人民网约翰内斯堡11月20日电 （记者邹松）在四川省中医药管理局指导下，来自南非的"锦医丝路奖"优秀学员代表团于11月17日至21日受邀前往中 国成都，参加"我在四川学中医——锦医丝路·南非优秀中医学子赴蓉学习暨川派中医特色技术国际培训班"。此次访问旨在深化中南两国在传统医学领域 的交流，将中国川派中医的经验与智慧带到南非，为当地中医教育和临床实践注入新的动力。 代表团由非洲中医及针灸中心、约翰内斯堡大学教授胡紫景率领。中国四川省中医药管理局、成都市中医管理局、成都市中西医结合医院等相关部门 领导出席了启动仪式。各方共同见证了中非医学文化交流的重要时刻。 四川省中医药管理局副局长米银军在致辞中表示，四川作为"中医之乡、中药之库"，愿将川派中医的经验、技术与创新成果分享给来自全球的医学学 习者。"南非学子的到来，是川派中医走向世界的重要一步。我们希望以此次培训为契机，为国际中医人才培养打造'四川样板。'"他说。 胡紫景教授做专题讲座。成都市中西医结合医院供图 "川派中医以辨证精准、技术多样、临床实效著称。这次来四川，我们希望能学习到更系统、更深入的理论与实践方法，把这些成果带回南非服务当 地民众。"胡紫景说。 ...

新京报讯(记者耿子叶)近日，北京市医疗保障局、北京市人力资源和社会保障局联合发布通知，将调整 规范中医类(灸法、拔罐、推拿)、中医外治类等医疗服务价格项目。 "动态血糖/葡萄糖监测"等10项医疗服务项目将于11月19日起执行最新价格标准及报销政策，其余项目 自12月27日起执行。 医疗服务价格项目涵盖门诊、住院、手术、检查检验等各类医疗技术服务。此次规范调整范围覆盖北京 市公立医疗机构、非营利性医疗机构和医保定点医疗机构，规范了"悬空灸"等18项中医类(灸法、拔 罐、推拿)、"中药贴敷"等18项中医外治类、"手法整复术(关节脱位)"等9项中医骨伤类、"针刀(钩活)疗 法"等6项中医特殊疗法类、"非侵入式脑机接口适配费"等3项神经系统类医疗服务价格项目及相应加 收、扩展项目，制定除基本物耗以外的可收费医用耗材价格政策。通知所列价格为最高指导价格，不得 上浮，下浮幅度不限。同时，明确基本医疗保险和工伤保险报销类别。 按照通知要求，北京市各公立医疗机构要严格按照价格政策规定和临床诊疗规范向患者提供服务并收取 费用，不得收取未列明的费用。严格执行医疗服务价格公示制度，落实好住院费用清单、明码标价等相 关规定。国家或北 ...

Core Viewpoint - The Chinese medical team in Kuwait has successfully integrated traditional Chinese medicine, particularly acupuncture, into local healthcare, significantly improving patient outcomes and fostering cultural exchange [2][6][7]. Group 1: Patient Experiences - Patients like Mansour Karaf have reported significant improvements in chronic conditions such as headaches and vision after receiving acupuncture treatment, with his vision improving by 0.3 after several sessions [2]. - Abdulaziz, suffering from cervical spondylosis for seven years, experienced notable pain relief after just one acupuncture session, leading him to become an advocate for traditional Chinese medicine [5]. - Sofia, who suffered from facial paralysis, saw her condition improve significantly after personalized acupuncture treatment, expressing gratitude for the care received [5]. Group 2: Medical Team's Approach - The Chinese medical team emphasizes patient-centered care, combining advanced medical skills with compassionate service to build trust with local patients [3]. - The team has demonstrated high standards in emergency medical response, earning praise from local healthcare professionals for their quick and effective actions during critical situations [2]. Group 3: Cultural Exchange and Education - The medical team conducts public workshops and lectures to educate the local population about traditional Chinese medicine, enhancing understanding of acupuncture and herbal treatments [5][6]. - The integration of traditional therapies like cupping and massage into local healthcare has become increasingly popular among Kuwaitis, indicating a growing acceptance of Chinese medical practices [5][6]. Group 4: Community Impact - The Chinese medical team's efforts have been recognized in local media, with their clinic described as a "garden of the East in the desert," highlighting the positive impact of their work on community health and cultural relations [6]. - Patients have expressed their gratitude through letters and gifts, symbolizing the friendship between the Chinese medical team and the Kuwaiti people [6].

