姜撞奶

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排队2小时也要吃!赵记传承以一碗正宗广式糖水诠释地道岭南味!
Zhong Guo Shi Pin Wang· 2025-10-13 12:58
除了招牌非遗糖水姜撞奶,赵记传承还有效抓住当下年轻消费群体的饮食口味特征,在广式糖水的底蕴 基础之上,巧妙结合不同地区、不同时令,有针对性地推出契合现代年轻人喜好的新广式糖水。例 如,"宝石青提琉璃冻""多芒小丸子""手捣芋泥麻薯"等热门糖水,都是广受年轻顾客进店必点的爆品。 目前,赵记传承仅糖水的品类就拥有囊括不同地域风味的50多款单品,并配套推出20多款小吃、近10款 主食,产品矩阵丰富,以保障每位到店的食客都能轻松实现"闭眼盲点,拒绝踩雷"的用餐体验。与此同 时,面对"久排无座"的服务难题,赵记传承还推出超时等位送礼等贴心服务,以此缓解顾客的等待焦 虑,展现品牌的人文关怀。 国庆期间,已在全国开设650家门店的广式糖水品牌——赵记传承入驻沈阳铁西万象店和长春红旗街万 达店,凭借其独特的【招牌非遗手冲姜撞奶】迅速领跑东北糖水市场。两家新店在开业当天,单日最高 销售超2万元,并迅速攀升至城市热门榜第一名,大众点评的曝光量高达20万次。尽管每日的平均排队 等待时长超过2小时,但仍然挡不住顾客对于吃上一碗正宗广式糖水的热情,纷纷前来品尝。 赵记传承,自成立以来始终专注于糖水领域,目前已在全国开设超过650家门店 ...
本味主义、堆料策略、非遗加成,2025年第一季度爆品趋势盘点
Sou Hu Cai Jing· 2025-06-16 06:22
Core Insights - The article emphasizes the importance of creating popular products for the restaurant industry to enhance performance, with a focus on product innovation and quality improvement through trend release events in 2025 [1] Group 1: Trends in Flavor and Ingredients - The rise of "original flavorism" focuses on maximizing the natural taste of ingredients, with a trend towards more refined flavor profiles, such as the emergence of ginger-spicy dishes in Q1 2025 [3][5] - The demand for healthy eating has led to a surge in products marketed as free from preservatives and additives, aligning with consumer preferences for natural ingredients [7] Group 2: Innovation in Traditional Dishes - Traditional dishes have a strong market acceptance, and minor innovations on these dishes can lead to successful new products, such as variations of the popular Northeast dish "Guo Bao Rou" [9] - The "stacking strategy" in the hot pot industry creates visual impact and high perceived value, with examples of dishes that emphasize quantity and presentation [10] Group 3: New Cooking Techniques and Trends - "Dry steaming" has emerged as a new trend, emphasizing health and the preservation of natural flavors, with significant social media engagement indicating its popularity [12] - The increasing interest in "intangible cultural heritage" foods is being leveraged by restaurant brands to enhance visibility and attract customers, with a notable rise in related discussions on social media platforms [12][13] Group 4: Data-Driven Insights for Product Development - The company aims to utilize big data to identify trends in popular restaurant products, assisting businesses in product innovation and menu optimization to drive revenue growth [15]