural and tourism bureau has launched over 600 events themed "'Come to Nanjing on Horseback" to celebrate the upcoming Spring Festival, integrating various cultural activities to create a unique festive atmosphere [1] Group 1: Cultural Events - The 40th Qinhuai Lantern Festival, known as the "world's first lantern festival," will feature a record number of displays and lanterns, showcasing a blend of traditional craftsmanship and modern technology [3][4] - The festival's main venue spans from the Confucius Temple to the White Egret Island Park, with significant installations like the "Red Flame Divine Horse" lantern and a 60-meter-long "Five Horses Crossing the River" display [6] Group 2: Flower Viewing - Nanjing is renowned for its plum blossom viewing, with the peak bloom expected from early February to mid-March at various locations, including the Zhongshan Scenic Area and Xuanwu Lake [8][9] Group 3: Traditional Customs - From the 24th day of the twelfth lunar month to the 15th day of the first lunar month, nearly 100 traditional cultural events will take place across Nanjing, emphasizing local customs and festive activities [9] Group 4: Performances - Numerous performances will be held during the Spring Festival, including immersive historical dramas and high-quality music concerts, enhancing the festive spirit [11] Group 5: Exhibitions - Over 40 special exhibitions will be organized in various cultural venues, featuring significant artifacts and thematic displays, such as the "Steel and Glory: European Knight Armor and Culture Exhibition" [12] Group 6: Social Media Engagement - The tourism bureau has introduced 10 new social media hotspots across the city, encouraging visitors to engage with Nanjing's cultural heritage through unique experiences and interactive installations [14]

为营造欢乐祥和的节日氛围，结合冬春文化惠民季活动安排，今年春节期间，威海及各区市以"幸 福威海贺年会"为主题，共推出六大板块220余项文旅活动，为市民和游客奉上一场精彩纷呈、年味浓郁 的新春文化盛宴。 "幸福威海贺年会"的六大板块分别为文博雅集·乐享新春、民俗活报·欢腾贺岁、非遗匠造·妙趣迎 春、艺彩纷呈·好戏连台、温情普惠·文暖万家、悦享文旅·惠满全城。 春节期间，威海各地将举办"幸福威海贺年会"主题活动 220余项文旅活动热热闹闹迎新春 2025年，威海以公共文化服务高质量发展为引领，持续优化文旅服务供给，推动文旅融合纵深发 展，多次登上OTA平台热门目的地榜单，入选央视"年轻人最向往的地级市"，荣登携程"全球100经典目 的地"等多项口碑榜单，成功实现从"爆火"到"长红"。（记者 陶相银） 贺年会活动举办期间，全市公共文化场馆将联动推出系列高品质文化活动，包括文博展览、书画鉴 赏、阅读分享与民俗体验等，为市民游客打造充满书香雅韵的"春节文化客厅"。围绕小年、春节、元宵 节等节点，全市将举办20余场特色民俗展演活动，以"城乡共庆、多点开花"的形式，营造祈福迎祥、共 享丰年的喜庆氛围，让市民游客沉浸式体验传 ...

B F 10 in A i 11 B 的座報 给地 0 a 千年宋韵 Fristeri n KAT 目# 康房体验 a 2026，岁在丙午，骏马"宋"福而至。 马，是刻在中国人文化基因里的奋进图腾。它是"车如流水马如龙"的市井繁华，是"快马加鞭未下 鞍"的奋进姿态，更是"春风得意马蹄疾"的美好期许。从旅游标志"马踏飞燕"的天马行空，到杭州自 古"东南形胜"所孕育的开拓精神，"马"的内涵与这座城市的脉搏深度共鸣。当马的精神遇见宋的风雅， 一场专属于杭州的春节仪式，便在千年传承中焕发新的生机——这不仅是一场庆典，更是一次古今交融 的文化复兴，一条连接传统与现代的情感纽带。 1月23日晚，由杭州市文化广电旅游局、杭州市上城区人民政府共同主办的"百骏迎新·2026'宋'福杭 州年"启动仪式，在湖滨步行街西子廊桥举行。伴随着满载福气的"马灯福气船"缓缓启航，以及"马上钱 潮"的铜艺巨制惊艳亮相，一幅生动鲜活的杭州新春文旅"百骏图"徐徐展开——三大事件、五大产品、 六大场景、百项活动，在为期两个月的时间里，将传统年味、宋韵美学与现代文旅创新有机融合，开启 一场贯穿整个春节的沉浸式文化盛宴，邀市民游客共赴一场跨越时空、充满 ...