Core Viewpoint - The Chinese massage and foot therapy industry is experiencing significant growth and structural upgrades, driven by the "Healthy China 2030" strategy and increasing health awareness among the public, with the market expected to exceed 730 billion by 2026 and online user penetration surpassing 45% [1][2]. Market Size and Trends - By 2026, the user base in the massage and foot therapy industry is projected to reach nearly 250 million, with order volume approaching 30 billion and transaction value exceeding 730 billion [2]. - The industry has entered a stable and mature development phase, with online platforms becoming a crucial part of its growth [2]. Industry Development and Growth - The therapeutic wellness segment is becoming the growth engine of the industry, fueled by aging population demands, chronic disease management, and a shift in consumer focus from relaxation to proactive health maintenance [6][10]. Market Concentration - The therapeutic wellness market remains fragmented, but leading brands in high-tier cities are expanding rapidly, resulting in an increase in market concentration, with the top 10 brands' order share rising from 9.8% in 2020 to 13.5% in 2025 [10][13]. Store Growth Distribution - The number of therapeutic wellness stores is growing rapidly, with first-tier and new first-tier cities averaging a growth rate of around 20%, while second-tier and lower-tier cities are experiencing even higher growth rates of 26.9% and 44.1%, respectively [15]. User Characteristics - The user base is increasingly female and younger, with diverse needs driving sustained growth in the industry. Women are particularly focused on health maintenance and are more likely to engage in therapeutic services [38][57]. Female-Friendly Services - The upgrade of environments and services to be more female-friendly is creating a therapeutic and social experience that meets women's needs for safety, comfort, and privacy [41]. Consumption Trends - There is a noticeable trend of increased user frequency, with users making three or more transactions contributing significantly to the industry's gross transaction value (GTV) [47]. Project Preferences - Women primarily prefer therapeutic projects such as massage and foot therapy, with a notable inclination towards combinations like massage plus moxibustion for enhanced effects [66]. Purchase Experience - Female users often make their first therapeutic experience by directly visiting stores, while younger women (90s and 00s) are more inclined to use online group purchases and visit in groups [80]. Consumer Spending - Female users' single transaction spending is concentrated in the range of 100-299 yuan, with an average spending of 254 yuan on therapeutic projects, slightly higher than the overall average [85]. Repurchase Behavior - Nearly half of female users choose to repurchase from the same store due to the ability to negotiate service combinations and discounts, while around 40% opt for online repurchases due to price advantages [87]. Satisfaction Factors - Key factors influencing female user satisfaction include the skill of the therapists, the effectiveness of the service, and the comfort of the store environment [95].

Core Viewpoint - The traditional Chinese medicine night market in Nanyang, Henan, attracts both domestic and international visitors, showcasing various traditional health practices and therapies. Group 1: Activities and Experiences - Foreign visitors participated in practicing Ba Duan Jin, a traditional Chinese exercise [3] - Attendees experienced various therapies, including Bian stone therapy and Gua Sha [5][11] - The market featured traditional Chinese pulse diagnosis, allowing visitors to engage directly with practitioners [13] Group 2: Community Engagement - Local citizens also participated in receiving treatments and therapies, indicating a strong community involvement [7][9] - The night market included activities that attracted children, such as practicing Ba Duan Jin [15] - Health-oriented products, like wellness teas, were popular among attendees [17]

