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西贝降价首日实探北京一门店:不到12点满客排号,店员称“以后都按新价执行”,羊肉串等现做
Xin Lang Cai Jing· 2025-10-02 05:25
Core Viewpoint - The recent price reduction of over 20% on certain dishes at Xibei has gained significant attention, with the highest reduction reaching 40% on National Day, indicating a strategic move to attract more customers and improve sales performance [1][4]. Group 1: Price Adjustments - Xibei has implemented price reductions on various menu items, such as the price of scallion grilled fish dropping from 89 yuan to 79 yuan, and the price of large plate chicken decreasing from 79 yuan to 69 yuan [4][5]. - The restaurant has committed to maintaining these new prices moving forward, as confirmed by staff [4]. Group 2: Customer Response and Traffic - On the first day of the price reduction, Xibei's Beijing Fangzhuang location experienced a full house, with a wait time of 20 to 25 minutes for small tables by 12:30 PM, indicating a strong customer turnout [4][5]. - The store manager reported that customer traffic on September 30 reached over 240, significantly higher than the usual weekend average of around 180 [4]. Group 3: Operational Changes - Xibei has made operational adjustments, including shifting from pre-prepared dishes to on-site cooking, such as grilling lamb skewers and preparing pork ribs fresh at the restaurant [5]. - The restaurant has also stopped its previous 25-minute service guarantee, resulting in longer average wait times for food [5]. Group 4: Marketing Strategies - To attract customers, Xibei has sent out promotional messages to members, offering food vouchers and a 100 yuan dining voucher for visits during the National Day holiday [6][12]. - The restaurant is actively encouraging customers to try the newly adjusted dishes through these promotional efforts [12].
丰富场景 消费新动能释放
Ren Min Ri Bao· 2025-09-29 02:02
Group 1 - The sixth Liaoning Fair showcases diverse products and cultural experiences, highlighting the province's efforts to boost consumer markets and enhance local consumption [1] - Liaoning has seen a significant increase in service consumption, with urban residents' per capita service consumption reaching 7,495 yuan, a year-on-year growth of 7.5%, while rural residents' per capita service consumption reached 3,146 yuan, growing by 6.7% [1] - The province aims to improve living quality, consumer experience, and cultural richness, promoting the integration of culture, sports, tourism, and commerce [1] Group 2 - Various measures have been implemented to stimulate consumption, including the establishment of tax refund districts for outbound tourists and the launch of a quick declaration app for overseas travelers [2] - In the first half of the year, Liaoning's total retail sales of consumer goods reached 513.77 billion yuan, with a year-on-year increase of 6.3% [2] - The province has organized over 4,000 promotional activities this year, marking a growth of over 30% compared to the previous year [2]