中新网佛山1月25日电 (记者 程景伟)记者25日从广东省佛山市文化广电旅游体育局获悉，即日起至农历 正月下旬，佛山市五区联动，策划推出400项重点活动与惠民措施，打造传统与现代交融、文旅体商深 度融合的岭南新春嘉年华。 迎春花市是广府年味的"头啖汤"。今年，佛山各区花市各具巧思，将传统购花赏花升级为综合性文化消 费场景。其中，禅城区南庄镇迎春花市将以"年味+民俗"为核心，除了推出品类丰富的年花年桔、年货 好物，还融入醒狮表演、非遗手作展示等活动。 顺德区陈村第42届迎春花市规模将再升级，十里花街设有600多个年花摊位、超100个美食摊位和精品年 货展位，集中展销近万个年宵花品种及特色花卉衍生品，并增设岭南年俗文化长廊，尽显"千年花乡"的 底蕴与活力。 醒狮表 演。佛山市文化广电旅游体育局 供图 粤剧演 出。佛山市文化广电旅游体育局 供图 灯会是夜幕下的华章。1月30日，佛山古镇灯会将在祖庙街道快子路启幕，届时六大非遗主题灯组流光 溢彩，邂逅浪漫韵味，让百年老街焕发新潮年味。"行灯地、买花灯"，已有300多年历史的南海狮山乐 安花灯会则将于2月25日(正月初九)如期举行。 3月2日至4日(正月十四至十六)，" ...

Core Viewpoint - The 2026 "Come to Guangdong for the New Year" cultural and tourism consumption promotion event was launched in Foshan, aiming to enhance tourism and cultural consumption in the region [1][7]. Group 1: Event Highlights - The main event featured a cultural performance showcasing the unique heritage of Lingnan, including a non-heritage show and a creative animation choir [3][5]. - The event transformed into a comprehensive Lingnan New Year Carnival, combining shopping, entertainment, and cultural experiences, with hundreds of themed activities planned for the upcoming Spring Festival [6]. Group 2: Economic Impact and Projections - According to the Guangdong Provincial Department of Culture and Tourism, it is projected that by 2025, the province will receive over 950 million tourists and achieve a tourism revenue exceeding 1.2 trillion yuan, representing a year-on-year growth of 10% and 12% respectively [7]. - Since the launch of the "Yue Enjoy Warm Winter, Happy Travel Guangdong" consumption season on November 3, 2025, cultural and tourism consumption has increased by over 21% year-on-year [7]. Group 3: Promotional Strategies - The second phase of the 2026 "Come to Guangdong for the New Year" tourism consumption voucher program was initiated on January 23, covering a wide range of tourism-related expenses, including travel routes, scenic spot tickets, hotel accommodations, cultural performances, and creative products [7].

Group 1 - The core viewpoint of the article highlights the vibrant New Year celebrations in Beijing, showcasing a variety of cultural and entertainment activities that cater to different demographics and interests [5][6][7] - The New Year countdown event at Dazhong Temple Museum and the simultaneous drum performance at the Great Wall of Juyongguan marked the climax of the celebrations, emphasizing the city's cultural richness [5][6] - Various parks and scenic spots in Beijing organized cultural activities to promote ticket-linked consumption, enhancing the integration of culture, commerce, and tourism [6][7] Group 2 - The first day of the New Year saw citizens enjoying outdoor activities such as walking in parks, climbing for blessings, and experiencing winter fun, contributing to a lively atmosphere [6][7] - The National Grand Theatre hosted a series of music concerts featuring 15 performing groups, including the Vienna Radio Symphony Orchestra, providing a warm cultural experience during the winter [6][7] - The comprehensive range of New Year activities not only fulfilled the leisure and entertainment needs of the public but also injected new vitality into the high-quality development of winter tourism [7]

