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全国旅游第一大省,彻底爆了
当春运大潮仍以"返乡"为主旋律,一股逆向流动的团圆暖流正悄然改写着马年春节的人口流向版图。 越来越多在广东打拼的年轻人不再执着于"千里归乡",而是选择将远方的父母亲人接到岭南过大年;一 批批银发族拎着老家特产,逆着春运洪流南下,在温暖的南国土地上与子女相聚。 2月24日,广东省委书记黄坤明在广东省高质量发展大会上讲话,2月13日,全省铁路旅客发送量刷新春 运历史纪录;2月20日,珠江游旅客量创4.54万人次历史新高;2月21日,港珠澳大桥车流量创2.95万车 次历史新高;2月23日,白云机场(600004)、深圳机场(000089)旅客吞吐量双双突破历史纪录,喜 人的数据见证着广东发展的蓬勃气象,彰显着全省上下的奋斗热情。 而记者获悉,相关统计数据显示,2026年春节期间,广东已成为全国"反向过年"最热门目的地之一,广 州、深圳、珠海等城市凭借舒适气候、丰富年味、便捷服务,吸引着全国各地的家庭前来团圆,让这个 春节的岭南大地,既有"粤味"烟火气,更有跨越山海的团圆情。 2026年春节期间,广东省在线旅游市场延续强劲增长态势,接待人次同比 2025 年春节增长23.7%,旅 游消费金额同比增长21.5%。 在全 ...
春节假期全国国内出游人次和总花费均创历史新高
Yang Shi Wang· 2026-02-24 12:26
央视网消息(新闻联播):据文化和旅游部数据中心测算,春节假日9天,全国国内出游5.96亿人次, 国内出游总花费8034.83亿元,假日游客人数和花费均创历史新高,全国文化和旅游市场平稳有序。这 个春节假期,500公里以上中远程目的地旅游热度攀升,传统景区和度假区焕新,旅游场景更加丰富。 从非遗贺新春到国风国潮沉浸体验,各地年俗文化活动人气火爆;乡村游、红色游全面升温;依托科技 赋能,一批文旅融合新业态给游客带来欢度春节新体验。 ...
外国人涌入中国,真相扎心:我们的低物价竟成了他们的消费天堂?
Sou Hu Cai Jing· 2026-02-24 12:21
Core Insights - The influx of foreign tourists in China is significantly increasing, with a projected 30.08 million foreign visitors expected in 2025 due to expanded visa-free policies [3][5][8] - The disparity in purchasing power between foreign tourists and local residents highlights economic challenges, as locals struggle with higher living costs compared to foreign visitors enjoying lower prices [7][10][13] Group 1: Tourist Influx - The number of foreign tourists in Shenzhen's Huaqiangbei surged by 50% during the recent Spring Festival, indicating a growing trend of international visitors [5] - The expansion of visa-free entry for 38 countries and mutual visa exemptions for 29 countries has opened China's doors to a larger number of tourists [8][24] Group 2: Economic Disparity - Foreign tourists find China to be a "consumer paradise," with prices significantly lower than in their home countries; for instance, a bowl of beef noodles costs 15 RMB in China but 15 GBP (approximately 130 RMB) in London, creating a price difference of 9 times [9][10] - The average monthly salary for ordinary workers in developed countries ranges from 10,000 to 40,000 RMB, while in China, it is often between 3,000 to 8,000 RMB, leading to a stark contrast in perceived value [10][12] - The cost of living in China, including accommodation and dining, is considerably lower for foreign visitors, making it an attractive destination for those with higher foreign incomes [12][15] Group 3: Cultural Appeal - The unique cultural and culinary experiences in China, such as traditional dishes and historical sites, are drawing interest from foreign leaders and tourists alike, enhancing China's global image [20][22][24] - The positive portrayal of China through the experiences of foreign dignitaries visiting iconic locations contributes to a growing fascination with the country [24][25]
中青旅:景区业务不断加强与新媒体等营销渠道的合作力度
Core Viewpoint - The company is enhancing its travel agency business through various new media channels and marketing strategies to boost sales and brand recognition [1] Group 1: Travel Agency Business - The company is utilizing platforms like WeChat, Douyin, and OTA platforms to create promotional marketing accounts such as "Fanghua Traveler" and "Travel Expert Live" [1] - There is a continuous effort to strengthen new media operational capabilities to drive sales across all channels [1] Group 2: Scenic Area Business - The company is increasing collaboration with new media and marketing channels to enhance brand influence and market recognition [1] - Strategies include the use of short videos, social media dissemination, and influencer live streaming [1]
春节假日9天全国国内出游5.96亿人次 总花费超8034亿元
Xin Lang Cai Jing· 2026-02-24 12:09
假日游客人数和花费均创历史新高,全国文化和旅游市场平稳有序。 免责声明:本文内容与数据由观点根据公开信息整理,不构成投资建议,使用前请核实。 观点网讯:2月24日,据文化和旅游部数据中心测算,春节假日9天,全国国内出游5.96亿人次,较2025 年春节假日8天增加0.95亿人次;国内出游总花费8034.83亿元,较2025年春节假日8天增加1264.81亿 元。 ...
