报告期内，该集团在以下几个方面取得了显著成绩： 青瓷游戏(06633)公布2025年中期业绩，实现收入约2.47亿元，毛利约1.54亿元，期内录得利润净额7267 万元，较去年同期的3820万元增长90.2%，盈利能力持续提升。截至2025年6月30日，该集团拥有多款 APP移动游戏，涵盖放置类游戏、Rogue-like RPG及其他RPG，以及小程序游戏。 公告称，净利增长主要由于集团高效的管理运营及成本控制，集团营销开支等较去年同期大幅减少;及 汇率正向波动及集团良好的外汇管理措施，带来的汇兑收益较去年同期大幅增加。 游戏运营数据方面：截至2025年6月30日，该集团累计注册玩家逾1亿名，较去年同比上升7.56%;月平均 活跃用户数约为114.40万名，月平均付费用户数约为14.06万名，ARPPU达人民币289.79元，同比增长 5.26%;上述游戏运营数据变动的原因，主要是部分游戏处于成熟期，活跃用户数、付费用户数有所回 落;及集团通过推出全新游戏版本以及优化游戏内容，吸引了新玩家注册及部分老玩家回流，同时也提 升了用户付费意愿。 (1)长线运营成效卓着，核心游戏焕发新生：2025年6月，旗舰自研游戏 ...

青瓷游戏(06633.HK)公布中期业绩，截至2025年6月30日止六个月，报告期内，集团录得收入约人民币 2.47亿元，得益于核心产品运营效率的提升及有效的成本控制，期内录得利润净额7,267万元，较去年同 期的人民币3,820万元增长90.2%，盈利能力持续提升。报告期内，游戏运营数据方面：截至2025年6月 30日，集团累计注册玩家达100.45百万名，较去年同比上升7.56%；月平均活跃用户数约为114.40万 名，月平均付费用户数约为14.06万名；ARPPU达人民币289.79元，同比增长5.26%。 2025年上半年，集团在以下几个方面取得了显著成绩： (1)长线运营成效卓着，核心游戏焕发新生：2025年6月，旗舰自研游戏《最强蜗牛》迎来中国内地及港 澳台地区上线五周年庆典。通过推出全新周年版本以及优化游戏内容，成功吸引大量老玩家回流，并大 幅提升了用户付费意愿。周年庆期间，游戏ARPPU从人民币约200元大幅提升至近人民币300元，增幅 约50%，充分展现了集团在游戏内容创新及长线运营等方面的卓越能力； (2)全球化布局稳步推进，海外市场再下一城：继在多个海外市场取得成功后，集团正积极筹备《最 ...

Core Insights - Qingci Games Limited has officially surpassed 100 million registered players globally, marking a significant milestone in its efforts within the global gaming market [1][3] - The company has successfully established its influence in the global gaming sector through a strategy focused on high-quality and personalized products [1] Group 1: Company Achievements - Since its establishment in 2012, Qingci Games has created several popular games characterized by innovative gameplay and distinctive artistic styles, referred to as "Qingci Style" by players [3] - The self-developed game "Unusual Maze," launched in 2016, has been pivotal in leading the domestic Rogue-like mobile game trend, being recognized as a must-play title in the genre [3] - The game "The Strongest Snail," released in 2020, has generated approximately RMB 3.629 billion in revenue by the end of 2024, achieving high rankings in various regions including Hong Kong, Taiwan, Japan, North America, Southeast Asia, Australia, and Europe [3] Group 2: Global Strategy and Operations - The company has strengthened its core competitiveness by integrating research and operations, with overseas revenue accounting for over 40% of total income [3] - Qingci Games has established offices in regions such as mainland China, Australia, Japan, and South Korea to enhance user engagement and solidify player communities [3] Group 3: Future Developments - The company is currently developing an original game titled "Project E," which combines elements of map exploration, backpack management, and resource collection, aiming to set new industry trends [4] - Qingci Games is embracing technological advancements by integrating AI tools to improve operational efficiency and support industrial development [4] - The CEO expressed gratitude for the support from global players and emphasized the commitment to delivering engaging and culturally rich gaming experiences in the future [4]