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Omdia:2025年上半年全球汽车显示市场出货量达到1.2096亿台 同比增长5.1%
智通财经网· 2025-11-06 05:57
Core Insights - The global automotive display market is projected to reach 121 million units in the first half of 2025, reflecting a year-on-year growth of 5.1%, indicating a structural transformation from mere screen proliferation to integrated, software-defined cockpit development [1][2]. Market Overview - The central control screen (CSD) segment shows a modest growth of 2.0% in 2025, following two years of rapid expansion, as the penetration rate of factory-installed units is already high, limiting incremental growth opportunities [2][3]. - The aftermarket segment for central control screens is expected to decline significantly by 15.9%, as most new vehicles are now equipped with standard central control screens, reducing modification opportunities [2]. - Control panel display shipments are projected to decrease by 4.1%, reflecting a trend of integrating HVAC and audio interfaces into the main central control screen [2]. Technology Trends - The a-Si LCD market share is expected to drop from 69.6% in the first half of 2023 to 51.0% in the first half of 2025, while LTPS LCD share is anticipated to rise from 29.1% to 46.4%, driven by in-cell touch integration and enhanced optical performance [3]. - AMOLED penetration is expected to nearly double to 2.1%, primarily propelled by high-end electric vehicles and flagship cockpit projects [3]. - The dashboard (ICD) segment is projected to grow by 16.8% to 43.3 million units, with small-sized dashboards (under 6 inches) experiencing the fastest growth due to support from compact electric vehicles and entry-level models in emerging markets [3]. Future Outlook - The automotive display ecosystem is entering a restructuring phase in 2025, where the slowdown in central control screen shipments does not indicate market weakness but rather a redistribution of display functions within the cockpit [3][4]. - The focus of future competition will shift from the number of screens in a vehicle to how each display intelligently interacts with computing, optics, and localized user experiences, redefining human-machine interaction in future cockpits [4].
华安鑫创获江汽集团汽车吸顶屏项目定点
WitsView睿智显示· 2025-09-30 07:27
Core Viewpoint - Huazhong Xinchuan has received project confirmation from Anhui Jianghuai Automobile Group, marking a significant step in the development and supply of ceiling screen display assemblies for vehicles, which is a key trend in the automotive smart cockpit upgrade [2]. Summary by Sections Company Developments - Huazhong Xinchuan has been confirmed as a supplier for a specific model's ceiling screen display assembly by Jianghuai Automobile Group, indicating its capability in the automotive display market [2]. - The company has established itself as a comprehensive service provider in the automotive smart cockpit sector, focusing on automotive electronics and display systems [2][5]. Market Trends - The ceiling screen display is becoming a core trend in automotive smart cockpits, transitioning from single central control displays to multi-scenario interactions, driven by increasing demand for rear-seat entertainment and cockpit experiences [2]. - The market for ceiling screens is rapidly expanding as they penetrate from high-end to mainstream vehicle models [2]. Product and Technology - Huazhong Xinchuan has received multiple project confirmations for various display systems, including those for HUD (Head-Up Display) applications, indicating a strong market presence and technological capability [5][6]. - The company is also involved in the low-altitude economy sector, having received a significant project confirmation for a multimedia display system for an eVTOL (electric Vertical Take-Off and Landing) aircraft, with plans for commercial operations by the end of 2026 [6].
投资近20亿元 我国首个智能网联汽车全价值链科技创新基地启航
Yang Shi Xin Wen· 2025-09-13 01:29
Core Viewpoint - The establishment of China's first intelligent connected vehicle full industry chain R&D and testing innovation base in Tianjin marks a significant step towards advancing the smart vehicle industry and related technologies, with an investment of nearly 2 billion yuan. Group 1: Investment and Infrastructure - The new base plans to invest nearly 2 billion yuan and will include 36 advanced laboratories covering various fields such as intelligent driving, intelligent cockpit, information security, vehicle networking, artificial intelligence, and low-altitude economy [1] - Some laboratories are already in operation, indicating progress in the development of intelligent connected vehicles [1] Group 2: Testing and Evaluation - One laboratory focuses on comprehensive testing and evaluation of vehicle visual image display performance, allowing for objective quantification of imaging quality and visual performance based on actual human eye lines and angles [3] - The introduction of dynamic light environment simulation in testing allows for the recreation of various real lighting conditions, enhancing the accuracy of vehicle display evaluations [5] Group 3: Safety Testing Enhancements - The China Automotive Technology and Research Center has introduced several stringent safety tests that exceed national standards, including a frontal collision test at 90 km/h with specific angles and overlap rates, showing no significant deformation of critical vehicle structures [10] - Additional tests include extreme scenarios such as a 25-meter vertical drop followed by submerging the battery pack in water for 2 hours, demonstrating the integrity of battery insulation and sealing [12] - New tests for automatic emergency braking systems and side collision impacts have been added to better assess vehicle structural safety and battery safety [12] Group 4: Industry Impact - The construction of the new base is expected to reshape the innovation model within the industry and fill the gap in China's technological innovation infrastructure for the entire value chain of intelligent connected vehicles [9] - The focus on safety as a primary factor in vehicle design and testing aims to promote advancements in safety technology, ultimately benefiting consumers with safer products [14]