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惊曝“叔侄对决”?宗馥莉叔叔推出新品牌“娃小智”,对战“娃小宗”!
Zhong Guo Ji Jin Bao· 2025-10-11 14:45
宗馥莉辞去娃哈哈董事长等职务后,风波仍在继续。特别是其叔叔宗泽后,不仅在朋友圈犀利点评宗馥莉的辞职行为,更是在近日推出新品牌"娃小智", 全面对打宗馥莉推出的新品牌"娃小宗"。 中国基金报记者10月11日查询"娃小智"微信公众号发现,在9月29日的推文中,文章直接标出了"叔侄对决"的字样。 推文称,宗氏家族的商业传奇,肇始于宗泽后担任保灵公司领导期间,把儿童营养液生产订单、技术资源和销售渠道倾注给大哥宗庆后,使得宗庆后完成 原始积累,有底气承包校办工厂,之后兄弟俩一步步联手缔造了娃哈哈帝国。 推文还称,宗庆后离世后,娃哈哈的管理架构迎来调整,宗馥莉全面接管企业并推行系列改革。这些改革涉及业务架构与合作体系的优化,部分调整引发 了与旧部、经销商及部分家族成员的意见分歧,部分持不同意见的力量逐渐向宗泽后靠拢。 推文表示,当宗馥莉治下的娃哈哈即将换标"娃小宗"之时,宗泽后亦带领团队重返行业舞台,隆重推出又一品牌"娃小智"。 WXZ 示民家族新 中国挂喝小程 代理商火热招募中 购买娃小智产品10万以 获得该区域独家经销商资 中国基金报记者了解到,之所以称"娃小智"为又一品牌,是因为在此之前,宗庆后及其团队已推出一新品 ...
惊曝“叔侄对决”?宗馥莉叔叔推出新品牌“娃小智”,对战“娃小宗”!
中国基金报· 2025-10-11 14:42
【导读】" 叔侄对决 "上演?宗馥莉从娃哈哈辞职后,将独立经营"娃小宗"品牌;其叔叔宗泽 后旗下公司近日推出新品牌 " 娃小智 " ,并于 10 月 10 日举办全国招商会 见习记者 夏天 宗馥莉辞去娃哈哈董事长等职务后,风波仍在继续。特别是其叔叔 宗泽后 ,不仅在朋友圈犀 利点评宗馥莉的辞职行为,更是在近日推出 新 品牌 " 娃小智 " ,全面对打宗馥莉推出的新 品牌 " 娃小宗 " 。 中国基金报记者 10 月 11 日查询 " 娃小智 " 微信公众号 发现,在 9 月 29 日的推文中, 文章直接标出了 " 叔侄对决 " 的字样。 宗师傅饮料( 杭州) 有限公司董事长吴坚在会上表示,娃小智并非对传统食品饮料业务的简 单修补或延伸,而是以新消费为根本基因,从品牌内核、产品创新到市场推广进行系统性重 构。 推文称,招商会现场成功赢得近百个区县经销商的青睐,双方迅速达成合作意向并顺利完成 签约。 中国基金报记者注意到,该推文所附招商海报显示,购买 " 娃小智 " 产品 10 万元以上即可 获得该区域独家经销商资格。 推文称,宗氏家族的商业传奇,肇始于宗泽后担任保灵公司领导期间,把儿童营养液生产订 单、技术资源 ...
宗馥莉辞任娃哈哈董事长:弃百亿家业创 “娃小宗”,民企传承破局新样本
Sou Hu Cai Jing· 2025-10-11 11:47
上任后,宗馥莉推进数字化转型,以年销 300 万元为门槛清退中小经销商,触及了深耕数十年的 "人情 联销体" 利益根基。国资股东的疑虑、老员工的抵触,加之核心高管严学峰近期的立案风波,让改革陷 入内耗。"当品牌控制权与经营自主权无法兼得,守业只会让企业搁浅。" 一位接近宏胜集团的人士坦 言。http://www.dgjwyq.com/ 中国饮料行业迎来历史性变局。10 月 10 日,多家媒体从知情人士处证实,宗馥莉已于 9 月 12 日正式 辞去娃哈哈集团法定代表人、董事长等全部职务,且相关辞任已通过股东会及董事会程序。这场距其接 任董事长仅 13 个月的离职,背后是她将全力独立运营自创品牌 "娃小宗" 的战略抉择,为中国民企传承 困局写下突破性注脚。 辞任落定:股权博弈与商标合规成关键诱因 此次辞职并非突发事件。国家信用信息公示系统显示,尽管工商登记尚未更新,但娃哈哈内部已完成权 力交接。核心诱因藏在复杂的股权架构与品牌控制权博弈中 —— 宗庆后去世后,娃哈哈形成 "国资持 股 46%、宗馥莉持股 29.4%、职工持股会持股 24.6%" 的三方平衡格局,"娃哈哈" 商标使用需全体股东 一致同意,这让宗馥莉 ...