Core Viewpoint - The Chinese massage and foot therapy industry is experiencing significant growth and structural upgrades driven by the "Healthy China 2030" strategy and increasing health awareness among the public, with the market expected to exceed 730 billion by 2026 and online user penetration surpassing 45% [1][2]. Market Size and Trends - By 2026, the user base in the massage and foot therapy industry is projected to reach approximately 250 million, with nearly 30 billion orders and a transaction value exceeding 730 billion [2]. - The industry has entered a stable and mature development phase, with online platforms becoming a crucial part of its growth [2]. Industry Development and Growth - The therapeutic wellness segment is becoming the growth engine of the industry, driven by the aging population, increased demand for body care, and chronic disease management [6]. - The shift in consumer health awareness from "leisure and relaxation" to "proactive wellness" is accelerating the development of therapeutic wellness services [6]. Market Concentration - The therapeutic wellness market remains fragmented, but leading brands in high-tier cities are expanding rapidly, contributing to an increase in market concentration [10]. - The top 10 brands in the therapeutic wellness sector have seen their order share rise from 9.8% in 2020 to 13.5% in 2025, indicating a gradual increase in concentration [10]. Store Growth Distribution - The number of therapeutic wellness stores is growing rapidly, with first-tier and new first-tier cities averaging a growth rate of around 20% [15]. - The growth rates in second-tier and third-tier cities are 26.9% and 44.1%, respectively, driven by policy support and market gaps [15]. User Characteristics - The user base is increasingly female and younger, with diverse needs driving continuous growth in the industry [38]. - Women are more health-conscious and willing to invest in wellness services, with full-time mothers and young professionals showing significant engagement [38]. Female-Friendly Services - The "healing + social" model in female-friendly stores meets women's needs for a safe, comfortable, and private therapeutic experience [41]. Consumption Trends - Users are increasingly engaging in high-frequency consumption, with those making three or more transactions contributing 43.7% of the industry's gross transaction value [47]. - High-net-worth individuals are showing stable growth in the therapeutic wellness sector [47]. Project Supply - Massage and therapeutic services are the core offerings, with the highest profit margins coming from combinations like massage + moxibustion [27][29]. Technician Influence - The professional skills of technicians are a core driving force in the therapeutic wellness sector, directly impacting service quality and customer trust [32]. Purchase Experience - Female users often prefer to make their first purchase directly in-store, while younger women are more inclined to use online platforms for group purchases [80].

Core Viewpoint - The Third World Conference on Traditional, Complementary, and Integrative Medicine is being held in Rio de Janeiro, Brazil, from October 15 to 18, focusing on enhancing public health through Traditional, Complementary, and Integrative Medicine (TCIM) [1] Group 1: Conference Overview - The conference is co-hosted by the Brazilian Academic Alliance for Integrative Medicine (CABSIN), the International Society for Complementary and Integrative Medicine Research (ISCMR), and the European Society for Integrative Medicine (ESIM) [1] - The theme of the conference is "Strengthening Global Public Health through Traditional, Complementary, and Integrative Medicine: Knowledge Diversity, Happy Society, and Global Health" [1] Group 2: Participation and Contributions - Representatives from over 30 Chinese institutions, including Beijing University of Chinese Medicine and the China Academy of Chinese Medical Sciences, are participating in the conference [1] - The Chinese delegation is showcasing various traditional Chinese medical practices such as Tui Na, acupuncture, and fitness, highlighting their effectiveness in treating complex diseases [1] Group 3: Global Impact and Expectations - CABSIN President Caio Poltella emphasized China's mature traditional medicine system and its significant research achievements in this field [1] - There is an expectation for China to contribute more to the world in terms of traditional medicine techniques and experiences [1]

