奥迪一汽超级智能生态工厂打造智能制造新典范 随着中国新能源汽车产业迈入高质量发展新阶段，豪华纯电SUV市场正经历深刻的结构性升级。近日， 一汽奥迪Q6Le-tron重磅上市，以全球领先技术与中国智造的深度融合，为新时代高端新能源汽车发展 树立了价值新坐标（603040）。 PPE豪华纯电平台+中国领先科技 驱动中国新能源汽车生态进化 奥迪专属PPE豪华纯电平台与中国科技的深度融合，奠定了一汽奥迪Q6Le-tron的核心竞争力。PPE豪华 纯电平台是奥迪联合保时捷研发的豪华电动平台，专为豪华电动车型设计，覆盖B级至D级细分市场， 集奥迪电动技术之大成，在电池管理、能效优化、充电技术及驾驶辅助集成等方面实现创新，推动电动 出行向更高品质、更安全领域进阶。其采用先进的全域800V高压平台，实现10分钟补能294公里的高效 补能；并搭载107kWh宁德时代（300750）三元锂电池，拥有270kW超高充电功率，带来CLTC工况765 公里超长续航，极大解决了高端用户的里程焦虑。 在智能化方面，一汽奥迪Q6Le-tron搭载深度定制的华为乾崑智驾 技术，全车共搭载2个激光雷达、13个 摄像头、5个毫米波雷达、12个超声 ...

在智能化重要性愈加凸显的大背景下，不少合资品牌正谋求通过联手本土头部智能智驾公司，实现"红 海"突围。 8月18日，上汽通用宣布与智能驾驶公司Momenta签署战略合作协议，双方将在辅助驾驶领域展开深度 合作，据悉，上汽通用旗下别克至境L7车型，将全球首发搭载基于强化学习的Momenta R6飞轮大模 型。 《中国经营报》记者注意到，近期以来，多家合资车企陆续宣布与本土智驾企业达成相关合作，或推动 产品上市，如全新上汽奥迪A5L Sportback搭载华为乾崑智驾技术，东风日产N7搭载与Momenta联合开 发的组合驾驶辅助系统，宝马宣布携手Momenta联合开发面向中国市场的新一代智能驾驶辅助解决方 案。 "合资车企通过与中国企业合作，利用中国团队的本土化研发能力，开发符合中国市场需求的智能化车 型。"中国汽车流通协会专家委员会委员章弘曾向记者表示，合资车企从而"能够更好地理解中国市场的 需求，并快速响应市场变化"。 最强"肌肉"与最强"大脑"合作 在自主品牌强势崛起的形势下，合资品牌的生存与发展持续受到外界关注。 中国汽车流通协会乘用车市场信息联席分会（以下简称"乘联分会"）发布的数据显示，从月度新能源车 ...

Group 1 - The core viewpoint of the articles highlights the trend of joint ventures between foreign automotive companies and Chinese tech firms to enhance smart driving capabilities in vehicles, reflecting a shift in the competitive landscape of the automotive industry [1][2] - FAW Audi's recent launch of the Q6L e-tron and A5L models equipped with Huawei's advanced driving technology signifies the growing adoption of Chinese smart driving solutions among joint venture automakers [1] - BMW's collaboration with Momenta aims to develop new intelligent driving assistance solutions tailored for the Chinese market, showcasing a commitment to local innovation and addressing specific consumer needs [1][2] Group 2 - The technological edge of Chinese companies in the smart driving sector is a significant factor driving foreign automakers to adopt local solutions, with Momenta's innovative "end-to-end flywheel model" reducing system interaction delays [2] - The partnerships allow joint venture companies to rapidly enhance their smart technology capabilities to meet the demands of the Chinese market while providing Chinese firms with opportunities to enter international supply chains [2] - The collaboration between foreign and Chinese companies is expected to leverage the strengths of the Chinese automotive supply chain, integrating unique features into their products and enhancing competitiveness in electric and intelligent vehicle markets [2]

