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沈阳思普教育:除了模仿,内容创作还有哪些路径?
Sou Hu Cai Jing· 2025-10-13 08:39
随着数字经济的深入发展,短视频与直播电商已成为商业生态中不可或缺的一环。越来越多的人希望投 身于此,但如何系统性地掌握其核心逻辑与实操技能,避免盲目试错,成为摆在他们面前的首要问题。 在沈阳,有一家名为思普教育的咨询机构,正以其务实的服务模式,为众多学习者提供着进入这一领域 的路径支持。 思普教育将自己定位为一个数字化技能提升与实战赋能平台。其核心服务内容紧密围绕抖音电商生态体 系展开,旨在帮助学员理解平台规则、掌握内容创作方法、熟悉流量运营策略以及学会数据分析与优 化。与单纯的理论教学不同,该机构强调"学练结合",课程设计中包含了大量的实战模拟环节。学员并 非被动地接收信息,而是在导师的引导下,亲身参与从账号定位、内容策划到直播开场、数据复盘的全 过程。 其服务体系的构建显得较为系统。通常,会从基础认知开始,帮助学员建立起对抖音电商的宏观理解, 明确自身的兴趣与资源优势。随后,课程会深入至短视频的创作技巧,包括但不限于选题、脚本撰写、 拍摄剪辑以及发布策略。在直播板块,则会涵盖话术设计、场控技巧、互动营销以及促单转化等关键节 点。值得注意的是,思普教育并未将教学局限于"前台"呈现,同样重视"后台"的数据分析 ...
成都推进高职院校专业“换血式”优化调整 到2027年专业调整率将达88%
Si Chuan Ri Bao· 2025-10-13 06:11
Core Insights - Chengdu is implementing a significant reform in vocational education, focusing on aligning academic programs with industry needs and enhancing practical training opportunities for students [9][10][13] Group 1: Professional Optimization and Adjustment - Four vocational colleges in Chengdu are undergoing a comprehensive evaluation of their 162 programs, with a target adjustment rate of 88% by 2027 to match key industries [9][10] - The evaluation process emphasizes a "regional-industry-professional" closed-loop indicator system, with 36% of indicators focusing on industry alignment and 38% on school-enterprise cooperation [9][10] - As part of the reform, 25 outdated programs have been discontinued, 27 upgraded, and 13 new programs introduced, achieving a 40% adjustment rate so far [10][11] Group 2: New Program Development - New programs are being developed in response to emerging technologies and market demands, such as drone technology and artificial intelligence [11][12] - The collaboration between Chengdu Industrial Vocational Technical College and Xinhua San Group has led to the establishment of an artificial intelligence application program, ensuring that course content remains relevant to industry needs [11][12] - The introduction of micro-specialties, which consist of 3 to 5 courses, aims to enhance students' employability and align educational offerings with urgent industry requirements [12][13] Group 3: Industry Collaboration and Practical Training - The colleges are forming partnerships with leading companies to co-develop core courses and training materials, investing over 28 million yuan in establishing 28 training bases [12] - The focus on practical training and real-world projects is expected to bridge the gap between education and employment, with students experiencing a seamless transition into the workforce [12][13] - The reform is anticipated to improve job placement rates, with students opting for micro-specialties reportedly achieving a 25% increase in starting salaries [13]
四川三河职业学院中德先进职业教育合作项目(SGAVE)签约暨开班仪式举行
Huan Qiu Wang· 2025-10-11 09:57
Core Points - The signing and opening ceremony of the "Sino-German Advanced Vocational Education Cooperation Project (SGAVE)" was held at Sichuan Sanhe Vocational College, marking a significant milestone in the collaboration between educational institutions and industry [1][2] - The SGAVE project focuses on the new energy vehicle sector, aiming to bridge the gap between traditional talent cultivation and industry needs, thereby providing students with a higher-level learning and development platform [1][3] Group 1 - The project is a result of a decade-long collaboration initiated in 2011 between the Ministry of Education and German automotive companies, evolving into a standardized and scalable vocational education system [2] - The project emphasizes not only the enhancement of students' professional skills but also the development of their thinking patterns, communication abilities, and overall qualities [2] - The cooperation agreement was signed between Shanghai Zhongrui Education Investment Co., Ltd. and the college, officially launching the SGAVE project at Sichuan Sanhe Vocational College [2] Group 2 - Faculty representative Liu Li shared insights from her training in the Sino-German project, committing to a dual-system teaching approach that is task-oriented and student-centered [3] - Student representative Wang Borui expressed excitement about joining the SGAVE class and committed to making the most of the opportunity by mastering professional skills and fostering teamwork and innovation [3] - The successful signing and launch of the SGAVE project represent a significant breakthrough for Sichuan Sanhe Vocational College in advancing international vocational education and deepening school-enterprise collaboration [3]
1.48亿元!长春汽车职业技术大学近期大批仪器采购意向
仪器信息网· 2025-10-10 03:58