Group 1 - The "Chengxiang Village Sugar Festival" in Qingbaijiang District, Chengdu, attracted a total of 608,900 visitors over four days, showcasing its strong appeal [1] - Various cultural and tourism activities transformed Chengxiang Town into a vibrant celebration, including culinary performances and a rock concert [3] - The festival featured four main thematic areas, including an international goods exhibition and a specialty agricultural products showcase, creating a lively consumer environment [4] Group 2 - The event stimulated consumer enthusiasm, with significant sales reported, such as over 10,000 yuan in sales from a local farm's booth [4] - The festival's activities extended beyond the main venue, with various events in local shopping centers, contributing to a city-wide festive atmosphere [7]

Group 1: New Year Celebrations and Activities - The New Year celebrations in various regions, including Langfang, Fujian, and Zhejiang, featured immersive experiences and cultural activities, attracting thousands of visitors [1][4][8] - In Langfang, a New Year's Eve event combined immersive theater, blessings, and youth festivities, drawing over ten thousand tourists [1] - Fujian's Yongchun created a winter field park utilizing idle farmland post-harvest, attracting families and children for interactive experiences [4] Group 2: Cultural and Economic Impact - Langfang launched the "Chinese New Year · Langfang Flavor" series of cultural activities to stimulate holiday consumption through various dimensions [4] - In Zhejiang's Chiaohsi, a folk culture week attracted visitors with traditional performances and a food market featuring local delicacies, expecting over 600,000 visitors and generating over 50 million yuan in consumption [10] - In Jiangsu, movie-themed New Year activities, including ticket promotions and themed markets, significantly increased cinema attendance, with a reported box office of over 19.72 million yuan on December 31, 2025 [20]

Core Insights - The event "Wing Up New Year · Starry Sky Tour" held at the Xianxiang Aviation Flying Camp successfully integrated low-altitude technology with cultural tourism, attracting 1,600 participants and marking a vibrant start to 2026 [1][2] Group 1: Event Overview - The New Year event featured a combination of low-altitude technology shows, fireworks, and immersive experiences, showcasing an innovative model of "low-altitude technology + cultural tourism consumption" [1][2] - The event aimed to break traditional New Year celebration formats, focusing on the integration of low-altitude technology and cultural tourism [2] Group 2: Technological Highlights - A key highlight was the drone performance titled "Dragon Roar and Phoenix Rise," featuring large self-developed drones that performed intricate aerial maneuvers, symbolizing traditional cultural meanings [4] - The drone show was meticulously planned with multiple test flights to ensure safety and smooth execution, becoming a major talking point of the night [4] Group 3: Consumer Engagement - The event saw a surge in consumer activity, with various food stalls and creative product booths attracting large crowds, leading to a significant increase in immediate consumption [7] - Accommodation demand was exceptionally high, with many lodging options fully booked, indicating a robust interest in the overall experience [7] Group 4: Innovative Features - The event utilized innovative elements like blue bonfire and snow-making machines to create a unique winter atmosphere, enhancing visitor engagement and social media sharing [8] - Interactive segments, including a wish wall and games, kept the audience engaged, contributing to a lively atmosphere and generating significant online buzz [8] Group 5: Future Prospects - Local authorities expressed intentions to continue developing low-altitude technology and cultural tourism, leveraging local resources to enhance the industry and create more themed events [8]

Core Insights - Shanghai has launched the "New Year Celebration Season" which will feature hundreds of activities across the New Year, Spring Festival, and Lantern Festival, aiming to enhance consumer engagement and tourism [1][2] Group 1: Event Highlights - The New Year Celebration Season will include over 300 activities during the New Year period, such as 132 cultural performances, 13 concerts, and 134 exhibitions [1] - During the Spring Festival holiday, nearly 400 activities are planned, including over 120 cultural performances, multiple concerts, and around 60 major exhibitions [1] - Additionally, there will be 19 national-level sports events scheduled [1] Group 2: Thematic Strategies - Shanghai has developed eight thematic strategies to cater to diverse visitor experiences, including "First New Year Tour," "First New Year Run," and "Cultural Exhibitions" [2] - Customized lists will be released targeting different demographics, such as a "National Trend List" for young people and a "Family Outing List" for families [2] Group 3: Consumer Engagement Initiatives - The celebration will feature various consumer engagement activities, including themed decorations, new food offerings, and interactive experiences in key shopping districts [3] - Consumers can earn rewards such as shopping vouchers and New Year gift bags based on their participation in activities [3] - Specific marketing campaigns will be launched in prominent areas like Lujiazui and Nanjing East Road to attract visitors and enhance the festive atmosphere [3]