艾灸
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警惕养生火患 秋冬艾灸使用需谨慎
Yang Shi Wang· 2025-11-18 17:27
央视网消息:秋冬时节,随着气温转凉,作为传统中医疗法的艾灸受到不少中老年人和健康爱好者 的青睐。然而,养生有门道,使用艾灸驱寒祛湿,也需留意消防安全。近期,多地就发生了因居民使用 艾灸后处置不当而引发的安全事故。 ...
艾灸使用误区:没有发现明火或烟雾≠已熄灭
Yang Shi Wang· 2025-11-18 16:52
央视网消息:艾灸,是利用艾叶燃烧产生药效的中医疗法。为何艾灸处置不当会引发火灾隐患呢? 接下来,就让我们通过试验来了解一下。 ...
理疗养生与女性客群:2025中国按摩足疗行业潜力洞察
艾瑞咨询· 2025-11-13 00:05
Core Viewpoint - The Chinese massage and foot therapy industry is experiencing significant growth and structural upgrades, driven by the "Healthy China 2030" strategy and increasing health awareness among the public, with the market expected to exceed 730 billion by 2026 and online user penetration surpassing 45% [1][2]. Market Size and Trends - By 2026, the user base in the massage and foot therapy industry is projected to reach nearly 250 million, with order volume approaching 30 billion and transaction value exceeding 730 billion [2]. - The industry has entered a stable and mature development phase, with online platforms becoming a crucial part of its growth [2]. Industry Development and Growth - The therapeutic wellness segment is becoming the growth engine of the industry, fueled by aging population demands, chronic disease management, and a shift in consumer focus from relaxation to proactive health maintenance [6][10]. Market Concentration - The therapeutic wellness market remains fragmented, but leading brands in high-tier cities are expanding rapidly, resulting in an increase in market concentration, with the top 10 brands' order share rising from 9.8% in 2020 to 13.5% in 2025 [10][13]. Store Growth Distribution - The number of therapeutic wellness stores is growing rapidly, with first-tier and new first-tier cities averaging a growth rate of around 20%, while second-tier and lower-tier cities are experiencing even higher growth rates of 26.9% and 44.1%, respectively [15]. User Characteristics - The user base is increasingly female and younger, with diverse needs driving sustained growth in the industry. Women are particularly focused on health maintenance and are more likely to engage in therapeutic services [38][57]. Female-Friendly Services - The upgrade of environments and services to be more female-friendly is creating a therapeutic and social experience that meets women's needs for safety, comfort, and privacy [41]. Consumption Trends - There is a noticeable trend of increased user frequency, with users making three or more transactions contributing significantly to the industry's gross transaction value (GTV) [47]. Project Preferences - Women primarily prefer therapeutic projects such as massage and foot therapy, with a notable inclination towards combinations like massage plus moxibustion for enhanced effects [66]. Purchase Experience - Female users often make their first therapeutic experience by directly visiting stores, while younger women (90s and 00s) are more inclined to use online group purchases and visit in groups [80]. Consumer Spending - Female users' single transaction spending is concentrated in the range of 100-299 yuan, with an average spending of 254 yuan on therapeutic projects, slightly higher than the overall average [85]. Repurchase Behavior - Nearly half of female users choose to repurchase from the same store due to the ability to negotiate service combinations and discounts, while around 40% opt for online repurchases due to price advantages [87]. Satisfaction Factors - Key factors influencing female user satisfaction include the skill of the therapists, the effectiveness of the service, and the comfort of the store environment [95].