摘要 :近日,长春汽车职业技术大学发布多批政府采购意向,仪器信息网特对其中的仪器设备品目进行梳理,统计出30项仪器设备 采购意向,预算总额达1.48亿元。 特别提示 微信机制调整,点击顶部"仪器信息网" → 右上方"…" → 设为 ★ 星标,否则很可能无法看到我们的推送。 近日, 长春汽车职业技术大学发布 30 项仪器设备采购意向,预算总额达 1. 48 亿 元,涉及汽车导航工程技术实验 系统、飞行汽车教学系统、无人机实验教学系统 、汽车导航工程技术实验系统、通用航空教学系统 、电路分析及电子 实验台 等,预计采购时间为202 5 年 3~10 月。 详细采购清单: 长春汽车职业技术大学 202 5 年 3~10 月仪器设备采购 意向汇总表 | | | | 采 | | --- | --- | --- | --- | | 采购 | 需求概况 | 预算 | 购 | | 项目 | | 万元 | 时 | | | | | 间 | | 汽车 | | | | | 导航 | | | 202 | | 工程 | 本项目为我校以旧换新设备升级改造项目,拟购买汽车导航工程技术 | | 5 | | 技术 | 实验系统,用于融合汽车导航 ...
四川启动高等职业学校办学能力评价 2030年前完成一轮全面评估
Si Chuan Ri Bao· 2025-10-10 00:18
Core Viewpoint - The Sichuan Provincial Education Department has issued the "Implementation Plan for the Evaluation of the Educational Capacity of Higher Vocational Schools (2025-2030)", aiming to complete a comprehensive evaluation of 86 higher vocational schools in the province by 2030 [1] Group 1: Implementation Plan Overview - The implementation plan consists of four parts: overall plan, monitoring methods for educational conditions, evaluation of teaching work, and evaluation work planning for 2025-2030 [1] - The evaluation aims to improve and enhance the educational conditions of higher vocational schools through assessment-driven construction, supervision, and quality enhancement [1] Group 2: Evaluation Components - The evaluation of educational capacity includes two main components: monitoring of educational conditions and assessment of teaching work [2] - The monitoring of educational conditions relies on a national data collection and management platform, with indicators comprising 4 primary indicators, 21 secondary indicators, and 46 monitoring points, covering campus construction, teaching conditions, faculty, and funding [2] - The teaching work assessment focuses on key teaching elements such as programs, courses, textbooks, faculty, and practical training, with an evaluation indicator system consisting of 6 primary elements, 16 secondary elements, and 30 observation points [2]
职教出海,靠啥“入圈”“破圈”更“出圈”
Xin Hua Ri Bao· 2025-10-09 02:09
Core Insights - The 2025 World Skills Competition European Championship was successfully held in France, marking the first time a regional competition was established in Europe, with Suzhou Institute of Art and Design leading the domestic participation [1] - The project team from Suzhou Institute of Art and Design and France's Grenoble School won third place in the 2024 World Skills Competition finals, showcasing the institution's commitment to internationalization and cultural exchange between China and France [1][2] - The institute has been actively expanding its international cooperation, aiming to become a leading force in vocational education abroad and cultivate more skilled artisans for global development [1][6] Group 1: Establishing Foundations for Sino-French Cooperation - The World Skills Competition is a high-profile international vocational skills competition co-hosted by the Ministry of Education and various organizations, highlighting the significance of vocational education [2] - Suzhou Institute of Art and Design faced challenges in forming international teams within a short timeframe, but successfully leveraged long-standing Sino-French relationships to achieve this [2][3] - The establishment of the Sino-French Jiangsu Fashion Training Center in 1998 laid the groundwork for ongoing collaboration between the institute and French educational institutions [2][3] Group 2: Expanding International Collaboration - The institute has expanded its international educational framework, establishing partnerships with nearly ten French institutions and creating a robust international education network [3] - Frequent exchanges and visits between faculty and students have been promoted, enhancing bilateral cooperation and training opportunities [3][6] - The introduction of thematic teaching methods and collaborative curriculum development has strengthened the institute's educational offerings and international competitiveness [4] Group 3: Diversifying International Partnerships - The institute has successfully replicated its Sino-French cooperation model with over 30 countries, establishing overseas workstations and international teaching workshops [6][7] - Collaborative projects with various international institutions have fostered cross-cultural awareness and significantly increased the institute's global visibility [6][7] - The institute actively participates in international organizations to enhance the exchange of high-quality teaching resources and accelerate the internationalization of talent cultivation [7] Group 4: Showcasing Core Competitiveness - The institute has achieved notable success in international competitions, enhancing its reputation in the fields of art design and practical skills [8] - Significant achievements include participation in prestigious events like Milan Fashion Week and various international skill competitions, showcasing the institute's creative capabilities [8][9] - The establishment of overseas campuses in countries like Pakistan and Vietnam has further solidified the institute's international influence and educational impact [9][10]
