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比亚迪为泊车“兜底”,L4一小步?丨智驾雷达 Vol.1
Hu Xiu· 2025-07-10 11:27
Core Viewpoint - BYD has committed to fully covering safety and losses for all users of its "Tianshen Eye" vehicles in smart parking scenarios in the Chinese market, marking a significant shift in responsibility from insurance companies to the automaker itself [1][2][3]. Summary by Relevant Sections Coverage Details - The coverage applies to all models equipped with the "Tianshen Eye A", "Tianshen Eye B", and "Tianshen Eye C" smart driving assistance systems, providing lifetime benefits to all users regardless of whether they are the first owners [5]. - Specific exclusions from the coverage include unauthorized modifications, improper use of the vehicle, and accidents determined to be the fault of third parties by relevant authorities [5]. Industry Context - Other companies like Hongqi and Xiaopeng have previously offered compensation for accidents involving automated parking or driving through insurance companies, but BYD's approach is more direct and aggressive, taking full responsibility without a cap on compensation [2][9]. - The industry has generally relied on insurance partnerships for such coverage, with automakers not directly responsible for claims, which contrasts with BYD's new policy [8][9]. Technical Implications - The smart parking feature, classified as L4 level capability, allows for fully autonomous parking, which is a significant advancement in the industry [8]. - The move by BYD emphasizes the need for automakers to take on the role of primary responsibility for their technology and products, which is seen as a crucial step towards maturity in smart driving technology [10][11][12]. Future Considerations - The effectiveness of BYD's coverage policy will depend on the efficiency of its implementation, including timely accident assessments and smooth compensation processes [13]. - The potential for increased customer service challenges due to a rise in smart driving incidents is a concern, as previous experiences with insurance claims have shown complexities that could lead to customer dissatisfaction [13].
比亚迪这一枪,有些“哑火”
Hu Xiu· 2025-04-13 08:15
一场规划好的"技术攻势",关键的句号却留下了个"小遗憾"。 过去两个月里,比亚迪掀起了一波波"开年攻势",也在前几个节点上取得了相当成功的传播。 以微信指数为例,可以明确看到"比亚迪"关键词在2025年"刷"出了三个小峰值,分别对应"智驾平权"、"灵鸢无人机"、"兆瓦闪充"三个关键技术发布会。但 很可惜,第四个小箭头对应的、上周举办的、作为这波攻势"收官战"的"汉L、唐L发布会"却没有获得前几次重点技术发布会类似的热度。 究其原因,"不火"主要归结于两方面:关税战转移了公众的关注焦点;此前的其他品牌智驾事故对比亚迪此前积累的市场声势造成了负面影响。 传播哑火是一时的,如何让这两款"箭在弦上不得不发"的新品真正获得市场认可并取得佳绩,更长久地挑战着比亚迪。 汉L、唐L:专门打造的"关键产品" 之所以将"汉L"和"唐L"定位为"关键产品",第一层原因在于它们承担着比亚迪主品牌强力冲击中高端市场、发起新一轮攻势的重要使命。 近一年的比亚迪的微信指数走势,四个箭头分别对应比亚迪"开年攻势"的四个关键节点 但从2024年中开始,比亚迪的产能扩张策略正在发生显著调整。在国内市场,产能建设的步伐明显放缓,与此同时,比亚迪将 ...