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新年伊始 各地消费活力持续释放
Yang Shi Wang· 2026-01-09 12:17
央视网消息(新闻联播):各地不断扩大优质商品和服务供给,市场活力进一步释放,消费能级稳步提升。 各地重点商圈持续"上新"。在福建厦门中心城区,在老厂房上建起来的特色社区公园成为新晋热门打卡点,这里引进了近40个优质品牌,涵盖零售、娱 乐、运动等多个领域,受到市民游客青睐。在天津新打造的市集空间里,集文创展销、餐饮休闲和近百场文化演出活动于一体,成为市民游客假期休闲的新 选择。今年,天津推出为期三个月的新春消费季活动,打造展演、冰雪等一批消费新业态、新模式、新场景,释放消费活力。在辽宁辽阳,占地1200亩的室 内玻璃温控大棚中,打造出与冰雪季不一样的文旅新业态。游客在这里不仅能观花赏景,还能买当地特色农产品、看东北大秧歌。 今年,安徽启动新能源汽车2026新春消费季,合肥在发放消费券的同时,衔接国家2026年以旧换新新政,实施"国补+市补"联动,降低市民购车成本。 ...
新场景、新亮点不断涌现——元旦假期消费实现开门红
Ren Min Ri Bao· 2026-01-03 22:17
习近平主席在二〇二六年新年贺词中指出:"文旅市场人气火爆,'城超''村超'热闹非凡,冰雪运动点燃 冬日激情。传统与现代交融,中华文化绽放更加灿烂的光芒。" 元旦假期,新场景、新亮点精彩纷呈,文旅消费需求持续释放,流动的中国生机勃勃,新年消费实 现"开门红",彰显国内市场的旺盛活力与巨大潜力。 业态焕新,市场多点开花 元旦假期,密集亮相的商业新载体和品牌首店、首展,为市场注入新鲜吸引力。 在北京,位于通州区的湾里·王府井WellTown凭借独特的建筑设计和百余家首店、特色店,元旦假期吸 引顾客67.5万人次;中关村ART PARK大融城东区,众多潮流品牌首店入驻,元旦假期销售额突破2100 万元。 北京市商务局数据显示,元旦假期,重点监测企业累计销售额达40.4亿元,日均同比增长16.3%;北京 市60个重点商圈客流量2822.6万人次,实现销售额84.6亿元。 元旦假期,各地各大商圈人气旺盛,消费新场景、新业态、新模式多点开花。 文旅市场活力十足——"七彩光芒映照在古城墙上,真的太美了。"游客李佳和家人对陕西西安城墙的灯 会点赞。数据显示,元旦假期,"西安城墙·碑林历史文化景区"门票预订量同比增长134%," ...
鸿蒙智行大酒店 勇闯汽车零售创新之路
Xin Lang Cai Jing· 2025-12-26 12:21
Core Viewpoint - The automotive industry is witnessing a significant transformation with the emergence of the "Hongmeng Intelligent Hotel," which offers a luxurious customer experience that surpasses traditional 4S stores of brands like Mercedes-Benz, BMW, and Audi. This initiative has led to a monthly delivery of over 80,000 new vehicles within the Hongmeng Intelligent system, indicating a strong market presence and customer engagement [2][15]. Group 1: Strategic Developments - The recent gathering of the five brands under Hongmeng Intelligent in Shanghai marks a deepening of strategic cooperation, focusing on enhancing collaboration in research, manufacturing, charging, and marketing [2][15]. - The establishment of a standardized service system aims to create the first cross-brand shared after-sales service network in the industry, ensuring high-quality service across the entire process from pre-sale to after-sale [2][15]. Group 2: Customer Experience and Challenges - The "Hongmeng Intelligent Hotel" has gained popularity for its unique offerings, such as diverse regional menus and a welcoming atmosphere, which have been well-received by customers [4][17]. - However, there are concerns regarding the sustainability of free services due to rising operational costs, leading to changes in several complimentary policies [3][16][24]. Group 3: Industry Comparisons and Innovations - The concept of shared after-sales service networks is not entirely new, as other companies like SAIC and Toyota have implemented similar strategies to enhance service efficiency and customer satisfaction [21][22]. - Analysts suggest that the shift from direct sales to a dealer model may help reduce costs and accelerate market coverage, indicating a strategic pivot in the operational approach of Hongmeng Intelligent [19][23]. Group 4: Future Directions - The company is currently focused on enhancing user experience as part of a three-step development strategy, with future expansions likely to prioritize efficiency and scale over lavish customer services [25].
7天6板大牛股来袭,东百集团年内股价翻倍,谁在疯狂追捧?