“丝路传针”四川中医走进埃及系列活动圆满收官
人民网-国际频道 原创稿· 2025-11-10 07:16
Core Points - The article highlights the deepening health cooperation between China and Egypt through the "Silk Road Acupuncture" training program organized by Sichuan Second Traditional Chinese Medicine Hospital [1][2] - The initiative aims to promote the internationalization of traditional Chinese medicine and enhance local medical talent in Egypt [1][2] Group 1: Training and Cultural Exchange - The training program took place from October 12 to November 6, involving two physicians, Zhao Jingjing and Wang Yi, who provided systematic teaching on acupuncture, moxibustion, and cupping techniques tailored to local health needs [1] - Bilingual teaching videos and Chinese-English reference materials were prepared to facilitate understanding and application among participants [1] Group 2: Community Engagement - The program included activities at various locations such as the Chinese Consulate in Alexandria, Cairo Chinese Cultural Center, and Suez Canal University, attracting local medical practitioners, students, and traditional medicine enthusiasts [1] - Additional health consultations and free medical services were provided to Chinese expatriates and local residents through collaboration with Egyptian Chinese community organizations [1] Group 3: Future Prospects - Sichuan Province plans to further expand the reach and depth of traditional Chinese medicine overseas, aiming for more practical cooperation projects to be implemented [2]
民生“医”靠加码 江苏五级中医馆增至352家
Xin Hua Ri Bao· 2025-11-06 23:16
Core Insights - Jiangsu Province has made significant advancements in grassroots traditional Chinese medicine (TCM) services, with the establishment of 352 five-level TCM clinics as of the latest evaluation [1][7] - The initiative aims to enhance the quality of TCM services, transitioning from mere availability to superior quality, as part of a four-year commitment by the provincial government [2][7] Group 1: Development of TCM Clinics - The recent evaluation by the Jiangsu Provincial Health Commission added 86 new five-level TCM clinics, reflecting an increase in service capacity [1] - The five-level TCM clinics are designed to provide high-quality TCM services, with specific standards for construction and service delivery [3] Group 2: Community Engagement and Services - Residents like Grandma Bai have benefited from personalized TCM services, including home visits from family doctor teams for chronic disease management [2][5] - The clinics offer unique services tailored to community needs, such as weight management programs and specialized treatments for conditions like lumbar disc herniation [3][4] Group 3: Accessibility and Expert Collaboration - The initiative has improved access to expert medical care, allowing residents to consult specialists from higher-tier hospitals within their communities [6] - The establishment of partnerships with tertiary hospitals has enabled the integration of expert resources into community health services [6] Group 4: Cultural Heritage and Patient Satisfaction - The five-level TCM clinics have become trusted local healthcare providers, with high patient satisfaction rates and a focus on preserving traditional TCM practices [7] - Notable practitioners, such as those practicing historical TCM techniques, have attracted patients from surrounding areas, enhancing the reputation of these clinics [6][7]
霜降时节养生重在温补阳气
Xin Hua Wang· 2025-10-22 08:28
Core Points - The frost descent marks the transition from autumn to winter, with a significant drop in temperature and increased day-night temperature differences [1] - Traditional Chinese medicine emphasizes the importance of nurturing yang energy during this period, suggesting dietary adjustments and lifestyle changes to maintain health [1][2] Group 1: Health Recommendations - It is advised to consume warming foods such as beef, lamb, and chicken, paired with ginger and red dates to enhance yang energy [1] - To combat autumn dryness, foods like snow pear, tremella, and lily can be included for their nourishing properties [1] - Specific acupuncture points such as Guanyuan and Zusanli can be stimulated to promote yang energy and alleviate common health issues during this season [2] Group 2: Lifestyle Adjustments - Attention to clothing is crucial due to significant temperature fluctuations; keeping the feet and stomach warm is particularly emphasized [1] - Recommendations include maintaining a regular sleep schedule and engaging in light outdoor activities to improve mood without overexertion [1] - Techniques such as foot baths with medicinal herbs can enhance blood circulation and relieve discomfort associated with cold and dampness [2]
美妍堂 BeautyLab,拥有4间门店,成功在美国纳斯达克上市,目前市值约1.19亿美元
Sou Hu Cai Jing· 2025-10-22 04:53
Core Insights - Charming Medical Ltd (美妍堂) successfully listed on NASDAQ under the ticker MCTA on October 21, 2025, raising $6.4 million by issuing 160,000 shares at an initial price of $4 per share [3][10]. Company Overview - Charming Medical Ltd is a Hong Kong-based company focused on Traditional Chinese Medicine (TCM) inspired therapies and products, operating four health therapy centers in Hong Kong [4]. - The company offers a range of services including warming therapy, pelvic detox therapy, moxibustion, prenatal massage, and traditional binding to address women's health issues related to hormonal imbalances and postpartum recovery [4]. - Under the "Beauty Lab" brand, the company develops and sells TCM-inspired dietary supplements and beauty products aimed at improving women's health and vitality [4]. Financial Information - On its first trading day, MCTA closed at $7.00, marking a 75% increase from its IPO price, with a market capitalization of approximately $119 million [10][12]. - The stock experienced a trading volume of 4.2187 million shares, with a price range during the day between $4.30 and $8.21 [12]. Management and Directors - Kit Wong serves as the Director, CEO, and Chairman of the Board, bringing extensive experience in postpartum repair and TCM-inspired health maintenance [7]. - Ching Man Cheung, the Chief Financial Officer, has nearly 20 years of experience in accounting and financial management, overseeing all financial aspects of the company [8]. - The board includes independent directors with diverse backgrounds in finance and TCM, enhancing the company's governance and strategic direction [9].
