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央企巨头布局AI玩具 故宫文化联合中国电信发布首款故宫猫福墩AI玩偶
Zheng Quan Ri Bao Wang· 2025-10-17 07:06
Core Insights - The global AI toy market is experiencing rapid growth, with major state-owned enterprises entering the sector [1] - The Palace Museum's AI toy, "Fudun," developed in collaboration with China Telecom's Tianyi IoT, represents a new paradigm of "AI + cultural creativity" [1] - The AI toy can interact intelligently, understand emotions, and provide cultural storytelling, enhancing the digital transformation of the cultural industry [1] Company Developments - Tianyi IoT, a subsidiary of China Telecom, is actively promoting the integration of AI and IoT technologies in various industries, particularly in cultural creativity [2] - The AI toy is equipped with a domestically developed RISC-V architecture cloud AI module, ensuring secure and reliable data processing [2] - The Tianyi IoT platform supports over a billion devices for online perception and intelligent control, enhancing the interactive capabilities of the AI toy [2]
我省携创新成果亮相第十届中国国际版权博览会
Liao Ning Ri Bao· 2025-10-17 01:05
10月16日,第十届中国国际版权博览会在山东青岛举行。辽宁展区紧扣"数智引领未来、版权创新 发展"主题,全面展现辽宁在版权创造、运用、保护与管理等方面的特色实践和发展成效。 围绕版权驱动产业发展,版权优质IP及相关作品展示区集中呈现辽宁以版权推动产业融合发展的实 践成果。辽宁美术出版社的《最美西游》获评全国"2025年十大年度IP",除带动纸质出版物热销外,更 以数字藏品形式上线京东"新灵境"平台,引发抢购风潮。辽宁鼎籍文化创意有限公司带来百余款文创产 品,成为现场销售爆款。 版博会期间,辽宁省版权局、北方国家版权交易中心(大连)还将举办北方民间文艺作品展示交易 中心项目发布会、非遗交易平台项目推介会、版权经济高质量发展论坛等系列活动,全方位展示辽宁在 推动版权产业高质量发展方面的成果与布局。在同时举行的2025年国际版权论坛上,我省"东北亚版权 基地国际传播"获评国家版权局地方版权好故事项目。 以版权推动文化传承创新,本届版博会上,鞍山市岫岩满族自治县作为我省首个入选全国民间文艺 版权保护与促进试点地区,带来岫岩玉雕、满族剪纸、满族刺绣等民俗文创,吸引众多观众驻足互动, 也受到商家的广泛关注。版权保护和转化 ...
【宝鸡】传统文化IP激发经济活力
Shan Xi Ri Bao· 2025-10-16 23:00
Group 1 - The core viewpoint emphasizes the revival of ancient cultural elements through modern creative industries, particularly in Baoji, where bronze culture is being integrated into contemporary products and collaborations [1][2]. - Baoji Bronze Museum has initiated partnerships with various companies to develop a range of creative products centered around the "He Zun" IP, including plush toys and specialty foods, aiming to transform the cultural creative industry from resource display to IP operation [1][3]. - The integration of traditional craftsmanship, such as the fusion of Baoji bronze elements with Jingdezhen porcelain techniques, is leading to the development of innovative cultural products like tea sets and inkstones [1][2]. Group 2 - The traditional craft of Fengxiang clay sculpture is experiencing a revival, with over 1,000 people engaged in the industry, generating an annual output value exceeding 40 million yuan, and products being exported to over 30 countries and regions [3][4]. - The establishment of the Fengxiang Clay Sculpture Association aims to preserve and innovate this cultural heritage, promoting systematic skill transmission and diverse artistic expressions [4][5]. - Baoji's cultural resources are being integrated with modern technology and tourism, with initiatives to create unique cultural IPs that reflect the city's heritage and attract global attention [5].
㶟水河畔 乘兴大兴
Core Insights - Daxing District in Beijing is embracing its historical and ecological heritage while promoting modern urban vitality, inviting visitors to experience its beauty and opportunities [1][6]. Group 1: Ecological Development - The Yongding River, historically known as "㶟水," has been revitalized, with continuous water flow for five years, supporting a 34.63% tree coverage rate in the area [3]. - The Daxing irrigation system has provided over 30 million cubic meters of water, contributing to a harmonious environment characterized by "clear water, green banks, and beautiful scenery" [3]. Group 2: Urban Vitality and Opportunities - Daxing is positioned as the "New Gateway City" of the capital, with its economic zones offering global connectivity and opportunities [6]. - The district is home to innovative biopharmaceutical laboratories and creative cultural shops, reflecting a youthful and dynamic atmosphere [6]. Group 3: Lifestyle and Community Engagement - Daxing offers various recreational activities, such as cycling in forest parks and family camping by the water, enhancing the quality of life for residents and visitors [3]. - The district promotes a blend of nature and urban life, encouraging a sense of community and well-being [6].