Hua Xia Shi Bao· 2025-12-17 01:49
Core Viewpoint - Dongbai Group has experienced a significant stock price surge, becoming a focal point in the retail sector due to strong performance, solid business layout, and improving operational data [1][2]. Stock Performance - Since early December, Dongbai Group's stock price has entered a strong upward trend, achieving six consecutive limit-up days within seven trading days, with a total increase of over 75% [2]. - As of December 16, the stock price reached 17.59 yuan per share, with a market capitalization exceeding 15 billion yuan and a trading volume of 23.26% [1][2]. Market Drivers - The stock price surge is attributed to multiple favorable factors, including positive signals from the Ministry of Commerce regarding the retail sector and a focus on high-quality development during the 14th Five-Year Plan [1][2]. - The retail industry's recovery expectations have been bolstered by the National Retail Innovation Development Conference, where officials emphasized the importance of the retail sector in fostering domestic demand [2][5]. Fund Flow - Significant capital inflow has been observed, with net inflows on December 5, 8, 9, 10, and 11 amounting to 5.27 billion yuan, 1.69 billion yuan, 337.2 million yuan, 287.6 million yuan, and 373.2 million yuan respectively [2][3]. Trading Activity - The trading volume of Dongbai Group has shown notable fluctuations, with turnover rates reaching peaks of 27.83% and 23.26% on December 15 and 16, indicating a new round of trading activity [3]. Industry Context - The retail sector as a whole is experiencing a robust recovery, with several companies, including Hongqi Chain and Baida Group, also seeing significant stock price increases [5][6]. - Analysts attribute the retail sector's growth to a combination of policy support and low valuation levels, creating a conducive environment for rapid valuation recovery [6]. Financial Performance - Dongbai Group's revenue and net profit for the first three quarters of 2025 were reported at 1.359 billion yuan and 88 million yuan, reflecting year-on-year growth of 2.34% and 3.04% respectively [7]. - The company has maintained a stable profitability despite fluctuations in revenue, focusing on innovation and optimizing consumer experiences [7].
【多彩新论】场景“加更” 消费“加热”
Sou Hu Cai Jing· 2025-12-13 13:09
在世界第一高桥塔尖喝冠军咖啡、在古村老宅中参与非遗手作工坊……近年来,一批批消费场景"上新",成为激活消费的重要引擎。 消费新场景是消费新业态、新模式、新产品的系统集成。随着人们物质条件的日益富足,消费不仅是单纯的商品购置,还叠加了对情绪价值与身心愉悦的 追求。 场景之核,在于创造意义体验。真正优质的消费场景在于提供独特意义与深度体验,贵阳竞逐国家消费新业态试点,精品咖啡、新茶饮、精酿啤酒等新业 态升温,正是对年轻消费群体个性化、品质化需求的回应。 消费之争是场景之争,体验之争,价值认同之争。以场景为载体,让产品融入风土、技艺与情感,出售一片风景、一种情怀、一段值得珍藏的记忆,更能 有效激发消费潜力。 三审 马刚 编辑 金妮 二审 伍少安 贵州日报天眼新闻评论员 朱登芳 贵州加快消费场景的接续打造,目前已建成18个美酒美食街区、打造21个酒旅融合景区;"村BA""村超"商文旅体融合成效初显;上月,贵阳作为拟入选 消费新业态新模式新场景试点城市名单予以公示…… 场景之网,在于激活全域消费。消费活力贵在流动与接续,美酒美食街区汇聚人气、商气、烟火气;酒旅融合景区、白酒体验酒店将"过客"变为"留客", 让消费从单一 ...
烟台以“三新”试点启新程
Da Zhong Ri Bao· 2025-12-05 01:51
Core Insights - Yantai, a traditional industrial city, is leveraging "three new" approaches—new business formats, new models, and new scenarios—to upgrade its consumption landscape and has been selected as a pilot city for these initiatives, securing 300 million yuan in national subsidies [1][6] Economic Development - In 2023, Yantai became a "trillion-yuan city" with a projected GDP of 1,078.28 billion yuan in 2024, indicating strong economic momentum [2] - The city has a population of 7.03 million with an urbanization rate of 70.11%, providing a substantial consumer base, and a per capita disposable income of 50,858 yuan [2] Consumption Market Performance - The total retail sales of consumer goods in Yantai are expected to reach 375.75 billion yuan in 2024, with a growth rate of 6%, surpassing national and provincial averages [3] - Restaurant revenue is projected at 44.85 billion yuan, reflecting a 12.8% increase, while per capita consumer spending is 31,665 yuan [3] New Consumption Scenarios - The opening of Hema Fresh's first store in Yantai saw daily foot traffic exceeding 40,000 and a 50% increase in online orders, showcasing a successful integration of shopping and dining experiences [4] - Yantai has attracted 190 new brand stores since 2022, with over 30% being flagship or concept stores, filling gaps in high-end and trendy consumption [4] Cultural and Tourism Integration - The city is leveraging popular IPs to enhance its cultural tourism, with events like the Mars concert attracting 130,000 attendees and food competitions boosting local restaurant participation [5] - The integration of tourism and consumption is evident in new business models like "space tourism" and "industrial tourism," contributing to a vibrant economic landscape [5] Future Plans - Following its selection as a pilot city, Yantai aims to establish 15 launch centers, attract 200 new stores, and create 30 service consumption hubs, among other initiatives to enhance local consumption [6]
烟台|烟台以“三新”试点启新程
Da Zhong Ri Bao· 2025-12-05 01:17
烟台是传统的工业大市、工业强市,制造业基础雄厚。与强势的工业相比,烟台市消费发展水平曾 存在明显短板。工业城市如何"解锁"消费新玩法,是众多城市面临的共同课题。近年来,烟台市以消费 新业态、新模式、新场景等"三新"为突破口,摸索出工业城市消费升级破局之道。近日,烟台市顺利通 过商务部、财政部竞争性评审,成功入选消费新业态新模式新场景试点城市,争取到国家补助资金3亿 元。这是烟台市商务局成立以来争取到的资金规模最大、政策层级最高的国家级消费领域试点,将为服 务业高质量发展、服务消费提质扩容及区域消费中心城市建设注入强劲动力。 "硬核实力"蕴藏消费潜力 工业城市消费滞后的"重生产、轻消费"经济惯性并非不可打破,烟台市的工业"硬核实力"中恰恰蕴 藏着巨大消费潜力。 工业大市消费升级,解锁消费新玩法 烟台以"三新"试点启新程 开业一周日均客流4万+、线上订单激增50%,盒马鲜生烟台首店的火爆场景,成为现象级消费场景 的典型代表。4000余平方米门店融合网红爆品与平价商品,设置海鲜现场加工区、用餐区等,实现"购 物+餐饮"深度融合,让消费者尽享"即买即食"一站式体验。 当下消费已从单纯购物转向体验式消费,烟台以首店经济 ...
