Group 1 - The company reported a revenue of 4.551 billion yuan and a net profit of 429 million yuan for the first half of 2025 [2] - The Sofia brand generated 4.128 billion yuan in revenue with an average order value of 22,340 yuan, while the Milan brand achieved 176 million yuan in revenue with a 21% year-on-year increase in average order value [2] - The company has established 26 overseas distributors covering 23 countries and regions, with export business revenue growing by 39.49% year-on-year [2] Group 2 - At the recent China (Guangzhou) International Elderly Health Industry Expo, the company was invited to participate in a standard exchange meeting for home aging products, highlighting its role in the industry [3] - The company was recognized as a co-construction unit of the Guangzhou Silver Economy Public Laboratory, emphasizing its commitment to the aging product market [3] - The company's multi-brand, full-category, and full-channel strategy demonstrates resilience and risk resistance in a challenging market environment [3]

Core Insights - The company reported a revenue of 4.551 billion yuan, a year-on-year decrease of 7.68% [1] - The net profit attributable to shareholders was 319 million yuan, down 43.43% year-on-year [1] - Basic earnings per share were 0.3316 yuan, reflecting a decline of 44.03% compared to the previous year [1] Business Strategy - The company is focusing on the "whole case design delivery" under the iteration of the "Custom 5.0" strategy and has introduced the 5A standard to lead quality upgrades in the industry [1] - The Milan brand is targeting the blue ocean market and has released the "2025 Full Value Chain Quality Assurance White Paper" to build a sustainable development ecosystem [1] - The Simi brand is committed to providing high-quality home solutions globally, advancing its strategic upgrade from overall kitchens to high-end whole-house customization [1] - The Huaher brand emphasizes "Eastern aesthetics, starting from woodwork," creating a high-end whole-house customization model with integrated door and wall cabinets [1] International Expansion - The company is actively expanding its overseas market presence through high-end retail, engineering projects, and distributors [1] - Currently, the company has 26 overseas distributors covering 23 countries/regions, including Canada, Australia, Singapore, Vietnam, and Thailand [1] - Collaborations with quality overseas developers and contractors are in place to provide one-stop whole-house customization solutions for approximately 219 engineering projects across 31 countries/regions [1]

Group 1: Financial Performance - In the first half of 2025, the company achieved operating revenue of 4.551 billion yuan and a net profit of 429 million yuan, with a net profit margin of 9.4% [1] - The Sofia brand generated operating revenue of 4.128 billion yuan, with an average order value of 22,340 yuan per order; the Milan brand achieved 176 million yuan in revenue, with an average order value of 17,285 yuan per order, reflecting a year-on-year increase of 21% [1] - The company’s integrated channel generated operating revenue of 852 million yuan [1] Group 2: Market Expansion and International Presence - As of the first half of 2025, the company has established 26 overseas distributors covering 23 countries and regions, including Canada, Australia, Singapore, Vietnam, and Thailand [1] - The company collaborates with quality overseas developers and contractors to provide one-stop whole-house customization solutions for approximately 219 engineering projects across 31 countries and regions, with export business revenue increasing by 39.49% year-on-year [1] Group 3: Industry Standards and Development - The company is the only representative enterprise in the custom home furnishing industry participating in the formulation of the "Home Adaptation Products Classification and Coding" group standard, aimed at establishing unified norms and scientific classification for elderly-friendly products [2] - The company will also serve as the main editor for the "Home Products Adaptation Evaluation Standards for Custom Cabinets," leading the establishment of an evaluation system for elderly-friendly functions in custom cabinet products [2] - The development of these two standards signifies a transition for the elderly-friendly home adaptation industry in China from initial exploration to a new phase of high-quality development driven by standards and innovation [2]