理疗养生与女性客群:2025中国按摩足疗行业潜力洞察
艾瑞咨询· 2025-10-19 00:06
Core Viewpoint - The Chinese massage and foot therapy industry is experiencing significant growth and structural upgrades driven by the "Healthy China 2030" strategy and increasing health awareness among the public, with the market expected to exceed 730 billion by 2026 and online user penetration surpassing 45% [1][2]. Market Size and Trends - By 2026, the user base in the massage and foot therapy industry is projected to reach approximately 250 million, with nearly 30 billion orders and a transaction value exceeding 730 billion [2]. - The industry has entered a stable and mature development phase, with online platforms becoming a crucial part of its growth [2]. Industry Development and Growth - The therapeutic wellness segment is becoming the growth engine of the industry, driven by the aging population, increased demand for body care, and chronic disease management [6]. - The shift in consumer health awareness from "leisure and relaxation" to "proactive wellness" is accelerating the development of therapeutic wellness services [6]. Market Concentration - The therapeutic wellness market remains fragmented, but leading brands in high-tier cities are expanding rapidly, contributing to an increase in market concentration [10]. - The top 10 brands in the therapeutic wellness sector have seen their order share rise from 9.8% in 2020 to 13.5% in 2025, indicating a gradual increase in concentration [10]. Store Growth Distribution - The number of therapeutic wellness stores is growing rapidly, with first-tier and new first-tier cities averaging a growth rate of around 20% [15]. - The growth rates in second-tier and third-tier cities are 26.9% and 44.1%, respectively, driven by policy support and market gaps [15]. User Characteristics - The user base is increasingly female and younger, with diverse needs driving continuous growth in the industry [38]. - Women are more health-conscious and willing to invest in wellness services, with full-time mothers and young professionals showing significant engagement [38]. Female-Friendly Services - The "healing + social" model in female-friendly stores meets women's needs for a safe, comfortable, and private therapeutic experience [41]. Consumption Trends - Users are increasingly engaging in high-frequency consumption, with those making three or more transactions contributing 43.7% of the industry's gross transaction value [47]. - High-net-worth individuals are showing stable growth in the therapeutic wellness sector [47]. Project Supply - Massage and therapeutic services are the core offerings, with the highest profit margins coming from combinations like massage + moxibustion [27][29]. Technician Influence - The professional skills of technicians are a core driving force in the therapeutic wellness sector, directly impacting service quality and customer trust [32]. Purchase Experience - Female users often prefer to make their first purchase directly in-store, while younger women are more inclined to use online platforms for group purchases [80].
欧洲中医药:靠疗效赢得口碑,本土化发展正当时
Xin Hua Ri Bao· 2025-10-14 23:13
Core Insights - The increasing presence of Traditional Chinese Medicine (TCM) clinics in Europe, particularly in London and Paris, indicates a growing acceptance among local populations, not just the Chinese community [1][2] - The effectiveness of TCM treatments is the primary reason for its acceptance, with many local patients returning for further treatment and recommending it to others [2][5] - The development of TCM in Europe has involved a process of localization to adapt to cultural differences and market needs [4][5] Group 1: TCM Acceptance and Effectiveness - TCM is gaining recognition in Europe, with many clinics reporting a high percentage of local patients [1][2] - The success of TCM is largely attributed to its therapeutic effectiveness, leading to a shift from being viewed as an alternative to being trusted by local patients [2][5] - In the UK, TCM practices such as herbal medicine and acupuncture are widely accepted, with improvements in the palatability of herbal treatments enhancing patient acceptance [2][3] Group 2: Localization and Market Adaptation - TCM has undergone a "localization" process in Europe, addressing cultural differences and consumer preferences [4][5] - Innovations in product forms, such as encapsulating herbal powders to improve taste, have made TCM more accessible to European consumers [5] - The establishment of strong partnerships with local TCM practitioners has been crucial for businesses like "百草苑" to thrive in the European market [5] Group 3: Educational Support and Professional Development - The growth of TCM in Europe is supported by the establishment of professional organizations, indicating a move towards standardization and organization within the industry [6] - There is a need for unified standards in TCM education and practice in the UK, as highlighted by industry leaders [6] - Clinical research is being explored to create standardized treatment pathways for common ailments, balancing the essence of individualized treatment with the need for broader acceptance [6]
全省首个中医特色街区亮相东阿
Da Zhong Ri Bao· 2025-10-07 00:43
Core Viewpoint - The event "Long Life Town Supports Health" focuses on the integration of traditional Chinese medicine (TCM) into daily life, promoting health services and cultural heritage through a large-scale free clinic and volunteer service project [1] Group 1: Event Overview - The event took place in Liaocheng Dong'a County, featuring the launch of the first TCM characteristic street "Dong'a Gathering Medical Square," which consolidates TCM therapies, physiotherapy, and intangible cultural heritage techniques [1] - Thousands of residents participated in the event, which included free medical consultations provided by experts from Shandong Provincial Hospital of Traditional Chinese Medicine and Liaocheng City Hospital of Traditional Chinese Medicine [1] Group 2: Activities and Services Offered - The event was divided into five main areas, including a consultation area where renowned doctors provided diagnosis and prescriptions, and a TCM specialty display area showcasing traditional techniques such as acupuncture and massage [1] - A special therapy experience area allowed the public to try services like moxibustion and cupping for free, while an interactive area taught traditional exercises like Ba Duan Jin and Tai Chi [1] - A cultural market displayed authentic medicinal materials and herbal teas, enabling the public to engage closely with TCM [1]