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Core Viewpoint - L'Oréal emphasizes its commitment to sustainability through innovative initiatives and partnerships, showcasing its efforts at the Shanghai International Carbon Neutral Expo, including the launch of the "Sustainable Innovation Accelerator" and collaborations with various stakeholders to promote sustainable consumption and ecological responsibility [1][3][17]. Group 1: Sustainable Practices and Innovations - L'Oréal's "Sustainable Paradise" concept integrates environmental responsibility with consumer experience, aiming to make sustainability enjoyable and actionable [3][17]. - The "Heart-Moving Carousel" interactive installation at the expo illustrates L'Oréal's focus on refillable products, highlighting the significant weight reduction achieved through its refill strategy, such as a 38% reduction for Lancôme's cream and a 42% reduction for Kiehl's cream [5][7]. - The company has initiated a five-year investment plan of €100 million in the "Sustainable Innovation Accelerator" to support breakthrough technologies in low-carbon solutions and alternative ingredients [7][24]. Group 2: Strategic Collaborations - L'Oréal announced three major cross-industry collaborations at the expo, including a sustainable consumption incentive program with JD.com to bridge the "Say-do-gap" in consumer behavior [8][9]. - The partnership with JD.com aims to enhance consumer engagement in sustainable beauty through a structured incentive program, promoting green consumption habits [8][9]. - L'Oréal's collaboration with Yuan Yi Environmental Technology focuses on comprehensive recycling of unsellable products, reinforcing its commitment to sustainability [10][24]. Group 3: Recognition and Awards - L'Oréal recognized ten carbon reduction pioneer suppliers at the expo, emphasizing the importance of industry-wide participation in carbon reduction efforts [12][19]. - The award criteria include having approved science-based targets and demonstrating replicable low-carbon practices, encouraging more suppliers to join the sustainability movement [12][19]. Group 4: Research and Development - L'Oréal's "Chinese Chip" star product, the Hyaluronic Acid Airy Shampoo, showcases innovative packaging that simplifies recycling by eliminating complex components [16]. - The company adheres to the 3R principles (Replace, Reduce, Recycle) in its product development, aiming to minimize environmental impact [16][24]. - L'Oréal's commitment to green science involves using 1,600 raw materials sourced from 350 plant species, focusing on sustainable practices in cultivation and extraction [16][24].

4月25日，由上海现代服务业联合会与第一财经联合发起主办的2025企业可持续发展大会，汇聚起全 球顶尖机构代表、跨国企业高管和可持续发展领域先锋。欧莱雅北亚及中国公共事务总裁兰珍珍一袭 白衣受邀登台，讲述欧莱雅25年的可持续发展之路。 "早在25年前，我们就开始耕耘欧莱雅这片可持续发展的'茶园'了。 "不可一日无茶的兰珍珍，以"制 茶之道"为隐喻，将欧莱雅的可持续发展比喻为茶农耕耘茶园的历程，"喝上一杯好的绿茶，与做好可 持续发展之间，有很多相似之处。 一杯好茶肯定要来自于优质的茶叶挑选。 " 茶园通常在人迹罕至的险山难坡上，茶农不辞辛劳地养护茶园，并经历从种茶、采茶到制茶的漫长历 程，才能获得一杯好茶。兰珍珍以《泡一杯绿色消费的好茶》为题，分享欧莱雅在可持续生态发展上 的经验。 在欧莱雅官网上，写着这样一段话："全球变暖和环境变化很可能会导致人类和自然栖息地的永久退 化。海平面上升，冰川融化，海洋变暖及酸化，极端天气出现的频率都在上升。越是急迫的现状越需 要我们做出更强有力的承诺。" 作为全球最大的化妆品集团，欧莱雅25年来始终积极致力于打造可持续的、具有包容性的未来，力 求守护地球之美，并赋能世界各地的社 ...