文旅打底、产业发力,这座粤西小岛不止于山海
春节假期,广东阳江西南端的海陵岛迎来了一年中最繁忙的时节。 21世纪经济报道记者在海陵岛上见到过旅居海陵岛三个月的重庆人李女士夫妇;连续两年全家三代人到 海陵岛过春节的四川刘先生一家,他们都是海陵岛的忠实粉丝。"我们在这里的归属感是很强的,出门 用四川话交流都没问题。气候、温度也很好,高铁就可以到,租房价格也不贵。川渝人就喜欢走四方, 以后还要再来。"李女士说道。 这座南海北部区域的岛屿,岛上处处张灯结彩,洋溢喜庆的气息。温暖的阳光和咸咸的海风吸引着来自 五湖四海的游客,春节的海陵岛宛如"小川渝",外地车牌随处可见,不时能够听到游客用乡音交流,商 业街上也布满川菜馆、湘菜馆等外地特色菜。 大年初五,十里银滩的沙滩上,几位来自四川的年轻人正在体验不同的水上项目。这是他们第一次来到 海陵岛过春节,却已经被这里丰富的旅游资源所折服。"这里的海真是太美了,天气也很好,明年我们 还要再来,还有很多没有玩的项目,再来几次都不会腻。" 独特的山海资源以及优越的气候条件,使得阳江文旅持续火爆。据初步统计,2月15日至23日,阳江全 市接待游客450.13万人次,景区接待人数180.85万人次,滨海旅游、乡村游、民俗体验等热点 ...
中青旅:公司始终重视对投资者的回报及权益保护
Zheng Quan Ri Bao· 2026-02-24 11:38
Group 1 - The company emphasizes the importance of investor returns and rights protection, focusing on stable operations and enhancing core competitiveness [2] - The company aims to maintain a stable dividend policy and reward investors with good performance [2] - The company plans to improve the quality of information disclosure and strengthen communication with small and medium investors through various channels [2] Group 2 - The company will study and utilize capital tools to promote high-quality development and enhance investment value [2]
中青旅:公司子公司创格科技应收账款回收情况良好,坏账风险较低
Zheng Quan Ri Bao· 2026-02-24 11:38
Group 1 - The company reported that its subsidiary, Chuangge Technology, has a good accounts receivable recovery situation, indicating low bad debt risk [2] - The company's operations are normal, with stable cash flow and a reasonable debt-to-asset ratio, demonstrating its ability to repay debts [2]
新华社权威快报|创新高!春节假期国内出游5.96亿人次
Xin Hua She· 2026-02-24 11:32
Group 1 - The core viewpoint of the article highlights the significant growth in domestic tourism during the 2026 Spring Festival, with a record 596 million trips and total spending of 803.483 billion yuan [2][3] - The number of domestic trips increased by 95 million compared to the 2025 Spring Festival, which had an 8-day holiday period [2] - Total domestic tourism expenditure rose by 126.481 billion yuan compared to the previous year, marking a historical high in both visitor numbers and spending [2] Group 2 - The article notes a trend among tourists to seek out traditional cultural experiences, with a particular interest in "new Chinese-style" tourism favored by younger visitors [2] - Popular activities during the holiday included ice and snow tourism and winter escapes, indicating a shift towards longer travel distances and durations [2] - The article also mentions that the trend of celebrating the Spring Festival in China has gained popularity among international tourists, contributing to a vibrant cultural tourism landscape [2]
香港政务司:内地春节黄金周期间访港旅客人数同比上升14%
Zhi Tong Cai Jing· 2026-02-24 11:07
Core Insights - The number of visitors from mainland China to Hong Kong during the Spring Festival Golden Week increased by 14% year-on-year, totaling approximately 1.5 million visitors [1] - The overall number of visitors to Hong Kong during the same period reached about 1.77 million, also reflecting a 14% increase compared to the previous year [1] Group 1: Visitor Statistics - Approximately 1.77 million visitors came to Hong Kong during the Spring Festival Golden Week, with 1.5 million being from mainland China [1] - The average daily number of mainland visitors was around 170,000, peaking at 210,000 on February 18 [1] - The most used entry point for mainland visitors was the High-Speed Rail West Kowloon, followed by the Lok Ma Chau Spur Line [1] Group 2: Transportation and Management - The Hong Kong Transport Department operated a 24-hour emergency traffic coordination center to monitor transportation services across various districts [2] - Public transport operators increased capacity and services, including additional bus services connecting land border crossings to meet passenger demand [2] - Hotel occupancy rates during the Golden Week reached approximately 90%, indicating strong demand for accommodation [2] Group 3: Tour Groups - A total of about 2,400 mainland tour groups, comprising nearly 84,000 visitors, visited Hong Kong during the nine-day period, with overnight trips accounting for around 74% [2] - The number of tour groups increased by approximately 9% compared to the previous year's eight-day Spring Festival Golden Week [2] - The overall order and management of tour groups were reported to be good during the Golden Week [2]