商务部:加快推进消费新业态、新模式、新场景试点和国际化消费环境建设工作
Shang Hai Zheng Quan Bao· 2025-12-04 07:36
"我们将加强工作部署,做好岁末年初生活必需品的保供工作,丰富商品供应。同时将通过扩大高水平 对外开放,以开放优化供给,以供给创造需求,从而激发消费的新增量。"何亚东说。 (文章来源:上海证券报) 商务部发言人何亚东4日在商务部例行新闻发布会上表示,岁末年初是传统的消费旺季,商务部将坚持 惠民生和促消费紧密结合,扩大优质商品和服务供给,创新消费场景,更好地满足人民美好生活需要。 何亚东介绍,商务部将加快推进消费新业态、新模式、新场景试点和国际化消费环境建设工作,打造更 加舒适便捷的消费环境。同时指导各地打造一批带动面广、显示度高的消费新场景,包括服务消费、数 字消费、绿色消费、人工智能+消费等领域。 ...
2025年度北京十大商业品牌活动启动报名
Bei Jing Shang Bao· 2025-12-01 16:36
在北京加速建设国际消费中心城市进程中,大力提振消费、强化品牌引领的战略地位日益凸显。为更好 把握北京消费市场趋势变化,激发消费活力,挖掘消费潜能,推动高质量发展,2025年度(第二十一 届)北京十大商业品牌活动全面启动。目前,活动报名通道已经开启,诚邀优秀企业踊跃参与,共同角 逐京城商业领域的至高荣耀。 2024年,北京商业十大品牌活动颁奖现场。 北京十大商业品牌活动是由北京市商务局指导,北京日报报业集团与北京市商业联合会共同主办,北京 商报社承办的公益品牌活动,本届活动将深入贯彻落实"十五五"规划建议提出的"新需求引领新供给, 以新供给创造新需求"的重要理念,重点关注在"城市消费新场景、新模式、新驱动"方面表现突出的品 牌与创新案例。 2025年度北京十大商业品牌活动将采用"1+4+3"的榜单体系。其中,"2025年度北京十大商业品牌"作为 主榜单,代表北京商业的年度最高水平,引领行业发展方向;四个常设子榜单分别为2025年度"北京商 业品质服务品牌""北京商业模式创新品牌""北京商业匠心智造品牌"与"北京商业新秀品牌"。此外,为 鼓励业态融合与跨界创新,本届活动首次设立三大年度特设榜单,即2025年度"金 ...
惠民县商务局:“新场景、新供给、新模式”三维度发力,消费市场注入持续的新动能
Sou Hu Cai Jing· 2025-11-28 10:26
Core Viewpoint - The Huimin County government is focusing on fostering new consumption growth through innovative strategies, emphasizing the integration of online and offline channels to enhance consumer experiences and stimulate high-quality development [1][3]. Group 1: New Consumption Growth - The Huimin County Business Bureau aims to stimulate new consumption growth by focusing on "new scenarios, new supply, and new models" [3]. - The strategy includes creating new consumption scenarios that integrate local cultural tourism, sports, and health industries to enhance consumer engagement and value [3]. Group 2: Supply Innovation - The initiative encourages product innovation by attracting and nurturing new business formats and models, particularly in local industries such as rope nets and agricultural products [3]. - Local enterprises are urged to develop more intelligent, green, and healthy consumer goods to provide better and more diverse options from the supply side [3]. Group 3: Online and Offline Integration - The Business Bureau plans to strengthen strategic partnerships with major domestic e-commerce and payment platforms to promote online live streaming sales and offline experience activities [3]. - The goal is to leverage local advantages such as Taobao towns and villages, as well as provincial e-commerce live broadcast bases, to ensure high-quality local products reach consumers through diverse and modern channels, driving continuous new momentum in the consumption market [3].