许思敏,任娃哈哈集团总经理!宗馥莉辞职后,“娃小宗”官方账号出现了!宗泽后:水军害了她
中国基金报· 2025-10-11 04:48
10 月 11 日,宗泽后在朋友圈发文,对宗馥莉辞职娃哈哈集团董事长等相关职务一事发表自己的看法。 【导读】宗馥莉辞任娃哈哈集团董事长,宗泽后公开发声;许思敏,任娃哈哈集团总经理 中国基金报 晨曦 综合整理 宗馥莉辞任后,宗泽后再度发声! 宗泽后提到,宗家下一代里宗馥莉算是出类拔萃的,但是对博大精深的中国文化了解太少。 " 过去说要德艺双修才能成正果,还是欠缺了 一些。德也没修成,艺也没学成,如何能承担大任? " 宗泽后:网络水军害了宗馥莉 娃哈哈不是宗家的 2024 年 7 月,宗馥莉辞职的消息传出后,宗泽后在朋友圈表态: " 是件好事。 " 宗泽后称,宗馥莉最大的问题是:接班娃哈哈不应该考虑如何做大规模,如何赚钱,如何大刀阔斧改变现状。她首先要考虑的是如何做好 事,做慈善。让所有人都认可,在这个过程中可以发现很多问题,也可以发现很多人才,自然而然让大多数人认可接班。她却反其道而行 之,火力四开,锋芒毕露,应了古语:刚易折。 同时,宗泽后提到,从本质上讲国家是 娃哈哈 大股东,当然是国家说了算。 " 如果全是你自己的股份,当然你可以爱怎么干就怎么干,国 有企业你就是个职业经理人。 " 而对于这一次宗馥莉的辞 ...
宗馥莉被“同父异母弟妹”起诉涉约20亿美元信托,争议之下娃哈哈去年拉齐十年前业绩规模
Cai Jing Wang· 2025-07-15 15:51
Core Viewpoint - The recent legal dispute involving Wahaha's chairman, Zong Fuli, and her half-siblings over inheritance issues has brought significant attention to the company, revealing family tensions that challenge the public perception of Zong Fuli as the sole heir of the founder, Zong Qinghou [1][2]. Group 1: Legal Dispute - Zong Fuli is being sued in Hong Kong by her half-siblings, who are seeking an injunction to prevent her from disposing of assets in a HSBC account, which reportedly has a balance of approximately $1.8 billion [1]. - The plaintiffs claim they are entitled to $700 million worth of trust fund rights promised by their father, Zong Qinghou, and are demanding compensation for losses due to asset transfers [1][2]. - The case has been described as a $2 billion wealth dispute, with the Hong Kong judge expressing concerns about interfering with ongoing proceedings in Hangzhou [2]. Group 2: Company Operations and Changes - Wahaha has shut down 18 production lines across various locations, including Shenzhen and Chongqing, citing the need to optimize production and respond to market demands [3]. - Zong Fuli has taken over management responsibilities from Zong Qinghou, with significant changes in the company's leadership structure occurring in mid-2024 [3]. - The company is undergoing a transformation, including the introduction of new brands and products, as it aims to enhance its market position and operational efficiency [4][5]. Group 3: Financial Performance - Wahaha's sales growth has been notable, with a reported year-on-year increase of 66.80% in sales from February 2024 to January 2025 compared to the previous year [5]. - The company is expanding its product lines, particularly in tea and juice categories, indicating a strategic shift towards clearer segmentation of its consumer goods business [5].
娃哈哈释出“娃小宗”新品图,无糖茶赛道“退烧”后复合、工艺趋向战升级
Cai Jing Wang· 2025-05-22 08:40
Group 1 - The core viewpoint of the articles highlights the growing market presence of Wahaha's sugar-free tea products, particularly the new product "Wah Xiaozong," which has gained significant attention and sales momentum [1][3][5] - Wahaha's sugar-free tea series has sold over 1.25 million bottles on its Douyin flagship store, indicating a successful entry into the market despite existing competition [5][6] - The company is focusing on innovative packaging and production techniques to enhance product appeal and operational efficiency, with a dedicated team working on label technology improvements [3][4][6] Group 2 - The sugar-free tea market is experiencing a shift, with a notable decline in growth rates compared to previous years, yet competition remains fierce among various brands [2][7][10] - Industry experts suggest that Wahaha should leverage internet thinking and new retail models to further develop its sugar-free tea segment and attract younger consumers [2][6][7] - The overall beverage market is seeing a diversification of product offerings, with a trend towards innovative flavor combinations and health-oriented products gaining traction [8][10][11] Group 3 - Wahaha's market share in the sugar-free ready-to-drink tea segment has improved, moving from 17th to 9th place, reflecting a positive trend in brand performance [5][6] - The company is also exploring trademark registrations for "Wah Xiaozong," indicating a strategic move to establish a new brand identity in the beverage market [4][5] - The industry is witnessing a growing consumer preference for low-sugar and sugar-free options, with projections indicating that low-sugar tea could capture 30% of the bottled tea market by 2029 [11][12]