Core Viewpoint - The launch of the Audi Q6 e-tron family marks a significant step in the collaboration between Audi and Huawei, showcasing advanced technology and competitive pricing in the electric vehicle market [1][12][45]. Group 1: Product Features - The Audi Q6 e-tron is built on an 800V high-voltage platform and features a 107 kWh ternary lithium battery, with a price range of 348,800 to 398,800 CNY [1][3]. - The vehicle offers a CLTC pure electric range of 765 km and supports a maximum charging power of 275 kW, compatible with 95% of fast charging stations [24]. - It incorporates Huawei's advanced driving assistance technology, including laser radar and high-performance sensors, enhancing the driving experience [13][15]. Group 2: Design and Technology - The Q6 e-tron features a family design typical of Audi, but with significant technological advancements, including a large curved display setup with an 11.9-inch instrument panel and a 14.9-inch central screen [27][30]. - The vehicle maintains a luxurious interior with high-quality materials, including leather, wood trim, and ambient lighting, while also integrating modern technology such as AR navigation [32]. - Audi has retained physical controls for driving functions, providing a tactile experience that aligns with traditional luxury standards [37][39]. Group 3: Performance and Driving Experience - The Q6 e-tron is equipped with a variable steering ratio, enhancing maneuverability at low speeds, and features a smooth acceleration profile that avoids abrupt changes in speed [39][42]. - The vehicle's chassis is designed for high performance, providing a stable and comfortable ride even under challenging conditions [35][36]. - The combination of Audi's engineering expertise and the collaboration with Huawei and CATL positions the Q6 e-tron as a competitive player in the electric vehicle market [43][45].

Core Viewpoint - The luxury automotive industry is facing significant challenges due to the rapid transformation driven by smart technology and electric vehicles, necessitating a shift towards intelligent and electric models to remain competitive [3][5][10]. Group 1: Market Trends - The automotive market in China is undergoing a comprehensive transformation, moving from wholesale to direct consumer engagement, with user demands increasingly dictating product definitions [3]. - Traditional luxury car manufacturers are struggling to adapt to the electric and intelligent vehicle trends, resulting in declining sales and profits [4][5]. - For instance, Mercedes-Benz's sales in Asia dropped by 16% year-on-year, while BMW's sales in China fell by 15.5% [4][5]. Group 2: Technological Integration - Audi has launched new models equipped with Huawei's QianKun intelligent driving technology, marking a significant step in integrating smart technology into luxury vehicles [7][20]. - The collaboration with Huawei allows Audi to enhance its intelligent driving capabilities while maintaining its engineering excellence [22][30]. - The QianKun technology includes advanced sensor systems that support high-level driving assistance across various scenarios, showcasing a blend of luxury and technology [7][20]. Group 3: Competitive Landscape - The competition in the luxury automotive sector is intensifying, with new entrants leveraging technology and capital to capture market share [17][30]. - Traditional luxury brands must adapt quickly to avoid being overshadowed by emerging players that prioritize smart and electric vehicles [17][30]. - The partnership with Huawei is seen as a strategic move for Audi to regain its competitive edge in the luxury market [11][30]. Group 4: Future Outlook - Huawei's QianKun is positioned as a leading force in automotive intelligent technology, with substantial investments in research and development aimed at enhancing product and user experience [26][29]. - The anticipated rollout of the QianKun ADS 4 technology is expected to significantly improve the performance and efficiency of autonomous driving systems [29][30]. - The luxury automotive sector must embrace this technological shift to maintain relevance and meet the evolving expectations of consumers [30].

Core Viewpoint - The luxury automotive industry is facing significant challenges due to the rapid transformation towards electrification and smart technology, necessitating a shift in strategy to remain competitive, particularly in the Chinese market [3][4][44]. Group 1: Market Dynamics - The luxury car market in China is undergoing a comprehensive transformation, with consumer preferences shifting towards direct-to-consumer sales models and smart, electrified vehicles [3][4]. - Traditional luxury car manufacturers have struggled to adapt to these changes, resulting in declining sales and profits, as seen in the half-year reports of major brands like Mercedes-Benz and BMW [5][6][7][8][9]. - The competition is intensifying with the rise of new energy vehicle brands and tech-driven companies, which are rapidly gaining market share [22][23]. Group 2: Technological Transformation - The integration of AI and smart technology is becoming essential for luxury car brands to meet evolving consumer expectations, with a focus on features like advanced driver assistance systems [15][40]. - Audi has initiated a significant transformation by partnering with Huawei's QianKun technology to enhance its smart driving capabilities, marking a strategic shift towards integrating advanced technology into its vehicles [11][24][28]. - The collaboration with Huawei allows Audi to leverage cutting-edge technology while maintaining its engineering excellence, creating a competitive edge in the luxury segment [31][35]. Group 3: Huawei's Role - Huawei's QianKun technology is positioned as a key player in the automotive smart technology landscape, with substantial investments in R&D and a robust development framework [37][38][44]. - The QianKun driving assistance system is set to revolutionize the market with its advanced capabilities, including the upcoming ADS 4 architecture, which promises significant improvements in performance and efficiency [42][43]. - By partnering with Huawei, traditional luxury brands can quickly address their technological shortcomings and enhance their product offerings to meet the demands of modern consumers [44].