香港财政司司长:欢迎美国企业和人才来港发展
Zhong Guo Xin Wen Wang· 2025-10-16 06:20
Core Points - The Financial Secretary of Hong Kong, Paul Chan, expressed a welcoming stance towards American businesses and talent to develop in Hong Kong, emphasizing the opportunities for investors from the U.S. and globally [1][3][4] Group 1: Economic Development - Paul Chan shared insights on Hong Kong's latest economic developments, focusing on strategies for enhancing the financial market, innovation and technology development, and regional supply chain management [3][4] - The government is actively working to attract enterprises and talent, aiming to develop the Northern Metropolis and promote industrial collaboration within the Guangdong-Hong Kong-Macao Greater Bay Area [3][4] Group 2: Investment Opportunities - Hong Kong is positioned as a "super connector" between mainland China and the global market, offering continuous opportunities for American and global investors [4] - The Financial Secretary highlighted the advantages of Hong Kong's status as a free port, maintaining common law, good governance, and a highly internationalized environment [3][4]
95后港青跨界创业11年,抓住湾区优势独闯南沙文创市场
Nan Fang Du Shi Bao· 2025-10-14 15:34
"世界的南沙",香港青年江志成综合多方意见,为广州南沙度身定制文创礼盒,最终以此命名。这是他 成立独资企业——广州南沙铂乐文化创意有限公司(下称"铂乐文化")两年半,今年蓄势上市的首款产 品,将接受私域市场的检验。 "95后"被誉为"天选创业者"一代,江志成似乎如此,今年才满30岁,已驰骋内地创业11年,先后在进出 口贸易、餐饮、文创等领域留下了深刻足迹,颇有建树。 多次跨界,是因为他心怀奇特的"危机感",认为任何行业都有生命周期,不主动寻求变革,终将被市场 淘汰。"我很喜欢All in,创业从没想过退路,只有一个理念:我可以从头再来,因为我还年轻,哪怕四 五十岁也如此。" 2025年南沙迎春花市上,江志成带着自家创意产品,参加创享湾基地高诺国际加速器搭建的公益摊位。 南都·创享湾区记者 莫郅骅 摄 铂乐文化原创设计的口袋磁力片文创产品,图为"南沙牌坊"模型。受访者供图 经商基因 从卖气球到买滑盖"机皇" 在岭南地区,经商或许存在"基因传承"。江家经商始于爷爷一代,经商理念逐渐刻进后代的骨子里。 小学五年级,江志成初尝"经商"之乐:他用几块零花钱买一大袋小气球,再分装零售给身边的同学。那 时,MP3在中国掀起 ...
对话艺术家夏科:30年历程,凝练“设计”的更高价值
3 6 Ke· 2025-10-14 06:31
一键生成、百倍效率、低成本替代……自AI文生图功能问世,众多充满危机感的关键词频繁关联设计、美术领域。在焦虑职业前景的同时, 行业内同步催生了"你是否使用AI"的质疑倾轧。 "看吧,AI出现这几年,已经把设计师干掉了。"这是旁观者的盖棺定论,还是"外行"的一时短视? 36氪四川来到坐落于成都城南锦城湖畔的天府长岛数字文创园,对话全球六大设计奖项大满贯得主,四川古格王朝品牌设计顾问有限公司(以 下简称"古格王朝")、四川绝匠文创科技有限公司(以下简称"绝匠文创")创始人夏科,探寻品牌设计与文创行业的成功路径。 名扬火锅底料 企业荣誉(部分) 张飞牛肉、麻辣空间、名扬火锅底料、百瑞源、单株先生、巴蜀公社……一系列耳熟能详的知名品牌都与古格王朝有着密切的关联。包装,也 就意味着,消费者看向产品的第一眼,看到的是"古格王朝"。 古格王朝联袂张飞牛肉获得2016德国红点大奖 2002年,古格王朝的前身工作室成立。"当时,中国的包装设计还没有形成概念,印厂印刷与'包装设计'一体,功能主义阶段是'能装就行',品 牌厂商并没有付费做设计的概念。"夏科回顾道:"我们率先提出,文化赋能品牌,风格塑造丰碑。"2002年到2007年 ...
来上海还只会排两小伴队买手信?这几家伴手礼既小众又高级,绝对值得收藏!