校地携手共建产教融合平台 助力职业教育高质量发展
Jing Ji Guan Cha Bao· 2025-10-03 04:17
Core Points - The Beijing University of Science and Technology has officially commenced the construction of the Industry-Education Integration Engineering Center, which aims to cultivate high-quality technical and skilled talents [1] - The center will feature seven major practical training platforms to promote deep integration of industry and education, serving national strategic needs and the capital's "four center" functions [1] Summary by Categories Project Overview - The project covers a total construction area of 22,391 square meters, consisting of four above-ground floors and one underground floor [1] - The center will include various training facilities such as a composite manufacturing practice center, heavy-duty truck training center, automotive integration training center, aviation maintenance integration center, integrated circuit application innovation center, big data application innovation center, and a finance and trade professional group school-enterprise integration center [1] Objectives and Impact - The center aims to enhance the teaching and research infrastructure of vocational undergraduate education while promoting the "production-oriented" approach to practical training [1] - It seeks to create a real-world training environment, manage training in a corporate manner, and transform students into "employees," thereby fostering mutual integration and shared management between schools and enterprises [1] - The initiative is expected to significantly improve vocational education's ability to serve regional industrial development [1]
粉笔研发投入持续领跑行业 技术壁垒构筑护城河
Core Viewpoint - The company, Fenbi, reported strong financial performance in the first half of 2025, with revenue of 1.492 billion yuan and a net profit of 227 million yuan, indicating a commitment to long-term development through technological innovation and service optimization [1] Group 1: Financial Performance - In the first half of 2025, Fenbi achieved revenue of 1.492 billion yuan and a net profit of 227 million yuan, with an adjusted net profit of 271 million yuan [1] - The company has maintained a stable level of R&D expenditure at 108 million yuan in 2025, consistent with the previous year [2] Group 2: R&D and Technological Innovation - Fenbi's R&D spending has consistently been at the forefront of the industry, with expenditures of 251 million yuan in 2024 and 221 million yuan in 2023 [3] - The company launched its self-developed vertical large model and a series of AI educational products, establishing a significant technological advantage in core teaching areas [2] Group 3: Market Position and Growth Potential - The AI-based courses have seen rapid growth, with approximately 50,000 sales and revenue of about 20 million yuan from the AI question-answering system class by June 30 [3] - Fenbi's AI products have positively influenced user consumption decisions, enhancing overall payment conversion efficiency [3] - The introduction of AI sprint classes aims to meet diverse user needs, potentially enriching revenue sources and driving performance growth in the second half of the year [3] Group 4: Competitive Landscape - The vocational education industry is experiencing short-term fluctuations, with some smaller institutions adopting aggressive pricing strategies, which may pressure overall market profitability [4] - Fenbi emphasizes a long-term development approach, focusing on technological innovation and service quality to maintain strategic stability [5] Group 5: Operational Efficiency and User Engagement - Fenbi has demonstrated strong performance in user retention and operational efficiency, with nearly 1.5 million participants in the newly launched AI interview mock exam competition [5] - The company reported a high willingness (98.43%) among users to recommend the interview mock exam product to peers, indicating significant conversion potential [5] - Technological innovations are expected to reduce marginal costs in teacher training, course development, and service delivery, enhancing cost control and profitability resilience [5]