Core Insights - The increasing presence of Traditional Chinese Medicine (TCM) clinics in Europe, particularly in London and Paris, indicates a growing acceptance among local populations, not just the Chinese community [1][2] - The effectiveness of TCM treatments is the primary reason for its acceptance, with many local patients returning for further treatment and recommending it to others [2][5] - The development of TCM in Europe has involved a process of localization to adapt to cultural differences and market needs [4][5] Group 1: TCM Acceptance and Effectiveness - TCM is gaining recognition in Europe, with many clinics reporting a high percentage of local patients [1][2] - The success of TCM is largely attributed to its therapeutic effectiveness, leading to a shift from being viewed as an alternative to being trusted by local patients [2][5] - In the UK, TCM practices such as herbal medicine and acupuncture are widely accepted, with improvements in the palatability of herbal treatments enhancing patient acceptance [2][3] Group 2: Localization and Market Adaptation - TCM has undergone a "localization" process in Europe, addressing cultural differences and consumer preferences [4][5] - Innovations in product forms, such as encapsulating herbal powders to improve taste, have made TCM more accessible to European consumers [5] - The establishment of strong partnerships with local TCM practitioners has been crucial for businesses like "百草苑" to thrive in the European market [5] Group 3: Educational Support and Professional Development - The growth of TCM in Europe is supported by the establishment of professional organizations, indicating a move towards standardization and organization within the industry [6] - There is a need for unified standards in TCM education and practice in the UK, as highlighted by industry leaders [6] - Clinical research is being explored to create standardized treatment pathways for common ailments, balancing the essence of individualized treatment with the need for broader acceptance [6]

Core Points - The Chinese medical team in Zanzibar has provided significant healthcare services, including complex surgeries and rural medical consultations, benefiting over 400 local residents [1] - The establishment of a health clinic marks a new phase in Sino-Zanzibari medical cooperation, aiming to enhance healthcare access for both Chinese nationals and local citizens [1] - The medical team emphasizes the importance of cultural exchange and collaboration through initiatives like "Traditional Chinese Medicine Experience Day" and "Surgical Operation Week" [2] Group 1 - The Chinese medical team has seamlessly transitioned into their roles, collaborating with local health authorities to support the Lumumba Regional Hospital [1] - The health clinic has already provided emergency care for over 30 Chinese nationals and health guidance for local residents, with plans to offer common disease treatment and health management [1] - The Consul General expressed strong support for the medical team's efforts, highlighting their role as a vital link in Sino-Zanzibari friendship [1] Group 2 - The medical team presented a calligraphy artwork to the Consulate as a token of gratitude for their support [2] - The team leader committed to upholding the spirit of Chinese medical teams, focusing on dedication and humanitarian efforts [2] - The initiatives planned by the medical team aim to deepen medical exchanges and strengthen bilateral cooperation between China and Zanzibar [2]

Core Viewpoint - The event "Long Life Town Supports Health" focuses on the integration of traditional Chinese medicine (TCM) into daily life, promoting health services and cultural heritage through a large-scale free clinic and volunteer service project [1] Group 1: Event Overview - The event took place in Liaocheng Dong'a County, featuring the launch of the first TCM characteristic street "Dong'a Gathering Medical Square," which consolidates TCM therapies, physiotherapy, and intangible cultural heritage techniques [1] - Thousands of residents participated in the event, which included free medical consultations provided by experts from Shandong Provincial Hospital of Traditional Chinese Medicine and Liaocheng City Hospital of Traditional Chinese Medicine [1] Group 2: Activities and Services Offered - The event was divided into five main areas, including a consultation area where renowned doctors provided diagnosis and prescriptions, and a TCM specialty display area showcasing traditional techniques such as acupuncture and massage [1] - A special therapy experience area allowed the public to try services like moxibustion and cupping for free, while an interactive area taught traditional exercises like Ba Duan Jin and Tai Chi [1] - A cultural market displayed authentic medicinal materials and herbal teas, enabling the public to engage closely with TCM [1]