Zhong Guo Shi Pin Wang· 2025-10-13 09:38
来上海旅游,还在景点苦排两小时只为购买手信?今天为大家推荐几家连上海本地人都在抢购的新晋宝藏 伴手礼!不仅外观精美、口感绝佳,还洋溢着浓郁的上海风情!无论是自留纪念,还是馈赠亲友,都显得 高端大气有面子~赶快收藏起来吧! 「黑胶唱片挂耳咖啡」 家嘴、静安这种热门地区都有门店,逛完景点直接去买非常方便~买它送给亲友做礼物,拿在手上就能感 受到满满诚意! 「武康大楼系列文创」 说完吃的喝的,当然还要来点好看的!上海武康大楼一直都是旅游打卡的大热门景点,网络热度也很高, 关于它自身的文创产品衍生自然很多~在武康大楼下就藏着一家依旧文艺范十足的大隐书局,它的对面就 是宋庆龄故居,打卡&购物两不误! 最近风很大的文艺挂伴手礼!被称为咖啡之都的上海,有着数不清的精致小巧咖啡店,当然不容错过。同 时上海也是中国黑胶唱片的发源地,所以这款伴手礼特地将老上海特色的黑胶唱片与挂耳咖啡结合,文创 意义十足!包装外观设计复古又摩登,拿在手上瞬间穿回文艺气息浓厚的20年代上海滩~中深烘焙的咖啡 豆香气浓郁,低酸微苦,适合大多数人口味。无论是日常工作学习还是出差旅游,都非常方便携带,做为 上海特色的手信再适合不过。 「香港明玥 上海饼食 ...
为什么大家走哪儿都要买冰箱贴?
36氪· 2025-10-11 09:10
Core Viewpoint - The rise of refrigerator magnets as cultural symbols reflects a shift in cultural consumption and an upgrade in the cultural and creative industry ecosystem [5][10][19] Group 1: Cultural Consumption Trends - The recent surge in cultural tourism consumption, particularly during the Mid-Autumn Festival and National Day, has made cultural and creative products, such as refrigerator magnets, popular among tourists [6][10] - Refrigerator magnets have evolved from mere souvenirs to symbols of culture, aesthetics, and emotional expression, appealing to modern consumers [6][10] Group 2: Successful Cultural Products - The refrigerator magnet inspired by the crown of Empress Xiaoduan from the Ming Dynasty has sold over 1 million units, generating over 100 million yuan in sales, setting a record for the National Museum of China [8] - Other successful designs include magnets inspired by traditional Chinese clothing and historical figures, which have resonated well in the market and on social media [8][10] Group 3: Consumer Behavior and Preferences - Young consumers are shifting their spending from functional items to those that offer aesthetic and meaningful value, seeking products that resonate with their lifestyle and cultural identity [12][13] - The popularity of these magnets is driven by their affordability and emotional significance, allowing consumers to express personal taste while fulfilling commemorative needs [12][13] Group 4: Social Media Influence - Refrigerator magnets possess strong "social currency" attributes, with platforms like Xiaohongshu and Douyin facilitating widespread sharing and engagement, enhancing product visibility and appeal [14] - The lifecycle of these products extends into the sharing phase, where consumers showcase their collections, further promoting cultural engagement [14] Group 5: Industry Transformation - The success of refrigerator magnets indicates a broader transformation in the cultural and creative industry, where museums are evolving from mere content providers to cultural IP operators [16][19] - The shift from single product offerings to a comprehensive IP ecosystem allows cultural institutions to create long-term brand value and engage consumers more deeply [19] Group 6: Digitalization and Future Trends - Digitalization is driving the cultural and creative industry towards more refined operations, enabling institutions to better understand audience needs through data analysis and content marketing [19] - Future developments may include AR interactions, virtual exhibitions, and limited digital collectibles, expanding the reach and impact of cultural IP [19]
为什么好多人走哪都要买冰箱贴?
3 6 Ke· 2025-10-10 09:15
Core Insights - The cultural and tourism consumption trend continues post the Mid-Autumn Festival and National Day holidays, with cultural and creative products, particularly fridge magnets, gaining popularity as new landmarks for tourists [1][4] Cultural Symbol Transformation - The fridge magnets have evolved from mere souvenirs to cultural symbols, with the National Museum of China’s fridge magnet inspired by the crown of Empress Xiaoduan achieving over 1 million sales and generating over 100 million yuan in revenue [2][4] - Other museums, such as the Zhejiang Provincial Museum and the Palace Museum, have also seen success with their uniquely designed fridge magnets, indicating a strong market response [2][4] Cultural Consumption Shift - The success of these products reflects a shift from "commemorative consumption" to "cultural identity consumption," driven by cultural confidence and consumption upgrades [4][10] - The younger generation is increasingly willing to pay for aesthetic and meaningful products, indicating a change in consumer psychology [5][6] Market Dynamics - Fridge magnets are favored for their affordability and flexibility in production, allowing for rapid iteration and large-scale manufacturing [5][6] - The social media era enhances the fridge magnets' appeal as "social currency," with platforms like Xiaohongshu and Douyin facilitating widespread sharing and engagement [6][9] Industry Evolution - The rising popularity of fridge magnets highlights a broader transformation in the cultural and creative industry, where museums are transitioning from content providers to cultural IP operators [7][9] - The trend indicates a shift from short-lived commemorative products to long-term brand value creation, with museums developing comprehensive IP ecosystems [10]