Core Insights - FAW Audi launched two new models, the A5L and the Q6L e-tron family, on August 7, with prices ranging from 239,800 to 289,800 yuan for the A5L and from 348,800 to 398,800 yuan for the Q6L e-tron family [1][2] - The A5L is expected to have additional versions released in October and December, while the Q6L e-tron family features advanced driving assistance technology developed in collaboration with Huawei [1][2] - The introduction of these models is expected to significantly boost FAW Audi's sales in the second half of the year, following a strong performance in July with sales of 37,000 units [2][3] Product Launch - The A5L utilizes the PPC platform with E³1.2 electronic architecture, enabling it to support Huawei's advanced driving assistance technology for urban and highway driving [2] - The Q6L e-tron family employs dual laser radar and visual fusion perception to achieve L2-level driving assistance capabilities across various driving scenarios [2] - FAW Audi aims to integrate intelligence into both fuel and electric vehicles, marking a significant step towards "intelligent oil-electric synergy" [2] Sales Strategy - The pricing and sales policies for the new models include promotional offers such as a 5,000 yuan deposit that can offset 10,000 yuan of the purchase price and luxury equipment gifts worth up to 60,000 yuan [2] - FAW Audi's sales strategy has been bolstered by marketing, channel expansion, and product breakthroughs, with a focus on increasing dealership networks to 600 locations [3] - The company plans to launch multiple new products covering both fuel and electric energy modes, with a goal of reaching a cumulative user base of over 10 million by 2025, making it the first luxury car brand in China to achieve this milestone [3]

Core Points - The new SAIC Audi A5L Sportback has been officially launched with a price range of 259,900 to 313,900 yuan [1] - This vehicle is the world's first fuel car equipped with Huawei's QianKun technology, indicating a continued partnership between SAIC Audi and Huawei [1][3] - The A5L Sportback is built on Audi's new Premium Platform Combustion (PPC) and features 32 high-performance sensors, including 12 high-definition cameras and 2 laser radars [3] Technical Specifications - The A5L Sportback is powered by the fifth-generation EA888 engine, delivering a maximum output of 200 kW, and features a 0-100 km/h acceleration time of 5.6 seconds [4] - The vehicle offers a four-wheel drive system option and incorporates Porsche-derived variable turbocharging technology along with the MHEV plus mild hybrid system [4] Driving Assistance Features - The vehicle provides advanced driving assistance services for various scenarios, including highways, urban areas, and parking, leveraging Huawei's QianKun intelligent driving technology [3] - Cumulatively, products equipped with Huawei's driving assistance technology have achieved a total assisted driving mileage of 3.5 billion kilometers [3]

Core Points - The new SAIC Audi A5L Sportback has been officially launched with a price range of 259,900 to 313,900 yuan [1] - This vehicle is the world's first fuel car equipped with Huawei's QianKun technology, indicating a continued partnership between SAIC Audi and Huawei [1] - The A5L Sportback is built on Audi's new Premium Platform Combustion (PPC) and features 32 high-performance sensors, including 12 high-definition cameras, 6 millimeter-wave radars, 12 ultrasonic sensors, and 2 laser radars with a self-cleaning system [1] Technology and Features - The vehicle is equipped with Huawei's QianKun intelligent driving technology, which has accumulated a total assisted driving mileage of 3.5 billion kilometers [1] - The A5L Sportback will offer assistance in various driving scenarios, including highways, urban areas, and parking [1] - It is powered by the fifth-generation EA888 engine, delivering a maximum output of 200 kW, and features Porsche-sourced variable turbocharging technology along with the MHEV plus super mild hybrid system, achieving a 0-100 km/h acceleration in 5.6 seconds [1] Drive System - The A5L Sportback offers an all-wheel-drive system option, enhancing its performance capabilities [1]

Core Insights - SAIC Audi officially launched the new A5L Sportback luxury coupe on August 1, marking it as the world's first fuel vehicle equipped with Huawei's Qian Kun intelligent driving technology [1] - The vehicle is available in six configurations, with an official price range of 279,900 to 399,900 yuan, and promotional prices ranging from 259,900 to 369,900 yuan [1] Company Highlights - The introduction of the A5L Sportback signifies a strategic partnership between SAIC Audi and Huawei, emphasizing advancements in intelligent driving technology [1] - The pricing strategy aims to attract a broader customer base by offering significant discounts during the promotional period [1] Industry Trends - The launch of the A5L Sportback reflects the growing trend of integrating advanced technology in luxury vehicles, particularly in the Chinese automotive market [1] - The competitive pricing and technological features may position SAIC Audi favorably against other luxury car manufacturers in the region [1]