留学生回国求职中介推荐,2025年行业新趋势揭秘
Sou Hu Cai Jing· 2025-09-30 08:59
Core Viewpoint - The article argues that job searching for top-tier positions in investment banks, consulting firms, or tech companies is not a simple matching process but rather a highly competitive "career Olympics" where candidates face intense scrutiny and competition [1][3]. Group 1: Job Market Dynamics - Candidates are competing against individuals from top global universities with multiple high-quality internships and extensive preparation [3]. - The selection process involves multiple stages, including resume screening, online assessments, and various rounds of interviews, each with clear scoring criteria that lead to significant candidate elimination [3]. - The final outcome often sees thousands of qualified applicants vying for a handful of positions, making it a "needle in a haystack" scenario [3]. Group 2: Preparation Strategies - Amateur candidates typically rely on scattered online resources and lack systematic methods, making it difficult to receive feedback [5]. - Their approach often involves mass applications without targeted strategies, leading to lower success rates [6]. - Maintaining motivation is challenging for these candidates, as they may struggle to stay focused after setbacks [7]. Group 3: Professional Preparation - Professional candidates benefit from a comprehensive support system, including strategic mentors who help analyze the competitive landscape and plan application timelines [8]. - They have specialized coaches from top companies who assist with specific skills, such as technical interviews or case studies [8]. - Mock interviews with industry professionals provide real-time feedback and adjustments in a high-pressure environment [9]. Group 4: Role of Job Placement Agencies - High-quality job placement agencies function as personal coaching teams rather than mere intermediaries, offering strategic planning and support [11]. - Platforms like STEM Career Group utilize a "sports training" model to prepare candidates for intense competition, providing access to experienced mentors and a supportive service team [11]. - For candidates aiming for top-tier positions, engaging with a professional job placement agency is almost essential, as it offers a scientifically validated training system [12][13].
第二届长三角一体化技工教育联盟大会成功举办 共绘区域技工教育协同发展新蓝图
Xin Lang Zheng Quan· 2025-09-30 08:24
Core Viewpoint - The second Yangtze River Delta Integrated Vocational Education Alliance Conference was held to enhance cooperation in vocational education and empower high-quality economic and social development in the region [1][9] Group 1: Conference Highlights - The conference featured the release of the "Ten Key Initiatives for Vocational Education Cooperation in the Yangtze River Delta 2025-2027" and the "Yangtze River Delta Integrated Vocational Education Alliance Initiative," outlining key tasks and cooperation directions for the next three years [3] - The theme of the conference was "Integrating Vocational Education in the Yangtze River Delta to Promote Integration," gathering various stakeholders to discuss regional vocational education development [4] Group 2: Key Participants and Contributions - Notable attendees included leaders from the Ministry of Human Resources and Social Security and the China Workers' Education and Vocational Training Association, who expressed support for the alliance's achievements and future collaboration [4] - The conference included a seminar focusing on emerging topics, with participation from representatives of China Oriental Education Group, who shared insights on optimizing professional settings in the context of artificial intelligence [6][8] Group 3: China Oriental Education Group's Initiatives - China Oriental Education Group has established strategic partnerships with 30,000 enterprises to align professional settings with market demands, achieving a 30% annual update rate in professional structures [8] - The group emphasizes the integration of "Artificial Intelligence+" in its curriculum and teacher training, enhancing the attractiveness of its programs and achieving a 95% job placement rate for graduates [8] Group 4: Significance of the Conference - The successful hosting of the conference marks a new phase in the cooperation of the Yangtze River Delta Vocational Education Alliance, which is crucial for integrating quality educational resources and enhancing the overall level of vocational education in the region [9]